The document provides details about a social media presentation for 9Apps. It aims to position 9Apps as the go-to app for browsing and installing infinite apps and expanding its vibrant community. The target audience is youngsters aged 15-24. Two campaign themes are proposed - 9Apps Ki Dialoguebaazi, which would involve using the word "9Apps" in Bollywood dialogues and songs, and 9Apps Desi Rap, inviting users to create rap songs about 9Apps in their regional languages. Both themes would have online and offline components like microsites, videos, and college events to engage the target audience.
Benefits and Reasons to Invest in a Music Streaming App like Spotify.pdfFuGenx Technologies
A mobile music streaming app has been transformed into an entertainment business. According to Mobile app developers in NYC, 75% of recorded music industry revenue in 2018 came from streaming music.
Music Streaming app allows most people to get the music right now. People are listening to more artists than ever before due to streaming services and their dominance.
This is a strategic provocation from wolfzhowl around the deployment & usage of Facebook's newly launched "Share Photo Album" feature.
This attempts to understand the mechanics of the feature, how human beings will use it for which possible emotional - social needs and how brand hence can leverage it.
This provocation again clearly demonstrates as to why Digital/Social are driven by people, their emotional personal & social needs and hence how it is important to understand their behaviour and then map the channel insights of that particular medium's facilitates & satisfies those emotional human needs (which is where channel mechanic kick-in).
This is the reason why DIgital media brands like Linkedin, Facebook, Twitter etc; actually need behaviour strategy experts in-house to help design features as well as to explaining to brands & agencies on how to employ them!
The document proposes launching a new internet radio application in India with improved recommendation features. It aims to target music lovers aged 15-35 by launching first in India then expanding internationally. The application would offer online music streaming, social sharing, custom radio stations and a state-of-the-art recommendation engine. It analyzes competition and discusses marketing strategy including pricing, promotions and distribution channels to achieve the goal of 1 million downloads within a year of launching in India.
MyStudio is a new music creation app that allows users to easily compose their own music on the go without any musical experience or training. The app uses shape recognition software to convert finger swipes on the screen into musical notation. This unique feature allows users' creative ideas to flow freely. Feedback on an early version was positive and praised the quick interface that gets users started immediately. The developers plan to make the app free with optional in-app purchases to remove ads and unlock additional instruments. Their goal is to reach a wide audience of music enthusiasts through promotions on music forums and sites.
The document provides an overview of Juke Box, a music streaming app. It aims to provide unlimited free access to music globally while also offering a premium subscription with features like ad-free listening and offline downloads. The app will target users aged 13-25 and focus on building partnerships with music labels and artists. It will utilize social media, email marketing, and search engine optimization to promote the app and drive users to subscribe to the premium version.
Prisma+ is an app that converts photos into works by famous artists using neural networks. It was launched in 2016 and became very popular through organic growth and word-of-mouth, with over 25 million downloads. The document discusses marketing plans to further increase the user base and monetize the app by introducing sponsored filters and a paid version with additional features. Targeting young smartphone users, the marketing will utilize influencers and content on social media platforms.
Learn how to use Deezer and Spotify platform to highlight your music content. How to create Deezer and Spotify Apps?
What are the 5 points to take into account for a good label application?
Directi Case Study Contest 2010- NMIMS United ColorsDirecti Group
The document describes a location-based social networking service called Compass. It outlines key features such as location profiles, a stamp collection concept to track locations visited, multilingual support, integration with social media, free GPS tracking of friends, an online check-in planner, and targeted mobile/web applications. Revenue models include analytics reports, advertisements, app development shares, and sales force/employee tracking apps. The target market is urban youth aged 15-35. A three phase go-to-market strategy is proposed utilizing events, print/TV publicity, keyword ads, banners, tie-ups, and social media campaigns.
Benefits and Reasons to Invest in a Music Streaming App like Spotify.pdfFuGenx Technologies
A mobile music streaming app has been transformed into an entertainment business. According to Mobile app developers in NYC, 75% of recorded music industry revenue in 2018 came from streaming music.
Music Streaming app allows most people to get the music right now. People are listening to more artists than ever before due to streaming services and their dominance.
This is a strategic provocation from wolfzhowl around the deployment & usage of Facebook's newly launched "Share Photo Album" feature.
This attempts to understand the mechanics of the feature, how human beings will use it for which possible emotional - social needs and how brand hence can leverage it.
This provocation again clearly demonstrates as to why Digital/Social are driven by people, their emotional personal & social needs and hence how it is important to understand their behaviour and then map the channel insights of that particular medium's facilitates & satisfies those emotional human needs (which is where channel mechanic kick-in).
