Is your promotional products website millennial ready?

•

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Slides showing the 7 ways promotional product distributors can enhance their website to make it more appealing to millennials.

Software

WHY IT’S IMPORTANT
50%
50%
% OF 2020 WORKFORCE
Millennials Others

WHY IT’S IMPORTANT
75%
25%
% OF 2025 WORKFORCE
Millennials Others

WHY IT’S IMPORTANT
Millennials are responsible for up to
of business related purchase decisions

7 THINGS YOU CAN
DO TO APPEAL TO
MILLENNIALS

1. CUSTOMER REVIEWS
Of Millennials rate ‘User Generated Content’
such as reviews / case studies as a key
purchase influencer

TOP TIP #1
Add testimonials to your product pages so they
can be seen at the point of making a purchase

2. ONLINE CHECKOUT
Of Millennials make promotional product
purchases online

TOP TIP #2
Choose your website provider carefully – a shipping/tax
calculator and accurate data are essential

3. ACTIVE SOCIAL MEDIA
5 out of 6
Millennials claim they connect with companies
through social media networks

3. ACTIVE SOCIAL MEDIA
Of Millennials state that their trust in an
organization rises if it has an account on
social media

TOP TIP #3
Foster discussion, comments and feedback
about your services. Don’t offer a sales pitch!
0 10 20 30 40 50 60 70 80
Twitter Instagram Facebook Youtube

TOP TIP #4
Millennials are reading for information, so they read
with purpose and are very good ‘scanners’

5. INCENTIVES TO BUY
Of Millennials say they use coupons – and
half also say they increased their coupon
usage in the past year

TOP TIP #5
You’ll need to offer a bigger discount – Millennials
expect 25-32% better deals than Gen X or Baby
Boomers!

6. A WORTHY CAUSE
4 out of 5
Millennials said they'd be more likely to purchase
from a company that supports a cause they care
about (if price and quality were equal)

TOP TIP #6
This isn’t about writing a check – engage
your employees to contribute regularly

7. UP-TO-DATE CONTENT
Of Millennials said their biggest website
peeve is when they’re not kept up-to-date
with relevant news, events, and content

TOP TIP #7
Be authentic, be concise, and be emotional.
Millennials want to engage and be entertained.

1. Online checkout option
2. Customer reviews
3. Active social media accounts
4. Clear explanation of what you do
5. A cause you believe
6. Incentives to buy
7. Up-to-date, authentic content
IMPRESS MILLENNIALS:

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We built a disk-based parallel graph system, Graspan, that uses a novel edge-pair centric computation model to compute dynamic transitive closures on very large program graphs. We implement context-sensitive pointer/alias and dataflow analyses on Graspan. An evaluation of these analyses on large codebases such as Linux shows that their Graspan implementations scale to millions of lines of code and are much simpler than their original implementations. These analyses were used to augment the existing checkers; these augmented checkers found 132 new NULL pointer bugs and 1308 unnecessary NULL tests in Linux 4.4.0-rc5, PostgreSQL 8.3.9, and Apache httpd 2.2.18. - Accepted in ASPLOS ‘17, Xi’an, China. - Featured in the tutorial, Systemized Program Analyses: A Big Data Perspective on Static Analysis Scalability, ASPLOS ‘17. - Invited for presentation at SoCal PLS ‘16. - Invited for poster presentation at PLDI SRC ‘16.

Introducing Crescat - Event Management Software for Venues, Festivals and Eve...

Crescat

Crescat is industry-trusted event management software, built by event professionals for event professionals. Founded in 2017, we have three key products tailored for the live event industry. Crescat Event for concert promoters and event agencies. Crescat Venue for music venues, conference centers, wedding venues, concert halls and more. And Crescat Festival for festivals, conferences and complex events. With a wide range of popular features such as event scheduling, shift management, volunteer and crew coordination, artist booking and much more, Crescat is designed for customisation and ease-of-use. Over 125,000 events have been planned in Crescat and with hundreds of customers of all shapes and sizes, from boutique event agencies through to international concert promoters, Crescat is rigged for success. What's more, we highly value feedback from our users and we are constantly improving our software with updates, new features and improvements. If you plan events, run a venue or produce festivals and you're looking for ways to make your life easier, then we have a solution for you. Try our software for free or schedule a no-obligation demo with one of our product specialists today at crescat.io

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Is your promotional products website millennial ready?

1. IS YOUR WEBSITE MILLENNIAL READY?

2. WHY IT’S IMPORTANT 50% 50% % OF 2020 WORKFORCE Millennials Others

3. WHY IT’S IMPORTANT 75% 25% % OF 2025 WORKFORCE Millennials Others

4. WHY IT’S IMPORTANT Millennials are responsible for up to of business related purchase decisions

5. 7 THINGS YOU CAN DO TO APPEAL TO MILLENNIALS

6. 1. CUSTOMER REVIEWS Of Millennials rate ‘User Generated Content’ such as reviews / case studies as a key purchase influencer

7. TOP TIP #1 Add testimonials to your product pages so they can be seen at the point of making a purchase

8. 2. ONLINE CHECKOUT Of Millennials make promotional product purchases online

9. TOP TIP #2 Choose your website provider carefully – a shipping/tax calculator and accurate data are essential

10. 3. ACTIVE SOCIAL MEDIA 5 out of 6 Millennials claim they connect with companies through social media networks

11. 3. ACTIVE SOCIAL MEDIA Of Millennials state that their trust in an organization rises if it has an account on social media

12. TOP TIP #3 Foster discussion, comments and feedback about your services. Don’t offer a sales pitch! 0 10 20 30 40 50 60 70 80 Twitter Instagram Facebook Youtube

13. 4. CLEAR EXPLANATIONS

14. TOP TIP #4 Millennials are reading for information, so they read with purpose and are very good ‘scanners’

15. 5. INCENTIVES TO BUY Of Millennials say they use coupons – and half also say they increased their coupon usage in the past year

16. TOP TIP #5 You’ll need to offer a bigger discount – Millennials expect 25-32% better deals than Gen X or Baby Boomers!

17. 6. A WORTHY CAUSE 4 out of 5 Millennials said they'd be more likely to purchase from a company that supports a cause they care about (if price and quality were equal)

18. TOP TIP #6 This isn’t about writing a check – engage your employees to contribute regularly

19. 7. UP-TO-DATE CONTENT Of Millennials said their biggest website peeve is when they’re not kept up-to-date with relevant news, events, and content

20. TOP TIP #7 Be authentic, be concise, and be emotional. Millennials want to engage and be entertained.

21. 1. Online checkout option 2. Customer reviews 3. Active social media accounts 4. Clear explanation of what you do 5. A cause you believe 6. Incentives to buy 7. Up-to-date, authentic content IMPRESS MILLENNIALS:

Is your promotional products website millennial ready?

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