Data Center TransformationVirtualizationProsenjit Bhattacharjee
Evolution of  a Datacenter Server RoomHub Room
Data Center: A Simplified ViewAPPLICATIONSDATA/INFODATA/INFODATACENTERUSERS
What is Data Center Infrastructure?ApplicationsDATA/INFOStorageServersDC NetworkLAN/SAN/IPCCore/DistributionDC facilitiesOperations
ProcessOrderCheckCreditShipOrderBillCustomerUpdateCust SvceServers Are EverywhereData CenterBranch / WANShipOrderCheckCreditBill CustomerUpdate Cust SvceProcessOrderCustomer Hits “Buy”Order CompletePremium Customer?Billing NotificationEnter OrderConfirmShipment…CRMNotify Sales RepUpdateRecordsERPUpdate InventoryWANCheck InventorySCMCredit ApprovedCredit Override requiredIntranetCheck AvailabilityUpdate Call CenterInitiate BillingAcctsCheck Account BalanceUpdate ContractsUpdate Call CenterCustomer MasterCheck Customer DBDeliver OrderCheckCreditPurchasing…XMLPack & Ship OrderExtranetLogisticsEDIProcure MaterialWarehouse SOAPExtended EnterpriseCheck Credit HistoryCredit
Evolution of  a Datacenter Complexity, Cost, PowerUniversal I/OUbiquitous Connectivity
Evolution of  a Datacenter What if we could shrink an entire Datacenter into a single 42 U Rack ??
Data Center Evolution Towards IT as a ServiceApplication-Based SilosExternalCloud ServicesZones ofVirtualizationITaaS(aka Internal Cloud)AppsServersNetworkStorageFrom silos…                              …to Dynamic Data CentersStandardizeVirtualizeSelf-ServiceConsolidateAutomateCentralize
From Today’s Data Center to “Cloud”Cloud OS: Assigns and arranges virtualized resources dynamically for applications and workloadsTiered Apps,Composite AppsTraditional AppsAppsGrid AppsCloud OSSystem MgmtVirtualizationVirtualizationVirtualizationVirtualizationExtendedIP InfraCPUStorageCPUStorageNetworkExtended IP Infra: The IP network with abstractions to support thecloud model (e.g. security, SLA enablement)
BenefitsIncreased resource utilization
Decreased power and cooling
Faster provisioning
Higher availability
Business continuityVirtualization is not a “Magic Wand”Great Benefits but also New ChallengesNew ParadigmVirtual Machine is the New “Atomic Unit”
Dynamic Movement of VMs / Applications
New Options: VDI, Clouds, Workload PortabilityInfrastructurePer-Virtual Machine services required
Multi-Core CPU’s, More I/O Bandwidth
New emphasis on Security, Trust, QoSOrganizationBreaks Current Organizational Model
Reduces Visibility into ‘Hidden’ Resources
Requires Continuous Availability/ProvisioningCrossing the Chasm … Virtualization at Scale?ComputeVirtualizationTodayMain StreetData
Process
Skills
OrganizationTornadoEarlyAdoptersChasmTotalAssimilationSource: TCG AdvisorsCurrent architecture will not support compute virtualization at scale
Today:
Silo’ed islands of virtualization  Cost shift vs. savings
Piece part assembly  High systems integration costs
Result: decreasing ROI and responsiveness with increasing virtualizationAutomation FrameworkRemote Support and RecoveryVirtual & Physical NIC Config and Multi-server ManagerPhysical and Logical Server Migration Capacity and Resource ManagerVirtual Server Manager Virtual Machine Deployment ManagerOS Deployment  ManagerVirtualization Incumbents have low Incentives to Move Away from Bolt-On ArchitectureVendors “simplify” by adding another layer and providing professional services
Result - Legacy Server vendors have cobbled  together software layers to manage hardware
