The document provides tips for building a blog that Google will rank highly. It advises focusing on content that your audience will love since Google prioritizes user experience. Blogs need to be user friendly with good SEO in order to help Google understand the content. Bloggers should engage their existing community and track changes in search algorithms over the long term to improve SEO through consistent effort rather than expecting immediate results.

1. BUILDING A BLOG THAT
GOOGLE WILL LOVE
auditwp.com/blog-seo/
design-bloggers-conference.com

2. Robert Neu
WordPress SEO & Usabity Expert
@rob_neu
design-bloggers-conference.com

3. GOOGLE LOVES THE
SAME STUFF YOUR
AUDIENCE LOVES
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4. design-bloggers-conference.com
WordPress is Awesome
User Friendly + Great SEO

5. This is basically how
Google sees the web.
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You’re going to have to
help them out.

6. Your Community is
Already Out There.
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7. Change is on the way.
You better keep track!
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8. Improving Your SEO is a
Long-Term Goal.
Don’t Give Up!
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9. Thank You!
plus.google.com/+RobertNeu
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