4 th sem reprt

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A
Seminar Report
On
“IMPACT OF GLOBALLIZATION”
Submitted for the partial fulfilment of the requirement of the
Degree
OF
BACHELOR OF TECHNOLOGY
IN
ELECTRONICS AND COMMUNICATION ENGINEERING
SUBJECT CODE 4EC10A
Submitted to: Submitted by:
Anshu mathur Shikha yadav
Assistant professor ECE( II yr IV sem )
Hum. &social science 12EJTEC075

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ACKNOWLEDGEMENT
I express my deepest sense of gratitude to my reverend guide
Prof. ANSHU MATHUR , ASSISTANT LECTURAR ,HUMANITIES & SOCIAL
SCIENCE DEPT,JIET SCHOOL OF ENGINEERING AND TECHNOLOGY FOR
GIRLS ,JODHPUR
For her countenance advice, adherent interest and pain taking nature.
She spent no pains in judicially correcting and expertly evaluating my
project work. It is pleasant opportunity to pay regards and sincere
thanks to her for her immediate help whenever I approached her.
SHIKHA YADAV
12EJTEC075
ECE
F1
CERTIFICATE

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This is to certify that the seminar entitled “IMPACT OF
GLOBALLIZATION” has been carried out by Shikha
yadav under my guidance in partial fulfilment of the degree of
bachelor of technology in ELECTRONICS & COMMUNICATION
of Rajasthan technical university, Kota during the academic,
Year 2013-14
(Prof. Anshu Mathur)
Internal Examiner ExternalExaminer
(Prof. Gaur Sanjay B.C.)
Head of Department

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-: Index :-
1. Abstract 5
2. What is globalization 6-7
3. Process of globalization 8
4. Impact of globalization 9-14
i. Positive impact
ii. Negative impact
5. Impact of globalization on 15-20
Developing countries & india
6. Effect of Globalization on Indian 21-23
Society
6. Impact on education &agriculture 24-26
7. Impact of globalisation on Indian 27-28
busjness culture
8. Conclusion 29
9. Bibliography 30

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ABSTRACT
Globalization in this paper concerns diffusion of idea, and technique of
doing business. Organised retailing and retailing through big shopping
complexes and malls is an idea, which is drawn from within and across
nations. Thus, this idea is necessarily global and expansion of this idea
is an integral part of globalisation. Growth of organized retail sector in
India is being seen by some as the next driver of the Indian economy
after the information technology boom. Some have argued that the
farmers are being exploited, prices are being manipulated and small
traders are being displaced by the corporate retailers. A recent
Parliamentary Standing Committee report on retails has made a
recommendation for "a blanket ban on domestic corporate
heavyweights and foreign retailers from entering into retail trade in
grocery, fruits and vegetables". Global studies on large scale retailing
have also contradictory views. Therefore, more intensive studies using
primary data are required for taking better policy decisions concerning
both organized and unorganized retails in India.

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What is globalization
Globalisation (or globalization) is the process of international
integration arising from the interchange of world views, products,
ideas, and other aspects of culture. Advances
in transportation andtelecommunications infrastructure, including the
rise of the telegraph and its posterity the Internet, are major factors in
globalization, generating further interdependence of economic and
cultural activities.
The term globalization has been increasing use since the mid-1980s and
especially since the mid-1990s. In 2000, the International Monetary
Fund (IMF) identified four basic aspects of
globalization: trade andtransactions, capital and investment movements,
migration and movement of people and the dissemination of knowledge.
Further, environmental challenges such as climate change, cross-
boundary water, airpollution, and over-fishing of the ocean are linked
with globalization. Globalizing processes affect and are affected
by business and work organization, economics, socio-cultural resources,
and the natural environment.
Globalization has had far reaching consequences to both the people
living in India and the economy in general. Defining what is meant by
globalization is important in the assessment of its advantages and
disadvantages to India. This is particularly crucial since the exclusion of
those who clearly support the phenomenon in its present form, that is,
those who believe that globalization has many advantages and that these
advantages will automatically be felt by the poor, also hold various and
divergent views concerning this process. People, who are opposed to

