This document discusses how time spent on social games and networking apps on iOS devices has grown to rival top television shows and sports in terms of audience size. A study found that 19 million Americans spend an average of 22 minutes per day on iOS social gaming apps, matching or exceeding viewership for popular TV programs. However, other research indicates that people are not choosing between TV and social media, but engaging with both simultaneously on different devices. The rise of mobile entertainment represents a significant change for the advertising industry which has traditionally targeted primetime TV audiences.
Mobile International Trends For Presentation Feb2Xiaoqi YE
The document provides an overview of international mobile trends, focusing on mobile entertainment categories in the US and China. It discusses mobile TV/video, mobile music, SMS/MMS, and mobile social networking trends and usage in both countries. Some key points include rapid growth of mobile subscribers in China, differences in mobile TV standards and delivery between the US and China, the popularity of SMS in China, and projections that mobile will increasingly become a platform for entertainment and connecting more people to the internet through social media.
Social Networking Sites are Changing the Face of CommuncationIBMTelecom
Social networking Web sites and services have become primary communication media for a new generation of digitally aware consumers, competing with traditional telecommunications for "share of voice." To compete effectively over the long term, CSPs will need to take bold, significant steps to embrace the emerging broader definition of communications.
Wave 1 - Web 2.0 The Global Impact | UM | Social Media TrackerUM Wave
Wave 1 - Web 2.0 The Global Impact, demonstrated that social media was living up to the hype, there was a large and active community communicating online.
Find the latest Wave, "Wave 7 - Cracking the Social Code" here http://www.slideshare.net/Wave7
This document discusses social media usage in Spain. It notes that Spain has a population of 47 million, over 90% are Catholic, and the median age is 40. Facebook is the most popular social media site with 69% of internet users, followed by YouTube, Tuenti, and Twitter. Tuenti is a Spain-based, invitation-only social network popular among students and young people that is considered the "Spanish Facebook". The document outlines some differences between Tuenti and Facebook and notes that Tuenti is gaining popularity in Spain and other countries.
The document provides predictions for media, journalism and technology in 2015. It predicts that wearable devices, messaging apps, and visual personal media will continue to grow. Mobile trends will drive innovation in products, services, and content delivery through subscription and rental models. New companies and technologies will emerge while established players like smartphones, social media, and online video disrupt traditional industries. Privacy and security concerns will also increase over the coming year.
Forbes Jim Think Big Presentation Final 3 6 07 OpaSergey Galyonkin
The document discusses opportunities for growth in digital media and online advertising. It notes that technology advances have led to an "entwined" media environment where consumers access information online on demand. While media consumption is shifting online, advertising spending has not shifted as quickly, representing an opportunity for digital media. The document then outlines strategies Forbes.com is taking to capitalize on these trends, like expanding its video offerings, improving targeting of advertisements, and growing internationally.
This document discusses how time spent on social games and networking apps on iOS devices has grown to rival top television shows and sports in terms of audience size. A study found that 19 million Americans spend an average of 22 minutes per day on iOS social gaming apps, matching or exceeding viewership for popular TV programs. However, other research indicates that people are not choosing between TV and social media, but engaging with both simultaneously on different devices. The rise of mobile entertainment represents a significant change for the advertising industry which has traditionally targeted primetime TV audiences.
Mobile International Trends For Presentation Feb2Xiaoqi YE
The document provides an overview of international mobile trends, focusing on mobile entertainment categories in the US and China. It discusses mobile TV/video, mobile music, SMS/MMS, and mobile social networking trends and usage in both countries. Some key points include rapid growth of mobile subscribers in China, differences in mobile TV standards and delivery between the US and China, the popularity of SMS in China, and projections that mobile will increasingly become a platform for entertainment and connecting more people to the internet through social media.
Social Networking Sites are Changing the Face of CommuncationIBMTelecom
Social networking Web sites and services have become primary communication media for a new generation of digitally aware consumers, competing with traditional telecommunications for "share of voice." To compete effectively over the long term, CSPs will need to take bold, significant steps to embrace the emerging broader definition of communications.
Wave 1 - Web 2.0 The Global Impact | UM | Social Media TrackerUM Wave
Wave 1 - Web 2.0 The Global Impact, demonstrated that social media was living up to the hype, there was a large and active community communicating online.
Find the latest Wave, "Wave 7 - Cracking the Social Code" here http://www.slideshare.net/Wave7
This document discusses social media usage in Spain. It notes that Spain has a population of 47 million, over 90% are Catholic, and the median age is 40. Facebook is the most popular social media site with 69% of internet users, followed by YouTube, Tuenti, and Twitter. Tuenti is a Spain-based, invitation-only social network popular among students and young people that is considered the "Spanish Facebook". The document outlines some differences between Tuenti and Facebook and notes that Tuenti is gaining popularity in Spain and other countries.
The document provides predictions for media, journalism and technology in 2015. It predicts that wearable devices, messaging apps, and visual personal media will continue to grow. Mobile trends will drive innovation in products, services, and content delivery through subscription and rental models. New companies and technologies will emerge while established players like smartphones, social media, and online video disrupt traditional industries. Privacy and security concerns will also increase over the coming year.
Forbes Jim Think Big Presentation Final 3 6 07 OpaSergey Galyonkin
The document discusses opportunities for growth in digital media and online advertising. It notes that technology advances have led to an "entwined" media environment where consumers access information online on demand. While media consumption is shifting online, advertising spending has not shifted as quickly, representing an opportunity for digital media. The document then outlines strategies Forbes.com is taking to capitalize on these trends, like expanding its video offerings, improving targeting of advertisements, and growing internationally.
