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Growing the success of Irish food & horticulture
AIDAN COTTER
CHIEF EXECUTIVE
BORD BIA
28 JANUARY 2009
Growing the success of Irish food & horticulture
Irish Bioenergy Association
Padraig Brennan
Growing the success of Irish food & horticulture
The challenge to produce more from less
By 2050, the planet will need to produce
70% more food, with less land, water and
energy while also reducing greenhouse
gas emissions
Growing the success of Irish food & horticulture
REPUTATION is everything……
0
20
40
60
80
100
1975 1985 1995 2005 2009
Tangible assets Intangible assets
Source: Ocean Tomo
Components of S&P 500 Market Value
17%
83%
32%
68%
68%
32%
80%
20%
81%
19%
Growing the success of Irish food & horticulture
Sustainable Living Plan
Dependent on suppliers for many of these targets
Growing the success of Irish food & horticulture
Sustainable sourcing commitments
Growing the success of Irish food & horticulture
Sustainable sourcing commitments
Growing the success of Irish food & horticulture
Ireland’s
Sustainability
Credentials
Growing the success of Irish food & horticulture
Source: EU JRC Evaluation of the livestock sector's contribution to the EU greenhouse gas emissions (GGELS)
Key factors in Sustainable Production
Greenhouse Gas Emissions
Growing the success of Irish food & horticulture
Agriculture uses 70% of the world’s
freshwater
Ireland has a very favourable water stress index
(% of territory under water stress)
Source: Yale University
Key factors in Sustainable Production
Water availability
46
24 24 21 20 16
8 8 2 1
00
5
10
15
20
25
30
35
40
45
50
0.1%
Growing the success of Irish food & horticulture
Air Quality very high in Ireland…..
0
50
100
150
200
250
Pakistan
Senegal
SaudiArabia
India
China
Sth.Korea
Indonesia
SouthAfrica
Brazil
Russia
France
Netherlands
Germany
UnitedKingdom
USA
Ireland
NewZealand
Urban Outdoor Air Pollution
Annual mean PM10 (ug/m3)
Source: World Health Organisation
Growing the success of Irish food & horticulture
Viewed as green &
natural…
We now need to prove it...
Ireland has strong reputation…
Growing the success of Irish food & horticulture
Growing the success of Irish food & horticulture
What is Origin Green?
• Business to business initiative
• Evidence based approach
• Companies sign up to Sustainability Charter
• Farmers participate in Quality & Sustainability Schemes
Growing the success of Irish food & horticulture
Every farm and food manufacturing business
signs up to the sustainability agenda…
Measuring what matters…
Accreditation, independent verification…
Performance based on science innovation and best
practice…
Growing the success of Irish food & horticulture
Farmers Working
with Nature
Growing the success of Irish food & horticulture
Measuring What Matters
Traceability Welfare
Environment Animal Health
Food
Safety
Energy Emissions Water
Biodiversity Socio-economic data
Growing the success of Irish food & horticulture
Farm Quality & Sustainability
45,000 Beef Farms
90% of Beef Exports, Audited & Assessed
18,000 Dairy Farms
100% Milk production,farmers entering audit cycle
Pigmeat, Poultry, Eggs, Grain, Horticulture
Sustainability measures being implemented
Growing the success of Irish food & horticulture
ISO 17065 PAS 2050
ISO 17065 PAS 2050
Accreditation & Verification
The Farm Audit Carbon Footprint
Growing the success of Irish food & horticulture
AIM profile
for each herd
ICBF
On farm Sustainability Assessment
Farm information
collected on
Handheld
Indicative
Performance
for each farm
Growing the success of Irish food & horticulture
Feedback to farmers
Growing the success of Irish food & horticulture
Using Data to Drive Performance
Farm
Financial
Performance
GHG
Emissions
€
Sustainable = Efficient
Growing the success of Irish food & horticulture
The Carbon Navigator
Growing the success of Irish food & horticulture
How does the Navigator Work?