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globalization or those concerned with its possible detrimental impacts on
employment and poverty, constitute a wide political spectrum. It has
been opposed from the perspective of economic and cultural nationalism
by the extreme Right while liberals on the other hand are concerned
about the loss of national sovereignty since globalization minimizes the
effectiveness of the government to intervene in the regulation of labor
and capital, eradicate poverty, among other things (Hensman 2000).
There are numerous meanings attached to the term globalization. These
largely depend on the context and the individual whom is making
reference to the term. Even though there is no definite meaning or
definition of the term currently, there are some definitions that are worth
mentioning. According to Guy Brainbant, the process of globalization
encompasses the opening up of world trade, the establishment of
advanced communication methods, financial market internalization,
increased importance of multinational companies, the migration of
populations, increased mobility of people, goods, ideas, capital,
pollution, data, diseases and infections. The term not only refers to the
integration of global economies through unrestricted trade and financial
flows but also exchanges in knowledge and technology. Globalization
also includes unrestricted movement of labor between countries. Within
the context of India, globalization means that the economy is being
opened up to direct foreign investment by making facilities available to
the foreign companies so that they may invest in various sectors of
economic activities in India, clearing of obstacles and constraints to the
entry of multinational companies in India, allowing collaboration
between Indian and foreign companies and also encouraging the Indian
companies to take part in foreign ventures.
PROCESS OF GLOBALIZATION

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Globalization is the process by which a business or
company becomes international or starts to operate on an
international level. Globalization does not benefit the
majority of the world's population, including Canadians,
and is slowly growing to increasingly deadly proportions.
Globalization is the result of human innovation and
technological progress. Many people view globalization
in different ways. Globalization refers to the widening and
deepening interconnections among the world’s peoples
through all forms of exchange.
Globalization – Threat or Opportunity? Globalization is a
term used to describe the political, economic and cultural
climate of today’s world. Some say it is the movement of
people, language.The critical evaluation of the relationship
between political globalization and the emergence of global
terrorist threat Fear, pain and terror – these are the most
common expressions associated with 20th and especially
21st century. This period of time was not only the
beginning of terrorism...

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IMPACT OF GLOBALIZATION
THERE ARE TWO TYPES OF IMPACT OF
GLOBALIZATION...
1. Positive impact
• Resources of different countries are used for producing goods and
services they are able to do most efficiently.
• Consumers to get much wider variety of products to choose from.
• Consumers get the product they want at more competitive prices.
• Companies are able to procure input goods and services required at
most competitive prices.
• Companies get access to much wider markets
• It promotes understanding and goodwill among different countries.
• Businesses and investors get much wider opportunities for
investment.
• Adverse impact of fluctuations in agricultural productions in one area
can be reduced by pooling of production of different areas.
2. Negative impact
• Developed countries can stifle development of undeveloped and
under-developed countries.
• Economic depression in one country can trigger adverse reaction
across the globe.
• It can increase spread of communicable diseases.

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• Companies face much greater competition.
• This can put smaller companies, at a disadvantage as they do not
have resources to compete at global scale.
POSITIVE IMPACT OF GLOBALIZATION
Advantages of globalization....
There are numerous implications of globalization on the national
economy. The phenomenon has intensified competition and
interdependence between economies in the global market. In India, the
economic reforms have resulted in the overall economic growth. The
growth in the Gross Domestic Product has improved the global position
of India. The direction of growth has also been shifted within the
sectors. Initially, the primary sector generated a large percentage of the
GDP. Due to globalization, the service sector is now the main driver of
Indian economy. The overall rate of growth of India’s economy is one of
the major advantages of globalization in India owing to the fact that
during the 1970s, its rate of growth was as low as 3 percent. Countries
like Mexico, Brazil, Korea and Indonesia had their GDP doubling that of
India. Even though the 1980s saw the India’s growth rate doubling, it
was still lower than that of Indonesia, China and Korea. As such, India’s
position in the global arena has been improved from the time that it
became part of the globalized world. In 1991, India was ranked fourth
with regard to its economy. However, with the increase in the rate of
growth that it experienced with the liberalization of its economy, it
moved to the fourth place in 2001 (Pieterse 2004). Foreign direct
investment has also increased due to globalization in India. There are
also other sectors that have experienced growth owing to globalization
apart from the above mentioned area. These include India’s imports and