The document discusses the history and development of mobile news delivery. It outlines how mobile news has evolved from SMS and MMS services to specialized applications and mobile-optimized websites that allow people to access news anytime, anywhere. While mobile news provides advantages like easy access and real-time updates, challenges remain around limited screen sizes, variable connection speeds, and the influence of gatekeepers over citizen journalism on mobile platforms. The prediction is that mobile media will continue to grow as a mainstream medium and news publishers may start charging for mobile content.
Social media has become an integral part of connected lives, with over 700 million people on Facebook and billions of views on YouTube daily. Nigeria has a large presence on social media, with over 3.3 million Nigerians on Facebook and Nigeria ranking among the top 10 countries for mobile device usage. Social media provides opportunities to build connections and trust with customers through sharing content and collaborating.
Bjmc i, dcm, unit-iv, media regulation and censorshipRai University
This document discusses media regulation and censorship in India. It covers several key points:
1) India has implemented a Conditional Access System (CAS) which encrypts television channels, requiring subscribers to have a set-top box to decrypt channels they have paid for.
2) CAS aims to give consumers more choice over which channels they pay for, increase transparency in the subscription system, and ensure broadcasters and operators are accurately compensated.
3) However, some argue CAS could negatively impact consumers by requiring them to purchase set-top boxes, and broadcasters if it reduces their subscriber bases.
4) The document examines debates around balancing media freedoms with reasonable restrictions, and ensuring access to information is not
The Director Forum Social & Mobile Feb 2011 Hugh GriffithsHugh Griffiths
This document discusses the history and future of social media and mobile technology. It covers the evolution of mobile services from SMS and WAP in the late 1990s through the launch of smartphones and apps in the late 2000s. Social media has always driven mobile data usage, and mobile is now the primary platform for social networking. The document also examines how brands can engage with customers on social media and provides examples of how Virgin America and O2 have utilized location-based services and apps. Emerging technologies discussed for the future include augmented reality, mobile payments, and wearable devices.
This document discusses the rise of the internet and social media as dominant communication platforms. Some key points:
- The internet has caused a democratization of information by enabling widespread, cheap publishing and distribution of content. It has transformed the traditional top-down mass media model.
- Social networks like Facebook and YouTube did not exist 10 years ago but now have over a billion users each. Nearly 40% of the world's population is now online.
- The internet and mobile devices have enabled citizen journalism and user-generated content to a degree never seen before. Billions of photos, videos, tweets and emails are shared daily on various platforms.
- As internet access continues to grow globally, especially via
The document summarizes research on mobile messaging behaviors comparing WhatsApp to traditional SMS. It discusses:
1) Interviews with 9 WhatsApp users found that while cost significantly impacts app usage, social influence was a main reason for migrating to mobile messaging apps. WhatsApp offers a sense of community and immediacy over SMS.
2) A survey showed that WhatsApp benefits like cost, community and immediacy influenced adoption, but SMS was considered more private and reliable.
3) Neither WhatsApp nor SMS are substitutes for each other - they have differing strengths for different contexts and purposes. More research is needed on managing mobile notifications.
This document discusses how social networking is moving from the web to mobile phones, especially in developing countries. It notes that while most people in developed countries are connected via Facebook and Twitter on the internet, in developing countries over 6 billion people have mobile phones but only 2 billion have internet access. As such, social networking experiences need to be developed for basic mobile phones, not just smartphones, to connect the billions of people who can currently only access social networks through text messaging on their mobile devices. The document provides examples of how SMS-based social networks could work and case studies from one such network in Pakistan called SMSall.
Why the future of African journalism lies in mobile social networksJude Mathurine
The document discusses the future of journalism in Africa and how it will likely lie in mobile social networks. It notes that while internet access in Africa is currently low and skewed towards wealthy urban elites, mobile phone use is growing rapidly. Mobile social networks and SMS can help foster more inclusive and representative conversations. For African journalism to fully utilize social media, media organizations will need to improve ICT infrastructure, develop policies, and form partnerships with ICT and development organizations. The future of African social media will be driven by mobile platforms more than desktop access.
Kaplan and haenlein 2010 Users of the world, unite! The challenges and opport...Twittercrisis
This document provides a definition and classification of social media. It begins by discussing the history and evolution of social media, from early bulletin board systems and personal homepages to modern platforms like Facebook, YouTube, and Wikipedia. The document distinguishes social media from related concepts of Web 2.0 and user-generated content. It then proposes a classification of social media applications according to their degree of social presence/media richness and level of self-disclosure/self-presentation. Major categories include collaborative projects, blogs, content communities, social networking sites, and virtual worlds. The classification is intended to help structure the rapidly evolving field of social media.
This document discusses how broadcast television stations and networks can use mobile and social media to engage millennial and Generation Z audiences. It finds that these younger audiences are increasingly accessing media like news and entertainment via smartphones and online platforms rather than traditional television. The document recommends that broadcasters provide on-demand streaming of their content online and through mobile apps, utilize shorter video segments tailored for mobile and social media, and personalize their content to attract younger viewers.
The CES Social Report has been developed by Oxford Communications to capture and catalogue what brands are doing to energize the influential social media socialites at CES; how they are creating branded experiences worth talking about; and which trends set the tone at the International CES.
