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MARKETING CONSULTANT
@amitjain310
Credentials
•   Amit Jain Consulting (AJC) has been working with entrepreneurs and small businesses since
    2005.
•   Creation of supplementary marketing collateral , content/copy, marketing strategy maps,
    marketing budgets, and graphics
•   Architect of several successful comprehensive marketing plans for new and existing and
    products and services. Plans are constructed for:
    •   Re-branding & company identity
    •   Social media integration
    •   Market campaigning efficiency
    •   Marketing strategy
•   Independent Contractor for multiple boutique consulting firms and organizations
    •   UCLA Extension (2011-Present)
    •   Los Angeles Community College District (2010-Present)
    •   IRA Network (2008)
    •   Artilient (2008-09)
    •   cpSphere (2007)
    •   MBA Plans, LLC (2007)
•   2005 Graduate Student of the Year (MBA – Loyola Marymount University)
Affiliations
   Extensive network consisting of trusted professional service providers, executives, entrepreneurs, inventors,
    innovators, business leaders, public figures, and professors where expertise has been mutually shared.

                                                                           The Indus Entrepreneurs Los Angeles
                                                                           South Asian Business Alliance Network
                                                                           Los Angeles Venture Association
                                                                           L.A. Bankers
                                                                           Socaltech.com
                                                                           California’s Green Workforce
                                                                           Coalition
                                                                           Green W.E.S.T. Alliance
                                                                           United States Green Building Council
                                                                           – Los Angeles (USGBC-LA)
                                                                           West Coast Motion
                                                                           EcoTuesday
                                                                           Green Drinks
                                                                           LMU-MBA Alumni Association
                                                                           Young Jain Professionals
                                                                           Southern California Venture Network
                                                                           SCORE
                                                                           American Marketing Association LA
Services and Deliverables

 Competitive Market Analysis


 Strategic Planning


 Strategic Partnerships & Alliances
                                        Project Management   Marketing Collateral      Special Events
                                                                Development            Management

 Business Development                   •Operations          •Multimedia            •Host
                                        •Execution            Production            •Organize
                                        •Strategy            •Strategy-Linked       •Promotion
                                         Implementation       Creation              •Manage
 E-Commerce Strategy & Development


 Market Resource Planning & Budgeting
Impact of Effective Marketing

   No matter how incredible a     Any marketing/advertising
   product or service is, it      campaign must have metrics
   needs to be promoted with      in place to track the
   a simple, clear message that   performance of the
   a satisfied customer can       different units.
   repeat to their community.



   New media increases
   opportunities to engage with   Marketing is an investment
   customers, which will open     and will have a return on
   doors for new markets and      investment.
   possibilities.
Value Proposition
Expertise
Proven track-record in supporting startups and small businesses build, present ,and receive funding for
well-thought, scalable business models and strategies from small to large investors.

One-on-One Consulting
Collaborating with clients throughout the market planning process to develop strategies that align
client’s vision and core competency with market needs.

Knowledge in Fundraising
Developed financial packages for investors for the purposes of bridge-financing, microloans, seed
funding, in multiple rounds. Funding ranging from $2.5K to $10M.

Custom Deliverables
Deliverables are created from scratch in whatever format is deemed necessary to exceed expectations of
the client.

Fastest Turnaround
Team can take existing documents and notes from teleconferences and in-person meetings and
turnaround a business plan within 1 week.

Virtual Collaboration
Team can work remotely and be accessible at anytime via email, phone, and webconferencing to discuss
and collaborate.
Previous Consulting Engagements
     Boston Associates, LLC     Real Estate    •   Business Development
                                               •   Marketing Collateral
     Loyola Productions, Inc    Non-Profit     •   Business Development
                                               •   Operations
                                               •   Sales/Marketing
     Zen Planner                 Software      •   Strategic Workplan
                                               •   Sales/Marketing Strategy
     Sota Optics               Biotechnology   •   Sales & Distribution
                                               •   Customer Management
     Burger Brothers            Fast Food      •   Strategic Workplan
                                               •   Advertising Campaigns
     Innoventz                 Biotechnology   •   Branding/Identity
                                               •   Marketing Strategy
                                               •   Budgeting
     Styku                      Technology     • Market Research/Analysis
                                               • Marketing Strategy
                                               • Business Modeling
     Lottogopher                Ecommerce      • Market Research/Analysis
                                               • Marketing Strategy
                                               • Business Modeling
     Fetch101                  Pet Services    • Market Research/Analysis
                                               • Marketing Strategy
                                               • Business Modeling
Case Study: Sunsetronics
             Website User-Interface design
             Logo design, Brand Development
Click Here   2003 Car Show @ Loyola Marymount University
             Online Marketing Campaign Manager
             Online Streaming Commercial Producer
Case Study: Liberty Tax Service
   Background: Franchisee was looking to infuse social media into market campaign to
    create more visibility across mediums and increase foot traffic to business for
    potential customers.
   Issue: Limited budget in a very competitive business environment in regards to tax
    preparation services.
   AJC: Created a marketing plan to manage the implementation of social media
    strategy integrated into traditional marketing campaign. Reorganized marketing
    resources for more efficient advertising and promotions.
   Result: Increase in gross revenue by 19% and increase in average customer fee by
    17.2%.
Branding & Identity
Sample Marketing Collateral
Sample Marketing Collateral
What is Happening to Marketing?