This is the reason why DIgital media brands like Linkedin, Facebook, Twitter etc; actually need behaviour strategy experts in-house to help design features as well as to explaining to brands & agencies on how to employ them!
The document proposes launching a new internet radio application in India with improved recommendation features. It aims to target music lovers aged 15-35 by launching first in India then expanding internationally. The application would offer online music streaming, social sharing, custom radio stations and a state-of-the-art recommendation engine. It analyzes competition and discusses marketing strategy including pricing, promotions and distribution channels to achieve the goal of 1 million downloads within a year of launching in India.
MyStudio is a new music creation app that allows users to easily compose their own music on the go without any musical experience or training. The app uses shape recognition software to convert finger swipes on the screen into musical notation. This unique feature allows users' creative ideas to flow freely. Feedback on an early version was positive and praised the quick interface that gets users started immediately. The developers plan to make the app free with optional in-app purchases to remove ads and unlock additional instruments. Their goal is to reach a wide audience of music enthusiasts through promotions on music forums and sites.
The document provides an overview of Juke Box, a music streaming app. It aims to provide unlimited free access to music globally while also offering a premium subscription with features like ad-free listening and offline downloads. The app will target users aged 13-25 and focus on building partnerships with music labels and artists. It will utilize social media, email marketing, and search engine optimization to promote the app and drive users to subscribe to the premium version.
Prisma+ is an app that converts photos into works by famous artists using neural networks. It was launched in 2016 and became very popular through organic growth and word-of-mouth, with over 25 million downloads. The document discusses marketing plans to further increase the user base and monetize the app by introducing sponsored filters and a paid version with additional features. Targeting young smartphone users, the marketing will utilize influencers and content on social media platforms.
Learn how to use Deezer and Spotify platform to highlight your music content. How to create Deezer and Spotify Apps?
What are the 5 points to take into account for a good label application?
Directi Case Study Contest 2010- NMIMS United ColorsDirecti Group
The document describes a location-based social networking service called Compass. It outlines key features such as location profiles, a stamp collection concept to track locations visited, multilingual support, integration with social media, free GPS tracking of friends, an online check-in planner, and targeted mobile/web applications. Revenue models include analytics reports, advertisements, app development shares, and sales force/employee tracking apps. The target market is urban youth aged 15-35. A three phase go-to-market strategy is proposed utilizing events, print/TV publicity, keyword ads, banners, tie-ups, and social media campaigns.
With over 400 games and applications designed & coded in the last 5 years, we take pride in making a brand’s online presence just a little more engaging across platforms.
Take a look at some of our recent Foxy Tech Innovations!
The document provides an executive summary for a mobile karaoke application called Vocalize. It discusses the app's features for free and premium users, including performing karaoke, sharing videos, adding background music, and modulating sound. The summary outlines revenue goals from premium users and ads, total expenditures, and break even analysis, targeting 0.7 crore premium users in 2 years. Initial communication strategies include collaborations with Facebook and WhatsApp to promote the app.
Develop your own Android/ iPhone App with the help of a reliable mobile app development company. Eluminous is counted amongst the top mobile app development company in the market since 2011.
Sound Owl is a music streaming and sharing app that allows users to stream music, share song clips or full songs with friends, and upload their own music for a fee. The app will be free to use with advertising as the main revenue source. It aims to connect the music community and help users discover new music. The target audience is ages 12-40 as the app offers content for all ages and has no subscription fees. Legal and ethical considerations include avoiding discrimination, following copyright and privacy laws, and having terms and conditions.
The document proposes an app called Musichord to help teenagers learn to write music independently. It would suggest chord progressions and provide guidance on composing songs. The app aims to address issues like the expense of music lessons and the difficulty of writing music by hand. Based on surveys, teenagers want a simple app with instructions on writing chords, melodies, and lyrics. The document outlines features, a business model with both free and paid options, and a marketing strategy through social media.
The document discusses mobile app marketing and the AARRR framework. It describes each stage of the framework - Acquisition, Activation, Retention, Referral, and Revenue. For each stage, it provides examples of key metrics and factors to consider to improve user conversion and app success. Overall, the document offers guidance on applying the AARRR framework to optimize the user experience and lifecycle from download to monetization.
Social Networking World Forum Social Media Lessons Learned Toby Beresford...Toby Beresford
Toby Beresford gives a presentation on lessons learned from social media campaigns. Some key points that work well include social games from companies like Zynga and Playfish that encourage engagement and sharing between friends, as well as utilities and quizzes that promote virality. Platform issues and ensuring applications evolve with changing APIs and user interfaces are also discussed. Nudge is introduced as a social media agency that designs and analyzes social campaigns.