Result is a complex stack of management software to support serversAccidental ArchitectureLow-level Server Monitor and Configuration ManagerOS Patch/Update ManagementHW Power ManagerHW Performance Manager HW Device Monitor and Configuration Manager	Server vendor revenues driven by service & software to manageSoftware AgentsDatabases
Datacenter 3.0 FrameworkLocation FreedomHWFreedomProvisioningFreedomBusiness ProcessFreedomInter-CloudPrivate CloudsUnified ComputingUnified FabricData Center Networking
Phase 1:  Data Center NetworkingDC Interconnect SolutionsApplication Switching SolutionsSAN Switching SolutionsDC Edge RoutingWAN OptimizationMDS 9000 FamilyASA and ACE FamiliesEthernet Switching and Unified Fabric SolutionsCatalyst FamilyNexus Family
Virtualized Services (FW, LB etc)NetworkVirtualization Virtual MachinesAppServer VirtualizationOSServer PoolVirtual VolumesStorage VirtualizationStorageStorageFabricPhysical PoolVolumesPhase-2: Virtualization in the DatacenterNetwork VirtualizationVirtual Device ContextsVirtual Firewall & Load Balancer ContextsUnified FabricUsersVLANs, QOS, VSANs, Zones
Virtual Context, Virtual Firewalls,
FCoE, VDC’s, VPC, Priority QueueingIP / MPLS IP / MPLS VPNsVPNsVirtual I/OVLANsVLANsServer Virtualization AppAppAppAppVN-Link

20th March Session Three by Prosenjit Bhattacharjee

  • 1.
  • 2.
    Evolution of a Datacenter Server RoomHub Room
  • 3.
    Data Center: ASimplified ViewAPPLICATIONSDATA/INFODATA/INFODATACENTERUSERS
  • 4.
    What is DataCenter Infrastructure?ApplicationsDATA/INFOStorageServersDC NetworkLAN/SAN/IPCCore/DistributionDC facilitiesOperations
  • 5.
    ProcessOrderCheckCreditShipOrderBillCustomerUpdateCust SvceServers AreEverywhereData CenterBranch / WANShipOrderCheckCreditBill CustomerUpdate Cust SvceProcessOrderCustomer Hits “Buy”Order CompletePremium Customer?Billing NotificationEnter OrderConfirmShipment…CRMNotify Sales RepUpdateRecordsERPUpdate InventoryWANCheck InventorySCMCredit ApprovedCredit Override requiredIntranetCheck AvailabilityUpdate Call CenterInitiate BillingAcctsCheck Account BalanceUpdate ContractsUpdate Call CenterCustomer MasterCheck Customer DBDeliver OrderCheckCreditPurchasing…XMLPack & Ship OrderExtranetLogisticsEDIProcure MaterialWarehouse SOAPExtended EnterpriseCheck Credit HistoryCredit
  • 6.
    Evolution of a Datacenter Complexity, Cost, PowerUniversal I/OUbiquitous Connectivity
  • 7.
    Evolution of a Datacenter What if we could shrink an entire Datacenter into a single 42 U Rack ??
  • 9.
    Data Center EvolutionTowards IT as a ServiceApplication-Based SilosExternalCloud ServicesZones ofVirtualizationITaaS(aka Internal Cloud)AppsServersNetworkStorageFrom silos… …to Dynamic Data CentersStandardizeVirtualizeSelf-ServiceConsolidateAutomateCentralize
  • 10.
    From Today’s DataCenter to “Cloud”Cloud OS: Assigns and arranges virtualized resources dynamically for applications and workloadsTiered Apps,Composite AppsTraditional AppsAppsGrid AppsCloud OSSystem MgmtVirtualizationVirtualizationVirtualizationVirtualizationExtendedIP InfraCPUStorageCPUStorageNetworkExtended IP Infra: The IP network with abstractions to support thecloud model (e.g. security, SLA enablement)
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
    Business continuityVirtualization isnot a “Magic Wand”Great Benefits but also New ChallengesNew ParadigmVirtual Machine is the New “Atomic Unit”
  • 16.
