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PREPARED BY:-
•KARTIK KUKREJA
•BBA(2nd YEAR)
•GURU GOBIND SINGH INDRAPRASTHA
UNIVERSITY
 Qatar airways company Q.C.S.C.
 Operating as Qatar airways.
 Qatar airways is the state owned flag carrier
airline of the state of Qatar.
 Linking 164 destinations from its hub at
Hamad Internatinal Airport ,Doha.
 Member of Oneworld alliance since
October,2013.
 Company slogan “Going places together”.
 Operates a fleet of 224 aircrafts.
 Headquarters in Qatar airways tower ,DOHA.
 Qatar airways was established on
November22,1993.
 The airline started its operations on January
20,1994 using a wet leased Boeing 767-200ER
from Kuwait Airways.
 In April 1995 the CEO of Qatar airways was
Sheikh Hamad bin Ali bin Jabor Al Thani.
 Launch customer for the airbus A350-1000.
 As of may 2014, the company is fully owned
by the Qatari government.
1. Qatar Aircraft Catering Company
2. Doha International Airport
3. Qatar Airways Holidays
4. United Media International
5. Qatar Duty Free
6. Qatar Aviation Services
7. Qatar Distribution Company
8. Qatar Executive
 AIRBUS A319-100LR
 AIRBUS A350-800
 AIRBUS A320-200
 AIRBUS A350-900
 AIRBUS A319
 AIRBUS A350-1000
 AIRBUS A321-200
 AIRBUS A330-200
 AIRBUS A330-300
 AIRBUS A340-600
 AIRBUS A380-800
 BOEING 777-200LR
 BOEING 777-300ER
 BOEING 777-8
 BOEING 777-9
 BOEING 787-8
(Dreamliner)
 BOEING 787-9
(Dreamliner)
Code Share Agreement
 Air Botswana
 Air Italy
 Asiana Airlines
 Azerbaijan Airlines
 Bangkok Airways
 British Airways
 Cathay Pacific
 Comair
 Royal Air Maroc
 Royal Jordanian
 S7 Airlines
 Finnair
 Gol Transportes
Aéreos
 Iberia
 Japan Airlines
 Middle East Airlines
 JetBlue Airways
 LATAM Airlines
 SriLankan Airlines
 Malaysia Airlines
 SUN-AIR
 Vueling
Barriers To Entry: High
 High Capital Expenditure(cost of buying and
leasing aircrafts, safety and security
measures, customer service and manpower).
 Existence of Companies that have high brand
value and high consumer loyalty.
Threat of Substitutes: High
 Existence of well established brands such as
Emirates, Lufthansa, Singapore, Etihad, KLM,
ANA ,etc.
Buyer Power: High
 The High competition provides a lot of
options to consumers, hence allowing them
to hold a good amount of power over the
airline companies.
Rivalry: High
 Competition through tapping into new
destinations, providing more services such as
increase in in-flight channels, better menu
and also the use of extensive advertising.
Supplier Power: High
 Suppliers can affect the industry through
their abilities to raise prices or reduce the
quality of purchased goods and services. The
airline industry has few suppliers globally,
namely Boeing and Airbus.
 Thus the power of the suppliers is high,
because those limited suppliers have a
control on the market due to the huge
demand of their manufactured products.
Strengths:-
 Comprehensive marketing strategies to build
a strong brand identity.
 High standards of performance, including
safety, security and customer service.
 Unique services.
 First in providing a variety of customer
oriented services regarding comfort,
convenience and luxury.
 Winner of several important awards.
Weaknesses:-
 Relying Heavily on International Onward
Moving traffic.
 Very Little Domestic Traffic and limited
market share growth.
Opportunities:-
 Brand New Fleet to improve customer
confidence.
 Hub developing well.
 Brand building and marketing can increase
brand image and Goodwill.
Threats:-
 Increasing Competition in Middle East
market.
 Increasing fuel prices would affect
operations.
 Unfavourable scenarios due to Government
policies and regulations.
