30miao's mobile gift card & coupon service, a closed-loop mobile marketing cross online and mobile for retailers, fast food, spa, travel and other services.

1. Version 2.4c © 30miao Inc. 2009~2010
Mobile Ticketing Service
Build Mobile Gift Card & Coupon Easily
Q2. 2010

2. Version 2.4c © 30miao Inc. 2009~2010
Consumer Driven Market
Internet is not only medias to approach consumers, but also e-commerce
channels to deliver service and goods
Mobile is always online, real-time, anywhere with “YOU” (consumers)!
Consumers driven momentum has new service model available, made
retailer service among internet, mobile, and chain store seamlessly.

3. Version 2.4c © 30miao Inc. 2009~2010
Mobile Ticketing: Easy Life
30miao’s mobile ticketing service is the closed loop service model which
can make coupon and gift card service between digital and physical
stores to meet the integrated service with consumers’ mobile phones.
Mobile Coupon: YOU can get coupon anywhere, e.g. online, offline,
outdoor… by your phone,
Mobile Gift Card: YOU can buy gift card anywhere by your phone, and
easily express the gift cards to your family members and friends.

4. Version 2.4c © 30miao Inc. 2009~2010
Marketing Planning
Mobile Coupon M-coupon Redemption
M-Reward Planning
New M-Loyalty
VIP Program M-VIP
Data Analysis
Why Merchants Need M-Ticket

5. Version 2.4c © 30miao Inc. 2009~2010
Entice
M-Coupon
M-Gift Card
Online Marketing
Enrich
Mobile Coupon
POP
Video Show
Enable
Shelf
Tag/Reward
Planning
Cross-Selling
Service
Gift Card
Reward Planning
Lead to Sales by Mobile Ticketing Service
Extend
M-Ticketing Available

6. Version 2.4c © 30miao Inc. 2009~2010
All-in-One Service (sample)
All the tickets (gift card, VIP card, coupon) can been placed over all the internet and
mobile, been crossover internet and mobile, lead consumption! Making tipping point
from internet to mobile.
M-card
Mobile
Promotion

7. Version 2.4c © 30miao Inc. 2009~2010
How to Build the M-Ticketing Services
30miao’s system supports marketing data import and export easily, and set
up the link with marketing system quickly.
30miao’s system can convert IDs of existing coupon and gift card to 2D
barcode, easily track them. Don’t change the existing IT system much
more.
30miao’s system has high security control, transaction process in back-
end; and CheckBox support independent CA management.
30miao’s system supports all the mobile phones which is MMS available,
and 100% smart phones.
30miao’s service can integrate your online and offline marketing together.

8. Version 2.4c © 30miao Inc. 2009~2010
How to Build the M-Ticketing Services
30miao’s platform support marketing data import and export; and easily
connect marketing tool and system.

9. Version 2.4c © 30miao Inc. 2009~2010
M-Gift Card: MMS Ticket with DRM
MMS with 2D barcode, easy-delivery, 100% available, with DRM ( digital
right management) keep one ticket for one users
MMS Preview
when you issue
gift card
Can’t forward

10. Version 2.4c © 30miao Inc. 2009~2010
M-Gift Card: Mobile Application
Mobile application is easy-download.
Standard version for all the JAVA phones
Advanced version, supports more than
mobile phones which cover S60/S40,
Win Mobile, Linux, and others, iPhone
and Android available later. Mobile App
easily synchronize with all the service.
Application:
– Home page: events and simple DM;
– Membership Card: support multiple
membership cards stored in;
– Coupon & Ticket: store all the
coupons and tickets, the expired will
be deleted once synch;
– Yellow Page: show the service
catalog
– Updating: support all the wireless
and Wi-Fi

11. Version 2.4c © 30miao Inc. 2009~2010
M-POS CheckBox: High Security
The CheckBox is the device which can scan and check mobile 2D barcode
based ID of tickets, vouchers (coupons), gift cards, micro-payment and
other application for travel service, retailers, other consumer markets.
management function, such as scanning, checking, data transferring,
reporting and others. Independent Working. High Security (Linux OS,
CA available...
Features:
• Scan Window
• 3.5” Screen
• Key Board (data Input)
• Simple Printer
• Always Online: WIFI, wireless (e.g. GPRS), and other brand bands.
• Several USB interfaces and other communication

12. Version 2.4c © 30miao Inc. 2009~2010
One Platform Generates Several App.
Mobile Gift Card
Mobile Loyalty Program
Mobile Coupon

13. Version 2.4c © 30miao Inc. 2009~2010
… … …… …
Sales
Driven
Coupon
Gift Card
Customer
Mgmt
Gift
Card
&
Reward
card
…
Monitoring
Reporting
Value Driven Services
Consumer
Database
Digital
Media
placement
Mobile
Phone
Coupon
&
Ticket
Mobile
Phone
Reward
Card
Monitoring
Reporting
30MIAO
Full Chain
Service
Analysis
Position
Budget
Target
Database
marketing
Consumer
Life Style

14. Version 2.4c © 30miao Inc. 2009~2010
From the Fresh to the Loyalty
Take the first experience
1.Interactive with Media
Get the first time
2. Use Mobile Coupon
or Ticket
3. Become Member,
78%，，，，got involve
In the interactive
32.7%，，，，download mobile
Coupon or use mobile ticket
21%, become the member after
The event
Every event can
Entice Consumers
to Become your
member

15. Version 2.4c © 30miao Inc. 2009~2010
Service & Retailer
It has me to enjoy life

16. Version 2.4c © 30miao Inc. 2009~2010
The Benefits
Consumers:
– Bring and manage coupon, reward card and gift card on mobile
phone;
– Make them visible & interactive;
– Link to more YOUR services online;
– Get preferred messages just-in-time;
– Share more with your friends;
– Green!
Merchants:
– Bring more convenient to consumers;
– Enhance consumer’s loyalty with mobile and internet;
– Increase revenue, Improve sales;
– Low cost and risk in operation without more investment;
– Real time tracking your business operation;
– Make end2end marketing and service;

17. Version 2.4c © 30miao Inc. 2009~2010
30MIAO: About
30MIAO, commit to the mobile ticketing services for the consumer
market.
The team has rich experience in online and mobile marketing, expertise
in multinational corporate management :
Foresight and solid performance in mobile and internet services;
Successful experiences in online and mobile marketing for top brands,
such as Nokia’s WidSets and others; and niche mobile solution
services, such as China PingAn and others;
More than 25 years experiences in enterprise management solution,
such as ERP, CRM, SCM (VMI-HUB), successful delivery in
multinational enterprises.
Rich consumer insight in consumer market, such as retailers, fast food,
travel industry, and others;

18. Version 2.4c © 30miao Inc. 2009~2010
Thank You!
Stan Chu
Twitter: stanchu
linkedin.com/in/stanchu