    Dynamic Movement ofVMs / Applications
  • 17.
    New Options: VDI,Clouds, Workload PortabilityInfrastructurePer-Virtual Machine services required
  • 18.
  • 19.
    New emphasis onSecurity, Trust, QoSOrganizationBreaks Current Organizational Model
  • 20.
    Reduces Visibility into‘Hidden’ Resources
  • 21.
    Requires Continuous Availability/ProvisioningCrossingthe Chasm … Virtualization at Scale?ComputeVirtualizationTodayMain StreetData
  • 22.
  • 23.
  • 24.
    OrganizationTornadoEarlyAdoptersChasmTotalAssimilationSource: TCG AdvisorsCurrentarchitecture will not support compute virtualization at scale
  • 25.
  • 26.
    Silo’ed islands ofvirtualization  Cost shift vs. savings
  • 27.
    Piece part assembly High systems integration costs
  • 28.
    Result: decreasing ROIand responsiveness with increasing virtualizationAutomation FrameworkRemote Support and RecoveryVirtual & Physical NIC Config and Multi-server ManagerPhysical and Logical Server Migration Capacity and Resource ManagerVirtual Server Manager Virtual Machine Deployment ManagerOS Deployment ManagerVirtualization Incumbents have low Incentives to Move Away from Bolt-On ArchitectureVendors “simplify” by adding another layer and providing professional services
  • 29.
    Result - LegacyServer vendors have cobbled together software layers to manage hardware
  • 30.
    Result is acomplex stack of management software to support serversAccidental ArchitectureLow-level Server Monitor and Configuration ManagerOS Patch/Update ManagementHW Power ManagerHW Performance Manager HW Device Monitor and Configuration Manager Server vendor revenues driven by service & software to manageSoftware AgentsDatabases
  • 31.
    Datacenter 3.0 FrameworkLocationFreedomHWFreedomProvisioningFreedomBusiness ProcessFreedomInter-CloudPrivate CloudsUnified ComputingUnified FabricData Center Networking
  • 32.
    Phase 1: Data Center NetworkingDC Interconnect SolutionsApplication Switching SolutionsSAN Switching SolutionsDC Edge RoutingWAN OptimizationMDS 9000 FamilyASA and ACE FamiliesEthernet Switching and Unified Fabric SolutionsCatalyst FamilyNexus Family
  • 33.
    Virtualized Services (FW,LB etc)NetworkVirtualization Virtual MachinesAppServer VirtualizationOSServer PoolVirtual VolumesStorage VirtualizationStorageStorageFabricPhysical PoolVolumesPhase-2: Virtualization in the DatacenterNetwork VirtualizationVirtual Device ContextsVirtual Firewall & Load Balancer ContextsUnified FabricUsersVLANs, QOS, VSANs, Zones
  • 34.
  • 35.
    FCoE, VDC’s, VPC,Priority QueueingIP / MPLS IP / MPLS VPNsVPNsVirtual I/OVLANsVLANsServer Virtualization AppAppAppAppVN-Link
  • 36.
  • 37.
  • 38.
    Lossless 10G EthernetAppAppOSOSOSOSBare metal mobility between clusters
  • 39.
  • 40.
    Improved capacity utilizationOSOSHypervisorPhysicalServerVSANsVSANsStorage VirtualizationVirtual SANs
  • 41.
    Inter-VSAN RoutingNetwork hostedStorage Virt.Resource conservation of Array ports
  • 42.
  • 43.
    Server to storageI/O troubleshootingAppAppAppNet StateNet StateOSOSOSNet StatevSwitchvSwitchvSwitchLegacy Virtual Network SwitchCan not apply network policies to the vSwitchX
  • 44.
    AppAppAppNet StateNet StateOSOSOSNetStatevSwitchvSwitchvSwitchvNetwork Distributed SwitchCisco VN-LinkNetwork Policies Tied to Virtual MachineVN-Link Domain
  • 45.
