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“ Don’t Give Up on Small Business” A Presentation for Delta Sigma Pi University of St. Thomas
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
ABOUT ,[object Object]
About Dan Derosier ,[object Object],Fortune #20 @ $96B Epiphany – Infor(Public) Three Deep – Private Co-founder and VP
Three Deep Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Recognize any of these brands? These are just some of our many clients that we are proud to serve
Industry Statistics US Estimated Advertising Market ,[object Object],[object Object]
SMALL BUSINESS ,[object Object]
Small Business How Important ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Small Business Revenue Segments
COMPANIES ,[object Object]
Big versus Small Companies # of Pro Athletes vs. Fortune 5000 CEO’s ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Big versus Small Companies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Big versus Small Companies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Big Company versus Small Email From A Job Applicant
[object Object]
PASSION ,[object Object]
Find Your Passion The Three Circles of the Hedgehog Concept Jim Collins – Good to Great
What are you deeply  passionate about ? ,[object Object]
What can you be  best in the world  at? ,[object Object]
What best drives your  economic engine ? ,[object Object],[object Object]
PERSONALITY ,[object Object]
Leverage Your Personality Know What Your Good At ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Assertiveness Passivity
Leverage Your Personality  Know What Your Good At ,[object Object],[object Object]
Leverage Your Personality  Know What Your Good At ,[object Object],[object Object]
JOB EXPERIENCE ,[object Object]
Job Experience Get It or Create It ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://education-portal.com/articles/10_Ways_for_New_College_Graduates_to_Gain_Job_Experience.html
Job Experience - Get It or Create It Interactive Marketing Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Free or nearly free technologies…educate yourself!
INTERVIEWS ,[object Object]
Preparation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Interview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Follow-up ,[object Object],[object Object],[object Object],[object Object],[object Object]
Thank You Example
The Offer ,[object Object],[object Object],[object Object],[object Object]
ON THE JOB ,[object Object]
On The Job Now What? ,[object Object],[object Object],[object Object],[object Object],[object Object]
YOUR STORY ,[object Object]
Your Story What Is The Next Chapter? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
ANY QUESTIONS? ,[object Object],[object Object],THANK YOU!

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Don't Give Up on Small Business

Editor's Notes

  1. We have hired many students from St. Thomas My step-son graduated in 2003 My son Derek is a freshman here.
  2. Whether you are a business major, engineering or marketing major, the internet is having more
  3. Your odds of running a Fortune 500 company are about the same as being a top professional athlete in one of the top major sports.
  4. Resources: One of the biggest differences between these two environments is the amount of resources available. And not just money, but availability of up-to-date equipment and expert consultants. Advantage – Big Impact: It is really hard to feel like you are having a big impact on the business. There are generally thousands of employees and you have a very specific task. At a small company, the work you do can immediately incorporated into the next meeting or presentation, and how well your job directly contributes to the success of the business. Advantage – Small Pace: Sometimes projects can take a long time to move forward at big companies. Large corporations take the extra time to dot all the i’s and cross the t’s, and make sure that all reviews and business due diligence is performed before moving forward. Advantage – Small Best Practices: Big companies have a deep corporate history, and have put into place best practices on getting things done; from performance management, human resource policies & process discipline. Advantage - Big Development Opportunities: Big companies have a variety of projects that you have the opportunity to contribute to (stretching your skills), as well as classes available for learning important non-technical skills such as hiring, people and project management, career development, and leadership skills. Small companies don’t have the money to commit to developing their employees that large companies do, but you get to take more ownership of projects. Advantage – Even Dependence: If you preference is to be dependent on a company, big is better suited for you. The more independent you are, the better fit a small company is for you. If you require more guidance and like more structure and definition in your position, then a big company is likely the place to start. Advantage - Even
  5. Resources: One of the biggest differences between these two environments is the amount of resources available. And not just money, but availability of up-to-date equipment and expert consultants. Advantage – Big Impact: It is really hard to feel like you are having a big impact on the business. There are generally thousands of employees and you have a very specific task. At a small company, the work you do can immediately incorporated into the next meeting or presentation, and how well your job directly contributes to the success of the business. Advantage – Small Pace: Sometimes projects can take a long time to move forward at big companies. Large corporations take the extra time to dot all the i’s and cross the t’s, and make sure that all reviews and business due diligence is performed before moving forward. Advantage – Small Best Practices: Big companies have a deep corporate history, and have put into place best practices on getting things done; from performance management, human resource policies & process discipline. Advantage - Big Development Opportunities: Big companies have a variety of projects that you have the opportunity to contribute to (stretching your skills), as well as classes available for learning important non-technical skills such as hiring, people and project management, career development, and leadership skills. Small companies don’t have the money to commit to developing their employees that large companies do, but you get to take more ownership of projects. Advantage – Even Dependence: If you preference is to be dependent on a company, big is better suited for you. The more independent you are, the better fit a small company is for you. If you require more guidance and like more structure and definition in your position, then a big company is likely the place to start. Advantage - Even
  6. Our Hedgehog Concept reflects deep understanding of the three circles: 1) what we can be passionate about, 2) what we can be the best in world at, and 3) what best drives our economic or resource engine. We understand that nothing great can be accomplished without passion, and we limit our primary arenas of activity to those for which we have great passion.
  7. “ I know you already know this, but…” Read up on the company – Best Places to Work example Remove Questionable Jewelry example/Chewing gum
  8. Remember, your interview is like a sales call
  9. Thank them again Restate your interest Personalize it
  10. Do Completed Staff Work: “ Do not worry your manager with long explanations and emails. Writing an email to your manager does not constitute completed staff work, but writing an email for him to send to someone else does. Your views should be placed before him in finished form, so that he can make them his views simply by signing his name. In most cases, completed staff work produces a single document or presentation prepared for the manager’s use without accompanying comment. If the document stands on its own feet, it will speak for itself; if the manager wants further comment or explanation, he will ask for it.”
  11. Smarts are obviously important but you have to be able to adapt to your business environment and surroundings to be successful.