This document discusses plans for a music sharing app. The app will allow users to share songs and karaoke recordings with high quality audio. It will be compatible with Android, iOS, and Windows. The app aims to build a social network for music lovers to share their feelings about songs with friends. It hopes to target mid-budget customers and develop a worldwide network through advertising. The goal is to earn customer loyalty by consistently delivering high quality music and value. Marketing will focus on the youth demographic through social media to build the brand for emerging music fans.
Uber Social Media Strategy- Taylor TorokTaylor Torok
Uber's social media strategy focused on growing interactions and app downloads/website traffic through Facebook, YouTube, and other platforms. The objectives were to increase website traffic from Facebook by 20% and app downloads from blog/website content by 25% by December 2018. Measurement showed that increasing Facebook interactions worked well, while engagement decreased on Instagram which needed more attention going forward.
The document describes an app called FameFinder being developed by a team called The Geeks. The app aims to help fans meet their idols by updating them on where and when their favorite celebrity will be attending events like signings, games, or concerts. It will include features like searching for celebrities, viewing their locations and events on a map, checking their social media, seeing what's new, and tracking favorites. The team conducted research finding most fans have trouble getting updates and many would use and recommend this app. Their marketing strategy involves social media ads, flyers, word of mouth, and television ads.
The document describes an app called FameFinder being developed by a team called The Geeks. The app aims to help fans meet their idols by updating them on where and when their favorite celebrity will be attending events like concerts or signings. It will include features like searching for celebrities, viewing their social media, seeing upcoming events on a map, and tracking favorites. Market research found most fans have trouble getting these updates and would use an app like this. The team's business model is to charge users £1 each to access the app. They will market it using social media, flyers, word of mouth, and television ads.
Marketing Plan for New Android Music Player Appamitesh gupta
The Presentation include the marketing plan for the new music player app. It is created during the marketing internship under the guidance of Prof. Sameer Mathur IIM Lucknow.
Shazam has 96 million monthly active users who perform over 14 billion Shazams of music each month. The document discusses Shazam's size, demographics, and how time is spent with different media. It also provides examples of how artists have benefited from increased Shazams, such as gaining radio airplay or record deals. The document promotes Shazam's targeting capabilities to reach fans based on their Shazaming behavior across devices and recommends campaign types to promote new releases or boost chart placement.
MTV Roadies is a popular Indian reality television show that has been airing on MTV India since 2000. It follows the format of MTV's Road Rules show from 1995. The audition process involves group discussions and intense personal interviews. Selected contestants travel together on tasks and challenges, voting each other off periodically. The show has had over 10 successful seasons across various Indian and international destinations. It has developed a large loyal youth fan base through engaging tasks and conflicts shown on TV as well as digital platforms. Extensive marketing campaigns, including partnerships with brands and social media engagement, have contributed to its success over the years.
This document proposes an app called FRETTKNOT to help people learn music instruments. The app would provide basic tutorials, notations, and a discussion forum. It would collaborate with local artists who would create educational videos. The free version offers basic content while the premium version for $0.125/month includes community features and lessons. Payments would be through secure gateways. The app aims to build a social platform to help people learn music and support artists. Success will be evaluated based on user traffic, registrations, and forum participation.
This document describes a web application called Vocal Share that aims to help singers improve their skills and confidence through online karaoke and feedback at a low cost. It allows users to choose songs, record their singing, and share their performances to receive ratings from other users. The developers plan to generate revenue through optional subscriptions and individual song purchases on the app.
This document outlines plans for a new lyrics app called LyricsFlow. It summarizes the current lyrics app market dominated by Musixmatch, and outlines key features and marketing strategies for LyricsFlow to challenge competitors. LyricsFlow will utilize machine learning to provide personalized recommendations and sync lyrics across devices and platforms. The app will target all music listeners but especially those aged 15-35, initially launching in India with plans to expand internationally.
This document describes a web application called Vocal Share that aims to help singers improve their skills and confidence through online karaoke and feedback features. It targets people who cannot afford expensive singing lessons. The app allows users to choose songs, record themselves singing, and share recordings to get ratings from other users. It generates revenue through optional subscriptions and individual song purchases.
The document discusses strategies for acquiring, engaging, and retaining users for mobile apps. It recommends focusing acquisition efforts on search engine optimization through keywords in the app title and ratings. For engagement, the document suggests segmenting audiences for push notifications and using email, SMS, and in-app messages. It also advises predicting churn and engaging users before they stop using the app through measures like Facebook outreach. The overall message is that apps require ongoing optimization of acquisition, personalization, and retention efforts.