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exports. As such, globalization has resulted in fiscal consolidation,
growth in foreign exchange reserve, increased foreign investment and to
a considerable extent, control of inflation. All these have helped the
speeding up of growth of Indian economy. Globalization has seen an
increase in the number of fortune companies in India. The implication is
that there are more employment opportunities than before. This also
means that the standards of living have been raised with more wealthy
people being created due to the numerous opportunities that exist within
the country. The liberalization of trade which consequently led to
flexibilities in business policies to allow for equal opportunities for
multinational companies has therefore resulted in desirable impacts for
the overall Indian economy. New technologies and products have been
introduced in India and this has created new opportunities. The
multinational companies have made big investments and set up research
and development centers which have brought about positive impacts in
the lives of Indian people. As a result, India is among the lading
countries in information technology, business processing and research
and development investments. Globalization has also had positive
impacts on the social and cultural realm. By opening new opportunities
for employment, globalization has improved both economic and social
life of individuals. The standard of living has been raised and more
Indians can now enjoy the luxuries that were not known to them before.
The perceptions of ordinary Indians have also been changed through
increased cultural interaction through mediums. Indian companies are
now gaining more recognition in the global arena than before. Products
from other parts of the world are also finding their way into the Indian
market with more people being in a position to purchase them owing to
improved economic conditions. More Indians can also access goods
from other parts of the world owing to reduced prices. Generally,
globalization has improved the economic life of Indians due to more job

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opportunities as people are no longer worried about government jobs;
there are numerous multinational companies that pay more attractive
salaries than the government.
NEGATIVE IMPACT OF GLOBALIZATION
Disadvantages of globalization in India...
As much as there have been numerous economic gains attached to
globalization in India, there are also disadvantages. The rapid growth of
industries due to globalization has not brought about benefits for
everyone. There are various sectors that this growth has further
aggravated the conditions of particular groups within the Indian society.
Globalization has brought about rapid growth in the informal sector
which has resulted in undesirable impacts on the working population. As
much as it has led to the creation of jobs for many individuals,
globalization is also contributing to the suffering of people within the
informal sector. It is important to note that the informal sector is
deliberately not included in the labor legislation. For instance, informal
workers are not subject to the 1948 Factories Act which covers the
general working conditions, working hours, safety and health,
prohibition of child labor, basic amenities among other things (Stone
1996). With globalization finding its way into India, it is clear that its
consequences have been undesirable for workers in the informal sector.
Globalization has resulted in poor health, deplorable working conditions
and bondage. Employers have been able to impose working conditions
that are extremely hazardous due to chronic insecurity among worker.
For instance, the construction industry which is the second largest
employer in Indian has not taken into consideration the working
conditions of its employers. The employers are not concerned about the
hazards involved. The proportion of fatal accidents is very high with
some of the causes of serious injuries and deaths being crushes under
collapsing structures, electrocution, and being buried under mud (Menon
1999). As such, the plight of workers under globalization has been

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miserable. The fish processing industry also expresses the grave
consequences of globalization. The migrant women who work in this
industry are subjected deplorable work conditions. They are virtually
captives, forced to work in unhygienic conditions for long hours
deprived of minimum wages, and subjected to various kinds of coercion
including being sexually harassed (Goyal 2006). The negative impact of
globalization is also felt in the Indian agricultural sector. A great number
of laborers in this sector come from the ‘Scheduled Castes and Tribes’.
In other words, they are from communities that are most exploited
economically and oppressed socially under the caste system. The plight
of this population has been worsened by globalization owing to the need
to increase production to meet the growing demand from the global
markets. As such, globalization has resulted in increased poverty and
difficulties among particular populations in the Indian society. It has led
to forced labor since employers are using crude methods to enforce
bondage on the workers. All this is done with the aim of increasing
production while at the same time cutting costs. Human beings have
been turned into machines simply because of the need to increase profits
and be competitive in the global market. This form of ‘slavery’ is
especially rampant in the rural regions even though not exclusive to it.
The export production has also seen an increase in child labor since
liberalization (Vivekanandan 1996). More children have been forced to
work in industries even though it is clear that children are not supposed
to work. It is only in India where children are forced to work for long
hours and under deplorable conditions even though there are legislations
that are meant to protect children from any form of labor. From the
above mentioned cases, it is clear that as much as globalization has
resulted in economic gains for India, the people who work in the
industries are wallowing in extreme poverty apart from being subjected
to deplorable working conditions. As such, it may be argued that
globalization has only resulted in gains for the rich industrialists and
multinationals while the bulk of the population is languishing in poverty.
What it has done is to increase the gap between the rich and the poor to
levels that cannot be imagined. From this perspective, globalization has
worsened the conditions of individuals who are at the bottom of the