                                   Viral Buzz/
                                    Word of
                                     Mouth



          Impact of Social
             Marketing

                                                       Traditional
                                                       Marketing




                               Impact of Traditional
                                   Marketing



   The integration of social media has impacted traditional marketing
    and introduced a new skillset for marketers utilize.
Return of the Conversation
Integrated Social Marketing
Social Media Applications
        Social Networking

    Business Social Networking

          Photo Sharing

          Video Sharing

          News Sharing

        Bookmark Sharing

         Microblogging
Thank You
    For any questions, samples of deliverables, and
               references, please contact:

                                Amit Jain
                           (310) 901-0709
                        amitjain310@gmail.com
                             @amitjain310

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Ajc marketing

  • 2. Credentials • Amit Jain Consulting (AJC) has been working with entrepreneurs and small businesses since 2005. • Creation of supplementary marketing collateral , content/copy, marketing strategy maps, marketing budgets, and graphics • Architect of several successful comprehensive marketing plans for new and existing and products and services. Plans are constructed for: • Re-branding & company identity • Social media integration • Market campaigning efficiency • Marketing strategy • Independent Contractor for multiple boutique consulting firms and organizations • UCLA Extension (2011-Present) • Los Angeles Community College District (2010-Present) • IRA Network (2008) • Artilient (2008-09) • cpSphere (2007) • MBA Plans, LLC (2007) • 2005 Graduate Student of the Year (MBA – Loyola Marymount University)
  • 3. Affiliations  Extensive network consisting of trusted professional service providers, executives, entrepreneurs, inventors, innovators, business leaders, public figures, and professors where expertise has been mutually shared. The Indus Entrepreneurs Los Angeles South Asian Business Alliance Network Los Angeles Venture Association L.A. Bankers Socaltech.com California’s Green Workforce Coalition Green W.E.S.T. Alliance United States Green Building Council – Los Angeles (USGBC-LA) West Coast Motion EcoTuesday Green Drinks LMU-MBA Alumni Association Young Jain Professionals Southern California Venture Network SCORE American Marketing Association LA
  • 4. Services and Deliverables Competitive Market Analysis Strategic Planning Strategic Partnerships & Alliances Project Management Marketing Collateral Special Events Development Management Business Development •Operations •Multimedia •Host •Execution Production •Organize •Strategy •Strategy-Linked •Promotion Implementation Creation •Manage E-Commerce Strategy & Development Market Resource Planning & Budgeting
  • 5. Impact of Effective Marketing No matter how incredible a Any marketing/advertising product or service is, it campaign must have metrics needs to be promoted with in place to track the a simple, clear message that performance of the a satisfied customer can different units. repeat to their community. New media increases opportunities to engage with Marketing is an investment customers, which will open and will have a return on doors for new markets and investment. possibilities.
  • 6. Value Proposition Expertise Proven track-record in supporting startups and small businesses build, present ,and receive funding for well-thought, scalable business models and strategies from small to large investors. One-on-One Consulting Collaborating with clients throughout the market planning process to develop strategies that align client’s vision and core competency with market needs. Knowledge in Fundraising Developed financial packages for investors for the purposes of bridge-financing, microloans, seed funding, in multiple rounds. Funding ranging from $2.5K to $10M. Custom Deliverables Deliverables are created from scratch in whatever format is deemed necessary to exceed expectations of the client. Fastest Turnaround Team can take existing documents and notes from teleconferences and in-person meetings and turnaround a business plan within 1 week. Virtual Collaboration Team can work remotely and be accessible at anytime via email, phone, and webconferencing to discuss and collaborate.
  • 7. Previous Consulting Engagements Boston Associates, LLC Real Estate • Business Development • Marketing Collateral Loyola Productions, Inc Non-Profit • Business Development • Operations • Sales/Marketing Zen Planner Software • Strategic Workplan • Sales/Marketing Strategy Sota Optics Biotechnology • Sales & Distribution • Customer Management Burger Brothers Fast Food • Strategic Workplan • Advertising Campaigns Innoventz Biotechnology • Branding/Identity • Marketing Strategy • Budgeting Styku Technology • Market Research/Analysis • Marketing Strategy • Business Modeling Lottogopher Ecommerce • Market Research/Analysis • Marketing Strategy • Business Modeling Fetch101 Pet Services • Market Research/Analysis • Marketing Strategy • Business Modeling
  • 8. Case Study: Sunsetronics Website User-Interface design Logo design, Brand Development Click Here 2003 Car Show @ Loyola Marymount University Online Marketing Campaign Manager Online Streaming Commercial Producer
  • 9. Case Study: Liberty Tax Service  Background: Franchisee was looking to infuse social media into market campaign to create more visibility across mediums and increase foot traffic to business for potential customers.  Issue: Limited budget in a very competitive business environment in regards to tax preparation services.  AJC: Created a marketing plan to manage the implementation of social media strategy integrated into traditional marketing campaign. Reorganized marketing resources for more efficient advertising and promotions.  Result: Increase in gross revenue by 19% and increase in average customer fee by 17.2%.
  • 13. What is Happening to Marketing? Viral Buzz/ Word of Mouth Impact of Social Marketing Traditional Marketing Impact of Traditional Marketing  The integration of social media has impacted traditional marketing and introduced a new skillset for marketers utilize.
  • 14. Return of the Conversation
  • 16. Social Media Applications Social Networking Business Social Networking Photo Sharing Video Sharing News Sharing Bookmark Sharing Microblogging
  • 17. Thank You  For any questions, samples of deliverables, and references, please contact: Amit Jain (310) 901-0709 amitjain310@gmail.com @amitjain310