2. 2 | 2017 ARTBA MEDIA KIT
Size of the Market is Significant
• Transportation construction generates $508 billion
in total annual economic activity for the nation—
and accounts for 1.6 percent of Gross Domestic
Product.
• A total of $285 billion in highway, bridge, ports,
and waterways, airport runways and terminals,
transit and rail construction, design and mainte-
nance work was completed in the United States
during 2016.
Reach Your Target Audience
• ARTBA’s members account for 70 percent of the
domestic transportation-related revenue of the top
50 transportation contractors on the ENR top 400
contractor list.
• 75 percent of the world’s 20 largest equipment
manufacturers are ARTBA members.
• ARTBA members account for 85 percent of
domestic transportation-related revenues, or $8.7
billion, for the top 50 transportation design firms
on the ENR top 500 list.
The American Road & Transportation Builders Association (ARTBA) is where the top executives
from highway and bridge contractors, engineering firms, traffic safety companies, materials and
services firms, heavy equipment manufacturers, researchers, educators and public officials all
come together under one roof to help advance the industry’s interest. ARTBA focuses exclusively
on building and protecting the transportation infrastructure market.
ARTBA’s 7,700 members are among the most influential people and companies in the transporta-
tion design and construction industry. And because ARTBA members are vested in the associa-
tion’s mission, they are actively involved and engaged. They rely on ARTBA for federal legislative,
safety, environmental and regulatory news impacting transportation development.
Why Advertise with ARTBA?
There are a variety of reasons why industry firms make ARTBA’s publications a key part of their advertising strategy.
• Nearly 14,000 federal, state, and local
transportation officials and safety professionals
receive the digital “Transportation Builder” and
Washington Newsline.
“Transportation Builder”Readers Make
Purchasing Decisions
• Transportation construction contractors spend
nearly $7 billion annually in equipment
purchases, leases and rentals, and other capital
investments.
• On average, transportation construction
contractors spend 10 times more on equipment
and capital investment annually than general
construction firms. The average ARTBA contractor
annually spends over $500,000 on equipment and
capital investments.
Growing Your Market
• Advertising in ARTBA publications is a unique
opportunity to support the mission of the only
national association that works exclusively to grow
and protect the U.S. transportation design and
construction market. Increased federal investment
in surface transportation provides new market
opportunities for industry firms.
The Transportation Design &
Construction Center of Influence
3. www.artba.org | 3
The ARTBA Influence
GET YOUR COMPANY IN FRONT OF 7,700“MOVERS AND
SHAKERS”IN TRANSPORTATION DESIGN & CONSTRUCTION
�������
�������
CEO/President/
Vice President/Director 60.5%
2%
7.1%
0.4%
2.5%
27.5%
Project Manager
Elected & Public
Agency Officials
Safety Professionals
Other
Sales/Marketing
Professionals
“Transportation Builder”Print Circulation By Title:
9.4%
Potential Equipment Purchasers:
Potential Engineering & Traffic Safety Services Purchasers at Public Agencies:
STATE OFFICIALS
74%
CONTRACTORS
19.5%
PUBLIC OFFICIALS
6.5%
MATERIALS & SERVICES
88.3%
COUNTY/LOCAL OFFICIALS
2.3%
4. 4 | 2017 ARTBA MEDIA KIT
The ARTBA Influence
Planning & Design
• AECOM
• ARCADIS
• Benesch
• CDM Smith
• Dewberry
• FIGG
• Gannett Fleming, Inc.
• HDR Engineering, Inc.
• HNTB Corporation
• H.W. Lochner, Inc.
• Johnson, Mirmiran & Thompson (JMT)
• Parsons Construction Group
• RK&K
• RS&H
• STV Incorporated
• Terracon
• TranSystems
• T.Y. Lin International
• Volkert, Inc.
• WSP | Parsons Brinckerhoff
Materials & Services
• American Bridge
• Astec Industries
• Heritage Construction & Materials
• High Steel Structures
• Hirschfeld Industries
• Martin Marietta Materials
• Oldcastle Materials
• Summit Materials
• Vulcan Materials
Contractors
• Austin Bridge & Road
• Balfour Beatty Construction
• Bechtel
• Colas
• Corman Construction
• C.W. Matthews Contracting Co., Inc.
• Dragados USA, Inc.
• Fluor
• Wagman Heavy Civil
• Granite Construction
• J.D. Abrams, Inc.
