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1. Blog
Web and Logic mixture of Blog
B come from Web and Log Come from Logic
2. • Bloggers write, edit, post, and promote the
content on their web pages or websites.
They generate and pitch ideas, compose
and edit posts, market posts to readers,
and conduct research. services of
Information on Regular Basis Day to day
Completely free trial, no card required.
What does a blogger do,
anyway?
3. Why Blogging is Important
• It doesn't matter what kind of company you run; you should still have
a blog. Here are some reasons why your business needs a blog:
• Website Ranking
• Lead Generation
• Money earning
• Hobbies & Passion
4. • Keep Your Audience Engaged and Share Relevant, Helpful
Content
• Attract New Prospects and Clients
• Promote the Idea of a Community Centered Around Your
Organization
• Build Your Brand and Increase Thought Leadership
• Advertise While Sharing Meaningful Content
• Build Trust with Your Audience
5. • You can also write a Blog if that topic
have 50% + Searches Audience on google
search, for Affilate Marketing you have to
create Affilate Account .
6. on which platform we can start
blogging
• Wix (www.wix.com)
• WordPress (www.wordpress.org)
• LinkedIn (www.linkedin.com)
• Weebly (www.weebly.com)
• Medium (www.medium.com)
• Ghost (www.ghost.org)
• Blogger (www.blogger.com)
• Tumblr (www.tumblr.com)
7. How to start creating Blog
1. go to Gmail.com
2. Click on Apps and Select Blogger
3. Create Blog name
4. Create Blog URL for blog Address ; Ex:
www.deltafoodcentre.blogspot.com
8. Elements and Features
• POST :- use for Writing our Content on Regular day to
day Daily Basis
• STATS :- use to Check our Blog view when and
where our blog are seen
• Comments :- this option is used comment
navigation
9. Elements and Features
• Earnings :- our money that we have got for showing
google Ads on our Blog.
• Pages :- this option is use for creatinig pages such as
Home, Abut us, Product and contact Etc
• Layout :- the backend Architecture of the theme
• Theme :- look and feel option with advance
Customization settings
10. Elements and Features
• Settings :- All Blog related to options Such as
domain URL, Redirect, Privacy, Post, Setting, Comment
Setting, Meta tag, Crawling, Inderging blog.
11. Native Content Writing
• Giving 360 info on the Topic that you choose to.
• Words Should be Min 300- 400 words.
• Images 8 - 12
• Video 3
• infoGraphics 1 [Detials give aboubt product on Image] if
content is 5000 Words then give 2 info Image.
• Keywords 12 MIin, and focussed Keywords 5(main
keyword)
• Outbound Link 1
• Internal Link 3 (in same blog but for another page)
• Anchor text should be Keyword for every link
12. How to Create Post
• Blog post Editor :- ex total view of Creating
• Icon :- Compose Mode and Editor Mode
• Compose mode :- Normal mode non
HTML
• Editor Mode :- HTML Mode
13. Type of Header
• There are four type of Header
1. Major Header
2. Heading
3. Sub Heading
4. Minor Heading
14. Use of Heading
• H1
• H2
• H3
• above Normal Text
• H4
• H5
• H6
• Less then Minor text
15. • Bold - Bold Under Italic
• Strike through - for Creating Attention
• Adding or edit - Hyperlink use for Anchor
text
• Increase indent - Move text
• Decrease Indent - Backward Text
• Quote Text use for quatation text
16. • Labels - Labels are keywords Type which
is use to rank our Blog
• Permalink - This Option is use to link
keyword in the URL
• Location - Where you want to rank your
Blog add that location Name or Pincode
17. In Post Features
• Image while uploadng in Post
• Alt Text - is Alternate Name Text for the
given Image ( Basically use for Seo)
• Tittle Text - use in Backend Image while
cursor on Image name will reflect.
• Anchor text- while Curosr place on line
• it will show another Text that is call another
Text.
18. STATS
• What are stats in Blogger?
• Stats is an important piece of the blogging puzzle, as it allows you to
track your blog's traffic and find out exactly what your audience is
looking for. As such, integrated, real-time stats has been one of the
most frequently requested features from our users.
19. Layout
• What is layout in blogging?
• A blog layout should be more spare than most web pages so the text
stands out more. You can have a minimal layout with a header, single-
column posts and a few sidebars, or it can be more complex. Just
make sure it isn't messy. These tips can help you create a blog that's
both fun to look at and easy to read.
• Why is layout important in a blog?
• It makes content more readable. When you put your content into a
layout (instead of just making a giant wall of text) it makes it much
more readable. For most pages (unlike blog posts) content isn't too
text-dense making it able to be in a layout accompanied by images
and other visual elements
20. Header in Layout
• What is Blogger header?
• This is the image at the top of your blog, usually a logo or your blog
name. To upload a new header image.
21. Settings - Meta TAG
• What is a meta tag example?
• Search engines such as Google use metadata from meta tags to
understand additional information about the webpage. They can use this
information for ranking purposes, to display snippets in search results, and
sometimes they can ignore meta tags. Example of meta tags include the
<title> and <description> elements.
• Why will you use meta tag?
• The <meta> tag defines metadata about an HTML document. Metadata is
data (information) about data. <meta> tags always go inside the <head>
element, and are typically used to specify character set, page description,
keywords, author of the document, and viewport settings.
22. Settings - Errors and redirects
• On Blogger you can set up custom
redirects to keep the traffic flowing and
avoid visitors seeing a 404 error “not
found” page when looking for something.
Bloggers Custom Redirects only supports
redirection within the same blog URL, so
this isn't suitable if you've changed your
blog domain name
23. Settings - Crawlers and
indexing
• In layman's terms, indexing is the process
of adding web pages into Google search.
Depending upon which meta tag you used
(index or NO-index), Google will crawl and
index your pages. A no-index tag means
that that page will not be added to the web
search's index. By default, every
WordPress post and page is indexed
24. Settings - Feed blog
• What is a feed on a blog?
• Blog feeds work using RSS (Rich Site Summary or Really Simple
Syndication) technology. Therefore, a blog feed can also be called
an RSS feed. RSS feeds were invented to give people ease and
convenience when browsing the web. For example, imagine yourself
browsing the web. You have a list of your favorite sites.