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social ladder. On a broader perspective, globalization has led to low-
income groups being increasingly undernourished due to the failure not
only to create more jobs but also to improve the working conditions for
this population. Apart from these impacts on particular groups,
globalization has also contributed to the destruction of the environment
through pollution and clearing of vegetation cover. With the
construction of companies, the emissions from manufacturing plants are
contributing to environmental pollution which further affects the health
of many individuals. The construction also destroys the vegetation cover
which is important in the very survival of both humans and other
animals.
Globalization has had both desirable and undesirable consequences for
India. These consequences have been felt from the general economy to
more specific conditions of life for the individual. As mentioned,
globalization has resulted in the growth of Indian economy which in turn
has improved the lives of many people. It has also created many
employment opportunities. However, it has also widened the gap
between the rich and the poor part from resulting in more oppression for
those at the bottom of the social ladder. However, it may be said that
globalization is inevitable in the twenty first century despite these
disadvantages considering the advances in information technology
which has led to more integration between nations. Various ills such as
inequality that it has created are also some of its inevitable consequences
which results from the competitive environment and the need to increase
production so as to meet the growing global demand. As such, it has
created both winners and loser in India with loses being workers in the
informal sector.

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Impact of Globalisation on Developing
Countries and India
Impact on India:
India opened up the economy in the early nineties following a
major crisis that led by a foreign exchange crunch that dragged
the economy close to defaulting on loans. The response was a
slew of Domestic and external sector policy measures partly
prompted by the immediate needs and partly by the demand of
the multilateral organisations. The new policy regime radically
pushed forward in favour of amore open and market oriented
economy.
Major measures initiated as a part of the liberalisation and
globalisation strategy in the early nineties included scrapping
of the industrial licensing regime, reduction in the number of
areas reserved for the public sector, amendment of the
monopolies and the restrictive trade practices act, start of the
privatisation programme, reduction in tariff rates and change
over to market determined exchange rates.
Over the years there has been a steady liberalisation of the
current account transactions, more and more sectors opened up
for foreign direct investments and portfolio investments
facilitating entry of foreign investors in telecom, roads, ports,
airports, insurance and other major sectors.
The Indian tariff rates reduced sharply over the decade
from a weighted average of 72.5% in 1991-92 to 24.6 in 1996-
97.Though tariff rates went up slowly in the late nineties it
touched 35.1% in 2001-02. India is committed to reduced tariff

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rates. Peak tariff rates are to be reduced to be reduced to the
minimum with a peak rate of 20%, in another 2 years most non-
tariff barriers have been dismantled by march 2002, including
almost all quantitative restrictions.
India is Global:
The liberalisation of the domestic economy and the increasing
integration of India with the global economy have helped step
up GDP growth rates, which picked up from 5.6% in 1990-91
to a peak level of 77.8% in 1996-97. Growth rates have slowed
down since the country has still bee able to achieve 5-6%
growth rate in three of the last six years. Though growth rates
has slumped to the lowest level 4.3% in 2002-03 mainly
because of the worst droughts in two decades the growth rates
are expected to go up close to 70% in 2003-04. A Global
comparison shows that India is now the fastest growing just
after China.
This is major improvement given that India is growth rate in
the 1970's was very low at 3% and GDP growth in countries
like Brazil, Indonesia, Korea, and Mexico was more than twice
that of India. Though India's average annual growth rate almost
doubled in the eighties to 5.9% it was still lower than the
growth rate in China, Korea and Indonesia. The pick up in GDP
growth has helped improve India's global position.
Consequently India's position in the global economy has
improved from the 8th
position in 1991 to 4th
place in 2001.
When GDP is calculated on a purchasing power parity basis.
Globalisation and Poverty:
Globalisation in the form of increased integration though trade
and investment is an important reason why much progress has
been made in reducing poverty and global inequality over
recent decades. But it is not the only reason for this often