 2018
World’s best business class
Best business class seat
Best airline in the middle east
Best first class airline lounge
 2017
Airline of the year
Best airline in the middle east
World’s best business class seat
World’s best first class airline lounge
 2016
World’s best business class
Best business class airline lounge
Best airline staff service in the middle east
Best staff service in the middle east
 2015
Airline of the year
Best airline in the middle east
Best business class seat
HIA-Best airport in the middle east
2014
World’s best business class
World’s best business class airline lounge
Best airline in the middle east
2013
World’s best business class
World’s best business class airline lounge
Best airline staff service in the middle east
 CARDIFF,UNITED KINGDOM
 LONDON GATWICK,UNITED KINGDOM
 TALLINN,ESTONIA
 LISBON,PORTUGAL
 MALAGA,SPAIN
 THESSALONIKI,GREECE
 VALLETA,MALTA
 DA NANG,VIETNAM
 DAVAO,PHILIPPINES
 LANGKAWI,MALAYSIA
 CEBU,PHILIPPINES
 LUXEMBOURG
 BODRUM,TURKEY
Emirates
Etihad Airways
Singapore Airlines
Cathay Pacific Airways
Lufthansa
All Nippon Airways
 Emirates is an airline based in Dubai ,United
Arab Emirates.
 Emirates was founded on 25 March,1985.
 Started operations on 25 October,1985.
 Subsidiary of the Emirates group.
 Wholly owned by the Government of Dubai.
 Emirates operate a fleet size of 256 aircrafts.
 Emirates is the largest operator of BOEING
777 and AIRBUS A380-800.
 Linking 180 destinations from its hub at
Dubai International Airport, Terminal 3.
 Etihad airways is the flag carrier of United
Arab Emirates(UAE).
 Etihad was founded in July 2003 and
commenced operations on November 2003.
 Etihad launched its own airline alliance in
October 2015.
 Etihad operates a fleet of 116 aircrafts.
 Etihad is linking over 75 destinations with its
hub at Abu Dhabi International Airport.
 Etihad airways Headquarter is located in
Khalifa city,Abu Dhabi, United Arab Emirates.
 Singapore airline limited (SIA) is the flag
carrier airline of Singapore.
 Singapore airline was founded on 1stMay,1974
as Malayan airways.
 Began operation on 1st October,1972.
 Singapore airlines operates a fleet of 119
aircrafts.
 Singapore airline was rewarded as world’s
best airline in 2018 by Skytrax.
 Singapore airlines links 64 destination from
its hub at Changi International airport,
Singapore.
 Cathay pacific airways limited is the flag
carrier of Hong Kong.
 Founded on 24 september,1946
 Commenced operation on July,1998.
 Cathay pacific operates a fleet of 150
aircrafts.
 Linking 77 destinations from its hub at Hong
Kong International Airport.
 Head office in Cathay city located at Hong
Kong International Airport.
 Lufthansa is commonly known as Deutsche
Lufthansa AG.
 Lufthansa is the largest German airline.
 Founding member of Star Alliance ,World’s
largest airline alliance.
 Founded on 6 January ,1953
 Commenced operations on 1955.
 Operates a fleet size of 285 aircrafts.
 Linking 220 destinations from its hub at
Frankfurt and Munich International Airports.
 Headquarters is located in Cologne,Germany.
 All nippon airways company limited is also
known as ANA.
 ANA is the largest airline of Japan on the
basis of fleet size.
 Founded on 27 December,1952.
 Operates a fleet of 223 aircrafts.
 Linking 97 destinations from its hub at Narita
International Airport and Haneda
International Airport.
 29TH March,2013 rewarded “5 star airline” by
Skytrax.
Qatar airways Singapore airlines
National flag carrier airline of the
state of Qatar.
National flag carrier airline of
Singapore.
Member of Oneworld alliance. Member of Star alliance.
Company slogan “Going Places
Together”.
Company slogan “A Great Way To
Fly”.
Serves 164 destinations. Serves 64 destinations.
Hamad International Airport is the
hub for Qatar airways.
Changi International Airport is the
hub for Singapore Airlines.
Operate a fleet of 224 aircrafts. Operate a fleet of 119 aircrafts.
Global Launch customer of AIRBUS
A350-1000.
Global Launch customer of AIRBUS
A380-800.
Qatar airways Etihad airways
National flag carrier airline of the
state of Qatar.
National flag carrier airline of United
Arab Emirates(UAE).
Member of Oneworld alliance. Owner of Etihad Airways Partners.