Sentosa's Spooktacular - The digital experience Webchakna
Sontosa's Spooktacular in Singapore wanted to amplify this event and carry forward the spooky experience of the event on social channels. Thus enabling more footfalls.
With over 400 games and applications designed & coded in the last 5 years, we take pride in making a brand’s online presence just a little more engaging across platforms.
Take a look at some of our recent Foxy Tech Innovations!
The document provides an executive summary for a mobile karaoke application called Vocalize. It discusses the app's features for free and premium users, including performing karaoke, sharing videos, adding background music, and modulating sound. The summary outlines revenue goals from premium users and ads, total expenditures, and break even analysis, targeting 0.7 crore premium users in 2 years. Initial communication strategies include collaborations with Facebook and WhatsApp to promote the app.
Develop your own Android/ iPhone App with the help of a reliable mobile app development company. Eluminous is counted amongst the top mobile app development company in the market since 2011.
Sound Owl is a music streaming and sharing app that allows users to stream music, share song clips or full songs with friends, and upload their own music for a fee. The app will be free to use with advertising as the main revenue source. It aims to connect the music community and help users discover new music. The target audience is ages 12-40 as the app offers content for all ages and has no subscription fees. Legal and ethical considerations include avoiding discrimination, following copyright and privacy laws, and having terms and conditions.
The document proposes an app called Musichord to help teenagers learn to write music independently. It would suggest chord progressions and provide guidance on composing songs. The app aims to address issues like the expense of music lessons and the difficulty of writing music by hand. Based on surveys, teenagers want a simple app with instructions on writing chords, melodies, and lyrics. The document outlines features, a business model with both free and paid options, and a marketing strategy through social media.
The document discusses mobile app marketing and the AARRR framework. It describes each stage of the framework - Acquisition, Activation, Retention, Referral, and Revenue. For each stage, it provides examples of key metrics and factors to consider to improve user conversion and app success. Overall, the document offers guidance on applying the AARRR framework to optimize the user experience and lifecycle from download to monetization.
Social Networking World Forum Social Media Lessons Learned Toby Beresford...Toby Beresford
Toby Beresford gives a presentation on lessons learned from social media campaigns. Some key points that work well include social games from companies like Zynga and Playfish that encourage engagement and sharing between friends, as well as utilities and quizzes that promote virality. Platform issues and ensuring applications evolve with changing APIs and user interfaces are also discussed. Nudge is introduced as a social media agency that designs and analyzes social campaigns.
This document discusses plans for a music sharing app. The app will allow users to share songs and karaoke recordings with high quality audio. It will be compatible with Android, iOS, and Windows. The app aims to build a social network for music lovers to share their feelings about songs with friends. It hopes to target mid-budget customers and develop a worldwide network through advertising. The goal is to earn customer loyalty by consistently delivering high quality music and value. Marketing will focus on the youth demographic through social media to build the brand for emerging music fans.
Uber Social Media Strategy- Taylor TorokTaylor Torok
Uber's social media strategy focused on growing interactions and app downloads/website traffic through Facebook, YouTube, and other platforms. The objectives were to increase website traffic from Facebook by 20% and app downloads from blog/website content by 25% by December 2018. Measurement showed that increasing Facebook interactions worked well, while engagement decreased on Instagram which needed more attention going forward.
The document describes an app called FameFinder being developed by a team called The Geeks. The app aims to help fans meet their idols by updating them on where and when their favorite celebrity will be attending events like signings, games, or concerts. It will include features like searching for celebrities, viewing their locations and events on a map, checking their social media, seeing what's new, and tracking favorites. The team conducted research finding most fans have trouble getting updates and many would use and recommend this app. Their marketing strategy involves social media ads, flyers, word of mouth, and television ads.
The document describes an app called FameFinder being developed by a team called The Geeks. The app aims to help fans meet their idols by updating them on where and when their favorite celebrity will be attending events like concerts or signings. It will include features like searching for celebrities, viewing their social media, seeing upcoming events on a map, and tracking favorites. Market research found most fans have trouble getting these updates and would use an app like this. The team's business model is to charge users £1 each to access the app. They will market it using social media, flyers, word of mouth, and television ads.
Marketing Plan for New Android Music Player Appamitesh gupta
The Presentation include the marketing plan for the new music player app. It is created during the marketing internship under the guidance of Prof. Sameer Mathur IIM Lucknow.
