An overview of media studies
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This document provides an overview of the AS/A2 Media Studies course at QE. The course offers a balance of practical production work and theoretical analysis. At AS Level, students study representations in TV drama and the music industry, and complete a foundation portfolio in either video or print production. At A2, students produce a promotional package for a new film. They also complete a theoretical unit on media in the online age. Central blogs are used to support classroom learning and store coursework. Former students found the course improved their technical skills and prepared them well for university media degrees.
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This document provides an overview of the GCSE Media Studies course. It discusses what students will learn, including how to analyze media texts, understand representations, and produce their own media products. The course is 60% coursework involving comparative analysis, productions, and evaluations. It also includes a 40% exam. Students who enjoy analyzing media but want a deeper understanding may find it engaging, while those who dislike writing, computers, or creative work may find it challenging.
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Pugs and puffs are short pieces of vital information placed on magazine covers. Pugs, located in the top corners, display the price, logo, and issue number to catch readers' eyes. Puffs are promotional stickers that make certain articles or contents stand out from the rest of the cover using shapes and text. They provide quick previews to entice readers and highlight articles inside the magazine.
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IPC Media is one of the largest magazine publishers in the UK, publishing over 350 million copies across various divisions including women's, lifestyle, and television magazines. Bauer Media Group is a large German publisher operating in 15 countries that publishes magazines including Q, Mojo, and Kerrang. Emap was previously the second largest UK magazine publisher but was split up and sold in 2007, with its consumer magazines going to Bauer.
The generic conventions of magazines feature article
The feature article is usually the main draw for readers of a magazine. It should prominently feature celebrities or stars to help boost sales. While the cover price brings in some money, magazines rely primarily on advertising revenue to cover costs since they need large circulation numbers to turn a profit. Feature articles typically take up double page spreads and include a mix of large prominent images along with text and smaller supplemental photos to engage readers and tell the story.
Media Institutions
This document discusses potential media institutions that could distribute a new media product focused on rock music. The author identifies Bauer Media and Future PLC as two large publishing companies that could effectively distribute the product due to their experience in the rock music magazine genre and wide reach. Distributing the product through a large institution would help the product gain popularity and dissolve competition from other established rock magazines.
An introduction to visual codes (MS1)
The document defines codes and conventions used to interpret visual and cultural symbols. It explains that codes are visual, audio or technical elements that imply meaning based on what audiences have learned. Conventions are recurring elements that group together to form genres. Codes have both a denotative literal meaning and connotative symbolic meaning. The document provides examples of visual codes like facial expressions and location, and technical codes like camera angles and music. It includes links to example movie trailers to analyze codes and conventions.
MS1 Magazine front cover analysis
The document discusses various conventions and features commonly found on magazine front covers, including the masthead, tagline, central image, cover model, anchorage, secondary images, coverlines, mode of address, puffs, pugs, barcode/price/edition, use of color, and fonts. It explains that each element has a specific purpose in enticing readers to buy the magazine and understanding how they work is important for creating an effective front cover design.
Media Studies Revison
The document provides an overview of key concepts in media studies, including genre, representation, audience, narrative, ideology, institution, technology, audio codes, technical codes, editing, camera shots, camera angles, and camera movement. It defines these concepts and provides examples to illustrate them. The concepts are interlinked, with some concepts like representation and narrative linking to other concepts in the explanations.
Magazine cover analysis main coursework
This magazine cover uses Florence from Florence and the Machine as the central image. She is a popular musician, making her an engaging cover subject. Around her are landmarks from different cities, implying her music is spreading worldwide. The cover also promotes free music downloads from Florence to attract fans. Overall, the cover utilizes a popular artist and free music to generate interest in the magazine's music industry content.
The masthead is large and bold, as is typical. Only a few colors are used to keep the design clean. Cover lines advertise reviews and articles about bands and songs to appeal to the music-focused readership. Placement of elements like the barcode, price and date follow standard magazine layout conventions.
As media institutions
The document discusses what institutions are in media and provides examples of large media conglomerates. It examines how institutions can influence media through ownership and various integration strategies. Branding and promoting positive images are important goals for institutions in shaping perceptions of their products and services.
