India's exports of agarbattis (incense sticks) increased by 21.68% in 2005-06, with the US remaining the largest market. ITC has partnered with small and medium enterprises to improve quality and productivity of agarbatti manufacturing. ITC sources from various small producers and supports community programs to train women in agarbatti production.
DPR and status report on manufacturing of Agarbatti & Banana Fiber extraction...Sanjay Talukdar
DPR and status report of a society in Assam for cluster development of Agarbatti and Banana fibre extraction - manufacturing, processing unit and market linkages for a bank loan and government assistance under Khadi Agarbatti Aatmanirbhar Mission (KAAM)
Incense sticks, incense cones, agarbattis, dhoop battis, incense products and their manufacturer, supplier and exporter. visit for information on all types of incense products, incense burner, incense accessories, incense box, incense stand, etc. from India.
My name is Joynob Binnte Kamal (Akhi)
I can design a professional custom PowerPoint template for your business by incorporating your company's logo and color scheme to your template. Guess?I will provide you a completely branded PowerPoint template for your business.
What am I Providing?
· High-quality images display
· Theme design
· Quality Design Infographics
· Insert charts and graph
· Optimizing an existing presentation
· Clean and Professional
· Add transitions and animations
· Source File
Give me the requirements and I'll do the best.
I'll Make sure that my Buyers will be Satisfied.
Please do contact me before sending an order. (If the content is lengthy, or you have special requirement).
For more visit Behance portfolio: https://bit.ly/2NTOWTR
Rohit Surfactants Private Limited (RSPL) is 2000 crore diversified conglomerate, which is committed for value for money propositions & credited with several innovations over last 3 decades.
DPR and status report on manufacturing of Agarbatti & Banana Fiber extraction...Sanjay Talukdar
DPR and status report of a society in Assam for cluster development of Agarbatti and Banana fibre extraction - manufacturing, processing unit and market linkages for a bank loan and government assistance under Khadi Agarbatti Aatmanirbhar Mission (KAAM)
Incense sticks, incense cones, agarbattis, dhoop battis, incense products and their manufacturer, supplier and exporter. visit for information on all types of incense products, incense burner, incense accessories, incense box, incense stand, etc. from India.
My name is Joynob Binnte Kamal (Akhi)
I can design a professional custom PowerPoint template for your business by incorporating your company's logo and color scheme to your template. Guess?I will provide you a completely branded PowerPoint template for your business.
What am I Providing?
· High-quality images display
· Theme design
· Quality Design Infographics
· Insert charts and graph
· Optimizing an existing presentation
· Clean and Professional
· Add transitions and animations
· Source File
Give me the requirements and I'll do the best.
I'll Make sure that my Buyers will be Satisfied.
Please do contact me before sending an order. (If the content is lengthy, or you have special requirement).
For more visit Behance portfolio: https://bit.ly/2NTOWTR
Rohit Surfactants Private Limited (RSPL) is 2000 crore diversified conglomerate, which is committed for value for money propositions & credited with several innovations over last 3 decades.
Patanjali: Business Model and effects on the FMCG sector in IndiaMihir Sangodkar
1) Detailed company analysis of Patanjali including marketing mix, brand management, product development, distribution, supply chain, procurement,company policies.
2) Value chain analysis to determine the nature and degree of impact on the FMCG sector
A detailed presentation on SUPPLY CHAIN MANAGEMENT OF AGARBATI INDUSTRYDurgadatta Dash
A detailed presentation of Supply Chain Management of Aggarbati industry including five forces model, CPFR, Krailjaic matrix, CRM techniques, the 3 A s, IT applicability, reverse logistics, balanced score card etc.
Aashirvaad success story as a backward integration from tobacco to FMCG company.
includes every aspect of Marketing and brand building strategy of ITC limited.
Includes ITC history of famous aashirvaad atta's success story of being the No 1 packaged atta in the industry.
this project consists of the following main elements which are as follows:
ITC's Brand elements, marketing programmes, brand building strategies, manufacturing, and competitors analysis
BERGER PAINT FINAL PRESENTATION (INTERIOR WALL COATING) ANIMESHMODI1
INDIAN PAINT INDUSTRY
PORTER’S FIVE FORCES
CONTRIBUTION TO GDP
REASONS FOR GROWTH OF PAINT INDUSTRY
PROSPECTS
COMPANY OVERVIEW
SWOT ANALYSIS
COMPANY NEWS
COMPETITOR ANALYSIS
PRODUCT
MARKETING MIX
STP OF THE PRODUCT
PLC OF THE PRODUCT
ORGANIZATION STRUCTURE
RECRUITMENT SOURCES
SELECTION PROCESS
ORGANIZATION CULTURE
CAREER PLANNING
TRAINING & DEVELOPMENT
BUSINESS FINANCE
Patanjali: Business Model and effects on the FMCG sector in IndiaMihir Sangodkar
1) Detailed company analysis of Patanjali including marketing mix, brand management, product development, distribution, supply chain, procurement,company policies.
