Online shopping or e-shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser. Michael Aldrich is the man who invented online shopping in 1979.
A Study on Customer Satisfaction towards Online Shopping in Filpkart in Coimb...ijtsrd
Flipkart are one of the leading online shopping websites in India. In this paper an attempt has been made to find customers satisfaction towards and flipkart. A sample of 50respondent's were conveniently selected from Coimbatore District. The findings were analyzed using simple percentage analysis, ranking test. Findings reveal that female customers whose annual income is high are highly satisfied towards and flipkart. The research also concludes that even though is giving branded and quality product but customer are very much attracted towards the best services of flipkart. R. Maheswari | N. Sandhiya "A Study on Customer Satisfaction towards Online Shopping in Filpkart in Coimbatorecity" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-6 , October 2019, URL: https://www.ijtsrd.com/papers/ijtsrd29267.pdf Paper URL: https://www.ijtsrd.com/management/consumer-behaviour/29267/a-study-on-customer-satisfaction-towards-online-shopping-in-filpkart-in-coimbatorecity/r-maheswari
“To study the switching behavior of consumer special reference to urban market ”which is submitted by me in partial fulfillment of the requirement for the award of degree B.Com(Hons.)
The Role of E Commerce in Improving Customer Satisfactionijtsrd
The cut throat competition in E commerce has forced the companies to focus on providing customer satisfaction and gain customer loyalty. Thus, putting up long term customer relationships through customer satisfaction is one of the pivotal foundation key factors for successful marketing, including online marketing. This research work makes an attempt to examine the role of e commerce in building customer satisfaction and its importance to maintain loyalty in consumers. However, the study indicates that there is a progressive trend in increasing awareness and its utilities. By the study we can understand that global access, 24 hours availability, convenience, increase product information are some of the ways to enhance customer satisfaction as well as the drawback experienced by the respondents is the fear of payment sin security in e commerce. The paper was with objectives of knowing the awareness, loyalty and the attitude towards online marketing. H. Bhaskar Shetty | Ms. Sowmya L ""The Role of E-Commerce in Improving Customer Satisfaction"" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-4 , June 2019, URL: https://www.ijtsrd.com/papers/ijtsrd23904.pdf
Paper URL: https://www.ijtsrd.com/management/accounting-and-finance/23904/the-role-of-e-commerce-in-improving-customer-satisfaction/h-bhaskar-shetty
Online shopping or e-shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser. Michael Aldrich is the man who invented online shopping in 1979.
A Study on Customer Satisfaction towards Online Shopping in Filpkart in Coimb...ijtsrd
Flipkart are one of the leading online shopping websites in India. In this paper an attempt has been made to find customers satisfaction towards and flipkart. A sample of 50respondent's were conveniently selected from Coimbatore District. The findings were analyzed using simple percentage analysis, ranking test. Findings reveal that female customers whose annual income is high are highly satisfied towards and flipkart. The research also concludes that even though is giving branded and quality product but customer are very much attracted towards the best services of flipkart. R. Maheswari | N. Sandhiya "A Study on Customer Satisfaction towards Online Shopping in Filpkart in Coimbatorecity" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-6 , October 2019, URL: https://www.ijtsrd.com/papers/ijtsrd29267.pdf Paper URL: https://www.ijtsrd.com/management/consumer-behaviour/29267/a-study-on-customer-satisfaction-towards-online-shopping-in-filpkart-in-coimbatorecity/r-maheswari
“To study the switching behavior of consumer special reference to urban market ”which is submitted by me in partial fulfillment of the requirement for the award of degree B.Com(Hons.)