• Judlau Contracting
• Kiewit Corp.
• Kokosing Construction
• New Enterprise Stone & Lime
• PCL
• Perini Corp.
• Skanska USA, Inc.
• Teichert Materials Group
• The LANE Construction Corporation
• United Infrastructure Group
• Vecellio Group
• Webber
• Williams Brothers
• Wright Brothers Construction
• Zachry Construction Corporation
GOVERNMENT AGENCIES
The print and digital versions of “Transportation Builder” and Washington Newsline reach 14,000 officials at the
federal, state, county and municipal organizations responsible for our nation’s highways, bridges, transit, airports,
and other infrastructure projects.
Advertising in ARTBA publications and the Washington Newsline
will help you reach top executives in these leading industry firms:
5. ARTBA Members Stay Connected
in Print & Digitally
Transportation Builder, the flagship publication,
has an editorial focus that reflects the mission of the
association. Published six times annually, it is the
authoritative source of information on federal
transportation development issues. It is different than
any other industry magazine because of its singular
focus and in-depth coverage of investment, policy,
safety, economics, and environmental and regulatory
issues—all of which impact the development of the
transportation construction market.
www.transportationbuilder.org
• Transportation contractors
• Consulting engineers
• Subcontractors
• Federal, state & local
transportation officials
• Asphalt, concrete, cement
and
aggregate producers
• Construction safety
professionals
• Environmental professionals
• Equipment manufacturers
• Traffic safety manufacturers
and suppliers
• Researchers and educators
• Elected officials
TRANSPORTATION BUILDER
READERS
Readers of ARTBA publications are the decision makers at their firms or public
agencies. Advertising in ARTBA print and digital publications will help brand
your products and services in front of these key audiences: top executives
with highway and bridge contractor companies, planning and design firms,
federal officials at the U.S. Department of Transportation and modal agencies,
safety engineers and equipment procurement officers at state and local
transportation departments, and members of Congress and their staffs.
Leadership Directory & Buyers’Guide
confirms that ARTBA members are the “who’s who”
of transportation design and construction. This is the
association’s most frequently utilized resource
throughout the year. This convenient directory helps
members connect with each other easily and often.
The Buyers’ Guide section allows companies to provide
more information about their products and services
through expanded listings that appear in the printed
directory and online at www.artba.org. It is published
annually in December.
Internet
www.artba.org is the leading online resource for
transportation development professionals. ARTBA’s
website features the latest transportation investment,
policy, economic, environmental and safety news from
Washington, D.C.
924
LIKES
5130
FOLLOWERS
921
FOLLOWERS
www.artba.org | 5
FIND US ON SOCIAL MEDIA
Twitter: @artba
Facebook: American Road &
Transportation Builders
Association
Google+
YouTube/ARTBA Media
LinkedIn: www. linkedin.
com/company/artba
6. 6 | 2017 ARTBA MEDIA KIT
Digital Advertising
In addition to featuring your company in print on the pages of
“Transportation Builder,”your ad can be digitally enhanced with these options:
Ad Size
Dimensions are in pixels, width by height:
160px x 600px
Rate
Home Page + all other pages rotating with other
advertisers: $725/month
37,403
MONTHLY PAGE VIEWS*
17,613
UNIQUE MONTHLY VISITORS*
*August 2016
www.artba.org
An online hub for information about transportation design and construction issues and linked
to more than 200 external sites, artba.org keeps members up to date on advocacy, economics
and research, safety, and news. ARTBA’s website is responsively designed, providing an optimum
reading experience on any mobile phone or tablet.
Ad Specifications
Format: JPG and GIF
Resolution: 72 dpi
File Size: Max 30 KB
Ad Submission: Please send ad materials and insertion orders
to Peter Embrey at pembrey@artba.org.
7. www.artba.org | 7
Digital Advertising
Washington Newsline
CIRCULATION: 14,000 FREQUENCY: Weekly, plus
Have your company logo and contact information featured in the“Washington Newsline,”which
keeps 14,000 industry executives informed on current legislative, regulatory, environmental,
safety, economics, and other activities impacting transportation development. Responsively
designed for smartphones and tablets, it is the association’s most widely read communication. Our
news stories are social media integrated and shared hundreds of times weekly with transportation
focused audiences on Twitter, Facebook, LinkedIn and Google+.
EMAIL
Ad Sizes
All dimensions are in pixels, width by height.
