Adtechnosys, established in 2009, focuses on delivering strategic innovations and customized teams for clients across India, with a range of services including SEO, social media optimization, and website development. The document outlines detailed scopes of work for SEO processes, social media marketing strategies, and website support aimed at improving clients' online presence and achieving business goals. It emphasizes the importance of tailored strategies and highlights successful case studies to demonstrate effectiveness in enhancing brand engagement.

1. Vision
Spreading
Innovation
AdTechnosys Capabilities
June, 2014

2. Established in 2009
Our Mission : “To make ourselves as valuable to our clients as they are to us…”
Focus on:
• Strategic innovations: strategic advice and flawless implementation
• Providing clients with custom made teams comprising senior talent with relevant
experience
Team of 17 in Delhi and growing
All India network of affiliates who allow local expertise and competition updates
WhoWe Are

3. Brand Manuals
Positioning / Message
Development
Website Design & Development
Mobile & Web App
Development
Social Media
Reputation Management
Corporate Social
Responsibility
Strategy
&
Execution
Media Training
Live Streaming Services
E-mail Marketing
Graphic Design
Presentation Training
Our Integrated Services

4. Some of Our Clients

5. What we can do for you through SEO & SMO?
Improve Brand Credibility
Generate Leads
Promotion that Never Sleeps
Achieve Business Goals
Expand Existing Business
Develop Better Relationships
with your Customers

6. Search
Engine
Optimization

7. Scope of Work
Initial SEO Technical Analysis Report for website will include finding the top 20 keywords for
your website. The next steps would be to work on those 20 keywords and bring TIMES OOH
on page one, when someone searches for those keywords.
We aim to reach page 50 by the end of 1 month for the top 12 keywords, through blogs and
articles. Page 12-13 by 3 months. Page 1 by the end of 5 months.
Sample Current Ranking

8. Scope of Work – On page (One time only)
Search Engine Optimization
The website and the web pages
of its projects would be optimized
to rank higher in Search Engine
results when relevant terms are
searched. This will be done
organically.
10. Keyword & Competition research
9. Google XML Sitemap
8. Business listing creation and submission in sites
7. Image Optimization
6. HTML Source code Optimization
5. Optimization of Robot. Txt
4. Title and Meta Tag Optimization
3. Key Phases Optimization
2. Competitive Analysis Report
1. Initial SEO Technical Analysis Report for the Website

9. 11. Manual submissions to top
Search Engines and Directories
200
12. One way link submission 50
13. Article creation and submission 5
14. Blog Creation and posting 8
15. Social Bookmarking submission 200
16. Press Release Distribution 4
17. Video Optimization 2
18. PPT Submission 2
19. PDF submission 4
20. Forum Posting 24
21. Blog commenting 30
22. Classified ad submission 35
Scope of Work – Off page (Monthly)

10. Social
Media
Optimization

11. Facebook Marketing Deliverables
1. Designing the cover photos and posts for festivals,
occasions and other important events.
1 post related to the brand and services
1 general user-engagement post everyday
4. 1 Contest to be run every week to attract engagement.
Winners can be gratified with prizes like movie tickets, etc.
5. Running Campaigns on the page during special events
and programmes / activities related to the channel.
6. Creating Additional tabs on the page on a regular basis
for value-addition.
Running advertisements campaigns for the page to
increase engagement.
8. Users can be given informational and interesting
content during occasions, festivals through a post series

12. Case Study – India TV (Facebook)
150% Increase in Likes in 3 months

13. LinkedIn Marketing Deliverables

14. Case Study LinkedIn

15. Other Social Media Platforms
Twitter
Account and Profile creation
Regular Tweets
Increase Followers
Traffic Diversion to the Website
Google +
Mirroring all the user-engagement
posts from facebook
Desiging the Cover pic and other
creatives required from time to time.
Implementing strategies and
promoting the page for increase the
followers of the page
Instagram
Posting all the relevant
photographs with
hashtags

16. Designing
by us a creative agency

17. Creatives for XPAD
Designs to
describe the
features of
different
tablets

18. Creatives for TIM Delhi Airport Advertising
Designs depicting how
advertising at Delhi
Airport can be
beneficial for
a brand

19. Creatives for Cosmic India
Designs to highlight
Cosmic as a group, as
well as individual projects

20. Campaigns for Hygia Magic
Designs describing how
Hygia sanitizes the
environment

21. Campaigns for Hygia Magic

22. Infographics for Lohia Auto

23. Software
Development

24. Social Media Aggregator
that displays any social feed
anywhere

25. Encourage your guests to write about you and share
pictures of your hotel on social accounts by using a “#” HashTag and show them
on your websites and marketing channel.
A great way to increase traffic on website, increase average time spent and decrease
bounce rate.
Yral Up your Website
Yralup.com

26. Yral Up on Digital Screens to increase user engagement
Yralup.com
Now you can engage your customers through Social
Media.
Install a digital screen and encourage your customers to send their pictures
endorsing you via Instagram & Twitter using a particular “#” hashtag.
Yral Up at a restaurant
Yral Up at a pub

27. Yral Up on Digital Screens to increase user engagement
Yralup.com
Yral Up at an Event Yral Up at a mall

28. Yral Up for Weddings
Yralup.com
Showcase the pictures clicked by your guests and messages
posted by them at a big screen on your wedding. All they need to do is
post on Instagram or Twitter with the hashtag of your choice.

29. Website
Support
& Online Monitoring

30. Scope of work
1. Suggestions for improvements in User Interface for a richer user experience
2. Recommendations and Technical Support in increasing the website page speed
3. Technical Support and suggestions to develop in-built features for the website (eg:
commenting system) thereby adding customizable options and enhancing user
experience
4. QC on the images and content on the website to make it more appealing and in
compliance with Search Engines
5. Monitoring the web with tools to figure hot searches to craft stories on topics
users are searching for.
6. Following Social media platforms like twitter closely to find trending topics, viral
posts and other such stuff for news stories.

31. Call us today and take your business to new heights - +91-9871177477
Or drop us a line at abhishek@adtechnosys.com
www.adtechnosys.com
Thank you