The Role of E Commerce in Improving Customer Satisfactionijtsrd
The cut throat competition in E commerce has forced the companies to focus on providing customer satisfaction and gain customer loyalty. Thus, putting up long term customer relationships through customer satisfaction is one of the pivotal foundation key factors for successful marketing, including online marketing. This research work makes an attempt to examine the role of e commerce in building customer satisfaction and its importance to maintain loyalty in consumers. However, the study indicates that there is a progressive trend in increasing awareness and its utilities. By the study we can understand that global access, 24 hours availability, convenience, increase product information are some of the ways to enhance customer satisfaction as well as the drawback experienced by the respondents is the fear of payment sin security in e commerce. The paper was with objectives of knowing the awareness, loyalty and the attitude towards online marketing. H. Bhaskar Shetty | Ms. Sowmya L ""The Role of E-Commerce in Improving Customer Satisfaction"" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-4 , June 2019, URL: https://www.ijtsrd.com/papers/ijtsrd23904.pdf
Paper URL: https://www.ijtsrd.com/management/accounting-and-finance/23904/the-role-of-e-commerce-in-improving-customer-satisfaction/h-bhaskar-shetty
Customer Satisfaction in Online Shopping: a study into the reasons for motiva...IOSR Journals
This study endeavours to understand customer satisfaction in online shopping while investigating the major reasons that motivated customers’ decision-making processes as well as inhibitions of online shopping. The Kotler and Killers (2009) Five Stage Buying Process Model was chosen as the basis of framework of this study to explain customer satisfaction through their motivations to buy products online. The existing literature was reviewed to discover reasons that would influence customers positively or negatively towards shopping online. Surveys were conducted by distributing questionnaires in the Wrexham area (North Wales) to gather data for this research. SPSS software package was used to present research data graphically and to test research hypothesis. From the findings, it was discovered that respondents use internet to purchase products through online because they believe it is convenience to them and the term convenient includes elements such as time saving, information availability, opening time, ease of use, websites navigation, less shopping stress, less expensive and shopping fun. In contrast, along with respondents’ mind-sets, online payment security, personal privacy and trust, unclear warranties and returns policies and lack of personal customer service are the foremost barriers of online shopping. Furthermore, the result of hypotheses established that even though online shopping is convenient to all consumers, online payment system and privacy or security anxieties have significant impact on online shopping. Finally, some recommendations have been offered for online retailers to take initiatives for making online shopping more admired and trustworthy.
The Internet has developed into a new distribution channel and online transactions are rapidly increasing. This has created a need to understand how the consumer perceives online purchases. The purpose of this dissertation was to examine if there are any particular factors that influence the online consumer. Primary data was collected through a survey that was conducted on students and Employees from different part of India. Price, Trust and Convenience were identified as important factors. Price was considered to be the most important factor for a majority of the Customers. Furthermore, three segments were identified, High Spenders, Price Easers and Bargain Seekers. Through these segments found a variation of the different factors importance and established implications for online stores. Mrs. T. Sreerekha | Mrs. R. Saranya | Mr. V. S. Prabhu "Consumer Behaviour in Online Shopping" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-5 , August 2019, URL: https://www.ijtsrd.com/papers/ijtsrd26354.pdfPaper URL: https://www.ijtsrd.com/management/marketing-management/26354/consumer-behaviour-in-online-shopping/mrs-t-sreerekha
A Study of Impact of Customer Satisfaction on Online Shoppingijtsrd
Customer satisfaction is considered important for online shopping. Researching what leads to customer satisfaction has become paramount for online businesses. Thus, the goal of this work was to identify the determinants of customer satisfaction in an online context. In this work, the authors proposed a conceptual model of customer satisfaction in an online context, identifying key factors proposed in previous studies, and hypotheses were developed accordingly. Hypotheses were tested using multiple regression analysis based on a sample of 50 online clients. The work found that customer service, website design, and perceptions of security were largely related to customer satisfaction on the internet. Nyamsuren Bayartogtoh | Gantogtoh Tsogtgerel | Ariuntuya Erdenebaatar "A Study of Impact of Customer Satisfaction on Online Shopping" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-4 | Issue-1 , December 2019, URL: https://www.ijtsrd.com/papers/ijtsrd29710.pdf Paper URL: https://www.ijtsrd.com/management/management-development/29710/a-study-of-impact-of-customer-satisfaction-on-online-shopping/nyamsuren-bayartogtoh
Customer’s buying behavior for online shoppingKetan Rai
It is era of Online Shopping every Age Group is using internet now these days , So i have research report on topic Customer’s buying behavior for online shopping ... it is based upon delhi based company " CITYWEB"
Article 8 A STUDY ON THE CONSUMER PERCEPTION TOWARDS ONLINE SHOPPING IN THE D...Dr UMA K
Dr. UMA.K
Assistant Professor in Commerce
7. UMA. K (2020) “A STUDY ON THE CONSUMER PERCEPTION TOWARDS ONLINE SHOPPING IN THE DIGITAL ERA – WITH SPECIAL REFERENCE TO MYSORE CITY”, Wesleyan Journal of Research, Vol.13 No4 (VI), Page No 109-115.