1. Grazing season length
2. Age @ first calving
3. Calving interval
4. Daily live weight gain
5. Nitrogen fertiliser efficiency
6. Manure management
Looks at practical measures on farm
Set targets
with Advisor
Review current &
potential performance
Identify
Potential GHG
& € Benefits
Growing the success of Irish food & horticulture
Sustainability assessments across other sectors
Poultry Pigs Sheep
Sustainability Assessments being built into QA schemes
Growing the success of Irish food & horticulture
Growing the success of Irish food & horticulture
Decide on
Target Areas
Agree Baseline
Period
Set Timelines
& Targets
Annual
Progress Report
Independent
Verification
Growing the success of Irish food & horticulture
Company Target Areas
Raw Material Sourcing
Supplier Certification | Sustainability Initiatives
Manufacturing Processes
Energy | Emissions | Waste | Water | Biodiversity
Social Sustainability
Health & Nutrition | Community Initiatives | Employee Wellbeing
Growing the success of Irish food & horticulture
80% of inputs from
suppliers with recognised
Sustainability programmes
by end of 2014
Action plans with 3 major
suppliers to reduce carbon
& water footprints by end
2013
All cardboard FSC certified
by end of 2014
100% fairtrade coffee by
end of 2015
Raw Material Sourcing
50% reduction in
operational emissions by
2020
20% reduction in energy by
2015
Anaerobic digester in place
by end of 2016
Zero waste to landfill by
2015
Implementation of rainwater
harvesting programme by
2014
Manufacturing
Reduce salt content by 15%
by end of 2014
Removal of artificial
colourings by 2015
Health & Nutrition Policy in
place from 2013
Health screening for all
employees by 2015
80% increase in support for
local groups by 2015
Student placement
programme by mid 2014
Social
Origin Green Targets
Growing the success of Irish food & horticulture
Dairygold
Diverting waste from landfill & creating a valuable
source of energy
 Needed a treatment plant that could reliably treat powdered
milk and cheese waste, as well as high-strength salty whey.
 Produces biogas that is converted into renewable energy, a
portion is used in a dual-fuel boiler to produce hot water.
 Simple, efficient & low-maintenance.
Growing the success of Irish food & horticulture
Foyle Donegal
All Cat 2 waste to AD plant
Growing the success of Irish food & horticulture
Company Participation
448 Companies Registered
90% of exports
188 companies at workshop/ plan
development phase
158 plans submitted
102 plans accepted
Approaching 80% of exports
Growing the success of Irish food & horticulture
Growing the success of Irish food & horticulture
Direct Access to Expert Advice and Support
Growing the success of Irish food & horticulture
Growing the success of Irish food & horticulture
Advocates of Origin Green
“Just last year, I had an opportunity
which was phenomenal. I had the
opportunity to experience firsthand
the great work that we’re doing in
Ireland and the industry leading
approach that Ireland has taken to
agriculture‘
Don Thompson, CEO
McDonalds
Growing the success of Irish food & horticulture
Global Sustainability Forum
Dublin, 9th – 10th November 2015
Growing the success of Irish food & horticulture
Growing the success of Irish food & horticulture
Qingdao
London
Dubai
NurembergBrussels
Beijing
Moscow
Shanghai
Paris
Vigo
Berlin
Amsterdam
Düsseldorf
Cologne
Kortrijk
International Trade Fairs
Growing the success of Irish food & horticulture
Sustainability Report
2015
Growing the success of Irish food & horticulture
Setting Plans
&
Building the Proof
+ Clearly
Communicating
Credentials
Saving Resources
Winning Business
Building Reputation
Growing the success of Irish food & horticulture
AIDAN COTTER
CHIEF EXECUTIVE
BORD BIA
28 JANUARY 2009
Growing the success of Irish food & horticulture
Irish Bioenergy Association
Padraig Brennan

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An introduction to the Irish Bioenergy Association