This study examined media consumption patterns of undergraduate media and commerce students in Mumbai. It found that the internet was the most popular media, with television second. Students spent 1-3 hours per day on television and internet. Most accessed the internet via smartphones. WhatsApp and Facebook were the most used social media platforms, while Amazon and Flipkart were preferred for online shopping. The researchers concluded India has a large internet population that is driving growth in digital advertising, particularly among youth who spend significant time online.
Social networks have become very popular in Spain, with 73% of internet users visiting sites like Facebook and Tuenti regularly. Tuenti is the most visited social network in Spain, growing 770% in 2008, while Facebook also saw strong growth. Social networks are changing habits as they provide personalized advertising based on user interests and data collected. Universities also make significant use of virtual learning platforms and online education. The future of social networks involves greater integration with mobile phones.
This presentation expresses the shiftalliance viewpoint of how technology is a key enabler for meaningful value now, and will continue to be in the future. It was first shared at the ABAP advertisers conference in Belo Horizonte, Brazil in 09/10
Entertainment:
goal is to provide helpful information goal is to engage and entertain
and guidance e.g. games, music, video
from Mobile Design and DevelopmentPractical concepts and techniques for creating mobile sites and web apps by Brian Fling
Context
- Physical context: Where are they? Location awareness can provide contextually relevant information.
- Temporal context: When are they interacting? Time of day/week influences user goals and attention levels.
- Social context: Who are they with? Alone or with others impacts privacy, sharing and collaboration needs.
- Technological context: What device are they using? Screen size, input methods and connectivity shape the experience.
-
This report is the eighth in an annual series of publications, dating back to 2012, designed to share the latest stories, trends and research in social media usage from across the Middle East and North Africa (MENA). Using a wide variety of academic, industry and media sources, this White Paper identifies important insights from social media’s development over the previous year.
Of particular note in 2019 is the continued, growing, importance of social media in the lives of Arab Youth, outside of Saudi Arabia and Turkey the declining usage of Twitter (once the poster child social network for the Arab Spring,) as well as greater scrutiny of social media usage by platform owners and governments alike.
Last year’s report highlighted the increasing weaponization of social networks, a trend which continued in 2019. Facebook, Twitter and Telegram each closed hundreds of accounts due to inappropriate use by state sponsored actors and terrorist groups. Social networks were also the target of governments across MENA, in the midst of protests in many countries throughout the region.
Meanwhile, the importance of social video and visually-led social networks, continued to grow from strength to strength. Snapchat introduced new advertising formats to the region and other exclusive functionality, Google highlighted the importance of YouTube in supporting parents and parenting, and in major markets such as Egypt, Saudi Arabia and the UAE, Twitter has emerged as a leading platform for online video consumption.
The year ahead is likely to result in a continuation of many of the trends outlined in this report, as social media becomes increasingly engrained across the lives of businesses, governments and residents across the MENA region.
It is authored by Professor Damian Radcliffe, and PhD student Hadil Abuhmaid, at the University of Oregon.
The document discusses Send2mobile, a service that allows users to send multimedia content from a PC to a mobile device. It allows content to be stored on the user's dashboard for future access and sharing via SMS, web link, or social media. The service addresses challenges of inconsistent experiences across devices and discovery by allowing any device to receive optimized content and discover new content both online and offline. It aims to reach the large "unconnected" mobile audience in emerging markets by allowing push content delivery even to basic phones.
The document examines how the Yunnan Daily Press Group in China utilized SMS, MMS, and 3G mobile services to deliver news to subscribers, growing their SMS user base to over 290,000 by 2005 but seeing it decline as other providers exploited the lack of regulations; it also overviews the development of the Chinese mobile market and issues around censorship.
The document discusses the uses and importance of mobile phones. It describes how mobile phones have become essential communication and cultural devices that are nearly ubiquitous globally. It also outlines some of the common applications of mobile phones like text messaging, multimedia messaging, mobile internet, and mobile commerce. Mobile phones are argued to be very useful tools that facilitate communication, provide information access, and allow people to stay connected with friends and family.
The document provides an overview of key mobile trends, with a focus on trends in Hong Kong. It summarizes that:
- Hong Kong youth have the highest mobile phone ownership rates in Asia, and over 30% of Hong Kong mobile users engage in social networking on their devices.
- When purchasing a new mobile phone in Hong Kong, content/applications is the second most important factor after look/feel.
- Popular social networking sites accessed on mobile devices in Hong Kong include Facebook, Yahoo, and Google.
The document discusses the history and development of mobile news delivery. It outlines how mobile news has evolved from SMS and MMS services to specialized applications and mobile-optimized websites that allow people to access news anytime, anywhere. While mobile news provides advantages like easy access and real-time updates, challenges remain around limited screen sizes, variable connection speeds, and the influence of gatekeepers over citizen journalism on mobile platforms. The prediction is that mobile media will continue to grow as a mainstream medium and news publishers may start charging for mobile content.
Social media has become an integral part of connected lives, with over 700 million people on Facebook and billions of views on YouTube daily. Nigeria has a large presence on social media, with over 3.3 million Nigerians on Facebook and Nigeria ranking among the top 10 countries for mobile device usage. Social media provides opportunities to build connections and trust with customers through sharing content and collaborating.
Bjmc i, dcm, unit-iv, media regulation and censorshipRai University
This document discusses media regulation and censorship in India. It covers several key points:
1) India has implemented a Conditional Access System (CAS) which encrypts television channels, requiring subscribers to have a set-top box to decrypt channels they have paid for.