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unrecognised progress, good national polices , sound
institutions and domestic political stability also matter.
Despite this progress, poverty remains one of the most serious
international challenges we face up to 1.2 billion of the
developing world 4.8 billion people still live in extreme
poverty.
But the proportion of the world population living in poverty has
been steadily declining and since 1980 the absolute number of
poor people has stopped rising and appears to have fallen in
recent years despite strong population growth in poor countries.
If the proportion living in poverty had not fallen since 1987
alone a further 215million people would be living in extreme
poverty today.
India has to concentrate on five important areas or things to
follow to achieve this goal. The areas like technological
entrepreneurship, new business openings for small and medium
enterprises, importance of quality management, new prospects
in rural areas and privatisation of financial institutions. The
manufacturing of technology and management of technology
are two different significant areas in the country.
There will be new prospects in rural India. The growth of
Indian economy very much depends upon rural participation in
the global race. After implementing the new economic policy
the role of villages got its own significance because of its
unique outlook and branding methods. For example food
processing and packaging are the one of the area where new
entrepreneurs can enter into a big way. It may be organised in a
collective way with the help of co-operatives to meet the global
demand.
President Bush's recent proposal to eliminate all tariffs on all
manufactured goods by 2015 will do it. In fact it may
exacerbate the prevalent inequalities.
GDP Growth rate:
The Indian economy is passing through a difficult phase caused

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by several unfavourable domestic and external developments;
Domestic output and Demand conditions were adversely
affected by poor performance in agriculture in the past two
years. The global economy experienced an overall deceleration
and recorded an output growth of 2.4% during the past year
growth in real GDP in 2001-02 was 5.4% as per the Economic
Survey in 2000-01. The performance in the first quarter of the
financial year is5.8% and second quarter is 6.1%.
Export and Import:
India's Export and Import in the year 2001-02 was to the
extent of 32,572 and 38,362 million respectively. Many Indian
companies have started becoming respectable players in the
International scene. Agriculture exports account for about 13 to
18% of total annual of annual export of the country. In 2000-01
Agricultural products valued at more than US $ 6million were
exported from the country 23% of which was contributed by
the marine products alone. Marine products in recent years
have emerged as the single largest contributor to the total
agricultural export from the country accounting for over one
fifth of the total agricultural exports. Cereals (mostly basmati
rice and non-basmati rice), oil seeds, tea and coffee are the
other prominent products each of which accounts fro nearly 5
to 10% of the countries total agricultural exports.
Where does Indian stand in terms of Global Integration?
India clearly lags in globalisation. Number of countries have a
clear lead among them China, large part of east and far east
Asia and eastern Europe. Lets look at a few indicators how
much we lag.
•Over the past decade FDI flows into India have
averaged around 0.5% of GDP against 5% for China
5.5% for Brazil. Whereas FDI inflows into China
now exceeds US $ 50 billion annually. It is only US
$ 4billion in the case of India
•Consider global trade - India's share of world

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merchandise exports increased from .05% to .07%
over the pat 20 years. Over the same period China's
share has tripled to almost 4%.
•India's share of global trade is similar to that of the
Philippines an economy 6 times smaller according
to IMF estimates. India under trades by 70-80%
given its size, proximity to markets and labour cost
advantages.
•It is interesting to note the remark made last year by
Mr. Bimal Jalan, Governor of RBI. Despite all the
talk, we are now where ever close being globalised
in terms of any commonly used indicator of
globalisation. In fact we are one of the least
globalised among the major countries - however we
look at it.
•As Amartya Sen and many other have pointed out
that India, as a geographical, politico-cultural entity
has been interacting with the outside world
throughout history and still continues to do so. It has
to adapt, assimilate and contribute. This goes
without saying even as we move into what is called
a globalised world which is distinguished from
previous eras from by faster travel and
communication, greater trade linkages, denting of
political and economic sovereignty and greater
acceptance of democracy as a way of life.
Consequences:
The implications of globalisation for a national economy are