  • 1. Growing the success of Irish food & horticulture AIDAN COTTER CHIEF EXECUTIVE BORD BIA 28 JANUARY 2009 Growing the success of Irish food & horticulture Irish Bioenergy Association Padraig Brennan
  • 2. Growing the success of Irish food & horticulture The challenge to produce more from less By 2050, the planet will need to produce 70% more food, with less land, water and energy while also reducing greenhouse gas emissions
  • 3. Growing the success of Irish food & horticulture REPUTATION is everything…… 0 20 40 60 80 100 1975 1985 1995 2005 2009 Tangible assets Intangible assets Source: Ocean Tomo Components of S&P 500 Market Value 17% 83% 32% 68% 68% 32% 80% 20% 81% 19%
  • 4. Growing the success of Irish food & horticulture Sustainable Living Plan Dependent on suppliers for many of these targets
  • 5. Growing the success of Irish food & horticulture Sustainable sourcing commitments
  • 6. Growing the success of Irish food & horticulture Sustainable sourcing commitments
  • 7. Growing the success of Irish food & horticulture Ireland’s Sustainability Credentials
  • 8. Growing the success of Irish food & horticulture Source: EU JRC Evaluation of the livestock sector's contribution to the EU greenhouse gas emissions (GGELS) Key factors in Sustainable Production Greenhouse Gas Emissions
  • 9. Growing the success of Irish food & horticulture Agriculture uses 70% of the world’s freshwater Ireland has a very favourable water stress index (% of territory under water stress) Source: Yale University Key factors in Sustainable Production Water availability 46 24 24 21 20 16 8 8 2 1 00 5 10 15 20 25 30 35 40 45 50 0.1%
  • 10. Growing the success of Irish food & horticulture Air Quality very high in Ireland….. 0 50 100 150 200 250 Pakistan Senegal SaudiArabia India China Sth.Korea Indonesia SouthAfrica Brazil Russia France Netherlands Germany UnitedKingdom USA Ireland NewZealand Urban Outdoor Air Pollution Annual mean PM10 (ug/m3) Source: World Health Organisation
  • 11. Growing the success of Irish food & horticulture Viewed as green & natural… We now need to prove it... Ireland has strong reputation…
  • 12. Growing the success of Irish food & horticulture
  • 13. Growing the success of Irish food & horticulture What is Origin Green? • Business to business initiative • Evidence based approach • Companies sign up to Sustainability Charter • Farmers participate in Quality & Sustainability Schemes
  • 14. Growing the success of Irish food & horticulture Every farm and food manufacturing business signs up to the sustainability agenda… Measuring what matters… Accreditation, independent verification… Performance based on science innovation and best practice…
  • 15. Growing the success of Irish food & horticulture Farmers Working with Nature
  • 16. Growing the success of Irish food & horticulture Measuring What Matters Traceability Welfare Environment Animal Health Food Safety Energy Emissions Water Biodiversity Socio-economic data
  • 17. Growing the success of Irish food & horticulture Farm Quality & Sustainability 45,000 Beef Farms 90% of Beef Exports, Audited & Assessed 18,000 Dairy Farms 100% Milk production,farmers entering audit cycle Pigmeat, Poultry, Eggs, Grain, Horticulture Sustainability measures being implemented
  • 18. Growing the success of Irish food & horticulture ISO 17065 PAS 2050 ISO 17065 PAS 2050 Accreditation & Verification The Farm Audit Carbon Footprint
  • 19. Growing the success of Irish food & horticulture AIM profile for each herd ICBF On farm Sustainability Assessment Farm information collected on Handheld Indicative Performance for each farm
  • 20. Growing the success of Irish food & horticulture Feedback to farmers
  • 21. Growing the success of Irish food & horticulture Using Data to Drive Performance Farm Financial Performance GHG Emissions € Sustainable = Efficient
  • 22. Growing the success of Irish food & horticulture The Carbon Navigator