Top Banner Sidebar
775px x 75px 300px x 350px
Rates
Top Banner Top Sidebar
$1,500/month $1,000/month
Bottom Sidebar
$750/month
NEWSLINE STORY“READ MORE”ADS
Ad Size
All dimensions are in pixels, width by height:
160px x 600px
Rates
Lead article + all other articles
$500/month
Secondary articles + all others except lead
article: $400/month
Ad Specifications
Format: JPG and GIF
Resolution: 72 dpi
File Size: Max 30 KB
Ad Submission: Please send ad materials and insertion orders to
Peter Embrey at pembrey@artba.org.
8. 8 | 2017 ARTBA MEDIA KIT
Marketing Options
Showcase in writing how your company’s
innovative products, services or technolo-
gies are being used to address and solve
transportation mobility and safety chal-
lenges. One case study will be posted on
ARTBA’s website for three months.
Rates
1x: $1,500
3x: $1,250
Video Marketing
CIRCULATION: 14,000
Use the power of your corporate video
to highlight the business solutions you
can provide via the digital Washington
Newsline. For an additional cost, we’ll help
produce your video. It will be distributed
via email and featured in the Washington
Newsline.
Rates
1x: $1,300
3x: $1,100
Transportation Development Innovation
Marketing Packages
9. www.artba.org | 9
2017 Events & Meetings
ARTBA events put you face-to-face with industry
leadership. Contact ARTBA Vice President
of Meetings and Events Ed Tarrant at
202.289.4434, or etarrant@artba.org to
learn more about high-profile sponsorship
opportunities. Demonstrate your company’s
commitment to ARTBA and market growth.
Opportunities to position your company and
its brand before thousands of leading industry
executives are abundant through sponsorships
at ARTBA-hosted or -managed events
throughout the year, including:
ARTBA Chairman David Zachry
EVENT NAME CITY DATE
ConExpo - CON/AGG 2017
Board of Directors Meeting - March 7
LasVegas, Nev.
(Planet Hollywood)
March 7-11
ARTBA Federal Issues Program andTCC Fly-In
Executive Committee meeting
Washington, D.C.
(Hyatt RegencyWashington)
May 16-18
Transportation Investment Advocacy Center Workshop Washington, D.C.
(Hyatt RegencyWashington)
July 11
P3s inTransportation Conference Washington, D.C.
(Hyatt RegencyWashington)
July 11-14
AASHTO-AGC-ARTBA Joint Committee Meeting Coeur d’Alene, Idaho August 20-22
National Convention Amelia Island, Fla.
(Omni Amelia Island Hotel)
September 17-20
Central Regional Meeting Indianapolis, Ind. October 23-25
Southern Regional Meeting Nashville,Tenn. October 25-27
Northeastern Regional Meeting Boston, Mass. November 1-3
Western Regional Meeting Denver, Colo. November 6-8
Dr. J. Don BrockTransOvation™Workshop Detroit, Mich. December-TBD
10. 10 | 2017 ARTBA MEDIA KIT
JANUARY/FEBRUARY
JULY/AUGUST
MARCH/APRIL
SEPTEMBER/OCTOBER
MAY/JUNE
NOVEMBER/DECEMBER
• COVER: Transportation Policy:
The New President and 115th
Congress
• ConExpo-CON/AGG 2017 Preview
ISSUE DATE: Mid-February
CLOSE: January 13
• COVER: Annual Bridge Issue
• Bridge Project Profiles
• Bridge Design & Construction
Innovations
• Federal Issues Program & TCC
Fly-In Preview
ISSUE DATE: Mid-April
CLOSE: March 17
• COVER: Annual Transportation
Safety Source
• Roadway Work Zone Safety
Training & Product Innovations
• Safety Certification for
Transportation Project
Professionals ™ Update
ISSUE DATE: Mid-June
CLOSE: May 19
• COVER: 14th Annual“Through the
Lens”Photo Competition
• State & Local Transportation
Funding Outlook
ISSUE DATE: Mid-October
CLOSE: September 15
• COVER: Industry Innovation
• P3s in Transportation
• Heavy Equipment
• 2017 ARTBA National Convention
Preview
ISSUE DATE: Mid-August
CLOSE: July 14
• COVER: Profile of 2018 ARTBA
Chairman
• National & Regional 2018
Transportation Construction
Economic Forecast
ISSUE DATE: Mid-December
CLOSE: November 17
Regular Features
• From the President’s Desk
• From the Chairman
• Economics reports
• Environmental & regulatory review
• Legal news
PR opportunities are available to the
readers of “Transportation Builder”
magazine. Feature your company in TB.