Customer Satisfaction in Online Shopping: a study into the reasons for motiva...IOSR Journals
This study endeavours to understand customer satisfaction in online shopping while investigating the major reasons that motivated customers’ decision-making processes as well as inhibitions of online shopping. The Kotler and Killers (2009) Five Stage Buying Process Model was chosen as the basis of framework of this study to explain customer satisfaction through their motivations to buy products online. The existing literature was reviewed to discover reasons that would influence customers positively or negatively towards shopping online. Surveys were conducted by distributing questionnaires in the Wrexham area (North Wales) to gather data for this research. SPSS software package was used to present research data graphically and to test research hypothesis. From the findings, it was discovered that respondents use internet to purchase products through online because they believe it is convenience to them and the term convenient includes elements such as time saving, information availability, opening time, ease of use, websites navigation, less shopping stress, less expensive and shopping fun. In contrast, along with respondents’ mind-sets, online payment security, personal privacy and trust, unclear warranties and returns policies and lack of personal customer service are the foremost barriers of online shopping. Furthermore, the result of hypotheses established that even though online shopping is convenient to all consumers, online payment system and privacy or security anxieties have significant impact on online shopping. Finally, some recommendations have been offered for online retailers to take initiatives for making online shopping more admired and trustworthy.
The Internet has developed into a new distribution channel and online transactions are rapidly increasing. This has created a need to understand how the consumer perceives online purchases. The purpose of this dissertation was to examine if there are any particular factors that influence the online consumer. Primary data was collected through a survey that was conducted on students and Employees from different part of India. Price, Trust and Convenience were identified as important factors. Price was considered to be the most important factor for a majority of the Customers. Furthermore, three segments were identified, High Spenders, Price Easers and Bargain Seekers. Through these segments found a variation of the different factors importance and established implications for online stores. Mrs. T. Sreerekha | Mrs. R. Saranya | Mr. V. S. Prabhu "Consumer Behaviour in Online Shopping" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-5 , August 2019, URL: https://www.ijtsrd.com/papers/ijtsrd26354.pdfPaper URL: https://www.ijtsrd.com/management/marketing-management/26354/consumer-behaviour-in-online-shopping/mrs-t-sreerekha
A Study of Impact of Customer Satisfaction on Online Shoppingijtsrd
Customer satisfaction is considered important for online shopping. Researching what leads to customer satisfaction has become paramount for online businesses. Thus, the goal of this work was to identify the determinants of customer satisfaction in an online context. In this work, the authors proposed a conceptual model of customer satisfaction in an online context, identifying key factors proposed in previous studies, and hypotheses were developed accordingly. Hypotheses were tested using multiple regression analysis based on a sample of 50 online clients. The work found that customer service, website design, and perceptions of security were largely related to customer satisfaction on the internet. Nyamsuren Bayartogtoh | Gantogtoh Tsogtgerel | Ariuntuya Erdenebaatar "A Study of Impact of Customer Satisfaction on Online Shopping" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-4 | Issue-1 , December 2019, URL: https://www.ijtsrd.com/papers/ijtsrd29710.pdf Paper URL: https://www.ijtsrd.com/management/management-development/29710/a-study-of-impact-of-customer-satisfaction-on-online-shopping/nyamsuren-bayartogtoh
Customer’s buying behavior for online shoppingKetan Rai
It is era of Online Shopping every Age Group is using internet now these days , So i have research report on topic Customer’s buying behavior for online shopping ... it is based upon delhi based company " CITYWEB"
Article 8 A STUDY ON THE CONSUMER PERCEPTION TOWARDS ONLINE SHOPPING IN THE D...Dr UMA K
Dr. UMA.K
Assistant Professor in Commerce
7. UMA. K (2020) “A STUDY ON THE CONSUMER PERCEPTION TOWARDS ONLINE SHOPPING IN THE DIGITAL ERA – WITH SPECIAL REFERENCE TO MYSORE CITY”, Wesleyan Journal of Research, Vol.13 No4 (VI), Page No 109-115.