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many. Globalisation has intensified interdependence and
competition between economies in the world market. This is
reflected in Interdependence in regard to trading in goods and
services and in movement of capital. As a result domestic
economic developments are not determined entirely by
domestic policies and market conditions. Rather, they are
influenced by both domestic and international policies and
economic conditions. It is thus clear that a globalising
economy, while formulating and evaluating its domestic policy
cannot afford to ignore the possible actions and reactions of
policies and developments in the rest of the world. This
constrained the policy option available to the government
which implies loss of policy autonomy to some extent, in
decision-making at the national level.
~

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Effect of Globalization on Indian society
“Critics of globalization contend that, even if increased trade
promotes material prosperity, it comes with a high spiritual and
cultural cost, running roughshod over the world’s distinctive
cultures and threatening to turn the globe into one big, tawdry
strip mall.”
RELIGION
India is the birth place of Dharmic religions such as Hinduism,
Buddhism, Jainism and Sikhism. Dharmic religions, also known
as Indian religions, are a major form of world religions next to the
Abrahamic ones. India is one of the most religiously diverse
nations in the world, with some of the most deeply religious
societies and cultures. Religion still plays a central and definitive
role in the life of most of its people. Despite the strong role of
religion in Indian life, atheism and agnostics also have visible
influence along with a self-ascribed tolerance to other faiths.
Impact
Along with Christian religion came the rest of British or Western
culture, thought and customs and the gradual end of traditional
ways of life. Thus our traditional religions and cultures were
gradually subverted or eliminated. The new Indian converts to
Christianity were encouraged not only to give up their religion but
their culture, which often had religious or spiritual implications as
well. A good Indian Christian convert would dress like an
Englishman and emulate English manners in all things. Thus in
India the Hindus who converted to Christianity were encouraged
to think, behave and live like Englishmen.
SOCIETY
The traditional Indian culture is defined by relatively strict social
hierarchy. From an early age, children are reminded of their roles
and places in society. Several differences such as religion divide

3
culture. However, far more powerful division is the traditional
Hindu bifurcation into non-polluting and polluting occupations.
Strict social taboos have governed these groups for thousands of
years. Among developing countries, India has low levels of
occupational and geographic mobility. People choose same
occupations as their parents and rarely move geographically in the
society.
Family:
India for ages has had a prevailing tradition of the joint family
system. Arranged marriages have the tradition in Indian society
for centuries. Overwhelming majority of Indians have their
marriages planned by their parents and other respected
familymembers, with the consent of the bride and groom.
Although women and men are equal before the law and the trend
toward gender equality has been noticeable, women and men still
occupy distinct functions in Indian society. Woman's role in the
society is often to perform household works and pro bono
community work.
Greeting:
Namaste, Namaskar or Namaskaram is a common spoken
greeting or salutation in the Indian subcontinent. When spoken to
another person, it is commonly accompanied by a slight bow
made with hands pressed together, palms touching and fingers
pointed upwards, in front of the chest.
Festivals:
India, being a multi-cultural and multi-religious society,
celebrates holidays and festivals of various religions. The 3
National holidays in India, are the Independence Day, the
Republic Day and the Gandhi Jayanti, Popular religious festivals
include the Hindu festivals of Diwali, Durga puja, Holi,
Rakshabandhan, Dussehra, Ramzaan etc.
Impact
1. Nuclear families are emerging.
2. Divorce rates are rising day by day.

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3. Men and women are gaining equal right to education, to earn,
and to speak.
4. ‘Hi’, ‘Hello’ is used to greet people in spite of Namaskar and
Namaste.
5. American festivals like Valentines day, Friendship day etc. are
spreading across India.
CLOTHING
Traditional Indian clothing for women are the saris and also
Ghaghra Cholis For men, traditional clothes are the Dhoti, Kurta.
In southern India men wear long, white sheets of cloth called
dhoti with shirts. Women wear a sari draped over a simple or
fancy blouse. This is worn by young ladies and woman. Little girls
wear a pavada.
Traditionally, the red bindi (or sindhur) was worn only by the
married Hindu women, but now it has become a part of women's
fashion
Impact
Indo-western clothing, the fusion of Western and Sub continental
fashion is in trend. Wearing jeans, t-shirts, mini skirts have
become common among Indian girls.
PERFORMING ARTS
Music
The music of India includes multiples varieties of religious, folk,
popular, pop, and classical music. India's classical music includes
two distinct styles: Carnatic and Hindustani music. It remains
instrumental to the religious inspiration, cultural expression and
pure entertainment.
Dance
Indian dance too has diverse folk and classical forms.
Bharatanatyam, kathak, kathakali mohiniattam, kuchipudi, odissi
are popular dance forms in India. Kalarippayattu or Kalari for
short is considered one of the world's oldest martial art. There
have been many great practitioners of Indian martial Arts