    VirtualizationPlatformComputePlatformNetworkPlatformSimplified Set-up, improvedBusiness Metrics, enables Dynamic ProvisioningPhase 3: Unified ComputingUnleashing the Full Potential of the Data CenterSolutionBenefitsCohesive system that unites compute, network, storage access and virtualization
  • 46.
  • 47.
  • 48.
  • 49.
    Improved energy efficiency…Optimizedfor VirtualizationIntegrated Architecture…
  • 50.
    Server Deployment TodayMgmtServerOver the past 10 yearsAn evolution of size, not thinking
  • 51.
    More servers &switches than ever
  • 52.
  • 53.
    Virtualization amplifies theproblemResultMore points of management
  • 54.
    More difficult tomaintain policy coherence
  • 55.
  • 56.
    More difficult toscaleMgmt ServerMgmt ServerMgmt ServerOur SolutionEmbed managementUnify fabricsOptimize virtualizationRemove unnecessary switches,adapters,management modulesLess than 1/2 the support infrastructure for a given workload
  • 57.
    Mgmt ServerUnified ComputingSystemA single system that encompasses:Network: Unified fabricCompute: Industry standard x86Virtualization optimizedUnified management modelDynamic resource provisioningEfficient ScaleCisco network scale and servicesFewer servers with more memoryLower costFewer servers, switches, adapters, cablesLower power consumptionFewer points of management
  • 58.
    SAN BSimplifying theData Center cont…SAN ALANMgmtSingle, scalable integrated system Network + compute virtualization Dynamic resource provisioning23September 16, 2008Cisco Inc., Company Confidential - NDA Required
  • 59.
    Automated ProvisioningEmbedded singlepoint of management and provisioning
  • 60.
    Visibility and controlacross technology silos
  • 61.
    Ongoing management andcomplianceVirtualized ServicesFine-grained control, portability, and visibility of network, compute, and storage attributes
  • 62.
    Increased Processor Efficiencywith Hypervisor Bypass Industry Standard ServersBlade form factor
  • 63.
  • 64.
    More than doublethe memory capacity of competing systemsUnified FabricWire once, low latency FC and Ethernet
  • 65.
  • 66.
    Scalable, manageable anddiagnosableCisco Unified Computing SystemProcess AutomationUp to 90% greater administrator efficiency, with faster changes and fewer incidentsUp to 50% fewer components, switches, adaptors and management modules to purchase, manage, power, and coolUp to 30% lower memory and SW licensing costs via Cisco Extended Memory TechnologyUp to 10% better processor performance via Cisco Hypervisor Bypass TechnologyPer VM Network services through VN-LinkOperations and SupportBusiness Service ManagementUpto 80% reduction in CablingAny workload on any ServerScalable
  • 67.
    Cisco UCS Industryrecognition"Best Data Center Innovation" Award
  • 68.
    VirtualizationAutomationCisco Validated PvtCloud Ready Infrastructure PackagesSteps 4&5: Data Center Evolution Towards IT as a ServicePublic/Hybrid CloudsPrivate CloudSLA?Integration?Security & Compliance?ConsolidationStandardization?Cisco’s Validated Infrastructure Packages Accelerate Infrastructure Virtualization and Private Cloud Adoption
  • 69.
    PartnerEcosystem LeverageSolutions VentureandInvestment Integrated Sales, Services and SupportTechnology Innovations Vblock Infrastructure PackagesExtensive and Ongoing CollaborationVirtual Computing Environment Leading the journey to pervasive virtualization and private cloudImagine the power of three…Unprecedented collaboration of three technology innovators and market leaders in concert with their partner ecosystems
  • 70.