Company slogan “Going Places
Together”
Company slogan “Choose Well”
Serves 164 destinations all over the
globe.
Serves 75 destinations all over the
globe.
Operates a fleet of 224 aircrafts. Operates a fleet of 116 aircrafts.
Hub of Qatar airways is Hamad
International Airport ,Doha.
Hub of Etihad airways is Abu Dhabi
International Airport ,UAE.
FIRST CLASS
BUSINESS CLASS
ECONOMY CLASS
 Qatar Airways offers first class passengers a
6.5 feet of legroom and seats that fold into
flat beds with feather duvets.
 First class seats are equipped with massage
functions and an entertainment system.
 First class is available only on airbus A380-800
and features a 90-inch seat pitch transforming
into a fully flat bed with an expansive choice
of entertainment options displayed on
individual 26-inch television screens.
 AIRBUS A350-1000 and BOEING B787
(Dreamliner) will be in standard two-class
configuration.
 Qatar Airways offers business class
passengers fully flat horizontal beds on board
AIRBUS A380 and A350,BOEING 777 and B787
aircraft.
 On other long and medium-haul aircraft,
business class seats are offering flat bed
seats with 180 degrees recline and massage
function.
 In March 2017, Qatar Airways revealed a new
business class cabin "Qsuite”
 The “Qsuite” cabin offer suites with doors
arranged in each cabin.
 “Best Economy Class” in the world in 2009 and
2010 by Skytrax.
 Qatar Airways offers economy class passengers
a seat pitch of 34 inches.
 Passengers on Airbus A330 and A340 aircraft are
offered individual seat-back TV screens.
 Passengers on Boeing B777 and B787 are
offered touch-screen TVs.
 Airbus A320 aircraft have individual seat-back
personal TVs in every seat in economy class
equipped with the Thales entertainment
system used in the widebody aircrafts.
 Passengers of economy class experience a taste
of international cuisines from Europe, Indian
sub-continent , Middle East and Far-East with
complimentary beverages.
 New economy seats will be introduced with the
launch of BOEING B787-10(Dreamliner) with
16.9 inch width and a pitch of 32 inches.
 Economy seat will have a 10.6 inch TV monitor
offering in-flight entertainment which will also
extend the possibility of Wi-Fi , GSM telephony
and USB ports for connecting personal items.

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Qatar airways

  • 1. PREPARED BY:- •KARTIK KUKREJA •BBA(2nd YEAR) •GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY
  • 2.  Qatar airways company Q.C.S.C.  Operating as Qatar airways.  Qatar airways is the state owned flag carrier airline of the state of Qatar.  Linking 164 destinations from its hub at Hamad Internatinal Airport ,Doha.  Member of Oneworld alliance since October,2013.  Company slogan “Going places together”.  Operates a fleet of 224 aircrafts.  Headquarters in Qatar airways tower ,DOHA.
  • 3.
  • 4.  Qatar airways was established on November22,1993.  The airline started its operations on January 20,1994 using a wet leased Boeing 767-200ER from Kuwait Airways.  In April 1995 the CEO of Qatar airways was Sheikh Hamad bin Ali bin Jabor Al Thani.  Launch customer for the airbus A350-1000.  As of may 2014, the company is fully owned by the Qatari government.
  • 5.
  • 6. 1. Qatar Aircraft Catering Company 2. Doha International Airport 3. Qatar Airways Holidays 4. United Media International 5. Qatar Duty Free 6. Qatar Aviation Services 7. Qatar Distribution Company 8. Qatar Executive
  • 7.
  • 8.  AIRBUS A319-100LR  AIRBUS A350-800  AIRBUS A320-200  AIRBUS A350-900  AIRBUS A319  AIRBUS A350-1000  AIRBUS A321-200  AIRBUS A330-200  AIRBUS A330-300  AIRBUS A340-600  AIRBUS A380-800  BOEING 777-200LR  BOEING 777-300ER  BOEING 777-8  BOEING 777-9  BOEING 787-8 (Dreamliner)  BOEING 787-9 (Dreamliner)
  • 10.  Air Botswana  Air Italy  Asiana Airlines  Azerbaijan Airlines  Bangkok Airways  British Airways  Cathay Pacific  Comair  Royal Air Maroc  Royal Jordanian  S7 Airlines  Finnair  Gol Transportes Aéreos  Iberia  Japan Airlines  Middle East Airlines  JetBlue Airways  LATAM Airlines  SriLankan Airlines  Malaysia Airlines  SUN-AIR  Vueling
  • 11.
