The social, environmental, and economic impacts of educating and advancing skills in science, technology, engineering, and mathematics (STEM) are a strategic priority for many companies, governments, and NGOs. As you begin to build your STEM programs, how do you choose from so many excellent nonprofit partners? An effective partnership will provide a mutually beneficial partnership that enables both the business and the nonprofit to achieve their goals together. In this interactive case study, Analog Devices will discuss the key points for choosing and engaging with nonprofit STEM partners as it shares its journey from a grass roots to regional sponsorship working with FIRST robotics. Please join us to learn more about how the company built a multi-platform approach to provide a successful partnership with FIRST robotics and created a robust program that benefited students, employees, and the community. Speakers: Maria Tagliaferro, Director, Technology Advocacy, Analog Devices, Inc. Colleen Donham, Alumna, Boston College Center for Corporate Citizenship Leadership Academy

1. Analog Devices CASE STUDY |
Robots for the Win! Building a Successful
STEM Partnership with FIRST® Robotics
Maria Tagliaferro, Director, Technology Advocacy, Analog Devices, Inc.
Colleen Donham, Alumna, Boston College Center for Corporate Citizenship Leadership Academy

2. COLLEEN DONHAM
MARIA TAGLIAFERRO
MARCH 27, 2017
Robots for the Win!
Building a successful STEM partnership

3. The Journey of a Partnership
► Planning your journey
► Partnership means more than “writing a check”
► Where to begin?
► What are you trying to accomplish as an organization?
► Who are your stakeholders?
3

4. ADI: Ahead of What’s Possible
4
► ADI helps Aerojet Rocketdyne
engineer the most powerful rocket
ever developed for NASA –
making the first manned
mission to Mars
possible.
► ADI helps DEKA Research and
Development to make a
prosthetic arm that
can pick up a grape
and handle tools like a
hand drill.
► ADI helps our customers develop precision
airbag systems that save an
estimated eight lives per day

5. Many Great Causes Worthy of Support
5

6. What Does Corporate Social Responsibility Mean To Us?
6
At Analog Devices we believe
Corporate Social Responsibility
means being a trusted and valued
partner to all of our stakeholders –
employees, customers,
shareholders, and our communities.
Environmental stewardship and
STEM education are the foundation
of our CSR Program, which aims to
create a rewarding workplace,
strong community engagement,
and economic prosperity.
Employees
Encourage volunteering
Share passion for science and engineering
Support what you support
Communities
Build relationships
Donate time and funding
Environment
Protect natural resources
Exceed regulations

7. What Were We Looking for in a Partner?
Our Priorities
STEM
Shared philosophy
Infrastructure based on volunteers
Strong presence in New England
Global potential
Programs directed at K to 12 students,
including underserved communities
and girls in STEM
Ability to measure the impact
7

8. FIRST® Is Our Signature Program
For Inspiration and Recognition of Science and Technology
“Our vision is to transform our culture by
creating a world where science and
technology are celebrated and where young
people dream of becoming science and
technology leaders." Dean Kamen, Founder
► Founded in 1989 by Dean Kamen
► Approximately 100 employees based in Manchester, NH
► FIRST teaches STEM and work-life skills through hands-
on construction of robots guided by volunteers
► Volunteers are the foundation of the program
► 230K+ Mentors, Coaches, Judges & Volunteers in 85+
countries
► More Than Robots

9. Inspiring youth to become science & technology leaders & innovators,
by engaging them in exciting, experiential, Mentor and project-based programs
that teach science, technology, engineering, and math (STEM) skills, inspire innovation,
and foster well-rounded life capabilities.
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Multiplatform EngagementFIRST – Four Hands-On Programs Span K-12

10. FIRST Impact
In 2011, FIRST contracted with Brandeis University Heller School’s Center for Youth and
Communities for a multi-year tracking study
10
Major in
Engineering
41%
33%
Of women major in
engineering
88%
FIRST LEGO
League
87%
FIRST Tech
Challenge
91%
FIRST Robotics
Competition
More
interested
in going to
college

11. FIRST Checked Off A Lot of the Boxes
► We had close alignment around goals
► FIRST was an established organization (25 Years+)
► FIRST was founded in New England and close to our
Corporate Headquarters
► FIRST was an International organization
► Programs for students K-12
► FIRST was measuring their Impact
11

12. Multi-faceted Partnership
12
Corporate
Sponsorship
Employee
Mentorship
Team Grants
Supply ADI
Products
Relationship
Building

13. 2017 Steamworks Competition
13
► Doubled the number of ADI-sponsored teams to 18 in 2017, with ~400 kids
► Diamond Supplier to the “Robot Kit of Parts” alongside many business partners and customers
► Building relationships with more than 460,000 students and 230,000 volunteers

14. Employee Engagement – Continuous Communication
► Announced the FIRST Partnership to
commemorate ADI’s 50th anniversary
► Extensive use of social media
► Word of Mouth - Our employee volunteers were
spreading the word
► Set up lunch and learn sessions with your
employees
► Weekly Blog from the competitions
► Established an “in box” for questions and
suggestions
► Strong Call to Action
14

15. Takeaways
► Spend time thinking about what your CSR program means to your organization
► What is your organization trying to accomplish with the program?
► Budgets are always a topic
► Program will have supporters and detractors
► Scope creep
► Alignment Alignment Alignment!!
► Senior Management can help to advocate for your program
► Take a step back and ask yourself what is working and what is not working?
15 Analog Devices Confidential Information—Not for External Distribution

16. ► WWW.FIRSTINSPIRES.ORG
► To further your learning please review the Boston College Course Catalog
 Corporate Citizenship Partnership Management
 Online Course: Corporate Giving to Maximize Effectiveness
 Maria Tagliaferro: Maria.Tagliaferro@analog.com
 Colleen Donham csdonham28@gmail.com
Analog Devices Confidential Information—Not for External Distribution16
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