    InformationApplicationsOperatingSystemsVirtualizationComputeNetworkAccelerate Time toResults – Reduce TCOStorageVblock Infrastructure Packages A New Way of Delivering ITSolution PackagesRapid deployment model of virtualized infrastructurePre-integrated and validated solutions reduce total cost of ownership Service level driven through predictable performance and operational characteristicsImproved compliance/security and reduced riskVblock Infrastructure Packages
  • 71.
    Payback on ImprovedAsset UtilizationExtend useful asset life, Defer Capital, Attenuate P&C117757575757594Savings: $180M / 4.5 yrs$15M/yr Capital$25M/yr Opex$250M New Data centre$25M/yr Opex7594401174629562319151923Benefits Deferred Need for New DC
  • 72.
  • 73.
  • 74.
    Better PowerEfficienciesThermal CeilingThermal Ceiling15Year 3Year 4Year 5Year 6NowYear 1Year 2NowYear 1Year 2Year 3Year 4Year 5Year 620% Efficiency60% EfficiencyTotal CapacityUtilized Capacity6© 2007 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID
  • 75.
    Unified Computing SystemResults40% cost savings in cabling, fiber, patch cords and labor
  • 76.
    30% more poweravailable to servers
  • 77.
    50%+ physical serversin the same space
  • 78.
    Up to 28,000virtual machines versus 7,200 in a legacy environment of the same size
  • 79.
    Up to 4times more virtual machines per kilowatt of power; minimum of 76 virtual machines are being deployed per kilowatt of powerCisco IT Production Deployment 1 megawatt, 10,000 sq ft Greenfield FacilityResults for Unified Computing System in conjunction with Nexus 7000 and Nexus 5000 5 production business apps including News@Cisco and the Office of the Chairman and CEO
  • 80.
    ConsolidationVirtualizationAutomationUtilityMarketCisco Data Center3.0 Innovation RoadmapNexus 5000UCS B SeriesInter-CloudUCS C SeriesCiscoMDSNexus 1000VPrivate CloudsNexus 2000Nexus 40002010Unified ComputingCiscoWAASCisco CatalystNexus 7000Unified FabricCiscoACEDC Networking
  • 81.
    Cisco Data Center3.0 Ecosystem N1000Data Center Virtualization SolutionNetwork ServicesStorage NetworkServer Access NetworkVirtualization and Unified Fabric PartnersApplication PartnersSecuritySANApplication DeliveryN7000Unified FabricN5000MDS 9000ServersStorageDC LAN GbE/10GbEN7000VVVVVVVVData Center Network Manager– Topology Visualization and ProvisioningANM– Advanced L4-7 Services Module ManagementData Center ManagementData Center Best Practices and ServicesCisco Data Center Assurance ProgramCisco Services and SupportStorage PartnersASAWAASACEC49xxC6500N5000N7000CBS3100E-mail SecurityVPN
  • 82.
  • 83.
  • 84.
    Define end-state architectureYourStrategyDefineConsolidation
  • 85.
  • 86.
  • 87.
    IT as aservice center
  • 88.
  • 89.