  • 12. Barriers To Entry: High  High Capital Expenditure(cost of buying and leasing aircrafts, safety and security measures, customer service and manpower).  Existence of Companies that have high brand value and high consumer loyalty. Threat of Substitutes: High  Existence of well established brands such as Emirates, Lufthansa, Singapore, Etihad, KLM, ANA ,etc.
  • 13. Buyer Power: High  The High competition provides a lot of options to consumers, hence allowing them to hold a good amount of power over the airline companies. Rivalry: High  Competition through tapping into new destinations, providing more services such as increase in in-flight channels, better menu and also the use of extensive advertising.
  • 14. Supplier Power: High  Suppliers can affect the industry through their abilities to raise prices or reduce the quality of purchased goods and services. The airline industry has few suppliers globally, namely Boeing and Airbus.  Thus the power of the suppliers is high, because those limited suppliers have a control on the market due to the huge demand of their manufactured products.
  • 15.
  • 16. Strengths:-  Comprehensive marketing strategies to build a strong brand identity.  High standards of performance, including safety, security and customer service.  Unique services.  First in providing a variety of customer oriented services regarding comfort, convenience and luxury.  Winner of several important awards.
  • 17. Weaknesses:-  Relying Heavily on International Onward Moving traffic.  Very Little Domestic Traffic and limited market share growth. Opportunities:-  Brand New Fleet to improve customer confidence.  Hub developing well.  Brand building and marketing can increase brand image and Goodwill.
  • 18. Threats:-  Increasing Competition in Middle East market.  Increasing fuel prices would affect operations.  Unfavourable scenarios due to Government policies and regulations.
  • 19.  2018 World’s best business class Best business class seat Best airline in the middle east Best first class airline lounge  2017 Airline of the year Best airline in the middle east World’s best business class seat World’s best first class airline lounge
  • 20.  2016 World’s best business class Best business class airline lounge Best airline staff service in the middle east Best staff service in the middle east  2015 Airline of the year Best airline in the middle east Best business class seat HIA-Best airport in the middle east
  • 21. 2014 World’s best business class World’s best business class airline lounge Best airline in the middle east 2013 World’s best business class World’s best business class airline lounge Best airline staff service in the middle east
  • 22.  CARDIFF,UNITED KINGDOM  LONDON GATWICK,UNITED KINGDOM  TALLINN,ESTONIA  LISBON,PORTUGAL  MALAGA,SPAIN  THESSALONIKI,GREECE  VALLETA,MALTA  DA NANG,VIETNAM  DAVAO,PHILIPPINES  LANGKAWI,MALAYSIA  CEBU,PHILIPPINES  LUXEMBOURG  BODRUM,TURKEY
  • 23.
  • 24. Emirates Etihad Airways Singapore Airlines Cathay Pacific Airways Lufthansa All Nippon Airways
  • 25.  Emirates is an airline based in Dubai ,United Arab Emirates.  Emirates was founded on 25 March,1985.  Started operations on 25 October,1985.  Subsidiary of the Emirates group.  Wholly owned by the Government of Dubai.  Emirates operate a fleet size of 256 aircrafts.  Emirates is the largest operator of BOEING 777 and AIRBUS A380-800.  Linking 180 destinations from its hub at Dubai International Airport, Terminal 3.
  • 26.  Etihad airways is the flag carrier of United Arab Emirates(UAE).  Etihad was founded in July 2003 and commenced operations on November 2003.  Etihad launched its own airline alliance in October 2015.  Etihad operates a fleet of 116 aircrafts.  Etihad is linking over 75 destinations with its hub at Abu Dhabi International Airport.  Etihad airways Headquarter is located in Khalifa city,Abu Dhabi, United Arab Emirates.
  • 27.  Singapore airline limited (SIA) is the flag carrier airline of Singapore.  Singapore airline was founded on 1stMay,1974 as Malayan airways.  Began operation on 1st October,1972.  Singapore airlines operates a fleet of 119 aircrafts.  Singapore airline was rewarded as world’s best airline in 2018 by Skytrax.  Singapore airlines links 64 destination from its hub at Changi International airport, Singapore.