Shazam has 96 million monthly active users who perform over 14 billion Shazams of music each month. The document discusses Shazam's size, demographics, and how time is spent with different media. It also provides examples of how artists have benefited from increased Shazams, such as gaining radio airplay or record deals. The document promotes Shazam's targeting capabilities to reach fans based on their Shazaming behavior across devices and recommends campaign types to promote new releases or boost chart placement.
MTV Roadies is a popular Indian reality television show that has been airing on MTV India since 2000. It follows the format of MTV's Road Rules show from 1995. The audition process involves group discussions and intense personal interviews. Selected contestants travel together on tasks and challenges, voting each other off periodically. The show has had over 10 successful seasons across various Indian and international destinations. It has developed a large loyal youth fan base through engaging tasks and conflicts shown on TV as well as digital platforms. Extensive marketing campaigns, including partnerships with brands and social media engagement, have contributed to its success over the years.
This document proposes an app called FRETTKNOT to help people learn music instruments. The app would provide basic tutorials, notations, and a discussion forum. It would collaborate with local artists who would create educational videos. The free version offers basic content while the premium version for $0.125/month includes community features and lessons. Payments would be through secure gateways. The app aims to build a social platform to help people learn music and support artists. Success will be evaluated based on user traffic, registrations, and forum participation.
This document describes a web application called Vocal Share that aims to help singers improve their skills and confidence through online karaoke and feedback at a low cost. It allows users to choose songs, record their singing, and share their performances to receive ratings from other users. The developers plan to generate revenue through optional subscriptions and individual song purchases on the app.
This document outlines plans for a new lyrics app called LyricsFlow. It summarizes the current lyrics app market dominated by Musixmatch, and outlines key features and marketing strategies for LyricsFlow to challenge competitors. LyricsFlow will utilize machine learning to provide personalized recommendations and sync lyrics across devices and platforms. The app will target all music listeners but especially those aged 15-35, initially launching in India with plans to expand internationally.
This document describes a web application called Vocal Share that aims to help singers improve their skills and confidence through online karaoke and feedback features. It targets people who cannot afford expensive singing lessons. The app allows users to choose songs, record themselves singing, and share recordings to get ratings from other users. It generates revenue through optional subscriptions and individual song purchases.
The document discusses strategies for acquiring, engaging, and retaining users for mobile apps. It recommends focusing acquisition efforts on search engine optimization through keywords in the app title and ratings. For engagement, the document suggests segmenting audiences for push notifications and using email, SMS, and in-app messages. It also advises predicting churn and engaging users before they stop using the app through measures like Facebook outreach. The overall message is that apps require ongoing optimization of acquisition, personalization, and retention efforts.
Sentosa's Spooktacular - The digital experience Webchakna
Sontosa's Spooktacular in Singapore wanted to amplify this event and carry forward the spooky experience of the event on social channels. Thus enabling more footfalls.
Social Customer Service for a Real Estate brandWebchakna
This deck cover the essential points that needs to be considered for better customer service or a Real Estate Brand. Right from calling the prospect, emailing them the detail, to the follow ups.
Phoenix MarketCity - Enabling better Digital Shopping ExperienceWebchakna
Presentation made to Phoenix MarketCity on how to improve their digital shopping experience with innovation digital ideas - both in-store and inside the mall. Ideas that can stop a window shopper and change his behaviour towards buying.
Social Media Audit for a Real Estate brandWebchakna
Template on how to do a social media audit. How to analyse the existing social channels and find points of improvement i.e. frequency of posts, suggest better content, ways to improve engagement etc.
The document discusses a presentation for launching a new deodorant and cologne spray brand called MOODS. It outlines the competitive market and need for a different creative strategy than competitors who focus on sexual appeal. A SWOT analysis is presented for the new MOODS product which identifies brand equity as a strength but also risks of being seen as a sex product. Different packaging and advertising concepts are proposed to increase awareness of the new product's unique proposition as the only 2-in-1 deodorant and cologne spray. Short term goals are to penetrate the market and create brand awareness of the cologne aspect.
Lifecycle of a GME Trader: From Newbie to Diamond Handsmediavestfzllc
Your phone buzzes with a Reddit notification. It's the WallStreetBets forum, a cacophony of memes, rocketship emojis, and fervent discussions about Gamestop (GME) stock. A spark ignites within you - a mix of internet bravado, a rebellious urge to topple the hedge funds (remember Mr. Mayo?), and maybe that one late-night YouTube rabbit hole about tendies. You decide to YOLO (you only live once, right?).
