Some amazing facts of E-mail marketing. http://www.digiyana.com/

1. 77% of consumers prefer to receive
permission-based
marketing communications through
email.
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2. Suppressing anyone in your list who
hasn't engaged with your emails in
over a year increases your deliverability
rate by 3-5% immediately.
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3. 60% of marketers believe email
marketing produces positive ROI.
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4. 66% of consumers have made
a purchase online as a result
of an email marketing message.
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5. 56% of businesses say they
plan to increase their use
of e-mail marketing in 2015.
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6. 40% of B2B marketers rated the
leads generated by email
marketing as high quality.
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7. 64% of people say they open
an email because of subject line.
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