2) CAS aims to give consumers more choice over which channels they pay for, increase transparency in the subscription system, and ensure broadcasters and operators are accurately compensated.
3) However, some argue CAS could negatively impact consumers by requiring them to purchase set-top boxes, and broadcasters if it reduces their subscriber bases.
4) The document examines debates around balancing media freedoms with reasonable restrictions, and ensuring access to information is not
The Director Forum Social & Mobile Feb 2011 Hugh GriffithsHugh Griffiths
This document discusses the history and future of social media and mobile technology. It covers the evolution of mobile services from SMS and WAP in the late 1990s through the launch of smartphones and apps in the late 2000s. Social media has always driven mobile data usage, and mobile is now the primary platform for social networking. The document also examines how brands can engage with customers on social media and provides examples of how Virgin America and O2 have utilized location-based services and apps. Emerging technologies discussed for the future include augmented reality, mobile payments, and wearable devices.
This document discusses the rise of the internet and social media as dominant communication platforms. Some key points:
- The internet has caused a democratization of information by enabling widespread, cheap publishing and distribution of content. It has transformed the traditional top-down mass media model.
- Social networks like Facebook and YouTube did not exist 10 years ago but now have over a billion users each. Nearly 40% of the world's population is now online.
- The internet and mobile devices have enabled citizen journalism and user-generated content to a degree never seen before. Billions of photos, videos, tweets and emails are shared daily on various platforms.
- As internet access continues to grow globally, especially via
The document summarizes research on mobile messaging behaviors comparing WhatsApp to traditional SMS. It discusses:
1) Interviews with 9 WhatsApp users found that while cost significantly impacts app usage, social influence was a main reason for migrating to mobile messaging apps. WhatsApp offers a sense of community and immediacy over SMS.
2) A survey showed that WhatsApp benefits like cost, community and immediacy influenced adoption, but SMS was considered more private and reliable.
3) Neither WhatsApp nor SMS are substitutes for each other - they have differing strengths for different contexts and purposes. More research is needed on managing mobile notifications.
This document discusses how social networking is moving from the web to mobile phones, especially in developing countries. It notes that while most people in developed countries are connected via Facebook and Twitter on the internet, in developing countries over 6 billion people have mobile phones but only 2 billion have internet access. As such, social networking experiences need to be developed for basic mobile phones, not just smartphones, to connect the billions of people who can currently only access social networks through text messaging on their mobile devices. The document provides examples of how SMS-based social networks could work and case studies from one such network in Pakistan called SMSall.
Why the future of African journalism lies in mobile social networksJude Mathurine
The document discusses the future of journalism in Africa and how it will likely lie in mobile social networks. It notes that while internet access in Africa is currently low and skewed towards wealthy urban elites, mobile phone use is growing rapidly. Mobile social networks and SMS can help foster more inclusive and representative conversations. For African journalism to fully utilize social media, media organizations will need to improve ICT infrastructure, develop policies, and form partnerships with ICT and development organizations. The future of African social media will be driven by mobile platforms more than desktop access.
Kaplan and haenlein 2010 Users of the world, unite! The challenges and opport...Twittercrisis
This document provides a definition and classification of social media. It begins by discussing the history and evolution of social media, from early bulletin board systems and personal homepages to modern platforms like Facebook, YouTube, and Wikipedia. The document distinguishes social media from related concepts of Web 2.0 and user-generated content. It then proposes a classification of social media applications according to their degree of social presence/media richness and level of self-disclosure/self-presentation. Major categories include collaborative projects, blogs, content communities, social networking sites, and virtual worlds. The classification is intended to help structure the rapidly evolving field of social media.
This document discusses how broadcast television stations and networks can use mobile and social media to engage millennial and Generation Z audiences. It finds that these younger audiences are increasingly accessing media like news and entertainment via smartphones and online platforms rather than traditional television. The document recommends that broadcasters provide on-demand streaming of their content online and through mobile apps, utilize shorter video segments tailored for mobile and social media, and personalize their content to attract younger viewers.
The CES Social Report has been developed by Oxford Communications to capture and catalogue what brands are doing to energize the influential social media socialites at CES; how they are creating branded experiences worth talking about; and which trends set the tone at the International CES.
This study examined media consumption patterns of undergraduate media and commerce students in Mumbai. It found that the internet was the most popular media, with television second. Students spent 1-3 hours per day on television and internet. Most accessed the internet via smartphones. WhatsApp and Facebook were the most used social media platforms, while Amazon and Flipkart were preferred for online shopping. The researchers concluded India has a large internet population that is driving growth in digital advertising, particularly among youth who spend significant time online.
Social networks have become very popular in Spain, with 73% of internet users visiting sites like Facebook and Tuenti regularly. Tuenti is the most visited social network in Spain, growing 770% in 2008, while Facebook also saw strong growth. Social networks are changing habits as they provide personalized advertising based on user interests and data collected. Universities also make significant use of virtual learning platforms and online education. The future of social networks involves greater integration with mobile phones.
This presentation expresses the shiftalliance viewpoint of how technology is a key enabler for meaningful value now, and will continue to be in the future. It was first shared at the ABAP advertisers conference in Belo Horizonte, Brazil in 09/10
Entertainment:
goal is to provide helpful information goal is to engage and entertain
and guidance e.g. games, music, video
from Mobile Design and DevelopmentPractical concepts and techniques for creating mobile sites and web apps by Brian Fling
Context
- Physical context: Where are they? Location awareness can provide contextually relevant information.