article 8 Wesleyan Journal of Research - A STUDY ON THE.pdfEducational
Wesleyan Journal of Research , Vol.13 No4(VI)
[109]
Research Article: Commerce
A STUDY ON THE CONSUMER PERCEPTION TOWARDS ONLINE SHOPPING IN THE
DIGITAL ERA – WITH SPECIAL REFERENCE TO MYSORE CITY
Uma K
Assistant Professor, Department of Studies in Commerce,
A study on Comsumer Behaviour towards Online Shopping in MaharashtraGauri Belan
To identify the consumer’ s awareness about online shopping. To analyze the
consumers preferred websites for online shopping. To identify the various factors for influence consumers towards online shopping
A Study of Customer Behaviour towards Online Shopping in Hyderabadijtsrd
Electronic commerce, commonly known as e-commerce, refers to the buying and selling of products or services over electronic systems such as internet and other computer networks. Internet is the growing media during the past decade. Especially, online shopping is a rapidly growing ecommerce area. Online stores are usually available 24 hours a day, and many consumers have internet access both at work and at home. An online shopping system is that permits a customer to submit online orders for items or services from a store that serves both walk-in customers and online customers. This study aims to establish a preliminary assessment, evaluation and understanding of the characteristics of online shopping. An effort has been made to investigate online consumer behaviour, in Kukatpally, Hyderabad which in turn provides E-marketers with a constructional frame work for their E-businesses strategies. The major objectives are To study attitude of consumers towards online shopping. To identify the issues faced by customers while online shopping. To identify the main factors that affect the online consumer when considering and making a purchase over the Internet. And also to find out which age group of people use frequently online shopping. Dr. E. Murali Dharshan | Japa Asritha Reddy "A Study of Customer Behaviour towards Online Shopping in Hyderabad" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-2 , February 2019, URL: https://www.ijtsrd.com/papers/ijtsrd21407.pdf
Paper URL: https://www.ijtsrd.com/management/consumer-behaviour/21407/a-study-of-customer-behaviour-towards-online-shopping-in-hyderabad/dr-e-murali-dharshan
Academy of Marketing Studies Journal Volume 22, Issue 2, 2018
1 1528-2678-22-2-156
ANALYSIS OF ONLINE BUYING PATTERN OF
WOMEN CONSUMERS WITH REFERENCE TO
APPARELS IN INDIA
Kavitha R Gowda, CMS Business School Jain University
Karishma Chaudhary, The NorthCap University
ABSTRACT
Online shopping has become a way of life for most of the Indians especially working
women. Indian online market is estimated to grow 3.5 times to touch 175 million by 2020. Main
reasons of growing preference for online shopping are internet penetration, increasing number
of e-tailors (online retailers), ease of shopping, flexibility in delivery, increasing purchasing
power etc. According to Gizmobaba's report online transaction of women has doubled in past
two years. As per one Google study, it is expected to drive 25 per cent of the total organized
retail sales in India by 2020 and is expected to reach $60 billion in gross merchandising value.
This study is an attempt to analyse online buying pattern of India women based on primary data.
The study provides detailed analysis of various factors impacting the online purchase decision
and most preferred e-tailors. The study provides recommendations to online sellers based on
insights obtained by customers.
Keywords: Online Shopping, Indian Women, Internet Penetration, E-Tailors
INTRODUCTION
Current population of India is 1.34 billion comprising of 48.5% females and 51.5%
males. Women constitute a share of 48.1% in urban population and of 48.6% in the rural
population (India Guide, 2017). According to International Monetary Fund (IMF) and Central
Statistics Organization (CSO) India has emerged as the fastest growing major economy in the
world , and is expected to be one of the top three economic powers of the world over the next 10-
15 years, backed by its strong democracy and partnerships (IBEF, 2017).Indian economy is
expected to grow at a rate of 6.7 per cent in the year 2017-18 and in the next financial year 2018-
19 the economy is expected to grow at a rate of 7.2 per cent.
Due to technological development, online business and application based online shopping
in India has become a huge business with too many competitors offering almost all kinds of
products required in everyone’s daily need. India is projected to have 636 million internet users
by 2021. It is expected that by 2020, over 329 million people in India will buy goods and
services online, up from 130.4 million in 2016 (Statista, 2017).
Academy of Marketing Studies Journal Volume 22, Issue 2, 2018
.
Factors Influencing the E-Shoppers Perception towards E-Shopping (A Study wit...Dr. Amarjeet Singh
Purpose: The study focuses on identifying and exploring the various factors influencing the e-shoppers perception towards e-shopping.
