SlideShare a Scribd company logo
HARPAL SINGH (HEAD OF ART)
ROHAN TANDON (HEAD OF SERVICING)
ANAND SUSPI (HEAD OF COPY)
MEET THE CO-FOUNDERS
• We are 3 years old and extremely low profile
• We have a unique system of ATL / BTL, Retail
& Digital (http://bottleopeners.co.in/) under one
roof
• We handle some pretty big & prestigious clients
• We have a team of 40 bright & sincere people,
some of them handpicked from the big network
agencies
IN A NUTSHELL
Significant time at Lowe Lintas.
Anand Suspi: 20 years of work experience (11 years at Lowe)
Harpal Singh: 20 years of work experience (5 years at Lowe)
Rohan Tandon: 14 years of work experience (5 years at Lowe)
OUR PAST
Anand Suspi
Co - Founder
& Head Copy
Over 20 years in advertising out of which nearly 11 years with Lowe.
Headed Creative for Lowe Delhi from Oct 2007 – Aug 2010.
Other than Lowe, has worked with DDB Mudra, Rediff, Grey & Hakuhodo.
Clients he has worked on include: Unilever, Tata Group, Sony, Maruti Suzuki, Nestle,
Dabur, Toshiba, Daikin, Indian Oil, USAID, Micromax, Hindustan Times, Havells etc.
Harpal Singh
Co - Founder
& Head Art
Over 18 years in advertising across TBWA, Grey Worldwide and Lowe
Lintas.
His experience involves brands like LG, Sony, Samsung, Parker, Pernod
Ricard, Maruti Suzuki, Fever FM, Pedigree, Hindustan Times, Micromax
etc.
Has a very good understanding of brands and consumers. Has led large-
sized teams and managed clients efficiently.
Rohan Tandon
Co - Founder
& Head Account Management
Over 14 years of advertising experience, largely with Lowe Lintas.
Has delivered many talked-about campaigns on LG Electronics,
Havells, Maruti Suzuki, Toshiba, Nestle, Expedia.co.in, Parker Pens
etc.
Worked as Brand Head with Indian Express for 2 years.
Allan Saugat
Vice - President
• Over 13 Years in mainstream advertising with Leading agencies like Lowe,
JWT, ADK Fortune(sister concern of JWT) & Rediffusion
• Clients worked on : ITC Wills Lifestyle, Dabur, Hero, VLCC, Mankind
Pharma, Ghari Detergent, Videocon, Experion Developers, Central Park
etc
• Spearheaded new business functions at ADK Fortune and Rediffusion
OUR EXPERIENCE WITH BRANDS
FILMS
https://www.youtube.com/watch?v=fow5HBCg_gw https://www.youtube.com/watch?v=6CuAdaXp33w https://www.youtube.com/watch?v=6CuAdaXp33w https://www.youtube.com/watch?v=JyTV8LHl6I8
THE SEXIEST PHONE IN THE WORLD
THE INCREDIBLE CAMERA PHONE
https://www.youtube.com/watch?v=9UAXoDtlggQ
THE SLIMMEST PHONE IN THE WORLD
https://www.youtube.com/watch?v=mhF94UY5vDc
BRAND CAMPAIGN
https://www.youtube.com/watch?v=voC6-6i4Q-I
https://www.youtube.com/watch?v=DqhjExlrYsc
PRINT / OUTDOOR / POS
FUTURE BRANDS PVT. LTD.
We handle the creative mandate for 4 of their fashion labels.
John Miller, Bare, Navras & Morpankh.
These are largely Autumn-Winter / Spring-Summer & EOSS
campaigns.
(We obviously do a lot of print shoots for these brands.)
Brief: Highlighting Spring Summer 2016 collection.
Deliverables included print, digital videos, SNS posts, outdoor and a calendar.
Creative Approach: JM’s Good Looking Rascal is an
established property, known for his different take on the rules and mannerism
which govern the corporate world. This campaign was all about
his take on modern-day acronyms.
Idea: A Dictionary by GLR
Digital Films
https://www.youtube.com/watch?v=x-UBiiQ-A98&feature=youtu.be
John Miller’s Calendar
Challenge: Design a calendar for year 2016 which doesn’t go
in a dustbin after the year ends.
Calendar as coasters
Idea
Good Looking Rascal has created his own calendar dictionary for
abbreviations like FYI – Flaunt Your Individuality, ROI – Return On
Ingenuity, R&D, NDA etc. People have to define it in a most witty way
How It Worked
It was a crowd sourced calendar dictionary contest running for two
weeks, wherein each day people were asked to define one abbreviation
in the quirkiest way. The most witty entry each day was gratified.
