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Advertisement Exercise The following exercise will require you to become a critical thinker when analyzing arguments that we are bombarded with everyday—ADVERTISEMENTS!!! Take a flip through a magazine, newspaper, website, youtube etc and choose and advertisement to analyze. Be sure to fully consider and analyze all parts of the advertisements and also what lead you to the conclusions that you draw about them. Each group will share their answers with the class. What is the ad trying to convey? Be very specific. What lead you to your conclusion? What types of visual stimuli does the advertisement utilize? Pictures? Words? Colors? Font? Look at everything that is going on in the advertisement. How do all these aspects contribute to the overall message? Explain. Who is the target audience? Describe the audience in as many details as possible- age, sex, background (where do they come from? What cultural influences do they have?), income. Be as detailed as possible about whom you think the ad is meant to reach. Be sure to support your conclusions with support you see in the ad. What persuasive techniques does the advertisement utilize? What is the advertisement promising? Are the claims that it makes true? Why or why not? What connections does the advertisement try to establish? Why do you think the marketers wanted to establish such a connection? Are fallacies or unfair claims made? How are these claims presented? How do the advertisements try to make these claims believable? 6. Do you think society is responsible for critical thinking when it comes to advertisements and media, or do you think the companies are to blame? Explain. USE MLA Format and Must provide references and citations .

Education

6. Do you think society is responsible for critical thinking
when it comes to advertisements and media, or do you think the
companies are to blame? Explain.
USE MLA Format and Must provide references and citations

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OVERVIEW Write a 3–4-page assessment in which you examine how advertising manipulates emotions, particularly fear. Fear is not only a powerful emotion but also a powerful motivator. Advertisers know this and use fear appeal in advertising messages as a tactic to motivate their target audience into behaving in a certain way. SHOW LESS By successfully completing this assessment, you will demonstrate your proficiency in the following course competencies and assessment criteria: • Competency 2: Apply social psychological research and theory to examine social perception, social interaction, and social influence. • Describe the emotional tone of advertising. • Describe the behavior promoted in advertising. • Apply a theory or concept related to social psychology to explain the effectiveness of appealing to fear in advertising. • Competency 3: Analyze social psychological theory and research to explain personal, professional, and social issues. • Explain the social conditions that foster fear. • Explain how individual differences and perceptions perpetuate fearfulness. • Competency 7: Communicate in a manner that is scholarly, professional, and consistent with expectations for professionals in the field of psychology. • Write coherently to support a central idea with correct grammar, usage, and mechanics as expected of a psychology professional. Use APA format and style CONTEXT Another aspect of human functioning—emotion—has proven to be even more challenging to study than cognition. There are so many theories on emotions, but none are all inclusive; therefore, emotions continue to be mysterious, and the study of emotions is considered a work in progress. Emotions appear to be out of conscious control, yet they provide feedback that aids in self-understanding and information about our perceptions of the social world. InstanceEndEditable SHOW LESS InstanceBeginEditable name="RemainingParagraphs" It is important to examine the purpose that emotions serve to us as individuals, and how they promote our cultural animal nature (Baumeister & Bushman, 2014). Equally important is looking at how emotions are both helpful and hurtful in decision making, and to what extent our emotions may be manipulated by others, such as in marketing that appeals to emotion. Emotional regulation is part of emotional intelligence. Without an ability to self-regulate emotion, a concept known as affect regulation, emotions can fuel depression, aggression, and other self-defeating behaviors. Reference Baumeister, R. F., & Bushman, B. J. (2014). Social psychology & human nature (3rd ed.). Belmont, CA: Wadsworth. QUESTIONS TO CONSIDER • To deepen your understanding, you are encouraged to consider the questions below and discuss them with a fellow learner, a work associate, an interested friend, or a member of the business community. • When was the last time you were consciously affected by an ad you saw on TV? How did it affect you? Why did it affect you? • Why is.

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Part One: Advertisement Analysis In this section, you will analyze the four advertisements you selected earlier in the course. Use social science approaches to gather specific information from them. As you conduct your analyses, think about what these advertisements say about the companies selling the products, the organizations making the ads, the people purchasing the products, and society as a whole. Determine how individuals and groups are represented in the advertisements. What audiences are the advertisements trying to reach? What unspoken or underlying messages do you think the ads might be sending? Identify stereotyped group behavior in the advertisements. What are the advertisements saying about the behavior of the groups represented in them? What underlying messages do the advertisements send about the group behaviors in them and the audiences they assume will be consuming the products? Determine how different cultures are represented in the advertisements. How do the ads represent culture? Are any stereotypes being used? What unspoken or underlying messages do you think the ads might be sending about culture? Discuss how ethical issues in the social sciences impact advertising. Look beyond the economic effects of advertisements and consider the following questions to help address this prompt: Do the ads confirm biases? Do they rely on stereotypes? Do they support social change? Do they stay neutral on social or political movements? Should they get involved in social or political movements? Why might it be important for advertisers and companies in a diverse world to be as inclusive and unbiased as possible? Part Two: Social Science Questions The answers that come from an analysis can often lead to more questions. In this section, you will use the information you found from your advertisement analyses to ask a broader social science question. You do not need to answer the question, but you do need to talk about how you might study your advertisements using the skills and knowledge you’ve gained in this course. Propose a finalized social science research question based on your analysis of the advertisements you chose. Think beyond the minor details from your analysis and consider what the ads say about individuals, groups, institutions, or society. What is the meaning or significance of the ads? For example, you might be interested in ethical issues related to advertising. You might want to explore how current events influence the content of ads. Or maybe you would like to ask how common themes in ads could impact an audience’s self-concept. Discuss how you used a social science perspective to develop your research question. Explain how you used social science concepts, perspectives, or approaches to write your research question. Explain one major development in the social sciences that may have influenced your research question. The major development .