2) Value chain analysis to determine the nature and degree of impact on the FMCG sector
A detailed presentation on SUPPLY CHAIN MANAGEMENT OF AGARBATI INDUSTRYDurgadatta Dash
A detailed presentation of Supply Chain Management of Aggarbati industry including five forces model, CPFR, Krailjaic matrix, CRM techniques, the 3 A s, IT applicability, reverse logistics, balanced score card etc.
Aashirvaad success story as a backward integration from tobacco to FMCG company.
includes every aspect of Marketing and brand building strategy of ITC limited.
Includes ITC history of famous aashirvaad atta's success story of being the No 1 packaged atta in the industry.
this project consists of the following main elements which are as follows:
ITC's Brand elements, marketing programmes, brand building strategies, manufacturing, and competitors analysis
BERGER PAINT FINAL PRESENTATION (INTERIOR WALL COATING) ANIMESHMODI1
INDIAN PAINT INDUSTRY
PORTER’S FIVE FORCES
CONTRIBUTION TO GDP
REASONS FOR GROWTH OF PAINT INDUSTRY
PROSPECTS
COMPANY OVERVIEW
SWOT ANALYSIS
COMPANY NEWS
COMPETITOR ANALYSIS
PRODUCT
MARKETING MIX
STP OF THE PRODUCT
PLC OF THE PRODUCT
ORGANIZATION STRUCTURE
RECRUITMENT SOURCES
SELECTION PROCESS
ORGANIZATION CULTURE
CAREER PLANNING
TRAINING & DEVELOPMENT
BUSINESS FINANCE
2. NECS 2016 dialogue on sustainable growth & integration- Ms.Avia NahreenFICCINorthEast
Presentation made at 3rd Northeast Connectivity Summit,2016 on Dialogue on sustainable growth & integration by Ms. Avia Nahreen,Research Associate, IPAG, Dhaka
1. NECS 2016 opportunities for investment in bamboo processing Mr.George JennerFICCINorthEast
Presentation made at 3rd Northeast Connectivity Summit, 2016 on opportunities for investment in bamboo processing by Mr..George Jenner,Director, Industries & Commerce dept, Tripura
The product category of the project is ‘Wheat Atta’. The project defines the various segmentation variables, identifies the target market, and the positioning of the product. The project analyses the existing micro and the macro environment, SWAT and market for the product category. Further the project analyses the various marketing elements: product, place, packaging, pricing and promotion strategies for the product.
Textile Chemical Brochure - Tradeasia (1).pdfjeffmilton96
Explore Tradeasia’s brochure for eco-friendly textile chemicals. Enhance your textile production with high-quality, sustainable solutions for superior fabric quality.
What You're Going to Learn
- How These 4 Leaks Force You To Work Longer And Harder in order to grow your income… improve just one of these and the impact could be life changing.
- How to SHUT DOWN the revolving door of Income Stagnation… you know, where new sales come into your magazine while at the same time existing sponsors exit.
- How to transform your magazine business by fixing the 4 “DON’Ts”...
#1 LEADS Don’t Book
#2 PROSPECTS Don’t Show
#3 PROSPECTS Don’t Buy
#4 CLIENTS Don’t Stay
- How to identify which leak to fix first so you get the biggest bang for your income.
- Get actionable strategies you can use right away to improve your bookings, sales and retention.
When listening about building new Ventures, Marketplaces ideas are something very frequent. On this session we will discuss reasons why you should stay away from it :P , by sharing real stories and misconceptions around them. If you still insist to go for it however, you will at least get an idea of the important and critical strategies to optimize for success like Product, Business Development & Marketing, Operations :)
Reflect Festival Limassol May 2024.
Michael Economou is an Entrepreneur, with Business & Technology foundations and a passion for Innovation. He is working with his team to launch a new venture – Exyde, an AI powered booking platform for Activities & Experiences, aspiring to revolutionize the way we travel and experience the world. Michael has extensive entrepreneurial experience as the co-founder of Ideas2life, AtYourService as well as Foody, an online delivery platform and one of the most prominent ventures in Cyprus’ digital landscape, acquired by Delivery Hero group in 2019. This journey & experience marks a vast expertise in building and scaling marketplaces, enhancing everyday life through technology and making meaningful impact on local communities, which is what Michael and his team are pursuing doing once more with Exyde www.goExyde.com
Salma Karina Hayat is Conscious Digital Transformation Leader at Kudos | Empowering SMEs via CRM & Digital Automation | Award-Winning Entrepreneur & Philanthropist | Education & Homelessness Advocate
Best Crypto Marketing Ideas to Lead Your Project to SuccessIntelisync
In this comprehensive slideshow presentation, we delve into the intricacies of crypto marketing, offering invaluable insights and strategies to propel your project to success in the dynamic cryptocurrency landscape. From understanding market trends to building a robust brand identity, engaging with influencers, and analyzing performance metrics, we cover all aspects essential for effective marketing in the crypto space.
Also Intelisync, our cutting-edge service designed to streamline and optimize your marketing efforts, leveraging data-driven insights and innovative strategies to drive growth and visibility for your project.
With a data-driven approach, transparent communication, and a commitment to excellence, InteliSync is your trusted partner for driving meaningful impact in the fast-paced world of Web3. Contact us today to learn more and embark on a journey to crypto marketing mastery!
Ready to elevate your Web3 project to new heights? Contact InteliSync now and unleash the full potential of your crypto venture!
How to Build a Diversified Investment Portfolio.pdfTrims Creators
Building a diversified investment portfolio is a fundamental strategy to manage risk and optimize returns. For both novice and experienced investors, diversification offers a pathway to a more stable and resilient financial future. Here’s an in-depth guide on how to create and maintain a well-diversified investment portfolio.
Explore Sarasota Collection's exquisite and long-lasting dining table sets and chairs in Sarasota. Elevate your dining experience with our high-quality collection!
Dining Tables and Chairs | Furniture Store in Sarasota, Florida
Agarbatti FMCG
1. Market Survey
BY: G.P. GANDHI
INDIAN AGARBATTIS
IN FOREIGN LANDS
India’s exports of agarbattis in 2005-06 shot up steeply by
21.68 per cent. USA continues to be the largest market.
Agarbattis,’ also known as
‘incense sticks,’ are made
from aromatic plants and
essential oils extracted
from plants or animal
sources. When lightened, these re-lease
a fragrant smoke which finds
use in the religious activities,
prayers, and therapeutic and aes-thetic
purposes. Agarbattis have been
used since times immemorial as an
integral part of Hindu deity worship
in India.
There are about 10,000 agarbatti
manufacturing units in the country
including tiny, small and medium,
besides another 200 well-established
ones having over 50 branded
agarbattis. Nearly 12 lakh people are
directly or indirectly employed by
the industry.
India is exporting a wide range of
agarbattis or incense sticks that have
natural, exotic fragrances extracted
from jasmine, sandalwood (chandan)
and rose. These fragrances spread
the ambience and tranquility. The
incense sticks are packaged attrac-tively.
The agarbatti industry depends
heavily on forest products for raw
materials—a natural advantage since
nature has bestowed upon it vast
expense of forests.
Capexcil (formerly known as Ba-sic
Chemicals, Pharmaceuticals and
Cosmetics Export Promotion Coun-cil),
functioning under the aegis of
Ministry of Commerce and industry,
government of India, over the years
has been playing an important role
in promoting exports of agarbattis
from the country.
Besides, ITC’s incense sticks busi-ness
launched as part of its strategic
initiative to create multiple drivers
of growth in fast moving consumer
goods sector (FMCG) leverages the
core strengths of the company in
marketing and distribution, brand
building, supply chain management
and paperboard and packaging to of-fer
Indian consumers high-quality
agarbattis.
The company marketing
agarbattis under the ‘Mangaldeep’
brand through 5 lakh retail outlets
in the country has doubled volumes
from 50 million sticks per month to
100 million sticks now. It continues
to upgrade the manufacture of
agarbattis by villagers and small-scale
manufacturers. The company
now sources all its requirements
though tie-ups with Sankranti,
Ananth and Jyanti Domestic Prod-ucts
(all from Bangalore), Cottage
industry of Aurobindu Ashram
(Pondicherry), Prayer Dhoop
Agarbatti (New Delhi), Swastik In-dustries
(Chandigarh), Jayanti Prod-ucts
(Agartala) and Khadi and Vil-lage
Indusrties Commission (mainly
Coimbatore).
ITC thus helps the small and
medium enterprises manufacturing
agarbattis continuously by improv-ing
their quality and productivity. It
has already launched brands like
‘Spriha’ and ‘Mangaldeep’ along with
2. Market Survey
a wide range of fragrances like rose,
jasmine, bouquet, sandalwood,
mahur, sambrani and nagchampa.
Packaged quite attractively, these
brands appeal to a cross-section of
consumers at various price segments.
These agarbattis are available in ‘fra-grance
locked packets.’ Fragrance-locking’
is a unique concept of pack-aging
which helps to retain the fra-grance
for a longer period.
Through its participation in the
business, ITC aims to enhance the
competitiveness of the small- and
medium-scale sectors through its
complementary R&D-based product
development and distribution.
In pursuance of its abiding social
commitment, the company contin-ues
to partner with small and me-dium
enterprises to help them raise
their quality and process standards.
Six agarbatti manufacturing units
have received ISO 9001-2000 certifi-cation
aided by the company’s pro-cess
and technical inputs. The busi-ness
continues its collaboration with
various NGOs in Bihar, Karnataka,
Pondicherry and Tamil Nadu to pro-vide
vocational opportunities to ru-ral
youth and economically disad-vantaged
women in keeping with the
company’s commitment.
ITC is also supporting an
‘Agarbatti Community Participation
Programme’ run by the Vyakti Vikas
Kendra, a non-profit organisation
funded by the renowned spiritual
guru Sri Sri Ravishankar and located
near Bangalore. Over 100 village
women are gaining from the train-ing
that this organisation imparts in
rolling agarbattis. ITC is also begin-ning
to extend similar support to
other NGOs in other states like
Bihar, Tripura and Andhra Pradesh,
which are also setting up agarbatti
units, imparting training to village
women in rolling agarbattis.
India’s exports
India’s exports of agarbattis in
2005-06 shot up steeply by 21.68 per
cent when the same reached a level
of Rs 247.42 crore over Rs 203.33
India’s Exports of Agarbattis to Major Countries
During 2003-04 to 2005-06
Item/country 2003-04 2004-05 2005-06 Per cent growth in
USA 33.36 25.49 35.57 39.54
UAE 13.12 12.90 16.58 28.53
Malaysia 9.78 7.80 10.43 33.32
Brazil 12.57 11.75 10.04 (–) 14.55
UK 8.71 7.26 9.19 26.58
Sri Lanka 5.68 5.68 8.97 57.92
Egypt 4.83 5.52 7.37 33.51
Mauritius 4.40 4.54 6.63 46.04
South Africa 4.84 5.19 6.58 26.78
Australia 4.29 4.13 6.35 53.75
Spain 4.64 3.92 5.74 46.43
Chile 5.89 3.95 5.49 38.99
France 6.96 5.45 5.26 (–) 3.49
Italy 9.95 9.66 4.98 (–) 48.45
Djibouti 2.06 2.48 4.78 92.74
Total (all India) 227.69 203.33 247.42 21.68
Source: Compiled from the data of DGCI&S, Monthly Statistics of Foreign Trade of India, Volume I: Exports &
Re-Exports, March 2004, 2005 and 2006 issues, Kolkata
crore in the previous year. USA con-tinues
to be the largest market.
There was a phenomenal growth of
39.54 per cent to this market during
the period—with exports having
touched a figure of Rs 35.57 crore as
against Rs 25.49 crore. The other
major markets witnessing steep
growth comprised Djibouti (92.74 per
cent), Sri Lanka (57.92 per cent),
Australia (53.75 per cent), Spain
(46.43 per cent), Mauritius (46.04
per cent), Chile (38.99 per cent),
Egypt (33.51 per cent), Malaysia
(33.32 per cent), UAE (28.53 per
cent), South Africa (26.78 per cent)
and UK (26.58 per cent).
On the other hand, the markets
showing a negative growth during
the period included Italy (48.45 per
cent), Brazil (14.55 per cent) and
France (3.49 per cent).
Recent developments
ISO-9001:2000 accorded to
vendors of ITC Ltd. A recent news-paper
(Rs crore)
2005-06 over 2004-05
clipping appearing in The
Hindu Business Line states that
ITC’s ‘Mangldeep’ brand of
agarbattis is being marketed all over
the country through its wide net-work
being operated by the cottage
and small-scale units from Tripura,
Bangalore, Coimbatore, Pondicherry
and New Delhi.
Further, it says that hand-rolled
agarbattis, essentially a cottage sec-tor
art perfected by the tiny sector
artisans at the village level, have
taken their first major step towards
science-backed quality systems in
north-eastern part of India. The
Agartala-based Jayanti Domestic
Products, one of the seven agarbatti
vendors of ITC, manufacturing the
nationally marketed ‘Mangaldeep’
brand of agarbattis has received ISO-
9001:2000 quality certification for
incense sticks within 12 months of
starting full-fledged quality produc-tion.
Herbal bio-pesticide and mos-quito
repellant developed. The
3. Market Survey
Central Institute of Medicinal and
Aromatic Plants, Lucknow, has de-veloped
a herbal formulation for re-pelling
mosquitoes and providing fra-grance
at the same time. The formu-lation
can be used directly without
any mixture in the preparation of
agarbattis, dhoopbattis, lotion, spray
and floor emulsion. The government
has already chalked out a strategy to
commercialise these products for
mass production and consumption.
The know-how for making herbal
agarbattis has already been trans-ferred
to three entrepreneurs for
large-scale production.
ITC launches agarbatti range
in Europe. ITC Ltd has opened up
effective fragrance trail all the way
from Pondicherry to Paris (France)
to launch a new range of handcrafted
agarbattis (packets of 20s and 10s)
in Europe under the brand name
‘Encens de Pondichery.’
The company’s agarbatti strate-gic
business unit has launched three
new series—Heritge de Pondecherry,
L’Air de Pondcherry and Sveurs de
Pondicherry—with five distinctive
fragrances under each, using san-dalwood
powder as base. Speaking
on the occasion, V.M. Rajskharan,
CEO of ITC Agarbattis, said that the
incense sticks were a blend of natu-ral
ingredients and fragrances. ITC
agarbattis’ foray into Europe will
cover France, Spain, Italy, the UK
and Germany.
ITC participation in a series
of agarbatti programmes. ITC
Ltd SBU (Strategic Business Unit)
sourcing agarbattis from the
cottage sector has started working
with Andhra Pradesh Forest Depart-ment
on a quality improvement
programme for hand-cut bamboo—a
critical input for ramping up vol-umes
in the highly unorganised
agarbattis business. The annual con-sumer
spend in agarbattis is Rs 1000
crore with the organised players
(numbering just 7 or 8) accounting
for 25 per cent share.
ITC is also participating in Bam-boo
Development Programme
launched by Tripura Government
and has also launched Vendor De-velopment
Programme in Agartala
under which some 10 million sticks
are being sourced per month.
ITC signs up with Exim Bank
for promotion of agarbattis in
the overseas markets. ITC has
recently signed up with Exim Bank
for providing export marketing ser-vices
to leverage the bank’s overseas
presence to promote agarbattis with
buyers, importers and distributors
abroad. The bank will help locate
business partners for ITC’s
agarbattis, identify customers for
ITC products directly or through its
associates and initiate negotiations
with them, while ITC will finalise
the deal and ensure supplies and de-liveries.
The Export Marketing Ser-vice
offered by EXIM Bank will
supplement ITC’s efforts to expand
export markets.
ITC’s partnership with Exim
Bank will help make quality
agarbattis available to consumers in
other parts of the world. In the pro-cess,
the cottage and small sectors
which make the agarbattis for ITC
will be greatly benefited. Exim Bank
believes that rural enterprises can
make a mark in international mar-kets
with proper guidance and sup-port
provided by corporations and
institutions.
ITC’s alliance with KVIC. The
KVIC-ITC ‘Mangaldeep’ agarbatti
project is a good beginning for devel-oping
linkages with the cottage sec-tor
under the Rural Employment
Guarantee Programme of the Union
Government. The company has iden-tified
Awarampalayam Sarvodya
Sang in Coimbatore as the nodal
agency to supply and monitor the
agarbatti manufacturing activities of
other identified: directly aided insti-tutions
and small REGP units of
KVIC which supply to KVIC.
The author was formerly a research
officer at the Indian Institute of Foreign
Trade, New Delhi
Incense sticks spread out to dry
Hand-rolled agarbattis, essentially a cottage sector art
perfected by the tiny sector artisans at the village level,
have taken their first major step towards science-backed
quality systems in north-eastern part of India.