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Social Media-Q&A, tutorial, best practices, etc

The document discusses 4 main ways that businesses use social media: 1) Build a community for customers/employees to support each other, 2) Energize passionate fans, 3) Find good ideas from customers/community, 4) Meet a need to make a connection. It emphasizes that social media should provide value to both customers and the brand by landing in the middle of being true to the brand and unexpected.

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Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc
Social Media-Q&A, tutorial, best practices, etc

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