South Indian Bank Limited (SIB) is a major private sector bank headquartered at Thrissur in Kerala, India. South Indian Bank has 839 branches, 4 service branches, 45 ext. counters and 20 Regional Offices spread across more than 27 states and 3 union territories in India. It has set up 1307 ATMs and 5 Bulk Note Acceptor/Cash Deposit Machines all over India.

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AN OVERVIEW OF CSR ACTIVITIES BEING PEROFRMED BY SOUTH INDIAN
BANK LIMITED
VARUN KESAVAN, M.PHIL RESEARCH SCHOLAR, BHARATHIAR SCHOOL OF
MANAGEMENT ENTREPRENEUR DEVELOPMENT, BHARATHIAR UNIVERSITY,
COIMBATORE. Email Id – varunkesavan@yahoo.com
INTRODUCTION
South Indian Bank Limited (SIB) is a major private sector bank headquartered
at Thrissur in Kerala, India. South Indian Bank has 839 branches, 4 service branches, 45
ext. counters and 20 Regional Offices spread across more than 27 states and 3 union
territories in India. It has set up 1307 ATMs and 5 Bulk Note Acceptor/Cash Deposit
Machines all over India.
Milestones
 First among the private sector banks in Kerala to become a scheduled bank in 1946.
 First bank in the private sector in India to open a Currency Chest in April 1992.
 First private sector bank to open a NRI branch in Jhumritalaiya November 2011.
 First bank in the private sector to start an Industrial Finance Branch in March 1993.
 First among the private sector banks in Kerala to open an overseas branch in June
1993.
 Bank in Kerala to develop an in-house, fully integrated branch automation software.
 First Kerala based bank to implement Core Banking System.
 8th largest branch network among private sector banks in India.[1]

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History
South Indian Bank was registered as a private Limited Company under the companies Act
of 1913 and commenced business on 29-01-1929 at Round South, Thrissur. The South
Indian Bank Ltd., was formed by a group of 44 enterprising men of Thrissur who contributed
Rs.500/ - each to the initial paid up capital of Rs.22,000/ -. Their main objective was to
serve the merchant community of Thrissur by freeing them from the clutches of the money
lenders who charged exorbitant rates of interest. The bank received very good support from
the public at large. Initially the growth was slow but steady. The number of branches
opened each year testified its stability and popularity. It was included in the second
schedule of the Reserve Bank of India and became a scheduled Bank on 07-08-1946. SIB
was the first scheduled Bank in the private sector in Kerala to get the license under section
22 of the Banking Regulation Act 1949 from RBI on 17-06-1957.
New look
South Indian Bank unveiled the new corporate logo. Mammootty, the global brand
ambassador of the bank, unveiled the new corporate brand logo.
The bank, as part of a global brand-building exercise, has signed South Indian
actor Mammootty as its brand ambassador banking on the film star's `pan India appeal,
clean image and popularity among the NRI community'. The initial contract between the
bank and actor was for three years which was later extended for five more years.[2]
Currently
SIB is the only bank in South India that has a brand ambassador.

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Financial inclusion & Financial Literacy Centres
Till date, the bank has covered more than 100 villages and 15 urban centres under
Financial Inclusion and opened more than 10 exclusive FLC Centres in the bank premises,
which spreads across the states of Kerala, Tamil Nadu, Andhra Pradesh and Chhattisgarh.
South Indian Bank has appointed direct Business Correspondents in the allotted villages
and are supervised by a dedicated team of officers in the FIP Cell - Head Office. Recently
South Indian Bank has introduced "KIOSK Banking Model" as Financial Inclusion Initiative
in association with Akshaya e-centres in the state of Kerala through the software service
provider - M/s Tata Consultancy services.. Kiosk is a kind of banking model, where people
living in unbanked or under banked areas can avail basic banking facilities from a nearby
common service centre/BC Office without visiting a regular bank branch .Basic banking
needs of the public like opening of account, deposit and withdrawal of cash etc. is possible
from these common service centre/BC Office.[4]
Corporate Social Responsibility (CSR)
Purpose
The South Indian Bank Ltd. is grateful to the society for the support and encouragement
in the bank's growth and development. The Bank believes that no organization can
make sustainable development without the patronage from the society. The Bank is
committed in the integration of social and environmental concerns in its business
operations and also in the interactions with its stakeholders. The Bank shall continue to
have among its objectives, the promotion and growth of the national economy and shall

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continue to be mindful of its social and moral responsibilities to customers,
shareholders, employees and society. Bank is committed to financing the economic and
developmental activities of the nation with concern for human rights and environment.
CSR is a continuing commitment by business to behave ethically and contribute to
economic development while improving the quality of life of the workforce and their
families as well as of the local community and society at large.
Vision
The Bank’s CSR mission is to contribute to the social and economic development of the
community. Through a series of interventions, the bank seeks to mainstream
economically, physically and socially challenged groups and to draw them into the cycle
of growth, development and empowerment. At the core of this, its commitment to reach
out to marginalized communities through its Sustainable Livelihood Initiatives. The
Bank’s strategy is to integrate its activities in community development, social
responsibility and environmental responsibility and encourage each business unit or
function to include these considerations into its operations whether directly or in
participation or in association with or jointly with NGOs of repute, Trusts, Partnership,
Corporate or any other such organization as the Bank deems fit.

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A SNAPSHOT OF CSR ACTIVITIES PERFORMED SOUTH INDIAN BANK
 South Indian Bank Supports Kochi-Muziris Biennale 2016
 South Indian Bank Supports Buds Rehabilitation Centre, Ponnani:
Handing over ceremony of the school bus for Buds Rehabilitation centre of Ponnani
Municipality under CSR initiative of South Indian Bank
 KRIPA (Kerala Rehabilitation Institute for the Physically Affected), Kalamassery:
Handing over of the school bus for KRIPA Special School under CSR Initiative of South
Indian Bank
 Inauguration of SIB Scholar
 South Indian Bank Supports Parappur Sports and Education Trust:
South Indian bank promotes the budding talents in football as a part of its CSR initiative and
has been supporting the coaching programmes initiated by Parappur Sports and Education
Trust.
Details of CSR spent during the Financial Year:
 Total amount to be spent for the Financial Year 2015-16:
`11,57,00,000/-.
 Amount unspent, if any: `9,26,81,520/-.

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Manner in which the amount spent during the financial year 2015 -
2016 is detailed below: