The document discusses how an inbound marketing company can take a Valentine's Day approach to marketing. It suggests focusing on different relationship building tactics each day leading up to Valentine's Day, such as giving roses to attract customers, proposing to customers to get them interested, pampering customers with chocolate, giving teddy bears, making promises that are difficult to keep, hugging customers, kissing customers, and finally celebrating Valentine's Day itself. The overall message is about using romantic relationship metaphors to strengthen bonds with customers over the 14 days leading up to February 14th.
Measuring the ROI of Marketing Content in the Hospitality industryDan Tyre
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How can you gain more leads and customers from content marketing: Content marketing is critical to the success of your company, although for some companies it can be intimidating to measure and track. This presentation explains what to track and how.
NIDM - Was Founded By Shri M.S.Kumar, India's Top Digital Marketing Faculty In the year 2011 with a vision to create Successful Careers in The Digital Marketing Industry, With his expertise and guidance we have trained more than 20000+Students, 2100+ Batches, students from 20+ Countries, Trainees got placed in Top MNC companies in India and guided over 100+ Startups.
How Tailor Your Marketing Campaign to DistributorsASI
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ASI's own Erica Matus stops by to teach us how she markets to distributors.
We learned creating great ads, focusing on a single audience, and the importance of sending qualified leads to a targeted page.
Measuring the ROI of Marketing Content in the Hospitality industryDan Tyre
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How can you gain more leads and customers from content marketing: Content marketing is critical to the success of your company, although for some companies it can be intimidating to measure and track. This presentation explains what to track and how.
NIDM - Was Founded By Shri M.S.Kumar, India's Top Digital Marketing Faculty In the year 2011 with a vision to create Successful Careers in The Digital Marketing Industry, With his expertise and guidance we have trained more than 20000+Students, 2100+ Batches, students from 20+ Countries, Trainees got placed in Top MNC companies in India and guided over 100+ Startups.
How Tailor Your Marketing Campaign to DistributorsASI
Ā
ASI's own Erica Matus stops by to teach us how she markets to distributors.
We learned creating great ads, focusing on a single audience, and the importance of sending qualified leads to a targeted page.
How the festive season can be leveraged to do influencer marketingWinkl
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Any festival or holiday is a great marketing opportunity waiting to happen! While designing a festival specific influencer marketing plan, there are certain points that we focus on. Letās discuss each one by one.
Every business must have a dependable, repeatable sales strategy to bring in new business. Building a sales strategy is therefore a vital part of any business's expansion efforts, and often involves creating a process that can then be repeated by wider members of a team.
The #IdeasMeanBusiness webinar series has been designed to provide practical advice, expert knowledge and tools for young people. It aims to enable entrepreneurship and innovation among more young people to help them bring more diverse ideas and businesses into the economy. Find out more here: https://ktn-uk.org/events/ideasmeanbusiness-building-a-sales-strategy
Only4Agents - One Stop Solution For Web Design NeedsOnly4Agents
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Only4Agents is a Brampton Top digital marketing company specializes in SEO, PPC, Web Design & Development and Mobile phone application services. Our main purpose is to get client satisfaction and make them happy with our services.
KidEntrepreneur designs and sells small business kits for kids. Our kits help teach kids how to run a small business and learn sound financial principals at an early age while developing the spirit of entrepreneurship in children.
You want only the best for your customers. Great! So do we. Here at Cite Up, we get what buyers want brands to know: Youāre only as good as your last impression. Thatās why our team of marketing specialists will work with your company from A to Z, to help you create and deliver a consistent WOW! experience for your target audience ā whether in store, in the field or online. Who Are We? Simply put, weāre passionate folks who believe in a powerful idea: that successful marketing is fueled by empathy and creativity. Established in 2005, Cite Up now has offices in Trinidad, Jamaica and Barbados.
A short presentation prepared for the OnlineMarketingMagic event in Windsor on 17/11/09. The theme was making the most of your Christmas Promotion and I wrote the slides to give people a checklist for any type of Marketing activity they\'re planning. Hope you enjoy it and all feedback welcomed.
thanks
How the festive season can be leveraged to do influencer marketingWinkl
Ā
Any festival or holiday is a great marketing opportunity waiting to happen! While designing a festival specific influencer marketing plan, there are certain points that we focus on. Letās discuss each one by one.
Every business must have a dependable, repeatable sales strategy to bring in new business. Building a sales strategy is therefore a vital part of any business's expansion efforts, and often involves creating a process that can then be repeated by wider members of a team.
