SlideShare a Scribd company logo
BURN
Out or Within
What?
Life, Business & All things Digital
Learning is Zero Sum
Without Motivation & Habits
My Story
Life: Travel, Son…Spirit
Business: Cold Call, Manage.. Entrepreneur
Digital: Agency, Event …eLearning
Online Marketing Institute
Full Disclosure
OMI & I is in the Business of Enabling
Affordable, Accessible Learning.
Your Story
Happy index: Life, Business, Digital?
We Have Lost Our Way
Thinking & Enjoying
Replaced by Doing & Reaction
Daily Priorities
Stressing on Email?
Meetings Vacuum ?
Start with Purpose & With Fulfillment
Example Here
What is Your Purpose Here Today
Here for listening to me?
Solving
Acceptance. Enjoyment. Enthusiasm.

Decide first.
Being Human
Play roles Business v. Personal
Manage v. Managed
Just Be… so much easier & quicker to
results and happiness we seek
Started in Childhood
Reward System v. Enjoyment of
Life Thread Same As Digital
Our Purpose is Not Clear
Purpose Driven Learning
Entertain & Temporarily Inspire

Zero Sum Tomorrow
Need to Learn Today
Insatiable for Digital & Critical to Life
The Gap
Widens Exponentially
Rich & Poor (S. Africa)
Business Winners & Losers
The Gap
Even Greater in Digital
Amazon, Google, ____ fill in your industry
Translates to Job
Jobs not Problem, it’s Skills
Your Career
Accept or Change
Winners Life
Burn with in
Winners in Business
Burn with Purpose
Digitally
Burn to Learn
Winners in Digital
Let’s take a look (Learning & Growth)
Online Marketing Institute
Full Disclosure
OMI & I is in the Business of Enabling
Affordable, Accessible Learning.
Mobile
Local Responsive & Singular App
Social
Content Marketing & Amplify
How it Works
Numbers Don’t Lie
Email
Segmented & Purposeful
SEO
Google +
Advertising
Retarget & Programmatic
Data
Segment, CRM & Predictive
Analytics
Dashboard ROI & Attribution Model
Ex: Content Marketing
Strategic Framework & Aligned w/User
Video is King
Pillars to Success
• Think platform -website, Facebook, Instagram
• Device. Mobile
• Think Content – Video, blog, pictures

Ex: Facebook + Video + Mobile = ROI
Finally, Integrated
Digital, Marketing & Organization
Online Marketing Institute
Full Disclosure
OMI & I is in the Business of Enabling
Affordable, Accessible Learning.
Summary
• Purpose Driven Priority
• Career Acceptance or Enthusiasm
• Passion based Learning

Now, Apply Digitally
“The Challenges We Have Today”
- Einstein
BURN
Will you Burn out
Or
Burn from within?
Thank You
Aaron Kahlow

Learning Starts Today!

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Burn: Out or Within

Editor's Notes

  1. : Your Company/Career?: Accumen or Exceution
  2. : Your Company/Career?: Accumen or Exceution
  3. : Your Company/Career?: Accumen or Exceution
  4. : Your Company/Career?: Accumen or Exceution
  5. : Your Company/Career?: Accumen or Exceution
  6. : Your Company/Career?: Accumen or Exceution
  7. : Your Company/Career?: Accumen or Exceution
  8. : Your Company/Career?: Accumen or Exceution
  9. : Your Company/Career?: Accumen or Exceution
  10. : Your Company/Career?: Accumen or Exceution
  11. : Your Company/Career?: Accumen or Exceution
  12. : Your Company/Career?: Accumen or Exceution
  13. : Your Company/Career?: Accumen or Exceution
  14. : Your Company/Career?: Accumen or Exceution
  15. : Your Company/Career?: Accumen or Exceution
  16. Benchmark: 0.1% CTR for Display v. 1% for FacebookOnsite: Increase in store purchase 38% (Starbucks); eCommerce: 209% Online Purchases (Amazon)
  17. : Your Company/Career?: Accumen or Exceution
  18. : Your Company/Career?: Accumen or Exceution
  19. : Your Company/Career?: Accumen or Exceution
  20. : Your Company/Career?: Accumen or Exceution