  • 28.  Cathay pacific airways limited is the flag carrier of Hong Kong.  Founded on 24 september,1946  Commenced operation on July,1998.  Cathay pacific operates a fleet of 150 aircrafts.  Linking 77 destinations from its hub at Hong Kong International Airport.  Head office in Cathay city located at Hong Kong International Airport.
  • 29.  Lufthansa is commonly known as Deutsche Lufthansa AG.  Lufthansa is the largest German airline.  Founding member of Star Alliance ,World’s largest airline alliance.  Founded on 6 January ,1953  Commenced operations on 1955.  Operates a fleet size of 285 aircrafts.  Linking 220 destinations from its hub at Frankfurt and Munich International Airports.  Headquarters is located in Cologne,Germany.
  • 30.  All nippon airways company limited is also known as ANA.  ANA is the largest airline of Japan on the basis of fleet size.  Founded on 27 December,1952.  Operates a fleet of 223 aircrafts.  Linking 97 destinations from its hub at Narita International Airport and Haneda International Airport.  29TH March,2013 rewarded “5 star airline” by Skytrax.
  • 31.
  • 32. Qatar airways Singapore airlines National flag carrier airline of the state of Qatar. National flag carrier airline of Singapore. Member of Oneworld alliance. Member of Star alliance. Company slogan “Going Places Together”. Company slogan “A Great Way To Fly”. Serves 164 destinations. Serves 64 destinations. Hamad International Airport is the hub for Qatar airways. Changi International Airport is the hub for Singapore Airlines. Operate a fleet of 224 aircrafts. Operate a fleet of 119 aircrafts. Global Launch customer of AIRBUS A350-1000. Global Launch customer of AIRBUS A380-800.
  • 33.
  • 34. Qatar airways Etihad airways National flag carrier airline of the state of Qatar. National flag carrier airline of United Arab Emirates(UAE). Member of Oneworld alliance. Owner of Etihad Airways Partners. Company slogan “Going Places Together” Company slogan “Choose Well” Serves 164 destinations all over the globe. Serves 75 destinations all over the globe. Operates a fleet of 224 aircrafts. Operates a fleet of 116 aircrafts. Hub of Qatar airways is Hamad International Airport ,Doha. Hub of Etihad airways is Abu Dhabi International Airport ,UAE.
  • 36.
  • 37.  Qatar Airways offers first class passengers a 6.5 feet of legroom and seats that fold into flat beds with feather duvets.  First class seats are equipped with massage functions and an entertainment system.  First class is available only on airbus A380-800 and features a 90-inch seat pitch transforming into a fully flat bed with an expansive choice of entertainment options displayed on individual 26-inch television screens.  AIRBUS A350-1000 and BOEING B787 (Dreamliner) will be in standard two-class configuration.
  • 38.
  • 39.  Qatar Airways offers business class passengers fully flat horizontal beds on board AIRBUS A380 and A350,BOEING 777 and B787 aircraft.  On other long and medium-haul aircraft, business class seats are offering flat bed seats with 180 degrees recline and massage function.  In March 2017, Qatar Airways revealed a new business class cabin "Qsuite”  The “Qsuite” cabin offer suites with doors arranged in each cabin.
  • 40.
  • 41.  “Best Economy Class” in the world in 2009 and 2010 by Skytrax.  Qatar Airways offers economy class passengers a seat pitch of 34 inches.  Passengers on Airbus A330 and A340 aircraft are offered individual seat-back TV screens.  Passengers on Boeing B777 and B787 are offered touch-screen TVs.  Airbus A320 aircraft have individual seat-back personal TVs in every seat in economy class equipped with the Thales entertainment system used in the widebody aircrafts.
  • 42.  Passengers of economy class experience a taste of international cuisines from Europe, Indian sub-continent , Middle East and Far-East with complimentary beverages.  New economy seats will be introduced with the launch of BOEING B787-10(Dreamliner) with 16.9 inch width and a pitch of 32 inches.  Economy seat will have a 10.6 inch TV monitor offering in-flight entertainment which will also extend the possibility of Wi-Fi , GSM telephony and USB ports for connecting personal items.