- Temporal context: When are they interacting? Time of day/week influences user goals and attention levels.
- Social context: Who are they with? Alone or with others impacts privacy, sharing and collaboration needs.
- Technological context: What device are they using? Screen size, input methods and connectivity shape the experience.
-
This report is the eighth in an annual series of publications, dating back to 2012, designed to share the latest stories, trends and research in social media usage from across the Middle East and North Africa (MENA). Using a wide variety of academic, industry and media sources, this White Paper identifies important insights from social media’s development over the previous year.
Of particular note in 2019 is the continued, growing, importance of social media in the lives of Arab Youth, outside of Saudi Arabia and Turkey the declining usage of Twitter (once the poster child social network for the Arab Spring,) as well as greater scrutiny of social media usage by platform owners and governments alike.
Last year’s report highlighted the increasing weaponization of social networks, a trend which continued in 2019. Facebook, Twitter and Telegram each closed hundreds of accounts due to inappropriate use by state sponsored actors and terrorist groups. Social networks were also the target of governments across MENA, in the midst of protests in many countries throughout the region.
Meanwhile, the importance of social video and visually-led social networks, continued to grow from strength to strength. Snapchat introduced new advertising formats to the region and other exclusive functionality, Google highlighted the importance of YouTube in supporting parents and parenting, and in major markets such as Egypt, Saudi Arabia and the UAE, Twitter has emerged as a leading platform for online video consumption.
The year ahead is likely to result in a continuation of many of the trends outlined in this report, as social media becomes increasingly engrained across the lives of businesses, governments and residents across the MENA region.
It is authored by Professor Damian Radcliffe, and PhD student Hadil Abuhmaid, at the University of Oregon.
The document discusses Send2mobile, a service that allows users to send multimedia content from a PC to a mobile device. It allows content to be stored on the user's dashboard for future access and sharing via SMS, web link, or social media. The service addresses challenges of inconsistent experiences across devices and discovery by allowing any device to receive optimized content and discover new content both online and offline. It aims to reach the large "unconnected" mobile audience in emerging markets by allowing push content delivery even to basic phones.
The document examines how the Yunnan Daily Press Group in China utilized SMS, MMS, and 3G mobile services to deliver news to subscribers, growing their SMS user base to over 290,000 by 2005 but seeing it decline as other providers exploited the lack of regulations; it also overviews the development of the Chinese mobile market and issues around censorship.
The document discusses the uses and importance of mobile phones. It describes how mobile phones have become essential communication and cultural devices that are nearly ubiquitous globally. It also outlines some of the common applications of mobile phones like text messaging, multimedia messaging, mobile internet, and mobile commerce. Mobile phones are argued to be very useful tools that facilitate communication, provide information access, and allow people to stay connected with friends and family.
The document provides an overview of key mobile trends, with a focus on trends in Hong Kong. It summarizes that:
- Hong Kong youth have the highest mobile phone ownership rates in Asia, and over 30% of Hong Kong mobile users engage in social networking on their devices.
- When purchasing a new mobile phone in Hong Kong, content/applications is the second most important factor after look/feel.
- Popular social networking sites accessed on mobile devices in Hong Kong include Facebook, Yahoo, and Google.
Mobile websites and mass communication media.Arun Agrawal
A minister in India proposed censoring social media websites like Facebook and Google, which was widely criticized. The document argues that mobile phones should be considered a new form of mass communication media separate from traditional media and desktop internet due to characteristics of mobile internet like its ability to share content in real-time from anywhere via camera, GPS, and social apps. The widespread adoption of mobile internet makes censorship attempts of social media absurd due to the difficulty of regulating content shared across millions of personal mobile devices.
MOBILE TELEVISION: UNDERSTANDING THE TECHNOLOGY AND OPPORTUNITIES15ijitcs01ijitcs
Television have converged the technologies of movies and radio and now being converged with mobile phones. Mobile TV is the result of the convergence between mobile devices and television. Mobile TV is a key device and service that enrich civilization with applications, vast market and great investment. Mobile TV is an important subject that has a potential impact on leading edge technologies for promising future. In
the time being Mobile TV is still in its early stages and has many potential; therefore some applications
such as mobile advertising and learning are discussed in this paper. When it comes to advertising, Mobile TV presents a new opportunity different from the traditional TV advertisements producing an interactive type of advertisements, enabling user engagement. While in the case of mobile learning, mobile devices open up new chances for absorbing knowledge and most recent information without forgetting the practical experience aspect.
Mobile marketing is the use of wireless media for content delivery and direct marketing. It is growing rapidly, with worldwide mobile ad spending projected to increase over 600% from 2007 to 2012. Mobile devices are ubiquitous, personal, immediate, local, and multifunctional. They allow new types of location-based and interactive marketing campaigns. Major challenges include cost, complexity across platforms, and potential intrusiveness. For mobile marketing to truly take off, mobile networks need to embrace open platforms and expose their capabilities through APIs to encourage innovative apps.
Jordan theresa presentation_mobile__tablet_designTheresa Jordan
The document discusses the increasing usage of mobile devices and importance of websites adapting to mobile. It notes that over 2 billion people use smartphones, and forecasts nearly 4.7 billion people will access the internet via mobile by 2020. It recommends charity cars adapt their website for mobile to remain relevant as mobile usage grows exponentially.
Smartphone Fundraising: Digital Fundraising Hot TopicBryan Miller
Here are the slides from my 'Hot Topic' session at the 2010 Institute of Fundraising Convention in London - focusing on the potential for smartphone fundraising. Everything from QR Codes to Location-based Apps - and various things inbetween.