Ramen noodles become your new best friend. Every spare penny gets tossed into the GME piggy bank. You're practically living on fumes, but the dream of a moonshot keeps you going. Your phone becomes an extension of your hand, perpetually glued to the GME ticker. It's a roller-coaster ride - every dip a stomach punch, every rise a shot of adrenaline.
Then, it happens. Roaring Kitty, the forum's resident legend, fires off a cryptic tweet. The apes, as the GME investors call themselves, erupt in a frenzy. Could this be it? Is the rocket finally fueled for another epic launch? You grip your phone tighter, heart pounding in your chest. It's a wild ride, but you're in it for the long haul.
Your LinkedIn Success Starts Here.......SocioCosmos
In order to make a lasting impression on your sector, SocioCosmos provides customized solutions to improve your LinkedIn profile.
https://www.sociocosmos.com/product-category/linkedin/
Telegram is a messaging platform that ushers in a new era of communication. Available for Android, Windows, Mac, and Linux, Telegram offers simplicity, privacy, synchronization across devices, speed, and powerful features. It allows users to create their own stickers with a user-friendly editor. With robust encryption, Telegram ensures message security and even offers self-destructing messages. The platform is open, with an API and source code accessible to everyone, making it a secure and social environment where groups can accommodate up to 200,000 members. Customize your messenger experience with Telegram's expressive features.
This tutorial presentation offers a beginner-friendly guide to using THREADS, Instagram's messaging app. It covers the basics of account setup, privacy settings, and explores the core features such as close friends lists, photo and video sharing, creative tools, and status updates. With practical tips and instructions, this tutorial will empower you to use THREADS effectively and stay connected with your close friends on Instagram in a private and engaging way.
The Evolution of SEO: Insights from a Leading Digital Marketing AgencyDigital Marketing Lab
Explore the latest trends in Search Engine Optimization (SEO) and discover how modern practices are transforming business visibility. This document delves into the shift from keyword optimization to user intent, highlighting key trends such as voice search optimization, artificial intelligence, mobile-first indexing, and the importance of E-A-T principles. Enhance your online presence with expert insights from Digital Marketing Lab, your partner in maximizing SEO performance.
UR BHatti Academy dedicated to providing the finest IT courses training in the world. Under the guidance of experienced trainer Usman Rasheed Bhatti, we have established ourselves as a professional online training firm offering unparalleled courses in Pakistan. Our academy is a trailblazer in Dijkot, being the first institute to officially provide training to all students at their preferred schedules, led by real-world industry professionals and Google certified staff.
This tutorial presentation provides a step-by-step guide on how to use Facebook, the popular social media platform. In simple and easy-to-understand language, this presentation explains how to create a Facebook account, connect with friends and family, post updates, share photos and videos, join groups, and manage privacy settings. Whether you're new to Facebook or just need a refresher, this presentation will help you navigate the features and make the most of your Facebook experience.
STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISMAJHSSR Journal
ABSTRACT: Huzhou has rich tourism resources, as early as a considerable development since the reform and
opening up, especially in recent years, Huzhou tourism has ushered in a new period of development
opportunities. At present, Huzhou tourism has become one of the most characteristic tourist cities on the East
China tourism line. With the development of Huzhou City, the tourism industry has been further improved, and
the tourism degree of the whole city has further increased the transformation and upgrading of the tourism
industry. However, the development of tourism in Huzhou City still lags far behind the tourism development of
major cities in East China. This round of research mainly analyzes the current development of tourism in
Huzhou City, on the basis of analyzing the specific situation, pointed out that the current development of
Huzhou tourism problems, and then analyzes these problems one by one, and put forward some specific
solutions, so as to promote the further rapid development of tourism in Huzhou City.
KEYWORDS:Huzhou; Travel; Development
Project Serenity is an innovative initiative aimed at transforming urban environments into sustainable, self-sufficient communities. By integrating green architecture, renewable energy, smart technology, sustainable transportation, and urban farming, Project Serenity seeks to minimize the ecological footprint of cities while enhancing residents' quality of life. Key components include energy-efficient buildings, IoT-enabled resource management, electric and autonomous transportation options, green spaces, and robust waste management systems. Emphasizing community engagement and social equity, Project Serenity aspires to serve as a global model for creating eco-friendly, livable urban spaces that harmonize modern conveniences with environmental stewardship.