Activity period was 12 days.
As a second leg to campaign, some witty entries were posted on a
microsite which allowed users to download the customised calendar
dictionary coasters
Hashtag: #GLRDictionary
Promotion:
Facebook – Boosted Posts
Digital Launch of Coasters
Total Contest Unique Entries:
772
More than 2 lac people
reached from entire
campaign
More than 60k engagement
from entire activity
1.5k + fans added and 50+
followers added
Build Up Posts
Contest Posts
Future Group - Other Brands
A FOOTWEAR & CLOTHING BRAND
Packaging designs
Flip Flop Diwali Collection Designs
WILD WATER
Wild Water has 2 brands:
Wild Vitamin Water which is about goodness.
Wild Vitamin Sparkle which is a mild fizzy drink.
We handle all their creative work including
packaging design and social media.
WILD WATER
WILD WATER
https://www.youtube.com/watch?v=3gCu5s2Lasw
A SPECIALISED DIVISION
- RETAIL DESIGN & EXECUTION
GAMUT OF THINGS WE DOGAMUT OF THINGS WE DO
GIONEE MOBILES
Mall Kiosk Design
Visual Merchandising
Experience Van Design
Sunburn Goa - Experience Stall
India Gadget Expo Stall
Space Designing for Events and
Stores
Table TopLit Standee
Airport Kiosk Promo Kiosk SIS
OTHER WORK
WILD WATER packaging
Packaging Design
Packaging Design
Product Dispenser
STUD – Product staking unit
Video links to the films
Gionee Playlist
https://www.youtube.com/playlist?list=PLJnD8T07MPsk6dFLezvZK3oVcWChrJJcg
Gionee Digital Videos
https://www.youtube.com/playlist?list=PLJnD8T07MPsn1UCKM2shB8FGIxYYuKLy8
Suthol 2014 TVC
https://youtu.be/qTXAAdcXkFQ
Suthol 2016 TVC
https://youtu.be/V6FmOifrH0U
Boroline Moon
https://youtu.be/sYCmPQdfJBo
Boroline Vidya Balan
https://youtu.be/uvr3ix0x5xA
John Miller Digital Videos
https://youtu.be/x-UBiiQ-A98
OUR DIGITAL WING
http://bottleopeners.co.in/
Sachin Kumar
Founder
& Head of Strategy
“While the agencies and marketers are taking steps to keep Digital Medium in
the centre of the marketing mix, but what's the centre of Digital is something we
want to simplify and practice at BottleOpeners, a digital consultancy’
THANK YOU

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AndAnd Brand Partner Credentials

  • 1.
  • 2. HARPAL SINGH (HEAD OF ART) ROHAN TANDON (HEAD OF SERVICING) ANAND SUSPI (HEAD OF COPY) MEET THE CO-FOUNDERS
  • 3. • We are 3 years old and extremely low profile • We have a unique system of ATL / BTL, Retail & Digital (http://bottleopeners.co.in/) under one roof • We handle some pretty big & prestigious clients • We have a team of 40 bright & sincere people, some of them handpicked from the big network agencies IN A NUTSHELL
  • 4. Significant time at Lowe Lintas. Anand Suspi: 20 years of work experience (11 years at Lowe) Harpal Singh: 20 years of work experience (5 years at Lowe) Rohan Tandon: 14 years of work experience (5 years at Lowe) OUR PAST
  • 5. Anand Suspi Co - Founder & Head Copy Over 20 years in advertising out of which nearly 11 years with Lowe. Headed Creative for Lowe Delhi from Oct 2007 – Aug 2010. Other than Lowe, has worked with DDB Mudra, Rediff, Grey & Hakuhodo. Clients he has worked on include: Unilever, Tata Group, Sony, Maruti Suzuki, Nestle, Dabur, Toshiba, Daikin, Indian Oil, USAID, Micromax, Hindustan Times, Havells etc.
  • 6. Harpal Singh Co - Founder & Head Art Over 18 years in advertising across TBWA, Grey Worldwide and Lowe Lintas. His experience involves brands like LG, Sony, Samsung, Parker, Pernod Ricard, Maruti Suzuki, Fever FM, Pedigree, Hindustan Times, Micromax etc. Has a very good understanding of brands and consumers. Has led large- sized teams and managed clients efficiently.
  • 7. Rohan Tandon Co - Founder & Head Account Management Over 14 years of advertising experience, largely with Lowe Lintas. Has delivered many talked-about campaigns on LG Electronics, Havells, Maruti Suzuki, Toshiba, Nestle, Expedia.co.in, Parker Pens etc. Worked as Brand Head with Indian Express for 2 years.