Mobile technology has grown tremendously in recent years. There are now over 3 billion mobile users worldwide who use their devices to access information and connect with others. When integrating mobile features, some key considerations include designing for different mobile platforms and devices, ensuring content is accessible via mobile browsers and applications, and accounting for limitations of mobile screens and technologies. It is also important to foster engagement through social media integration, user-generated content, and location-based services.
Fipp world media trends special report big dataTuan Anh Nguyen
The document discusses big data trends in the media industry. It defines big data as large volumes of structured and unstructured data that require powerful computing to analyze. The proliferation of digital devices and online activities has led to an exponential growth in data. Media companies are exploring big data strategies like audience analytics and data mining to generate insights and revenue from the large amounts of customer data they collect.
Mobile and Social Media ( http://www.socialgonemobile.com ) has arrived with new challenges and opportunities and is poised to revolutionize the way organizations deliver, consume, and disseminate on information. The convergence of mobile technology with social networking are empowering more and more people to make real-time decisions. Users can communicate with decision groups or customers while surfing through relevant useful data on their handheld devices and converting them to reach an actionable insight that support to rapid decision-making which is key to improving the profitability of business nowadays .
Mobile Solutions: Challenging opportunitiesSimon Kibsgård
Presentation on how we work with mobile solutions in Creuna. Originally held for the Google Technology User Group in Denmark.
Covering both the business and the technology angle on mobile solutions.
The document discusses past, present, and future trends in mobile technology and mobile marketing. In the past, mobile adoption was slower due to limitations of devices and user experiences. Now, smartphones like the iPhone are driving more mobile usage. The future expects nearly universal mobile adoption by 2013, with mobile replacing other technologies. This opens opportunities for advertisers to experiment with mobile formats and location-based marketing through technologies like Foursquare and augmented reality.
How Consumers Use Technology And Its Impact On Their LivesNatalieLambOrridge
A presentation as part of my British Academy of Digital Marketing Diploma exploring how consumers use technology and the impact this has had on their lives.
2.0 assigment-1 task - British Academy of Digital MarketingValentina Solidani
The document discusses how digital technology and internet access has impacted people's lives. It provides statistics on internet usage such as over 4 billion people now using the internet with over half having broadband access. People on average spend 6 hours per day online. Mobile access to the internet has grown significantly with over 90% of social media usage now occurring on mobile devices. The average global internet speed is reported as 7.2 Mbps. Smartphones are increasingly how people access the internet with over half of total online time now spent on smartphones.
Kenya ICT Board Media Workshop: Citizen Journalism Presentation by Dotsavvy's...Moses Kemibaro
This document discusses citizen journalism and how social media has enabled it. Citizen journalism involves members of the public actively collecting, reporting and disseminating news and information. Social media has transformed one-way communication into dialogue and democratized information by allowing people to publish content. It has made citizen journalism more accessible globally. Kenya is well-suited for citizen journalism due to growing internet and mobile access. Citizen journalists are now breaking news more quickly than traditional media outlets.
This document discusses the concepts of mobile journalism, reporting, producing and delivering news using mobile devices. It covers how mobile users can share multimedia content anytime, anywhere and the simplification and instantaneous nature of mobile news compared to web news. Mobile reporting tools like the Nokia N97 and Google Latitude are mentioned, as well as examples of mobile production from news organizations like CBS News, CNN and the BBC. Methods of mobile delivering through apps and sites like CNN iReport and ways of sharing content over mobile like through Twitter, Facebook and dedicated sharing apps are also summarized.
MDI: Media Coverage of Minority Groups in the South Caucasus 2004 - 20062004-...Artur Papyan
The document summarizes a study on media coverage of minority groups in Armenia, Azerbaijan and Georgia between 2004-2006. Some key findings were that Azeri media had the lowest coverage of minorities at only 1%, sexual minorities received the least coverage, and minority groups rarely provided their own perspectives and were more likely to be spoken about by others such as government officials. The methodology examined television and print media coverage of ethnic, religious, refugee, disabled and sexual minority groups through content analysis of news programs and newspapers.
Հանդուրժողականություն լրատվամիջոցներում։ Բազմակողմանի տեղեկատվության ինստիտուտի հետազոտությունը՝ Հարավային Կովկասում փոքրամասնությունների լուսաբանման վերաբերյալ։
Հաղորդակցության դերը հակամարտությունների կարգավորման գործումArtur Papyan
Հակամարտությունների խաղաղ կարգավորման ժամանակակից մեթոդների կիրառման պայմաններում առանցքային դեր է խաղում հակամարտության կողմերի հաղորդակցվելու ունակությունը։
This document provides instructions for creating and using a Gmail email account. It explains the basic components of an email address and walks through the steps to set up a Gmail account. These include entering personal information, choosing a username, setting a security question, and accepting terms of service. Finally, it outlines the basic functions for sending, replying to, forwarding, deleting, and attaching files to emails through Gmail.
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In this slide, we'll explore how to set up warehouses and locations in Odoo 17 Inventory. This will help us manage our stock effectively, track inventory levels, and streamline warehouse operations.
Leveraging Generative AI to Drive Nonprofit InnovationTechSoup
In this webinar, participants learned how to utilize Generative AI to streamline operations and elevate member engagement. Amazon Web Service experts provided a customer specific use cases and dived into low/no-code tools that are quick and easy to deploy through Amazon Web Service (AWS.)
