This document outlines the planning and design process for a magazine spread promoting an upcoming film. The designers decided to interview the filmmakers and use exciting promotional language to give readers insider access. They designed the layout in Microsoft Publisher using conventions from similar magazines, with a main image, smaller images, and columned text. Production shots and stills from the film were selected as images. Text was added in columns along with the images, captions, and other design elements. A Blu-ray cover was also included to make the spread more promotional.

2. IDEA
We thought that for the magazine spread production,
we would do an interview with the filmmakers just
as the film was about to be released. We though
that this would be the type of spread one might
find in a popular film magazine like Empire or
Total Film which would be the kind of magazines our
target audience would read.
After looking at similar types of spread in other
magazines, we decided we should use an excitable,
promotional type language, and that the images
should be a mixture of stills and production
images, so that the reader would fell that they had
privileged access to the production.

3. LAYOUT
Using Microsoft Publisher we first
designed the background for the
spread, using the conventions we had
analysed for other magazines.
We knew that there would have to be one
main image and some other small images
on the other page. The text would have
to be in columns, and there would also
have to be some colour variations in
the background to break the page up
visually.

4. LAYOUT
Main Image Smaller image
Colour to break
background up

5. IMAGES
The still would be best used as
the principal image, we decided,
and the smaller ones would be
better for the production shots.
We had some production shots
form the shoot to choose from.

6. TYPES OF IMAGES
Production
Image
Still

7. TEXT AND COMBINATION
We wrote text which we added in columns, then we
added the images. We also added some extra things
like captions, the title and page number at the
bottom and the colourful ‘exclusive’ sign to the
principal image.
It looked a bit repetitive with two production
images, so we created a bluray cover image, using
the poster image, to add to the bottom of the
spread. This would make the spread look more in
line with a promotional piece.

8. Smaller Columns
caption
FINAL PIECE image
sign
Principal
image
Blu-ray
cover
Title and
page
number