Design / methodology / approach: A research model is developed based on the literature. For the purpose of study data collected from 100 e-shoppers belonged to Wardha City of Maharashtra. By using in structured questionnaire, descriptive statistical measure like mean has been used for analyzing the data.
Findings: The results reveal that the seven key factors like convenience, time saving, home delivery, price advantage, more choice, reliability and security significantly influenced the e-shoppers perception on e-shopping.
Contribution of the study: The result of this study provides a valuable reference to the e-marketers to understand the factors influencing e-shoppers perception. They can further sharpen their marketing strategies to attract and retain their customers.
Online Shop-ping in India is evolving fast and has the prospective to grow exponentially in the times to come. Online shopping is a growing area of technology. Online shopping has spread into every corner of life, linking people to the culture of capitalism in frequent and daily ways. In general, shopping has always catered to middle class and upper class women. Shopping is fragmented and pyramid-shaped. Online shopping is the process consumers go through to purchase products or services over the Internet. An online shop, eshop, e-store, internet shop, web shop, web store, online store, or virtual store evokes the physical analogy of buying products or services at a bricks-and-mortar retailer or in a shopping mall. Establishing a store on the Internet, allows for retailers to expand their market and reach out to consumers who may not otherwise visit the physical store. The convenience of online shopping is the main attraction for the consumers. Unique online payment systems offer easy and safe purchasing from other individuals. Online shopping allows people with a broad range of products in different categories. It also gives a chance to compare the same product with the others and also shows the best deal.. The benefits of shopping online also come with potential risks and dangers that consumers must be aware of. This research is conducted to study the emerging trends of online shopping retails by retailers. This report includes the various factors which are taken into consideration by the consumers for purchasing through a retail store or for online shopping. Report also takes into consideration the factors which forms the basis of comparison made by the customers, mainly the women for online shopping vis-à-vis shopping through a retail store.
Acceptance of Online Shopping in Bangladesh: Consumer’s Perspectiveiosrjce
Online shopping is a well-known phenomenon around the world. Bangladesh is not so far behind. A
good number of online shopsare getting launched. This study explores the acceptance of online shopping in
Bangladesh from consumer’s perspective. The present scenarios and behaviors among the internet users of
Bangladesh are presented in the study. The reasons and inhibitions are also analyzed. Online shopping is in a
race with traditional shopping. Which one is winning in the current scenario, it has also been disclosed in this
paper. A recommendation to the online shop owners has also been given at the end of this study.
The Art Pastor's Guide to Sabbath | Steve ThomasonSteve Thomason
What is the purpose of the Sabbath Law in the Torah. It is interesting to compare how the context of the law shifts from Exodus to Deuteronomy. Who gets to rest, and why?
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptxEduSkills OECD
Andreas Schleicher presents at the OECD webinar ‘Digital devices in schools: detrimental distraction or secret to success?’ on 27 May 2024. The presentation was based on findings from PISA 2022 results and the webinar helped launch the PISA in Focus ‘Managing screen time: How to protect and equip students against distraction’ https://www.oecd-ilibrary.org/education/managing-screen-time_7c225af4-en and the OECD Education Policy Perspective ‘Students, digital devices and success’ can be found here - https://oe.cd/il/5yV
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
(9) a study on consumer buying behaviour ppt ah authors
1. “A STUDY ON CONSUMER BUYING
BEHAVIOUR TOWARDS ONLINE
SHOPPING WITH REFRENCE TO DINDIGUL
DISTRICT’’
2. N. HARIHARAN DDTP.,DOA ,
BCOM CS -SECOND YEAR
A. AMUTHA
3RD CHEMESTRY
ARULMIGU PALANIANDAVAR ARTS
COLLEGE FOR WOMEN
3. ABSTRACT
The development prospect for online shopping is the growth use of interment in India.
The online shopping performance and it is future respective are way customer shop and
buy goods. Changing this study explores the consumer buying performance towards
online shopping. Service quality may be defined as consumer performance of how well a
service meets or exceeds their expectation. This study and pragmatic investigation that
seeks to find consumer buying performance towards online shopping in Dindigul
district. Respondents have been taken by applying purposive sampling method,
percentage analysis and Chi-Square test are used. This study purpose is to analyze the
consumer buying performance towards online shopping. Total 1000 samples used to test
the hypotheses. It will signifying in highlighting were consumer prefer online shopping
or not and the new trends in the online shopping.