The #IdeasMeanBusiness webinar series has been designed to provide practical advice, expert knowledge and tools for young people. It aims to enable entrepreneurship and innovation among more young people to help them bring more diverse ideas and businesses into the economy. Find out more here: https://ktn-uk.org/events/ideasmeanbusiness-building-a-sales-strategy
Only4Agents - One Stop Solution For Web Design NeedsOnly4Agents
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Only4Agents is a Brampton Top digital marketing company specializes in SEO, PPC, Web Design & Development and Mobile phone application services. Our main purpose is to get client satisfaction and make them happy with our services.
KidEntrepreneur designs and sells small business kits for kids. Our kits help teach kids how to run a small business and learn sound financial principals at an early age while developing the spirit of entrepreneurship in children.
You want only the best for your customers. Great! So do we. Here at Cite Up, we get what buyers want brands to know: Youāre only as good as your last impression. Thatās why our team of marketing specialists will work with your company from A to Z, to help you create and deliver a consistent WOW! experience for your target audience ā whether in store, in the field or online. Who Are We? Simply put, weāre passionate folks who believe in a powerful idea: that successful marketing is fueled by empathy and creativity. Established in 2005, Cite Up now has offices in Trinidad, Jamaica and Barbados.
A short presentation prepared for the OnlineMarketingMagic event in Windsor on 17/11/09. The theme was making the most of your Christmas Promotion and I wrote the slides to give people a checklist for any type of Marketing activity they\'re planning. Hope you enjoy it and all feedback welcomed.
thanks
Christmas is Coming!
The days when you could start your holiday marketing in December are long gone. Regardless of what service or merchandise you provide, in 2015 you will have stiff competition, both online and for local shoppers. And you can bet your competitors are already plotting their first moves. To help you compete here are some of our favorite small business holiday marketing tips.
Digital Marketing course in National Institute of Digital Marketing Bangalore
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This branding presentation for the Iowa Society of Association Executives was given on Tuesday March 12, 2019 by Andrew B. Clark, Owner and TheBrandChef from SPOKE Communications, LLC
BUILDING YOUR BRAND PRESENCE THROUGH DIGITAL MARKETINGReon Technologies
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Build your brand presence with the help of Reon Technologies, digital marketing agency in dubai. Reon provides digital marketing services anywhere in UAE. Contact us for services.
Content Krush -Get Found and Sell More OnlineContent Krush
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Content Krush is a leading performance digital marketing agency based in Lagos, Nigeria that helps businesses get found and sell more online.
We have worked with businesses across Tech, Information Technology, Human Resources, Food & Beverages, Education, Medicine and Media to increase online visibility, attract more leads, grow sales and revenue some of which we helped achieve 80% increase in visibility, 186% increase in month on month sales and revenue.
Our strengths include Digital Strategy, Search Engine Optimization, Paid per Click Advertising, Data Visualization & Analytics, Content Marketing, Mobile Marketing, Web & App Development.
Naked Penguin Boy The Future of Brand Marketing - Implementing BrandingNaked Penguin Boy
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Slides from a talk given by Rowan Heasley, MD of Digital Agency, Naked Penguin Boy, in London on Implementing Branding.
The Event was about the Future of Branding
Digital Marketing Mastery A Strategic Approach Subtitle Empowering Businesses...gokulweboin07
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š Digital Marketing Mastery: A Strategic Approach
Welcome to the world of digital marketing with Weboin Digital Marketing Agency! In this insightful presentation, we explore the intricacies of digital marketing, providing a comprehensive guide to empower businesses in the digital age.
Get details on our pitch, pricing, client list and how inbound marketing works - http://inboundmarketing.inboundmantra.com/inbound-marketing-company-contact-inbound-mantra
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
Monthly Social Media News Update May 2024Andy Lambert
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TL;DR. These are the three themes that stood out to us over the course of last month.
1ļøā£ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2ļøā£ Instagramās new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3ļøā£ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ācollabsā more too.
The digital marketing industry is changing faster than ever and those who donāt adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
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Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and weāll provide actionable tips for navigating these intricate challenges.
Youāll learn:
- How todayās users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, weāll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. Youāll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. Youāll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customerās journey. By the end of the session, youāll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
ā¢ Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
ā¢ Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
ā¢ Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
ā¢ Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
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Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitorās experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
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Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumersā feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumersā hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
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E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. Iāll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
The digital marketing industry is changing faster than ever and those who donāt adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
