Air India is India's national airline headquartered in Mumbai. It was founded in 1932 by JRD Tata and today has a fleet of 133 aircraft serving 49 domestic and 26 international destinations. Its main hubs are in Mumbai and Delhi, with secondary hubs in Chennai and Kolkata. Air India has faced financial crises in recent years but provides several airline services and programs. It has received awards for being the world's first all-jet airline and for security certifications.
This is the case related to air india, here it is shown that how air india is competing with the other airlines without any good marketing strategy. In this case you will find that air India's customer service in aviation industry. figure and charts would show the financial part of air india.
This is a presentation for our Paper Strategic Management at Amity Business School, Noida. The topic covered was the Ongoing crisis in Air India, and the possible ways to work around a solution for it. All aspects of management, including Finance, Operations, Marketing and HR was discussed.
This is the case related to air india, here it is shown that how air india is competing with the other airlines without any good marketing strategy. In this case you will find that air India's customer service in aviation industry. figure and charts would show the financial part of air india.
This is a presentation for our Paper Strategic Management at Amity Business School, Noida. The topic covered was the Ongoing crisis in Air India, and the possible ways to work around a solution for it. All aspects of management, including Finance, Operations, Marketing and HR was discussed.
Vistara Airlines SWOT Analysis
Vistara Airlines is a joint venture between Tata Sons and Singapore Airlines Limited.The document contains in depth analysis of strengths,weaknesses and opportunities for the airlines in Indian and International Markets.
Privatization of Air India is all the government could do to save it. The ppt analyze the reasons for the fall of Maharaja and suggest solutions on the issue.
How Airlines industry was started in india and global wide, 4P's, 4C's, leading airlines in india and abroad, swot analysis, pest analysis, Economic reforms, Covid impact, Liberalization, National civil aviation policy, budget of Indian airlines 2021-22.
Vistara Airlines SWOT Analysis
Vistara Airlines is a joint venture between Tata Sons and Singapore Airlines Limited.The document contains in depth analysis of strengths,weaknesses and opportunities for the airlines in Indian and International Markets.
Privatization of Air India is all the government could do to save it. The ppt analyze the reasons for the fall of Maharaja and suggest solutions on the issue.
How Airlines industry was started in india and global wide, 4P's, 4C's, leading airlines in india and abroad, swot analysis, pest analysis, Economic reforms, Covid impact, Liberalization, National civil aviation policy, budget of Indian airlines 2021-22.
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4. Intoduction :
Air India chief : Arvind Jadhav .
Fleet size: 133 (Including subsidiaries)
Destinations :55 (excluding subsidiaries)
Company Slogan : “YOUR PALACE IN THE SKY”.
Parent company : Air India Limited.
Headquarters :Air India building , Nariman Point , Mumbai,
Maharashtra , India (moving to Delhi in 2013)
Key people: JRD Tata( Founder).
Website : http://airindia.in
5. History :
Tata Sons , a division of Tata Sons ltd.(now Tata Group) was founded by J R D
Tata in 1932. On 15 October 1932 , J.R.D. Tata flew a single engine De Havilland
Puss Moth carrying air mail (postal mail of Imperial Airways) from Karachi’s Drigh
Road Aerodrome to Bombay’s Juhu Airstrip via Ahmedabad. In its very first year
of operation , Tata airlines flew 160,000 miles , carrying 155 passengers and
10.71 ton of mail . Tata airlines launched its longest domestic flight – Bombay to
Trivandrum with a six seater Miles Merlin.
international operations of Air India Ltd. Was taken over by the newly formed
Air India International. Indian Airlines Corporation inherited a fleet of 99 aircraft
including 74 Dougals DC-3 Dakotas, 12 Vickers Vikings, 3 Douglas, DC-4s and
various smaller types from the seven airlines that made it up.
6. HUBS :
MAIN HUBS :
1. Chhatrapati Shivaji International Airport (MUMBAI)
2. Indira Gandhi International Airport (Delhi)
Secondary hubs :
1. Chennai International Airport (Chennai)
2. Netaji subhash Chandra Bose International Airport (Kolkata)
Focus cities :
Bengaluru International Airport (Bangalore)
Cochin International Airport (Kochi)
Rajiv Gandhi International Airport (Hyderabad)
Sardar Vallabhbhai Patel International Airport (Ahmedabad)
9. Destinations :
Air India serves 49 domestic
destinations and 26 international
destinations in 19 countries
across Asia , Europe and North
America.
10. Services:
Flying Returns is Air India’s frequent flyer programme . The programme is also
shared by all other Air India limited Carriers .
Premium lounges
Bussiness class seats on board the Boeing 777 – 300ER
11. Awards and recognitions :
World’s first all –Jet airline –June 1962
World’s Largest operator of Airbus A310 – 300
Air India’s security department became the first aviation security organization
in the world to acquire ISO 9002 certification (31 January 2001) .
Preferred International Airline award for travel and hospitality from Awaz
Consumer Awards 2006 .