Agillic enables brands to have joined-up conversations with customers across channels in real-time. It maximizes conversion, retention and ROI while containing costs. Agillic removes barriers to effective multichannel marketing by integrating channels and making execution manageable from a technical and cost perspective. It creates personalized content and interactions for customers based on their profile and behavior data across different touchpoints like web, email, SMS and more.
ActivateClients - White Label Business Intelligence Web Portals; Trading Relationship Manager (TRM), Strategy Hub and Trading Portals. Your Alternative CRM Software Solution
ActivateClients - White Label Business Intelligence Web Portals; Trading Relationship Manager (TRM), Strategy Hub and Trading Portals. Your Alternative CRM Software Solution
BrandsLab Media Value Session 3 | Programmatic 101: The Programmatic EcosystemEbiquity-NA
Programmatic advertising, as a new way of digital media buying, is creating buying and selling efficiencies with the technology behind automation. In this session, our digital experts will lead you through the basics of programmatic ecosystem, showing you now only the who, where, what and why, but also some new tactics that you can apply with your agencies.
Werbeplanung.at SUMMIT 15 - Die RTA Strategien der Einkäufer - Monika KuglerWerbeplanung.at Summit
Welche Ziele verfolgen Einkäufer in ihrer RTA-Strategie? Auf welche technischen Plattformen setzen sie und wie sehen Pricing- und Verkaufsmodelle aus? Zudem geben die wichtigsten österreichischen Einkäufer einen Einblick in ihre aktuellen sowie in ihre zukünftigen Angebote und an wen sich diese richten.
Using App Inbox to build a high ROI engagement strategyCleverTap
Push notifications and in-app messages disappear immediately once the user dismisses them and there is no way for a user to go back and revisit them. App Inbox is a new feature update from CleverTap which allows users the option to snooze notifications until they are ready to go back to the app and engage with your brand again. Users can access messages again, anytime – making it an ideal channel for messages that need to stick around. It is also a great way to reach users who have opted out of push notifications so that they can read your message at their convenience.
How programmatic is transforming digital advertisingequimedia
From the Online Influence conference (October 2015), this presentation looks at how human insight, data and technology are working in harmony to enable programmatic advertising to transform into a premium digital marketing channel.
"Programmatic is not simply about relying on technology to do our job for us. Through clever use of this technology, combined with the effective interpretation and use of data and relevant and timely creative messaging, we can drive better campaign performance."
The Emerios Enablement platform and our pricing model makes mobilizing your salesforce, improving the customer experience, and securing robust compliance tools an immediate reality.
Mobile Advertising & special projects by Pin Point AgencyAlexey Shorin
General presentation about service provided by Pin Point agency in field of mobile marketing (mobile advertising, special projects).
Drop us a line on a.shorin@pin-point.ru and in 24 hours you will get totally unique offer in mobile advertising with cases for your brand / service.
This presentation will covered the display advertising ecosystem & how display bought & sold, including overview of key players & concepts like, Real Time Bidding, Ad Exchanges, Demand Side Platforms, Data Management Platforms & Ad Servers.
Programmatic Advertisement: A simplified outlook for beginnersPrativa Satpathy
Programmatic advertisement is complex for beginners to understand due to involvement of a crazy amount of middle players, exchanges, and lot more. Here's is an effort to simplify your understanding on Programmatic Advertisement
BrandsLab Media Value Session 3 | Programmatic 101: The Programmatic EcosystemEbiquity-NA
Programmatic advertising, as a new way of digital media buying, is creating buying and selling efficiencies with the technology behind automation. In this session, our digital experts will lead you through the basics of programmatic ecosystem, showing you now only the who, where, what and why, but also some new tactics that you can apply with your agencies.
Werbeplanung.at SUMMIT 15 - Die RTA Strategien der Einkäufer - Monika KuglerWerbeplanung.at Summit
Welche Ziele verfolgen Einkäufer in ihrer RTA-Strategie? Auf welche technischen Plattformen setzen sie und wie sehen Pricing- und Verkaufsmodelle aus? Zudem geben die wichtigsten österreichischen Einkäufer einen Einblick in ihre aktuellen sowie in ihre zukünftigen Angebote und an wen sich diese richten.
Using App Inbox to build a high ROI engagement strategyCleverTap
Push notifications and in-app messages disappear immediately once the user dismisses them and there is no way for a user to go back and revisit them. App Inbox is a new feature update from CleverTap which allows users the option to snooze notifications until they are ready to go back to the app and engage with your brand again. Users can access messages again, anytime – making it an ideal channel for messages that need to stick around. It is also a great way to reach users who have opted out of push notifications so that they can read your message at their convenience.
How programmatic is transforming digital advertisingequimedia
From the Online Influence conference (October 2015), this presentation looks at how human insight, data and technology are working in harmony to enable programmatic advertising to transform into a premium digital marketing channel.
"Programmatic is not simply about relying on technology to do our job for us. Through clever use of this technology, combined with the effective interpretation and use of data and relevant and timely creative messaging, we can drive better campaign performance."
The Emerios Enablement platform and our pricing model makes mobilizing your salesforce, improving the customer experience, and securing robust compliance tools an immediate reality.
Mobile Advertising & special projects by Pin Point AgencyAlexey Shorin
General presentation about service provided by Pin Point agency in field of mobile marketing (mobile advertising, special projects).
Drop us a line on a.shorin@pin-point.ru and in 24 hours you will get totally unique offer in mobile advertising with cases for your brand / service.
