Analysing digital
profiles
Georgia Dodsworth
What is a digital profile?
A digital profile is generalised content about a person on the internet, this profile
can include: personal or professional information shared on a public website.
The information could have been posted by the person personally or by other
people. One of the main ways people are able to build a large and mainly
positive digital profile is through social media.
Another way that digital profiles can be used is through employment, digital
profiles allow employers to see what their candidate is like, and get a
generalised idea of who they are as a person, and seeing how you portray
yourself. Alongside a traditional interview, digital profiles are on the rise for
employers to look at when considering the candidate for the job. As of 2022
91% of all employers are currently using social media as a key part of their
recruitment process, and 45% of employers use social media to interact with
candidates for the job. This can leave a both positive and negative impact on
their potential to get a job due to how some people present themselves online.
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Examples- Rudy Pankow
Someone who inspires me in the media industry is Rudy Pankow, as well as
being an actor Rudy is heavily involved within the photography side of media
and makes that very present within his social media profiles. While looking
into his digital profile he uses it to show his audience behind the scenes
footage of the Netflix show OBX, he does this by not only posting videos but
posting different story highlight to his profile, this allows the audience to get
a better understanding on how he represents himself online. Although his
profile isn’t too professional this allows his audience to see his true self,
however he does post different promotions with brands and to promote OBX.
As I said previously, although his profile isn’t too professional I believe that
this has a positive outlook to it as every post is different and shows variation
within his career and his personal life. I believe that he uses his social media
presence effectively with sharing regular charity donation posts to his story
to try and encourage his fans to donate to important causes that he is
passionate about, which then creates a positive social media presence for
him.
To conclude my analysis, I believe that Rudys profile showcases both sides
of his presence within the industry with both acting and photography and I
believe that how varied his profile is it keeps his audience drawn to his
digital profile.
https://www.instagram.com/rudeth/
Examples- Dylan Mulvaney
Another person who inspires me within the media industry Is Dylan
Mulvaney. Dylan uses her platform to showcase her transformation into
transitioning into a woman. When looking into her digital profiles on both
TikTok and Instagram it is clear to see the large positive impact that she has
had within the transgender community with helping people become more
open about their transitioning journey and share their stories. Alongside
Instagram Dylan has also taken part in interviews, guess stared in podcasts
and plans to start her own.
Furthermore, with her large social media presence this allowed her to meet
with President Biden to discuss transgender rights within the USA and how it
has effected many people within America with very restrictive laws around
transitioning in specific states. In her Instagram bio Dylan's link changes
from time to time with important links to different charities to help support
young people in the LGBTQ community which allows her to gain a positive
outlook towards her profile.
To conclude I believe that Dylan uses her profile both professionally and for
her own personal use. However, overall I think it is clear to see that she
uses her profile to really connect herself with her audience and in a positive
way.
https://www.instagram.com/p/CkQ3h6NjMaL/
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analysisng digital profiles.pptx

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  • 2.
    What is adigital profile? A digital profile is generalised content about a person on the internet, this profile can include: personal or professional information shared on a public website. The information could have been posted by the person personally or by other people. One of the main ways people are able to build a large and mainly positive digital profile is through social media. Another way that digital profiles can be used is through employment, digital profiles allow employers to see what their candidate is like, and get a generalised idea of who they are as a person, and seeing how you portray yourself. Alongside a traditional interview, digital profiles are on the rise for employers to look at when considering the candidate for the job. As of 2022 91% of all employers are currently using social media as a key part of their recruitment process, and 45% of employers use social media to interact with candidates for the job. This can leave a both positive and negative impact on their potential to get a job due to how some people present themselves online. 2 p r e s e n t a t i o n t i t l e 2 0 X X
  • 3.
    Examples- Rudy Pankow Someonewho inspires me in the media industry is Rudy Pankow, as well as being an actor Rudy is heavily involved within the photography side of media and makes that very present within his social media profiles. While looking into his digital profile he uses it to show his audience behind the scenes footage of the Netflix show OBX, he does this by not only posting videos but posting different story highlight to his profile, this allows the audience to get a better understanding on how he represents himself online. Although his profile isn’t too professional this allows his audience to see his true self, however he does post different promotions with brands and to promote OBX. As I said previously, although his profile isn’t too professional I believe that this has a positive outlook to it as every post is different and shows variation within his career and his personal life. I believe that he uses his social media presence effectively with sharing regular charity donation posts to his story to try and encourage his fans to donate to important causes that he is passionate about, which then creates a positive social media presence for him. To conclude my analysis, I believe that Rudys profile showcases both sides of his presence within the industry with both acting and photography and I believe that how varied his profile is it keeps his audience drawn to his digital profile. https://www.instagram.com/rudeth/
  • 4.
    Examples- Dylan Mulvaney Anotherperson who inspires me within the media industry Is Dylan Mulvaney. Dylan uses her platform to showcase her transformation into transitioning into a woman. When looking into her digital profiles on both TikTok and Instagram it is clear to see the large positive impact that she has had within the transgender community with helping people become more open about their transitioning journey and share their stories. Alongside Instagram Dylan has also taken part in interviews, guess stared in podcasts and plans to start her own. Furthermore, with her large social media presence this allowed her to meet with President Biden to discuss transgender rights within the USA and how it has effected many people within America with very restrictive laws around transitioning in specific states. In her Instagram bio Dylan's link changes from time to time with important links to different charities to help support young people in the LGBTQ community which allows her to gain a positive outlook towards her profile. To conclude I believe that Dylan uses her profile both professionally and for her own personal use. However, overall I think it is clear to see that she uses her profile to really connect herself with her audience and in a positive way. https://www.instagram.com/p/CkQ3h6NjMaL/ 4 p r e s e n t a t i o n t i t l e 2 0 X X