4. KEYWORDS:
Online Shopping, Consumer, buying performance, Technology,
Internet and Purchasing, Dindigul, Hypotheses.
5. INTRODUCTION
Marketing is a way id life for very kind of business in the world. Modern marketing the
need of the day. It marketing is not only limited and selling goods for earning profit but
also to satisfy the needs of the customers setting back consumer satisfaction. Modern
marketing activities involve the need identification of customer with regard to product
and service to obtaining goods from the supply thought the transfer the ownership. It
refer to identification of need of the consumer and organizing the activity to meet the
expectations. Mahatma Gandhi said customer is the improvement visitor and the giving
opportunity of the business firm to serve him. It process of discovering what the
consumer want, where, were they want, at what price they want ultimately aiming at
consumer satisfaction
6. INTRODUCTION
The facility of online purchasing has allowed consumer to identify the different types
of product available in the global market, the new invention that have taken place and
evaluate the product according to the prices just by a click of the mouse, without
wasting precious time in walking to the eel stores. Due to rapid globalization all types
of products are available in the internet online shopping.
With variety of reason such as shopping of apparels, shoes, leather, belts, hand bags,
jeweler, note books, etc. Social and business networking, online transactions,
researching product or services, booking travel tricks online with customers
increasingly engaged online, their expectation. One a day’s customers are more
becoming more active and comfortable with the online shopping , this could be
attributed to various factors such as busy modern lives, longer working hours, ability to
brows product from comfort of one’s home wider range for options available etc.
7. REVIEW OF LITERATURE
Binbin He and Christian Boch (2014)“this paper wants to research influence of online
shopping.. Online stores do well in same factors; they have advantages in these factors.
So many security problems are in online shopping. Many customers are worried about.
The results show that trust is a complex social phenomenon reflecting technological,
social, psychological, and organizational interactions among human and nonhuman
technological agents.
Jubayer suhan (2015) he stated online shopping is well known phenomenon around
the world. The reasons and inhibitions are also analyzed. The aim of this paper is to
show the present scenario of online shopping in Bangladesh. The psychological impact
of the consumer is shown here the most challenging issue would be building the trust
among the consumers about the online shop people of Bangladesh do know the positive
side of the online shopping.
8. REVIEW OF LITERATURE
Shahrzad shahriari, Mohammadreza, Mohammadreza shahriari and Saeid gheiji
(2015)“the present study revealed that impact on global trend and market, many
economists and experts believe that in recent years, a revolution It makes large changes in
the economic, social and cultural aspects one aspects of this transformation is changes in
electronic relations between individuals, corporations and governments. Commercial
exchange between people document to transactions of by us the systems based on
electronic information. In this journal it will be discussed the benefits of E-Commerce and
its impact on the market. l the product as a reason for not shopping online exploring
motivations for consumer web use and their implications for ecommerce and found that the
internet shopping.
Binbin He and Christian Boch (2014)“this paper wants to research influence of online
shopping. Online stores do well in same factors; they have advantages in these factors. So
many security problems are in online shopping. Many customers are worried about it.
9. STATEMENT OF THE PROBLEM
Today’s world is digital world because it rules by internet for all . The growing use of
internet provides a developing prospect for online shopping it use for all persons . In
today market Online plays a pivotal role in the economic development of a country for
India . Technology is changing the way of customers to buy the goods and services and
has rapidly involved into a global phenomenon and day to day new updating in the
technological world . With the increasing usage of different age group, Millions of
people buy the products through online shopping because of time savings, convenience,
easy accessibility, different price range, availability of products and so on. At the same
time, the customers have felt uncomfortable to give account number, credit card
number, personal information, transits security problems, delay in delivery, lack of
significant discount, lack of interactivity, lack of close examination..
10. OBJECTIVE
To education the overview of online shopping.
To recognize the socio-economic of respondent.
To suggest satiable measure to improve customer satisfaction to online
shopping
11. HYPOTHESES OF THE STUDY
Hypotheses used in the study have been summarized and given below
Ho1: Online shopping sites awareness on Flipkart, Amazon, India mart, wallop,
Olx,Ebay,Macho,Shopmatic,cashify,qulker, Snapdeal, Shopclues, Paytm, Naaptol,
Home shop 18 has not been influenced by the Gender of the respondents, Age, Marital
status, Educational qualification, and Occupational status of the respondents.
