6-2 Discussion: Economic Integration Discussion Topic Top of Form  Starts Oct 5, 2019 11:59 PM Bottom of Form Use this discussion sample as a guide when completing your own analysis. Economic integration has changed trade in the global market. In an effort to decrease barriers to trade, countries have worked together to establish relationships that award preferential treatment to member countries. In this discussion, you will work on the following critical element of the final project: Trade. Using the World Trade Organization Regional Trade Agreements website, identify the following elements of trade related to your project country: · Major trading partners · Major imports/exports · Regional trade agreements and member countries Discuss how regional economic integration has influenced the way your country does business with other nations. Does it create more opportunities for trade or just increase the competition? Make some observations about the impact this might have on an organization's decision to invest in the country. Most Admired Business Person Strategic Word Choice The Prompt For this presentation, imagine you are speaking at Forbes’ annual Under 30 Summit during the kick-off event. Surrounded by hundreds of your fellow young business leaders, innovators, and game changers, you are tasked with presenting your nomination for the Most Admired Business Person award. Your goal is to get your audience to vote for the person you are nominating. When planning this presentation, consider what we have discussed in class about appealing to your audience and motivating them to action - you should explicitly ask for votes. While the Summit is a large, global event, your MABP may be someone you know personally, a local business person, or one you admire from afar, living or deceased. Rationale Consider this presentation a cumulative midterm exam and your opportunity to individually demonstrate everything you have learned this semester about effective presentations. Essential to this presentation is demonstrating your ability to appeal to your audience in a way that persuades them to vote for your Most Admired Business Person (MABP). Yes, the class will actually vote after the last presentation. Learning Objectives  Use specific word choice and rhetorical techniques tailored to your audience.  Organize and content into a story that motivates and appeals to and motivates your audience.  Manage delivery and demonstrate command and control on stage. Presentation Requirements  Dress: Business Professional  Time: 4-5 minutes, individual  Research: Orally cite 4-6 sources. o At least one source must be from the databases discussed on the C104 Library Guide.  Organization: Choose a clear theme/storyline to organize the presentation and avoid chronological order. See additional thoughts below.  Deliverables Packet: Due in Canvas before class starts on your presentation day. o Outline: Submit a o ...

1. 6-2 Discussion: Economic Integration
Discussion Topic
Top of Form
Starts Oct 5, 2019 11:59 PM
Bottom of Form
Use this discussion sample as a guide when completing your
own analysis.
Economic integration has changed trade in the global market. In
an effort to decrease barriers to trade, countries have worked
together to establish relationships that award preferential
treatment to member countries. In this discussion, you will work
on the following critical element of the final project: Trade.
Using the World Trade Organization Regional Trade
Agreements website, identify the following elements of trade
related to your project country:
· Major trading partners
· Major imports/exports
· Regional trade agreements and member countries
Discuss how regional economic integration has influenced the
way your country does business with other nations. Does it
create more opportunities for trade or just increase the
competition? Make some observations about the impact this
might have on an organization's decision to invest in the
country.
Most Admired Business Person
Strategic Word Choice
The Prompt

2. For this presentation, imagine you are speaking at Forbes’
annual Under 30 Summit during the kick-off event.
Surrounded by hundreds of your fellow young business leaders,
innovators, and game changers, you are tasked
with presenting your nomination for the Most Admired Business
Person award. Your goal is to get your
audience to vote for the person you are nominating.
When planning this presentation, consider what we have
discussed in class about appealing to your audience
and motivating them to action - you should explicitly ask for
votes. While the Summit is a large, global event,
your MABP may be someone you know personally, a local
business person, or one you admire from afar, living
or deceased.
Rationale
Consider this presentation a cumulative midterm exam and your
opportunity to individually demonstrate
everything you have learned this semester about effective
presentations. Essential to this presentation is
demonstrating your ability to appeal to your audience in a way
that persuades them to vote for your Most
Admired Business Person (MABP). Yes, the class will actually
vote after the last presentation.
Learning Objectives
word choice and rhetorical techniques tailored to
your audience.
to and motivates your audience.
stage.