Strategies for Effective Upskilling is a presentation by Chinwendu Peace in a Your Skill Boost Masterclass organisation by the Excellence Foundation for South Sudan on 08th and 09th June 2024 from 1 PM to 3 PM on each day.
Philippine Edukasyong Pantahanan at Pangkabuhayan (EPP) CurriculumMJDuyan
(𝐓𝐋𝐄 𝟏𝟎𝟎) (𝐋𝐞𝐬𝐬𝐨𝐧 𝟏)-𝐏𝐫𝐞𝐥𝐢𝐦𝐬
𝐃𝐢𝐬𝐜𝐮𝐬𝐬 𝐭𝐡𝐞 𝐄𝐏𝐏 𝐂𝐮𝐫𝐫𝐢𝐜𝐮𝐥𝐮𝐦 𝐢𝐧 𝐭𝐡𝐞 𝐏𝐡𝐢𝐥𝐢𝐩𝐩𝐢𝐧𝐞𝐬:
- Understand the goals and objectives of the Edukasyong Pantahanan at Pangkabuhayan (EPP) curriculum, recognizing its importance in fostering practical life skills and values among students. Students will also be able to identify the key components and subjects covered, such as agriculture, home economics, industrial arts, and information and communication technology.
𝐄𝐱𝐩𝐥𝐚𝐢𝐧 𝐭𝐡𝐞 𝐍𝐚𝐭𝐮𝐫𝐞 𝐚𝐧𝐝 𝐒𝐜𝐨𝐩𝐞 𝐨𝐟 𝐚𝐧 𝐄𝐧𝐭𝐫𝐞𝐩𝐫𝐞𝐧𝐞𝐮𝐫:
-Define entrepreneurship, distinguishing it from general business activities by emphasizing its focus on innovation, risk-taking, and value creation. Students will describe the characteristics and traits of successful entrepreneurs, including their roles and responsibilities, and discuss the broader economic and social impacts of entrepreneurial activities on both local and global scales.
Chapter wise All Notes of First year Basic Civil Engineering.pptxDenish Jangid
Chapter wise All Notes of First year Basic Civil Engineering
Syllabus
Chapter-1
Introduction to objective, scope and outcome the subject
Chapter 2
Introduction: Scope and Specialization of Civil Engineering, Role of civil Engineer in Society, Impact of infrastructural development on economy of country.
Chapter 3
Surveying: Object Principles & Types of Surveying; Site Plans, Plans & Maps; Scales & Unit of different Measurements.
Linear Measurements: Instruments used. Linear Measurement by Tape, Ranging out Survey Lines and overcoming Obstructions; Measurements on sloping ground; Tape corrections, conventional symbols. Angular Measurements: Instruments used; Introduction to Compass Surveying, Bearings and Longitude & Latitude of a Line, Introduction to total station.
Levelling: Instrument used Object of levelling, Methods of levelling in brief, and Contour maps.
Chapter 4
Buildings: Selection of site for Buildings, Layout of Building Plan, Types of buildings, Plinth area, carpet area, floor space index, Introduction to building byelaws, concept of sun light & ventilation. Components of Buildings & their functions, Basic concept of R.C.C., Introduction to types of foundation
Chapter 5
Transportation: Introduction to Transportation Engineering; Traffic and Road Safety: Types and Characteristics of Various Modes of Transportation; Various Road Traffic Signs, Causes of Accidents and Road Safety Measures.
Chapter 6
Environmental Engineering: Environmental Pollution, Environmental Acts and Regulations, Functional Concepts of Ecology, Basics of Species, Biodiversity, Ecosystem, Hydrological Cycle; Chemical Cycles: Carbon, Nitrogen & Phosphorus; Energy Flow in Ecosystems.
Water Pollution: Water Quality standards, Introduction to Treatment & Disposal of Waste Water. Reuse and Saving of Water, Rain Water Harvesting. Solid Waste Management: Classification of Solid Waste, Collection, Transportation and Disposal of Solid. Recycling of Solid Waste: Energy Recovery, Sanitary Landfill, On-Site Sanitation. Air & Noise Pollution: Primary and Secondary air pollutants, Harmful effects of Air Pollution, Control of Air Pollution. . Noise Pollution Harmful Effects of noise pollution, control of noise pollution, Global warming & Climate Change, Ozone depletion, Greenhouse effect
Text Books:
1. Palancharmy, Basic Civil Engineering, McGraw Hill publishers.
2. Satheesh Gopi, Basic Civil Engineering, Pearson Publishers.
3. Ketki Rangwala Dalal, Essentials of Civil Engineering, Charotar Publishing House.
4. BCP, Surveying volume 1
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2. A Mobile Voice Mobile phones are changing the way people consume and produce media throughout the world. Mobile phones also facilitate professional journalism and allow everyday citizens to participate in reporting.
3. A Mobile Voice Since many web-based services couple with mobile phones for immediate posting of media, local citizens who have mobile phone access can become citizen journalists without a computer or access to an Internet connection. For example, citizens can send videos from a phone directly to a designated YouTube account by using a mobile email address or by logging into the mobile YouTube site: http://m.youtube.com
4. The Future of Media Report According to The Future of Media Report, an analysis by Ross Dawson*, major forces are shaping new media production and consumption. Overall media consumption is increasing globally. At the same time, as there are more and more traditional and new media channels available to people around the world, the media landscape is becoming more and more fragmented. Participation is increasing as well. Already, a large proportion of content online is user-generated and people’s media activities are increasingly focused on participatory channels such as social Personalization is soaring with every user able to control how to receive, filter, and view their preferred choice of media content whenever and wherever. Lastly, Internet and mobile bandwidth are soaring, with a variety of technologies contributing to pervasive high-speed access to content in both developed countries and increasingly developing countries as well.