3
including Bodhidharma who supposedly brought Indian martial
arts to China.
Impact
1. Indian Classical music has gained worldwide recognition.
2. Western music is becoming very popular in our country.
3. Fusing Indian music along with western music is encouraged
among musicians.
4. More Indian dance shows are held globally.
Education and Employment
School buildings are available in few villages but number of
teachers is inadequate in primary schools. Benches, boards and
other facilities are of sub-standard quality. There is, however, one
positive development that girls are attending the schools in the
villages. Also the number of students attending graduate and post
graduate courses is increasing but awareness among students
from rural areas lacks towards technical education and that is the
single reason that most of the students from rural areas are
unable to secure employment.
Technology, Culture and Social Values
Technology has failed to percolate to villages in absence of
electricity and other communication infrastructure. Few people
know about the internet. However, well-to-do families have
availed DTH and dish TV facilities. Mobile connections are
increasing in rural areas but at slower pace. There are no small
scale industries in villages to provide employment to educated
youth. India’s real culture is still preserved in rural life. New
advancement of technology has not much influence in rural areas.
People still prefer to wear dresses of old fashion and celebrate
festivals in old styles. Folk dances and folk songs are still popular
among villagers. Culture is still untouched and unaffected by
western influence. Globalization has no impact on rural life as
standards of living are suboptimal but migration of people is

3
taking place and poor people are moving to urban areas in search
of employment.
Agriculture
Globalization does not have any positive impact on agriculture.
On the contrary, it has few detrimental effects as government is
always willing to import food grains, sugar etc whenever there is a
price increase of these commodities. Government never thinks to
pay more to farmers so that they produce more food grains but
resorts to imports. On the other hand, subsidies are declining so
cost of production is increasing. Even farms producing fertilizers
have to suffer due to imports. There are also threats like
introduction of GM crops, herbicide resistant crops etc.
Other changes in social and cultural life
· Access to television grew from 10% of the urban population
(1991) to 75% of the urban population (1999).
· Cable television and foreign movies became widely available for
the first time and have acted as a catalyst in bulldozing the
cultural boundaries.
· All these technologies have changed perceptions and dreams of
ordinary people.
· Unmarried boys and girls are sharing same apartment and
staying away from their parents.
· Indian youths leaving education in mid-way and joining MNC's
· There has been a increase in the violence, particularly against
women.
· Scientific and technological innovations have made life quite
comfortable, fast and enjoyable.
· More availability of cheap and filthy material (CD's or DVD's of
Hollywood movies, porn movies, sex toys, foreign channels like
MTV) in the name of liberalization.
· In India, land-line or basic phone was a prestige symbol few
years back but now you find people riding bicycle with a mobile in

3
hand, talking or listening music or even clicking cameras of their
phones targeting pretty girls or ladies.
· Society has become more open compared to its earlier
conservative look due to exposure to other cultures through DTH
or cable network.
· This has contributed to dating, celebration of friendship
days/valentine day, and resulted to rising number of call girls and
makes them more prone to sexually transmitted diseases.
· People are less worried for government jobs as MNC's and
private or public sector are offering more lucrative jobs.
· People are more wary of the world events and have a direct
opportunity to participate in world politics and economy. As a
result of this, a new middle class has emerged. This class is a
fusion of Indian and western value system. It is unique and
characteristic of globalization.
· Extension of internet facilities even to rural areas.
· In place of old cinema halls, multiplex theatre is coming up.
· Old restaurants are now replaced by Mc. Donalds. Fast food and
Chinese dishes have replaced juice corners and Parathas.
· More inflow of money has aggravated deep rooted problem of
corruption?
· More scandals and scams compared to pre-globalization era.
· Girls being blackmailed by their ex-boy friends using MMS
· Ban on TV channels for showing sex and violence violating all
norms
· Girls being raped in moving vehicles
· There is deterioration in social values as evident from less
respect for ladies and older people.
IMPACT OF GLOBALISATION ON INDIAN
BUSINESS CULTURE
The Indian economy had been booming for the past few years.
The country held great promise for the future. Liberalized foreign
policies had unleashed the entrepreneurial spirit of its people and
many multi-national firms, attracted by the dusty plains of
Deccan, had already set up big offices throughout the nation.