    TechnologyInnovationEnsuring Success withCisco ProfessionalServicesData Center Assurance ProgramBusinessPartners

Editor's Notes

  • #10 Thank you, XXXX. As XXX mentioned, we are seeing a rapid evolution to this concept of the dynamic data center. Our 3 companies’ are aligned around this vision for the data center, and are leading the way for customer adoption.The traditional, old model of building data centers goes like this: the CIO recognizes that there is a business problem and assigns someone to: choose an application, choose a server to run it on, choose some storage for it to use, and attach it to the network. You end up with a succession of silos. In some cases some resources may be shared – a single storage system may support multiple applications, for example – but the silo model is still fairly apparent in how people select, deploy and operate solutions. Growth is dramatically slowing around this traditional, old model.Server virtualization is driving a new model. And there is a big opportunity in virtualized infrastructure. Today customers are seeing a good number of tangible benefits from virtualizing their IT environment. But virtualization is still not deployed across the board despite proven economics. At the core of a virtualized dynamic data center is server virtualization. Sometimes there are multiple “zones of virtualization” because few companies combine things into one big virtual pool. They might have one virtual infrastructure for internal business apps, another for desk top virtualization, another for engineering, and so on. But silos of virtualization are still silos, and the overall benefits constrained within each silo. The silos must be broken to obtain a truly shared infrastructure. This is a required step to enable more savings and more agility.In the new model, people create one virtualized infrastructure in which everything is shared. You’ll hear different names around this, but the general idea is the same: a pool of applications share a CPU infrastructure and a storage infrastructure, and everything is virtual so that applications and storage migrate quickly from one spot to another. So as we move away from the old model (application-based silos) of building data centers to the new model (dynamic data centers), a further extension of this trend is cloud computing. Virtualization enables the adoption and control of cloud computing. The dynamic data center moves closer to one shared infrastructure where everything is virtual. In cloud computing, customers access IT as a service over the internet. Someone else builds the data center, manages the applications, and so on. Customers who uses external clouds no longer buy IT, but someone is still building the data centers that provide external cloud services. Data center architectures for cloud providers are similar to those for internal clouds except more-so. They often have more users, more load, and higher up-time requirements.One last point I’ll make is that as customers move to this model of IT called the dynamic data center, they want best-of-breed products across the network, network, and storage layer.NEXT SLIDE…
  • #13 Virtualization is a question of “when” and not “if”Your IT managers must virtualize to address physical issues such as space, power, cooling, and asset utilization as well as increasing agility and responsiveness to your internal LOB customersVirtualization is not a new concept – but deploying it at scale is – and it cannot be done using current architectures. Why not?We have virtualized the network and storage, and created a hypervisor layer to virtualize operating systems … but we have not addressed compute virtualizationEven then, we are left with many separate silos of virtualization. Since compute, network, hypervisor, and storage virtualization are not integrated, often changes in one area necessitates action in others. It’s like the Whack-a-Mole arcade game – make a change to the hypervisor and network and security changes are required; move a VM and everything is affected. Many customers who have placed big bets on virtualization are running into issues like “VMware sprawl” that are preventing them from realizing the full benefit and efficiencies of virtualization.Thus, savings from virtualization in one area are offset by increased operational costs in other areas. As a result, instead of virtualization increasing your ROI, scaling it actually does the opposite. And dramatically so. This “domino effect” not only increases your costs, it makes your IT managers change averse – and thus less responsive to the needs of your business. Virtualization at scale also costs a lot. You have to assemble systems from piece parts resulting in high systems integration costs. And then, you are faced with process, skill, and organizational challenges from brute force management of this technical patchwork quilt. Thus today, we need a way to cross this chasm. We need a paradigm shift – a new architecture that addresses compute virtualization and integrates the islands of virtualization to enable you to deploy virtualization at scale with increasingROI.
  • #25 SummaryWe see the network as a central component to the evolution of the virtualized data center and to the enablement of cloud computing. The "California Solution" is a critical phase that delivers a simpler, more efficient architecture that enables the enterprise to execute business processes in the best place and most efficient way, with uncompromising availability and greatly improved performance.Cisco is focused on enabling workload portability. Eventually an enterprise will be able to exchange a workload with one or more trusted service providers.Cisco is committed to leading the industry and eliminating virtualized data center roadblocks by working with partners on a radically simpler architecture that brings synergies to 1) network, 2) compute & storage, and 3) virtualization to address just-in-time and just-in-case IT service delivery--all within open, industry-standard technologies with the network as the platform.  Cisco is focused on delivering products and technologies that bridge the goals of virtualization with scalable, reliable, and secure networking technologies that bring the best of platforms together.Cisco has been a major industry player in the data center for years. California represents the natural evolution of that experience.The beneficiaries of that experience are customers that can rely on Cisco to not only lower the total cost of data center ownership, but substantially improve the value those data centers bring to the customers’ customers.