28. Mobile Phone Functions andTheir Use in Citizen Media Mobile phones have more processing power, more memory, enhanced web support
29. SMS Text Messaging SMS news services exist around the world Jasmine News Wire, for example, is an innovative news service in Sri Lanka that, since 2005, has been delivering news to its subscribers via text message and on the Web. Many larger media outfits like the BBC and CNN have been offering SMS news alerts in the last few years as well for urgent updates or topical news on specific subjects.
30. SMS Text Messaging Community organizations also use SMS as a way to deliver news to their constituents. In Brazil, for example, a community SMS news program--AlôCidadão! (Hello Citizen!)--brings information about jobs, educational and cultural events, and local news to low-income people in Belo Horizonte in southern Brazil. The messages have been overwhelmingly popular -- over 90% of subscribers forward the SMS to family or friends and rely on the text messages for daily information.
31. SMS Text Messaging In the days both leading up to and after the election in Malaysia in March 2008, SMS messages flew between the mobile phones of the voters, relaying political jokes, messages about speeches and political events, and election results. The use of SMS and alternative media was largely credited with helping the opposition party to dramatically increase its seats in Parliament. Besides sending basic messages, SMS also allows for mobile voting, polling, billing, searching, and chatting. These can be used to support a sense of community through the development of SMS-based community newsletters or provide a link to other media, including community radio. SMS is costly, so startups rarely can afford it.
32. Twitter SMS to Twitter Twitter removed many countries, incl. Armenia, due to high SMS costs, but it is reexpanding Micro journalism delivered in 140 character text messages that supplement on-line blogs and other news fora, is on the rise creating a new type of journalist sometimes referred to as a ReporTwitter. The BBC, Reuters, CNN, and a number of other mainstream media outlets in the United States and UK have an active presence on Twitter.
33. Voice and audio Zoopyis a popular video, audio, and photo sharing service in South Africa. Zoopy provides a Java application for mobiles that allows users to upload content from their mobile easily. The fact that many more mobile phones globally have FM-radio capabilities (though precise data on the prevalence is sparse) indicates that convergence with radio, and specifically community radio, is an additional area media organizations need to explore. Radio is still the most available form of mass media worldwide. If mobile telephony is added to this medium as a delivery channel for radio, there are new opportunities for engagement and participation that have not been explored. We are not aware of any significant projects in this area yet but believe that radio and mobiles warrant attention.
34. Photos Many popular photo sharing websites allow users to send and publish mobile photos on their sites. Flickr, the popular Yahoo owned photo and video repository and community, gives every account a mobile email address to send photos to from a mobile device. Photos can also be posted from a mobile phone directly to a blog. Blogger, the Google-owned free blogging tool widely used around the world, allows anyone with a blog on the site to send a photo to go@blogger.com and the system will create an instant web blog. Twipic and Posterous work much the same way.
35. Photos NowPublic is a Vancouver based worldwide citizen journalism site where anyone can publish news stories via a mobile phone. NowPublic uses an email address to send a text, photo, or video directly to NowPublic. MoBlog Ukraine is a grassroots site that encourages Ukrainian citizens to report their own stories to a web blog by sending a photo, video, or text message to a specified email address. Shozu, a commercial application that lets user easily mobile post content from the phone to various social networking sites. Shozu users can also post their media to the BBC, CNN, Reuters, and iTV.com web sites--all of which are integrated with the Shozu application.
36. Video Mobile video is still the most expensive and least available mobile citizen media options. Individuals can record and send short videos to popular video sharing sites such as YouTube. Phones in areas with good mobile bandwidth can even broadcast live mobile video feeds to the Internet and on other mobile phones using software from companies such as Flixwagon, Qik, or Kyte.
37. Bluetooth and Wifi Bluetooth was big in Armenia during and after February 2008 elections in Armenia Wifi is a relatively new technology in mobile phones. But it’s becoming widely available in Yerevan, many cafés have free wifi, Vivacell is testing wifi for its clients in the center of Yerevan. It allowes more affordable internet access, but also has potential for file sharing.
38. Location-Based Services and Mapping Location-based services are the holy grail for advertisers and NGOs alike The best-known is Ushahidi, a platform used during the Kenyan election to crowdsource and map incidences of violence. Google’s Mobile Maps was released in late 2006. In 2007, Google added a game changing feature to this product: My Location. This feature, built into all Mobile Maps clients, can automatically detect where a user is located through the phone’s GPS or, for phones without GPS, by automatically detecting situating a phone within a few hundred meters accuracy by triangulating the location of mobile masts.
39. The Mobile Web Opera Mobile and Opera Mini, web-browser software for mobile phones, show rapid growth in mobile-web browsing in developing countries. The company releases monthly usage statistics that are helpful as a proxy for gaging mobile Internet uptake worldwide.
40. Citizen Media Projects Mobile Voices is a new grassroots media initiative based in Los Angeles that focuses on digital story telling on mobile phones with immigrants in the United States.
Editor's Notes
*The Future of Media Report, an analysis by Ross Dawson - http://www.rossdawsonblog.com/Future_of_Media_Report2007.pdf