Ho2: Consumer motivational factors on Price, New fashion, Premium quality,
Colour,designs and quantity, Public image, secured delivery, Advanced technology,
Affordability and Easy availability has not similar with the Educational qualification
and Gender, male, female and other of the respondents.
12. RESEARCH METHODOLOGY
The methodology of the research indicates the general pattern of organizing procedure
for gathering valid and reliable data for the purpose of investigation. The methodology
of this study includes the description of research design, sample size, sampling
techniques, development and description of the tools, data collection of Primary and
secondary data procedure and analyzing the data in research methodology.
13. RESEARCH DESIGN
The research is descriptive in nature. The objectives of this design are to portray
accurately the characteristics of the consumer routin in of online shopping in Dindigul
district. Attempts are made to ascertain the attitude and buying Routin of online
shopping by the result of the study.
This study title is “A study on consumer Routin of online shopping in Dindigul
district” and the methodology discussed the data collection, period of the study,
sampling design, reliability analysis, pilot study and statistical tools and techniques.
The validity of a research depends on the systematic method of collecting the data and
analyzing them in the sequential order. In the present study, extensive analysis of both
Primary survey data and Secondary source were used systematically.
14. SOURCES OF THE DATA
Primary Data:
This study the primary source of data is obtained by interview schedule to various
respondents in Dindigul district. The selection of samples would help the researcher to
carry out a reliable analysis.
Secondary Data: Secondary sources are the facts that are available already. In this
study the secondary data were collected from the previous records, magazines,
published articles, submitted thesis, and internet etc.
ANALYSIS
In order to achieve the objectives of the study an analysis is made to understand the
consumer buying Routin on services provided by online shopping.
The following tables of profiles in socio ecomic it table is cover all respondents are
shown in the following data tables .
15. PRESENTAGE ANALYSIS
1.Gender:
The 1 table called the gender wise classification of the respondents male , female and
other gender selected for the study It is Percentage analysis.
Source: Primary data
S.No Type of Respondents No. of Respondents Percentage
1 Male 557 0.577%
2 Female 423 0.423%
3 Other 20 0.02%
Total 1000 1000%
16. 2 This table is Age (15-59) of the
Defendants .
S. No Age of the respondents No. of Respondents Percentage (%)
1 Less Than 15 223 0.223
2 16 to 25 Years 289 0.289
3 26 to 36 Years 192 0.192
4 37 to 47 Years 98 0.098
5 48 to 58 Years 85 0.085
6 Above 59 Years 113 0.113
Total 1000 1000
17. Which online product you are buying ?
S. No Online shopping sites No. of Respondents Percentage
1 India mart 79 0.079
2 Wallapop 75 0.075
3 Ebay 77 0.077
4 Olx 98 0.098
5 Meecho 68 0.068
6 Shopmatic 69 0.069
7 Amazon 96 0.096
8 Cashify 77 0.077
9 Swapit 85 0.085
10 Snapdeal 88 0.088
11 Quiker 90 0.090
12 Flipkart 98 0.098
Total 1000 1000.0
18. 4. Factors Most Influence Your Online
Purchase and Gender
Most influencing factors of online
shopping
Gender of Respondents Total
Male Female Others
Price 89 60 11 160
Brand 79 56 13 148
Colour 70 64 17 151
Quality 67 58 8 133
Reduce travelling distance 60 50 8 118
Appearance of product 50 45 15 110
Offers & Discount 89 80 11 180
Total 504 413 83 1000
19. Table-5: Factors Most Influence Your Online
Purchase and Educational Status of the
Respondents
Factors Educational Status Total
Illiterates/
Up to School
Level
UG/Diploma PG Professionals
Price 80 80 48 32 240
Quality 21 45 49 36 151
colour 15 25 45 35 120
Brand 25 35 30 44 134
Reduce
travelling distance 26 30 34 35 125
Appearance of
product 30 34 26 30 120
Offers &
Discount 15 30 45 20 110
Total 212 279 277 232 1000
20. FINDINGS OF THE STUDY
The study explains that out of 1000 respondents, 557 respondents (54 per cent) are
Male and the remaining 1 respondents (423 per cent) were female.