  • 8. Allan Saugat Vice - President • Over 13 Years in mainstream advertising with Leading agencies like Lowe, JWT, ADK Fortune(sister concern of JWT) & Rediffusion • Clients worked on : ITC Wills Lifestyle, Dabur, Hero, VLCC, Mankind Pharma, Ghari Detergent, Videocon, Experion Developers, Central Park etc • Spearheaded new business functions at ADK Fortune and Rediffusion
  • 10. FILMS
  • 12. THE SEXIEST PHONE IN THE WORLD THE INCREDIBLE CAMERA PHONE https://www.youtube.com/watch?v=9UAXoDtlggQ THE SLIMMEST PHONE IN THE WORLD https://www.youtube.com/watch?v=mhF94UY5vDc BRAND CAMPAIGN https://www.youtube.com/watch?v=voC6-6i4Q-I https://www.youtube.com/watch?v=DqhjExlrYsc
  • 14.
  • 15.
  • 16.
  • 17.
  • 18. FUTURE BRANDS PVT. LTD. We handle the creative mandate for 4 of their fashion labels. John Miller, Bare, Navras & Morpankh. These are largely Autumn-Winter / Spring-Summer & EOSS campaigns. (We obviously do a lot of print shoots for these brands.)
  • 19. Brief: Highlighting Spring Summer 2016 collection. Deliverables included print, digital videos, SNS posts, outdoor and a calendar. Creative Approach: JM’s Good Looking Rascal is an established property, known for his different take on the rules and mannerism which govern the corporate world. This campaign was all about his take on modern-day acronyms. Idea: A Dictionary by GLR
  • 20.
  • 22. John Miller’s Calendar Challenge: Design a calendar for year 2016 which doesn’t go in a dustbin after the year ends.
  • 24. Idea Good Looking Rascal has created his own calendar dictionary for abbreviations like FYI – Flaunt Your Individuality, ROI – Return On Ingenuity, R&D, NDA etc. People have to define it in a most witty way How It Worked It was a crowd sourced calendar dictionary contest running for two weeks, wherein each day people were asked to define one abbreviation in the quirkiest way. The most witty entry each day was gratified. Activity period was 12 days. As a second leg to campaign, some witty entries were posted on a microsite which allowed users to download the customised calendar dictionary coasters Hashtag: #GLRDictionary Promotion: Facebook – Boosted Posts Digital Launch of Coasters
  • 25. Total Contest Unique Entries: 772 More than 2 lac people reached from entire campaign More than 60k engagement from entire activity 1.5k + fans added and 50+ followers added
  • 27. Future Group - Other Brands
  • 28.
  • 29.
  • 30.
  • 31. A FOOTWEAR & CLOTHING BRAND
  • 32.
  • 33.
  • 35. Flip Flop Diwali Collection Designs
  • 36. WILD WATER Wild Water has 2 brands: Wild Vitamin Water which is about goodness. Wild Vitamin Sparkle which is a mild fizzy drink. We handle all their creative work including packaging design and social media.
  • 37.
  • 38.
  • 39.
  • 40.
  • 42.
  • 44.
  • 45.
  • 46.
  • 48.
  • 49. A SPECIALISED DIVISION - RETAIL DESIGN & EXECUTION
  • 50. GAMUT OF THINGS WE DOGAMUT OF THINGS WE DO
  • 55. Sunburn Goa - Experience Stall
  • 57. Space Designing for Events and Stores
  • 59. Airport Kiosk Promo Kiosk SIS
  • 65. STUD – Product staking unit
  • 66. Video links to the films Gionee Playlist https://www.youtube.com/playlist?list=PLJnD8T07MPsk6dFLezvZK3oVcWChrJJcg Gionee Digital Videos https://www.youtube.com/playlist?list=PLJnD8T07MPsn1UCKM2shB8FGIxYYuKLy8 Suthol 2014 TVC https://youtu.be/qTXAAdcXkFQ Suthol 2016 TVC https://youtu.be/V6FmOifrH0U Boroline Moon https://youtu.be/sYCmPQdfJBo Boroline Vidya Balan https://youtu.be/uvr3ix0x5xA John Miller Digital Videos https://youtu.be/x-UBiiQ-A98
  • 68. Sachin Kumar Founder & Head of Strategy “While the agencies and marketers are taking steps to keep Digital Medium in the centre of the marketing mix, but what's the centre of Digital is something we want to simplify and practice at BottleOpeners, a digital consultancy’
  • 69.
  • 70.