3. Presentation Requirements
-5 minutes, individual
-6 sources.
o At least one source must be from the databases discussed on
the C104 Library Guide.
presentation and avoid chronological
order. See additional thoughts below.
your presentation day.
o Outline: Submit a one-page outline that clearly indicates each
element we have learned for
effective outlines. If you still need help with outlines at this
point, review the previous readings
and see me during office hours
o Slide Deck: I am looking for decks with strong claims, a
rolling storyline, and intentional design.
ona Slide: On slide 1, replicate Durate's
recommended "audience persona
slide," including a picture or icon of your audience. This is a
thinking tool for YOU and
not something that you present in class.
verview, your
name, and stunning imagery.
Use this slide to get us excited about your content.
your argument. Follow the

4. best practices we know about claim headings, the Rule of 3rds,
and color choice/font
size. Remember: NO bullet points (read this).
stay consistent with your
theme, and tell us what you want us to do.
o Works Cited: Follow MLA formatting and be careful with
EasyBib, it does not properly cite
many sources and often leaves strange highlights behind the
text.
your final document
carefully.
le who
have a well-known public image and lead to
boring presentations because we already know a lot about them.
Do not use them in this assignment.
o Bill Gates
o Donald Trump
o Elon Musk
o Howard Shultz
o Jack Ma
o Ma Huateng (Pony Ma)
o Mark Cuban
o Mark Zuckerberg
o Richard Branson
o Sean Combs (Puff Daddy/Puffy/Diddy/P. Diddy/etc.)
o Shawn Carter (Jay-Z)
o Steve Jobs

5. o Taylor Swift
o Warren Buffet
o And any other of the most popular business people we hear
about regularly.
Required Reading
o Werden, N. (June, 2002). Language: Churchill’s key to
leadership. Harvard Management
Communication Letter. (pp. 3-4). (page 5 below)
Recommended Reading
o Ferriss, T. (27 July 2007). The 10 Most Common Words You
Should Stop Using Now. The Tim
Ferriss Show, http://fourhourworkweek.com/2007/07/27/the-10-
most-common-words-you-
should-stop-using-now/
o Fraleigh, D. M., & Tuman, J. S. (2009). Framing Your
Argument Based on Audience
Disposition. Speak up! An illustrated guide to public speaking
(pp. 480-493). Boston, MA:
Bedford’s/St. Martin’s.
o Godin, S. (08 June 2016). “Um and “Like” and Being Heard.
Seth’s Blog,
http://sethgodin.typepad.com/seths_blog/2016/06/um-and-like-
and-being-heard.html

6. Additional Helpful Tips
To get started, resist the temptation to pick a well-
known/popular business person (see the Overdone List).
Because of their familiarity and frequent exposure, most of us
already know their start-up story/innovative
products/renegade persona/etc. Instead, first consider what
admiration means in the business world and what
you personally value as an aspiring business person. As part of
your brainstorming and planning, write down
a long list of your values (some of you have already done this in
Compass). What are they? Where do these
values originate? How important are they to you? Create a list
of your top 1-3 values. Now, using those values
as criteria, which business person makes the cut?
Remember what you know about building a story and organize
the presentation in a way that highlights what
makes this person special and avoid a
chronological/biographical approach (it’s boring). Pay special
attention to
give this presentation a clear theme. Finding the theme should
be easy by looking at the criteria you established,
your research on this person, and by considering what will keep
this specific audience (members of the Summit)
interested and engaged.
It is essential that you find reliable information from strong
sources by performing appropriate business
research. Your research will need a variety of evidence to
support your position including market data, quotes,
personal stories, notes from an interview, etc. You are looking
for information that supports your values and
admiration for this person. The audience does not want a mere

7. list of accomplishments, they want moving,
insightful stories with which they can identify.
Grading Rubric
Please see the attached rubric to know how your presentation
will be evaluated.
Name:
Most Admired Business Person
Grading Rubric
Prepared Score: __________/200
-5% for not having deliverables packet properly
formatted/submitted.
Checklist Excellent Good Weak
Content
Word Choice
Aud. Appeal
Citations
Language is specific, appropriate, and
emotionally moving. Speaker uses
rhetorical techniques and emotional
appeals.
Content is tailored to meet the needs and

8. values of the audience. WIIFM is clear
and valuable to audience.
Research includes a variety of reliable and
credible sources with clear citations.
Some effort is made to tailor word choice for
rhetorical and emotional impact.
Content is interesting, and generally
applicable. WIFFM is clear but assumed.
Research includes multiple sources. Citations
are apparent.
Word choice lacks specificity, impact, or
appeal.
Content may be overly general or confusing
and lacks specific focus or tailoring to
audience so that WIIFM is obscured.
Research is unclear. Citations are unclear or
lack credibility.
Organization
Action
Orientation
Values
Intro
Conclusion
A clear theme/story ties presentation
together and leads to motivating action.