It was found that respondents in the age group, 1000 respondents (34.0 per cent) are the
age group between of 25-30 years, 208 respondents (26.0 per cent) are the age group
between less than 25 years, 128 respondents (16.0 per cent) are in the age group
between Above 40 years, 112 respondents (14.0 per cent) are age group of 31-35 years,
and 80 respondents (10.0 per cent) were 36-40 years.
It was validate that 352 respondents (44 per cent) are stated they are buying Electronic
products, 144 (18 per cent) of the respondents are stated that buying Home products
only, 128 (16 per cent) of the respondents are stated that others.
It is evident that 352 (44 per cent) of the respondents are visit daily, 192 (24 per cent)
respondents are visit weekly, 160 respondents (20 per cent) are visit monthly and 96
respondents (12 per cent) of them are visit occasionally.
21. FINDINGS OF THE STUDY
It was found that 560 (70 per cent) of the respondents are stated television, 14 per cent
(112) of the respondents are mentioned others, 96 respondents (12 per cent) are
opinioned newspaper and 32 (4 per cent) of the respondents are aware the magazine.
It was justified that 300 (37.5 per cent) of the respondents are stated that „Amazon‟
give attractive advertisement, 152 (19.0 per cent) of the respondents were mentioned
that „Flipkart‟.
From the result that most of the respondents 608 respondents (76.0 per cent) of them
are yes after visualizing the particular ad and decided to buy the product and the
remaining 192 respondents (24.0 per cent) are stated No.
It was clear that majority of the respondents 176 (22.0) are stated that time saving, 16
per cent of the respondents are opinions that price is comfortable, 96 respondents stated
that combination factors, 80 (10.0 per cent) of the respondents mentioned attractive ad
and famous to people and remaining 48 respondents are stated that avoid crowd.
22. SUGGSTIONS OF THE STUDY
Most of the customers are of opinion that shipping charges charged by companies are
very high, it is suggested to companies to either reduce shipping charges or delivery of
product should be given freely.
Companies may use it as one of the promotional activity.
Majority of customers are not aware about various pre and post services rend by this
online shopping companies.
Companies should aware customers regarding how security regarding customers credit
card no. is maintained by companies.
Companies should made aware customers regarding return policy and producer if
wrong or bad product arrived.
23. CONCLUSION
The research indicates that consumer behaviour of online shopping is positive manner,
like cash on delivery, discounts, home delivery, offers, time savings, security & quality
of products offered etc., This current Youth generation in age group of group of 18-35
years were mostly attracted towards online shopping through smart phones. Flipkart as
leading online shopping site has revolutionized top position on consumers mind
followed by Amazon. The total of then complete data and results prove that the
respondents have perceived online shopping in a positive manner. Overall, most of
online shoppers reported to have satisfied experience with the quality and services
offered to them by e-retailers. This study is clearly justifies the growth of online
shopping in the Ariyalur district.
24. REFFRENCES
Matt rocco, 2017, Etech.com.blogs websites.retrived 20 feb 2018 from
http://www.etechs.com/blog/social/social-media-customer-service-can-work-togather-
providebettercustomer-experience/.
Ahuja, M.K., Gupta, B and Raman.P (2003), “An empirical investigation of online
consumer purchasing behavior [electronic version]” communication of the ACM,
46(12ve). Pp-145-151.
Sriram thirumalai and kingsha. k. sinha (2005), “customer satisfaction with order
fulfillment in retail supply chain: implication of product type in electronic B2C
transaction”, Journal of operation management, Vol-23, issue 3-4.
A.F salam, lakshmi iyer and prashant palvia (2005), “Trust in E-commerce”, Journal of
communication of the ACM, vol: 48 no: 2.
25. REFFRENCES
Binbin He and Christian Boch (2014) ,“Influence factors of online shopping”,
International journal of innovation and scientific research (ISSN 2351-8014) Vol 2 No
2.
Shahrzad shahriari, Mohammadreza, Mohammadreza shahriari and Saeid gheiji (2015)
“ECommerce and IT impacts on global trends and market”, International journal of
research- Granthaalayah a knowledge repository. (ISSN 2350-0530) Vol: 3 Issue: 4.
Jubayer suhan (2015), “Acceptance of online shopping in Bangladesh: consumer‟s
perspective”, IOSR Journal of business and management. Vol: 17, issue: 1.
www.iosrjournals.org.
26. Thank You.
N. Harihran , A. Amutha
ahslideshare@gmail.com
www.slideshare.net/Hariharanamutha1/
9345020835