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Response to Assignment Critical Thinking Organization Language Presentation Excellent Completely and effectively responds to all requirements of the assignment, including thesis. Engaging and thoughtful exploration of ideas/ issues. Writer takes intellectual risks with relevant, specific, developed arguments. Focused & logically- ordered paragraphs that flow together. Sophisticated, vivid word choice (diction), and varied sentences that show an accurate awareness of audience. Generally free from errors in grammar, usage, and mechanics. Follows MLA documentation. Strong Addresses assignment reqs, but responds to some tasks more effectively than others. Thesis may need slight revisions Some depth and complexity of thoughts. Makes logical connections in analysis and has relevant arguments. Effectively organized paragraphs with clear topic sentences & transitions. Strong command of language with mostly clear and concise sentences. Few errors in grammar, usage, and mechanics. Follows MLA documentation. Satisfactory Responds to assignment, but neglects some tasks. Might be slightly under page req. or thesis needs clarity. Treats topic repetitively or only addresses the surface-level. Ideas may be underdeveloped or not linked to thesis. Adequately organized paragraphs. May lack some topic sentences & transitions. Imprecise use of language and might include some confusing sentences. Occasional major or frequent minor errors in grammar, usage, and mechanics. Lack of attention to some aspects of MLA documentation. Inadequate Inadequate/ inappropriate response to assignment, including failure to meet page requirement. Ideas are too general, lack focus, and/or development. Difficult for reader to follow thoughts. Poorly organized and missing topic sentences & transitions. Word choice may be questionable and include slang or “conversational” phrasing. Inadequate control of sentence structure. Accumulation of errors in grammar, usage, and mechanics that interfere with meaning. Does not follow MLA documentation. Fail Does not respond to the assignment. Thoughts are unfocused, illogical, disjointed, or missing relevant support. Lacks paragraphs or an organizational strategy Lacks basic control of sentence structure and use of language. Frequent/serious errors in grammar & usage that interferes with meaning. Does not follow MLA documentation. English 100 Essay Rubric About the Creators and Distributors • Who created this visual text? Who distributed it? • What can you find out about these people and other work that they have done? • What does the creatorʼs attitude seem to be toward the image? • What do the creator and the distributor intend its effects to be? Do they have the same intentions? About the Medium • Which media are used for this visual text? Images only? Words and imagines? Sound, video, graphs, or charts? • How a ...

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Aight this is it. Its very easy.Last week I had to turn in for my .docx

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After reading the works listed above write an interpretive essay of 8-10 pages on the following topic: The Madisonian model of government is hailed as a major contribution to political theory and to governing a large and diverse polity. As perhaps the first to advocate a pluralist system, James Madison and other Founders, created a constitutional system that attempted to institutionalize competing interests throughout the political system and thus create a system that not even a dictator could run affectively. The system they created reflected A. Hamilton's admonition that "It is better not to pass any laws at all than to pass one bad one." Suggestions for the essay: 1) Identify the components of the American political system that reflect the intentions of the Framers and evaluate how well they reflect the pluralist model of government. 2) Discuss the advantages and disadvantages of the American political system. In doing so, consider the following questions: a) should a majority be able to pass quickly any piece of legislation it wants? Or should the process be more deliberate and take into consideration groups not part of the contemporary majority? b) Should policies be national in scope? Or should they reflect the conditions of the states? c) If you want quick policies that reflect the wishes of the majority, what changes would you make in the electoral and governmental systems? 3) Some argue that the American political system and the policymaking process, in fact, are more representative of the elite model of government. For example, Lindblom and Woodhouse in their seminal The Policymaking Process argue that the process reflects " the pernicious effects [of] political inequality" on the policy making process and, "especially the possibility that policy ideas are systematically misshaped by the pro-business cultures of market-oriented democracies." They further argue that, "The ability of every contemporary democracy to probe social problems and policy options is systematically crippled, undermining both the extent of democracy and the degree of intelligence brought to bear in policy making." Do you agree? What argument can you make to challenge their premises? Explain PS: try not to use the ideological "talking points" of any side. Try to think "out of the box." Creativity and originally will be greatly appreciated. .

After reading the works listed above write an interpretive essay of .docx

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Age is approached differently depending on our culture. In some parts of the globe, age is equated with wisdom, respect and honor. In other areas we see aging as being a burden. It is based largely on our perspectives and our cultural background. For this discussion, you’ll use both the book and outside sources. We’ll think about aging is approached around the world, we’ll look into media images and we’ll talk a bit on ageism. Please respond to all of the following prompts: Describe how aging is viewed in the United States. Describe how aging is viewed in one other country of your choice. List 1-2 examples from the media that support how we view aging in the United States (i.e., Botox ads, etc.). What is ageism? What can be done to deter this? Apply symbolic interactionism to how we view aging. Reference Henslin, J. M. (2015). Essentials of sociology (11th ed.). Boston, MA: Pearson. .

Age is approached differently depending on our culture. In some part.docx

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After watching the video, ponder this: Social psychologists have found that our perceptions and judgments are subject to a variety of biases and other distorting influences. To what advantage is the deliberate development of the perception of flawless beauty in our society? What disadvantage? Using the attitude heuristic of the Halo Effect, how would your general impressions differ by seeing only the image of the woman at the beginning of the video with the same woman if you saw her image only at the end of the video? In other words, just by viewing the two images, describe the personality characteristic (your general impression) of each one separately: woman A and woman B. For this Forum discussion, watch the brief video The Ugly Truth about Beauty .

After watching the video, ponder this Social psychologists have fou.docx

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