This presentation will covered the display advertising ecosystem & how display bought & sold, including overview of key players & concepts like, Real Time Bidding, Ad Exchanges, Demand Side Platforms, Data Management Platforms & Ad Servers.
Programmatic Advertisement: A simplified outlook for beginnersPrativa Satpathy
Programmatic advertisement is complex for beginners to understand due to involvement of a crazy amount of middle players, exchanges, and lot more. Here's is an effort to simplify your understanding on Programmatic Advertisement
Driving intelligent connections to consumers in AfricaTwinpine
Mobile has contributed immensely to the disruption of the digital marketing space. The key drivers of this disruption being Automation, Diversification, Attribution and Personalization.
The digital agency's role in all of this is to continually use these to unlock the highest possible value for their brands by driving intelligent connections to consumers.
All of this is enabled by data-driven marketing which is powered by these four pillars: Understanding the consumer's journey; Applying multi-channel marketing; Personalizing each customer's experience and Utilizing performance drivers (data, channel, ad formats & tools).
Empowering intelligent customer operations through Lean DigitalGenpact Ltd
Genpact's Lean Digital approach has the potential to transform multi-channel customers services and improve customer loyalty, reduce costs, increase cross-sell propensity and drive business agility.
The math behind Smadex
The limits of Fixed CPA acquisition
Smadex analyzes hundreds of first and third party data points, defining a Predicted LTV score for each user characteristic, feeding its algorithm to create a acquisition portfolio strategy reaching each cluster of users according to its expected value to the business and the predicted market Customer Acquisition Cost (mCAC).
This way, you pay for the real valueof each user and you maximize scale, while keeping campaigns limited by your targeted CPA goal .
Most advanced App Marketers are looking for two things: a profitable Customer Acquisition Cost and scale. The typical programmatic algorithm is built around bidding for impressions, trying to get as many as possible as long the CPA goal is reached. This usually means advertisers end up paying more for users that generate lower value to their business and not pushing enough for users of higher value (and higher Acquisition Cost).
How Portfolio-based bidding works
Today’s client is smart and getting smarter by the minute. From virtually anywhere, they can find out about you, your firm, your competitors, whether your clients are happy—and most importantly, with a mere 140 characters, they can impact your brand.
• Today, law firms must face the reality of super consumers. They are unbelievably informed, highly fickle, and extremely powerful with a nearly unpredictable purchase path.
• They have unprecedented access to information, the ability to easily compare firms, fees or feedback in a matter of clicks, access to reviews—whether from a trusted confidant, highly rated industry source, or someone merely taking to their social network to make their experience known.
• And they can easily do the same—joining the social conversation with their experience and recommendation to others – giving a “like”, “thumbs up”, happy face, or not, and with a click of the button can make an impression on your brand.
• Everyone has probably heard the United Breaks Guitars story; it epitomizes the challenge firms face – each individual now has a powerful voice. In this example, United Airlines was unresponsive to a passenger’s complaints that his guitar was broken by negligent baggage handlers (he actually saw them throwing his beloved instrument through the air as he was waiting to deplane). This treatment lead him to record a song about his experience that he posted on YouTube. Over 12 million views later, this YouTube sensation has written a book on the very topic of how powerful one voice can be in the age of social media.
The explosion of the social conversation along with the proliferation of mobile technology has changed our lives, more than we ever could have imagined.
The explosion of mobile technologies and rapid adoption of social networks have completely impacted our human behavior -- our communication methods, engagement principles, our belief and trust systems, and even our decision making criteria and models.
Firms need to understand these new principles and adopt them -- genuinely and proactively -- if they want to effectively engage clients.
How has the client changed and why does your firm need to reflect this? Because your success will depend on it, and so will your identity.
Today’s buyer is smart and getting smarter by the minute. From virtually anywhere, they can find out about you, your services, your competitors, whether your clients are happy—and most importantly, with a mere 140 characters, they can impact your brand.
Today, firms must face the reality of super consumers. They are unbelievably informed, highly fickle, and extremely powerful with a nearly unpredictable purchase path.
They have unprecedented access to information, the ability to easily compare fees, costs or services in a matter of clicks, access to reviews—whether from a trusted confidant, highly rated industry source, or someone merely taking to their social network to make their experience known.
And they can easily do the same—joining the social conversation with their experience and recommendation to others – giving a “like”, “thumbs up”, happy face, or not, and with a click of the button can make an impression on your brand.
It is no surprise then that firms who wish to remain competitive in this new age are concentrating their efforts on creating amazing client experiences…
Marketer accepts a 2% conversion rate as ‘good’, ignoring the effect on the 98% who do not convert. The customer is one of hundreds of thousands of targets, and is bombarded with irrelevant marketing. The Hybris Marketing suite enables real-time contextual marketing. Engage customers, delight them, and cultivate brand relationships by marketing to an audience of one.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
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RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
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As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
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It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
1. Why Agillic?Agillic enables brands to have joined-up conversations with their customers across multiple touchpoints - in real time, both on and offline, and throughout the customer lifecycle. Conversion, retention and ROI are maximised, costs are contained.
34. Budget money follow success:Successfulcampaignsresult in a reallocation of budget from media buying to eCRM which in turn increases the revenue potential for the agency
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37. One-to-oneTrigger Based Communication Traditional campaign approach EVENT EVENT EVENT EVENT EVENT EVENT Revised one-to-one trigger based approach TRIGGER EVENT TRIGGER EVENT TRIGGER EVENT TRIGGER EVENT TRIGGER EVENT TRIGGER EVENT
![The Agillic Platform Interactive Integrated Marketing ,[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)