The Codes & Conventions of a Magazine
The document defines various codes and conventions used in magazines and newspapers, including:
1) The masthead contains the title and logo, while pugs in the corners catch the reader's eye. A secondary lead provides a sneak preview of inside content.
2) Other elements include sidebars, spreads covering multiple pages, stand first sentences that sell features, and straplines as subheadings below headlines.
3) Tags, tip-ons, box-outs, bylines, captions, credits, crossheads, exclusives, features, headlines, kickers, and lures are also defined as serving various purposes to engage readers.
Magazine conventions and_terminology
1) A masthead displays the magazine title to familiarize readers.
2) The main image typically features people or objects related to the main article.
3) A selling line below the masthead introduces the magazine's content.
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Genre 2015 lesson 1
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An overview of media studies
- 1. An Overview of AS/A2 Media Studies “Can a young person understand the world without some significant capacity to evaluate critically what we call media and its operation?” (David Aaronovitch , Columnist for The Times). “No Education Without Media!” (March 2009, German institutions and organisations for media education: from the fields of science and pedagogical practice)
- 3. Conor Blakey (2008-2010)Destination: University of TeessideBA (hons) Media Studies “A Level Media – the best decision I’ve made during my education” “I’m confident that studying media was the best decision I’ve made in my education so far. Due to the industry standard equipment at QE, but mostly due to the brilliant teaching, my technical ability improved hugely.” “The second element was the theory side of Media Studies, and no word of a lie, I feel that this was taught to a standard as high, if not higher than the first year of my university course. The theories and theorists I’ve learnt thanks to Nicola and Al are 100% transferable, and have made my degree a walk in the park so far, I’m very grateful for the detail that they went into, and their knowledge of the subject is excellent.” “Overall I’d suggest this course highly, I feel it offers the perfect balance of production and theory, and could lead comfortably into a university course of either or both elements, I’m indebted to the department for life!”
- 4. Jess Elsworth(Current A2 Student)“I look forward to my MediaStudies lessons” “The course has allowed me to demonstrate my creative ability” “The course is academically challenging and has encouraged me to view society from a very different perspective” “Choosing to study Media is choosing to study life. The course provides you with life long skills that will undoubtedly help you in every walk of life. The skills will especially help me in my chosen degree - psychology with sports science at Northumbria University”
- 8. G321 Foundation Portfolio(50% of AS , 25% of overall A Level) Coursework Unit: June 2012 Students can either work in Video production or Print production. Each brief requires a preliminary and main task to be submitted Print: (Main Task )Research & Plan (using an individual blog), Produce and evaluate (using an individual blog) the front cover, contents page and double page spread of a music magazine. Video Production: (Main Task) Research & Plan (using an individual blog), Produce and evaluate (using an individual blog) the opening titles of a new fiction film.
- 9. G324 Advanced portfolio(25% of overall A Level) Coursework Unit January Students are required to produce a promotional package for a new film. This should consist of; Film Trailer, Film Poster and a Film Magazine Cover featuring the film. The production will be researched, planned and evaluated on an individual blog. http://www.youtube.com/watch?v=Me_TmiUwUa4&feature=mfu_in_order&list=UL
- 10. G325 Critical Perspectives in Media(25% of overall A Level) Section A: Theoretical Evaluation of production Students are required to evaluate their skills development in one or more of the following areas; Digital technology, Creativity, Research and Planning, Post-Production or Using real media conventions. They are also required to select one of their productions and evaluate it in relation to a media concept: Genre, Narrative, Representation, Audience or Media Language. Section B: Contemporary Media Issues A theoretical unit which requires students to engage in a range of media and cultural theories and apply them to the study of Media in the Online Age. Students will look at; How online media has developed What impact the internet has had on media production How consumer behavior and audience response has been transformed by online media The extent that convergence has transformed the media
- 11. Have a Look at some of our blogs Reference Blog for the Music Industry http://qemusicindustry.blogspot.com/ Foundation Portfolio: Central Hub Each Unit has it’s own unique blog designed to aid you classroom learning and store your personal coursework. http://fportfolio2010.blogspot.com/ Reference blog for Media in An Online Age http://qea2mediainonlineage.blogspot.com/