9. Presentation is organized to highlight
values/qualities/traits of recipient.
Intro includes all necessary elements and
engages audience.
Conclusion provides sense of finality and
includes a clear call to action.
A theme/story is evident, may be missing or
assuming motivating action.
Presentation loosely focuses on
values/traits/qualities of recipient.
Intro includes most necessary elements.
Conclusion provides sense of finality but
may be missing call to action or call to action
is assumed.
Audience works to understand overarching
theme/story, chronological order, and or
lacking audience action.
Presentation lacks focus on
values/traits/qualities of recipient.
Intro is missing several elements or is not
engaging.
Conclusion is missing or presentation fizzles
without a valuable call to action.

10. Delivery
Vocal Variety
Non-Verbals
Use of Space
Voice is conversational throughout and
used intentionally with effective pauses
and inflection points.
Speaker appears confident and poised
through strategic body language, gestures,
eye contact, and audience interaction.
Speaker stands confidently, moves
naturally, and engages audience to
command attention.
Voice is mostly conversational with some
distractions.
Speaker shows comfort on stage with
effective body language, gestures, eye
contact, audience interaction.
Speaker stands confidently and engages
audience.
Voice may lack variety by sounding
memorized, over-rehearsed, apathetic, too
fast/slow, or too quiet.
Speaker displays discomfort in delivery
through choppy or ridged body movements
or gestures. Eye contact may be
inconsistent or overly focused.

11. Speaker does not move, or moves too much,
so that it becomes distracting to the
audience.
Visuals
Design
Message
Data
Opening & review slide are compelling
and exciting.
Images, text, and graphics are designed
intentionally and help the audience.
Clear message through claim headings
and “skimable” rolling storyline.
Data is cited and searchable.
Opening & review slide are clear and
helpful.
Images, text, and graphics help the
audience. Can work on intentional design.
Headings help guide viewer through
message.
Data is cited.
Opening & review slide are dull or
standard template used.

12. Images, text, and graphics are
unnecessary, not relevant, distracting,
or designed poorly.
Confusing claims/headings cause
audience to work to understand slide
message.
Data is not cited clearly.
Time Met time window, +/- 30 seconds. Met time window, +/-
60 seconds. Met time window, +/- 90 seconds.
INT 113 Module Six Discussion Sample: Economic Integration
Trade Elements (World Trade Organization Country Profile,
2015):
Major Trading Partners Exports: EU, Iraq, Russian Federation,
United States, UAE
Imports: EU, Russian Federation, China, United States, Iran
Major Imports/Exports Exports:
Agricultural products 11.5
Fuels and mining 8.7
Manufactures 76.1
Apparel, foodstuffs, textiles, metal manufactures, transport
equipment

13. (Central Intelligence Agency, 2015)
Imports:
Agricultural products 6.7
Fuels and mining 25.1
Manufactures 57.9
Machinery, chemicals, semi-finished goods, fuels transport
equipment
(Central Intelligence Agency, 2015)
Regional Trade
Agreements and
Member Countries
Economic Cooperation Organization; EFTA-Turkey; Egypt –
Turkey; EU –
Turkey; Republic of Korea – Turkey; Turkey- Albania; Turkey –
Bosnia and
Herzegovina; Turkey-Chile; Turkey – Macedonia; Turkey-
Georgia;
Turkey- Israel; Turkey – Jordan; Turkey- Mauritius; Turkey –
Montenegro;
Turkey- Morocco; Turkey – Palestinian Authority; Turkey-
Serbia; Turkey
Syria; Turkey - Tunisia
Business Observations:
termination of heavy
trading partners. The access to the EU, Russia, and Iran
is appealing.

14. be existing competition, but it also means an
existing skilled labor force.
ins trade agreements with much of the Middle
East, parts of Africa, as well as a large part of
Europe. The agreement with the EU gives access to 28 member
countries. This does increase the competition for
certain products, but it also makes Turkey an ideal place for
investment because of the access already
established.
References
Central Intelligence Agency. (2015). The world factbook:
Turkey. Retrieved from
https://www.cia.gov/library/publications/the-
world-factbook/geos/tu.html
World Trade Organization Country Profile. (2014). Turkey.
Retrieved from http://stat.wto.org/CountryProfiles/TR_E.htm