EASY TUTORIAL OF HOW TO USE G-TEAMS BY: FEBLESS HERNANEFebless Hernane
Using Google Teams (G-Teams) is simple. Start by opening the Google Teams app on your phone or visiting the G-Teams website on your computer. Sign in with your Google account. To join a meeting, click on the link shared by the organizer or enter the meeting code in the "Join a Meeting" section. To start a meeting, click on "New Meeting" and share the link with others. You can use the chat feature to send messages and the video button to turn your camera on or off. G-Teams makes it easy to connect and collaborate with others!
EASY TUTORIAL OF HOW TO USE REMINI BY: FEBLESS HERNANEFebless Hernane
Using Remini is easy and quick for enhancing your photos. Start by downloading the Remini app on your phone. Open the app and sign in or create an account. To improve a photo, tap the "Enhance" button and select the photo you want to edit from your gallery. Remini will automatically enhance the photo, making it clearer and sharper. You can compare the before and after versions by swiping the screen. Once you're happy with the result, tap "Save" to store the enhanced photo in your gallery. Remini makes your photos look amazing with just a few taps!
2. The brief
• Position 9Apps as the go-to app to browse and install infinite apps.
• Expand the vibrant community of 9Apps
Audience:
• Youngsters 15 – 24
Agency Task:
• Promote 9Apps in a fun and engaging way to expand the 9Apps community
3. The Challenge
The challenge is to demonstrate how 9Apps is a gateway to browse and
install infinite apps.
9Apps needs to grasp the strongest and most unique feature i.e. India
specific apps + Faster download and turn it into a theme that the
audience can relate to in a memorable way.
4. The Objective
The objective is to create a fun and vibrant community of
9Apps and engage the audience with interesting content and
increase the downloads of app.
6. They love their ‘me-time’ with mobile
Apps are integral part of
Rahul Mehta’s life,
1st year MBA student of Symbiosis
• Checks his smartphone before having his early morning coffee.
• Uses apps for all his daily activities like – finding his way to a
place, logging into his fitness routine and online shopping
• Always on the lookout for new and interesting apps
• Likes when his download speed is faster
7. So, how does he find the Apps?
A P P S TO R E WO M
He discovers about the App either on
social sites or through his friends. If
recommended by friends, he searches
for the app on Playstore and installs
them.
He discovers apps while searching for
it intently on Playstore. It’s a need
based search wherein he types the
keyword and finalizes the app based
on Ratings, reviews and price.
8. Category of Apps that they usually install
RetailTravel
Games Entertainment Local Technology
Social Finance
10. So, why should they install 9Apps
“Playstore is saturated.
9Apps gives a different
approach to App search”
“The apps download
faster with 9Apps ”
“Regional Apps/India
specific Apps save the
search time i.e. users can
easily find them”
11. Lets understand the audience
RESTLESS
EXPERIMENTAL
ENERGETIC
CURIOUS
DRIVEN
MOVIES
MUSIC
EDUCATION
TECHNOLOGY
SOCIAL
Their Characteristics Their Interest
13. Rationale for the theme
• Bollywood theme would establish a connect with the audience
• The theme would creatively describe the attribute of 9Apps
in an engaging way
• The fun part of the theme will create the virality
15. How the campaign will work
The user has to take his favourite Bollywood dialogue or song
and use the word ‘9Apps’ in the lyrics or dialogue creatively.
The song or dialogues can be in regional language also. The
initial hype will be created on social and the select winner will
have a face-off in the finale at a common venue.
16. 9Apps’s Dialoguebazzi social posts
Indha Basha, oru 9Apps click panna, nooru
apps click panna madhiri
Use the word “9Apps” in your favourite Bollywood
dialogue and share it to win the grand prize.
Rishte mein hum saare apps ke
Baap lagte hai. Naam hai 9Apps.
Use the word “9Apps” in your favourite Bollywood
dialogue and share it to win the grand prize.
17. 9Apps’s Dialoguebazzi social posts
SARA SHEHAR MUJHE 9Apps KE NAAM SE
JANTA HAIN
Use the word “9Apps” in your favourite Bollywood
dialogue and share it to win the grand prize.
ARREY O SAMBHA, KITNEY APPS THE?
“SARDAR SIRF EK!”
Use the word “9Apps” in your favourite Bollywood
dialogue and share it to win the grand prize.
18. 9Apps Dialoguebazzi Finale
Selected participants will perform at the finale at a
common venue for the grand prize.
Win 3 lacs voucher or
PayTM wallet
19. How it works
Initial social posts
on famous
dialogues will be
posted on social
to create a hype
Users will then be
asked to send
their version of
dialogue or songs
Best entries will
be chosen from
Tier II cities and
invited to the
finale
Finale will take
place in a mall.
Contestants have
to perform live.
Each contestants
will be given
10mins each to
perform.