3
The foreign culture can have both positive and negative influence
on people and business firms. New ways of thinking and working
may develop leading to higher efficiency. A few examples of
impact of foreign culture on business practices are given below:
· Indian companies adopting international accounting standards.
· Just-in-time and other more efficient techniques of inventory
control.
· Flexitime and new practices of human resource management.
· Social responsibility and business ethics ideas.
· Improvement in corporate governance practices.
· Customer relationship management practices.
· Inflow of foreign funds.
· Healthy competition with foreign products.
The business sector in India is highly promising in the present
scenario. The impact of globalization has changed the business
procedure in India in terms of psychology, methodology,
technology, mindset work culture etc. Newer challenges, newer
opportunities are day-by-day in front of Indian industries, which
are profitable and prospective.
The fundamental scope of doing business in India is lying with its
people. The huge population of India has created a large
unsaturated market of consumers. This is one of the reasons why
global companies are very much interested in doing business in
India. In the post globalization era this scope has increased
immensely for global multinational companies as Government of
India has also played a very crucial and supportive role in this
respect through liberalized policies and legislative structure.
Let us glance through a few situations that have arisen in India
post liberalization
1. Shifting of Agriculture worker to industry sector
2. Urbanization –People are shifting from rural to urban areas.
3. Opening up of trade market –export import boom.
4. Big open saturated market for products
5. A growing market for high quality and low price product
6. Gradual increase of organized retail chain.

3
7. Growing number of Merger and Acquisitions.
8. Lucid license policies for overseas Multinational Corporation.
9. High growth rate is showing economic prosperity in India.
10. Indian Market leaders going global.
But there are certain negative impacts occurred aftermath the
globalization impact in India, which are as follows –
1) Unequal distribution of wealth disparity in income.
2) Rapid privatization government driven public sector units are
on sale.
3) Uneven growth in respect of different sectors.
4) Extreme mechanization is reducing demand for manual
labours.
5) Both employee and consumer exploitation are on rise by
private sector.
-: Conclusion :-
Overwhelming impact of globalization can be observed on the
Indian culture? Every educated Indian seems to believe that
nothing in Hindu India, past or present, is to be approved unless
recognized and recommended by an appropriate authority in the
West. There is an all-pervading presence of a positive, if not
worshipful, attitude towards everything in western society and
culture, past as well as present in the name of progress, reason

3
and science. Nothing from the West is to be rejected unless it has
first been weighed and found wanting by a Western evaluation.
“Swami Vivekananda foresaw the dangers of Globalization as
early as in 1893 when he spoke at the Parliament of World
Religions in Chicago. To quote his soul-stirring words: 'Shall India
die? Then, from the world all spirituality will be extinct, all sweet-
souled sympathy for religion will be extinct, all ideality will be
extinct; and in its place will reign the duality of lust and luxury as
the male and female deities, with money as its priest, fraud, force,
and competition its ceremonies, and human soul its sacrifice.
Such a thing can never be'.” Precisely such a terrible thing is
taking place in India today on account of the inexorable and
immutable process of Globalization. In the end we can say that,
every step of movement towards economic, political and cultural
modernization, taken by the state in India, is responded to by the
people with an enhanced sense of self-consciousness and
awareness of identity. Cultural modernization, sponsored by the
forces of globalization, is resented if it encroaches upon or does
not promote the core cultural values of society, its language, social
practices and styles of life. The vigour of the renewed sense of self-
awareness generated among the members of the local cultures
and communities is such as to succeed in making adaptive
reconciliation with the forces of globalization.
BIBLIOGRAPHY
1. Wikipedia
2. Google
3. A Book on impact of globalization by Amartya Sen.

4 th sem reprt

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