  • 23. Growing the success of Irish food & horticulture How does the Navigator Work? 1. Grazing season length 2. Age @ first calving 3. Calving interval 4. Daily live weight gain 5. Nitrogen fertiliser efficiency 6. Manure management Looks at practical measures on farm Set targets with Advisor Review current & potential performance Identify Potential GHG & € Benefits
  • 24. Growing the success of Irish food & horticulture Sustainability assessments across other sectors Poultry Pigs Sheep Sustainability Assessments being built into QA schemes
  • 25. Growing the success of Irish food & horticulture
  • 26. Growing the success of Irish food & horticulture Decide on Target Areas Agree Baseline Period Set Timelines & Targets Annual Progress Report Independent Verification
  • 27. Growing the success of Irish food & horticulture Company Target Areas Raw Material Sourcing Supplier Certification | Sustainability Initiatives Manufacturing Processes Energy | Emissions | Waste | Water | Biodiversity Social Sustainability Health & Nutrition | Community Initiatives | Employee Wellbeing
  • 28. Growing the success of Irish food & horticulture 80% of inputs from suppliers with recognised Sustainability programmes by end of 2014 Action plans with 3 major suppliers to reduce carbon & water footprints by end 2013 All cardboard FSC certified by end of 2014 100% fairtrade coffee by end of 2015 Raw Material Sourcing 50% reduction in operational emissions by 2020 20% reduction in energy by 2015 Anaerobic digester in place by end of 2016 Zero waste to landfill by 2015 Implementation of rainwater harvesting programme by 2014 Manufacturing Reduce salt content by 15% by end of 2014 Removal of artificial colourings by 2015 Health & Nutrition Policy in place from 2013 Health screening for all employees by 2015 80% increase in support for local groups by 2015 Student placement programme by mid 2014 Social Origin Green Targets
  • 29. Growing the success of Irish food & horticulture Dairygold Diverting waste from landfill & creating a valuable source of energy  Needed a treatment plant that could reliably treat powdered milk and cheese waste, as well as high-strength salty whey.  Produces biogas that is converted into renewable energy, a portion is used in a dual-fuel boiler to produce hot water.  Simple, efficient & low-maintenance.
  • 30. Growing the success of Irish food & horticulture Foyle Donegal All Cat 2 waste to AD plant
  • 31. Growing the success of Irish food & horticulture Company Participation 448 Companies Registered 90% of exports 188 companies at workshop/ plan development phase 158 plans submitted 102 plans accepted Approaching 80% of exports
  • 32. Growing the success of Irish food & horticulture
  • 33. Growing the success of Irish food & horticulture Direct Access to Expert Advice and Support
  • 34. Growing the success of Irish food & horticulture
  • 35. Growing the success of Irish food & horticulture Advocates of Origin Green “Just last year, I had an opportunity which was phenomenal. I had the opportunity to experience firsthand the great work that we’re doing in Ireland and the industry leading approach that Ireland has taken to agriculture‘ Don Thompson, CEO McDonalds
  • 36. Growing the success of Irish food & horticulture Global Sustainability Forum Dublin, 9th – 10th November 2015
  • 37. Growing the success of Irish food & horticulture
  • 38. Growing the success of Irish food & horticulture Qingdao London Dubai NurembergBrussels Beijing Moscow Shanghai Paris Vigo Berlin Amsterdam Düsseldorf Cologne Kortrijk International Trade Fairs
  • 39. Growing the success of Irish food & horticulture Sustainability Report 2015
  • 40. Growing the success of Irish food & horticulture Setting Plans & Building the Proof + Clearly Communicating Credentials Saving Resources Winning Business Building Reputation
  • 41. Growing the success of Irish food & horticulture AIDAN COTTER CHIEF EXECUTIVE BORD BIA 28 JANUARY 2009 Growing the success of Irish food & horticulture Irish Bioenergy Association Padraig Brennan