Winners will get
3lacs worth
vouchers or
PayTM money
The event will be
captured via
Facebook Live
Winners will be
chosen based on
the dialogue and
the overall act
20. Online components - #9AppsKiDialoguebazzi
Microsite
www.
9AppsKiDialoguebazzi
.com
9Apps official
Youtube channel
Social channels
Mobile+
21. Online components - Microsite
Microsite
www.
9AppsKiDialoguebazzi
.com
Users will be led to the microsite from the social channels.
On the microsite, the user needs to upload his video and
submit it as entries.
Microsite will feature all the content generated by the
other users. Hence users can see all the entries
The content will be divided in filmy genres – action,
comedy, drama, romance etc. Users can click on the genre
and look at the content shared by other users. They can
also share it on their social channels
Microsite will also feature Dialogue of the Day – best
entries for the day and invite users to create and share
their content.
The site will also have movie scenes without the song or
dialogue. Students can record their dialogue and upload it
22. Online components - www.9Apps.com/blog
Inviting student tech
bloggers
Users will be invited to write and submit their experience of 9Apps
To submit, users have to visit www.9Appsrowser.com/blog and upload
their articles. The best entries will win Paytm Wallet money
The topics for article would range from – Mobile, technology, Apps, etc
The aim is to crowdsource the blog articles on a regular basis from the
student community and upload it on www.9Appsrowser.com/blog.
Gradually, this URL will become the go-to destination for all students
to know the latest trends written by the student.
23. Online components - #9AppsKiDialoguebazzi in your college
9Apps in your
College
Microsite will have a section where users can
nominate their college as the next venue for
the event.
Once the users nominates his college, he
needs to invite his friends to like and
nominate it. The more the nomination, the
more chances the college has to be the next
venue.
Users can share the nomination link of the
microsite on his social channels
24. Offline components – College event
A regional college will be chosen for the
event.
Series of fun and engaging activities will be
lined for the event.
One winner from each college will get a
chance to compete in the finale
The event will be telecasted via Facebook Live
Event at College
26. The 9Apps Desi Rap Contest
• Write a fun rap on 9Apps in your regional
language
• Record it in One Take without a Break
• Upload the video on Youtube with the title
as – 9Apps Rap Contest
• Send the link to our submission page
27. 9Apps Rap video promotion – Call for entries
The video will feature Sophia Ashraf, the
rapper. She will invite the users to come up
with some whacky lyrics, sing the rap song
and send it. The winners get to rap with
her on the finals.
28. Why Sophia Ashraf?
Sophia Ashraf, is a Chennai based rapper.
Known for putting the big corporates in place
(for their negligence) with her rap songs. She
represents the audience perfectly and can
create an instant connect.
29. 9Apps Rap video promotion – Call for entries
WIN Rs.3lac worth Voucher
Record & Send your
9Apps Desi Rap
30. 9Apps Rap video promotion – Sophia Ashraf
Send your 9Apps desi Rap
To rap along Sophia in a video album
Winners get to rap along with her in the
9Apps official Album of the year. This will be
a year-on-year event.
31. 9Apps Rap video promotion – Official Rap
Your 9Apps Desi Rap
Could be our official Rap Song
The winning song will be produced by 9Apps
along with Sophia Ashraf. This entry will be
promoted as the official rap of the year on
social.
32. How it works
Initial social posts
inviting users to
participate in the
contest will be
posted
Video invite by
Sophia Ashraf will
be posted
A sample rap by
Sophia will also
be posted to set
the ball rolling
Participant’s
video content will
promoted for
more reach
Sophia will select
top 10 winners
for the face off in
the finals
Winner will get
3lacs worth
vouchers or
PayTM money
9Apps official Rap
song of the year
will be released
Winner of the
contest will
feature in a Video
album with
Sophia
33. Online components - Microsite
Microsite
www.
The9AppsRap
.com
Users will be led to the microsite from the social channels. On
the microsite, the user needs to upload his video and submit
it as entries.
Microsite will feature rap beats. User can select the beat and
record his rap in one take and upload the video.
The microsite will also feature entries from other participants
Microsite will also feature Rap of the Day – best rap entries for
the day and invite users to create and share their content.
All the content is share enabled and users can share it on their
social profile.
34. Online components – Nominate your college
9AppsRap in your
College
Microsite will have a section where users can
nominate their college as the next venue for the
9AppRap event.
Once the users nominates his college, he needs to
invite his friends to like and nominate it. The more
the nomination, the more chances the college has
to be the next venue.
Users can share the nomination link of the microsite
on his social channels