Send your press releases and photos to
ARTBA Editorial Director Mark Holan:
mholan@artba.org
*Subject to change
• Member news
• Q&A with Washington policy elites
• AEM corner
• State & local transportation funding
initiatives
2017 Editorial Calendar*
TRANSPORTATION
BUILDER®
www.transportationbuilder.org
*Subject to Change
11. www.artba.org | 11
SPREAD
TRIM 16 3/4”x 10 7/8”
BLEED 17”X 11 1/8”
THIRD PAGE
HORIZONTAL: 8”x 3 3/8”
VERTICAL: 2 5/8”x 10”
FULL PAGE
TRIM: 8 3/8”x 10 7/8”
BLEED: 8 5/8”x 11 1/8”
QUARTER PAGE
4”x 5”
HALF PAGE
HORIZONTAL: 8”x 5”
VERTICAL: 4”x 10”
Applications & Graphics
Adobe PDF is the preferred format. EPS
and PDFs must be high resolution (300
and bleed marks. Convert all RGB graphics
to CMYK for printability and fonts must be
embeded.
“ARTBA reserves the right, at its discretion and without
liability of any nature whatsoever, to reject, cancel or
suspend any advertising in whole or in part, in which
case any fees paid in advance shall be refunded to the
advertiser on a pro-rata basis.”
All dimensions are in inches, width by height.
Ad submission and contacts:
If you have technical questions or need further assistance
mholan@artba.org, or Sammy Monaghan at
Ad Sales
For more information on advertising sales, please contact
Peter Embrey at pembrey@artba.org.
Phone: 202.289.4434
smonaghan@artba.org.
12. 12 | 2017 ARTBA MEDIA KIT
2017 Ad Rates
“Transportation Builder”
SIZE RATE (1x) RATE (3x) RATE (6x)
Black & White Member/Non* Member/Non* Member/Non*
Full Page $3,250/$3,885 $2,835/$3,470 $2,347/$3,003
Half Page (Horizontal or Vertical) $2,410/$2,704 $2,095/$2,500 $1,754/$2,389
Third Page (Horizontal or Vertical) $1,470/$2,074 $1,271/$1,937 $1,213/$1,696
Quarter Page $1,402/$1,995 $1,213/$1,848 $1,066/$1,670
Color Member/Non* Member/Non* Member/Non*
Full Page $5,234/$5,875 $4,814/$5,460 $4,331/$4,988
Half Page (Horizontal or Vertical) $4,394/$4,683 $4,079/$4,683 $3,738/$4,379
Third Page (Horizontal or Vertical) $3,455/$4,048 $3,255/$3,922 $3,197/$3,680
Quarter Page $3,386/$3,985 $3,197/$3,833 $3,045/$3,654
*Non-ARTBA member rate
POSITION RATE
Includes 4/Color
Back Cover (BC) +15% to Full Page
Inside Front Cover (IFC) +15% to Full Page
Inside Back Cover (IBC) +10% to Full Page
Spread +20% to Full Page
All other special positions +5%
Revisions & Proofs $50
13. www.artba.org | 13
2018 Ad Rates Leadership
Directory & Buyers’Guide
SIZE RATE (Black & White) RATE (Color)
Full Page $4,489 $6,479
Half Page (Horizontal or Vertical) $3,518 $5,502
Third Page (Horizontal or Vertical) $3,308 $5,292
Quarter Page $2,216 $4,200
PREMIUM POSITION RATE
Includes 4/Color
BC $8,820
IFC $8,610
IBC $8,432
Opposite IFC $8,159
Opposite Table of Contents $7,938
Opposite IBC $7,581
Opposite Buyers’Guide Cover $6,641
Opposite Chairman’s Message $7,093
Opposite ARTBA Staff Directory $6,851
All other special positions +15%
BUYERS’GUIDE RATE (Cost with one category)
50-word description & listing $650
50-word description, listing & b/w logo $925
50-word description, listing & color logo $1,125
Additional categories $110/each
14. 14 | 2017 ARTBA MEDIA KIT
Key Contacts
Pete Ruane
Publisher
pruane@artba.org
Eileen Houlihan
Senior Writer/Editor
ehoulihan@artba.org
Rich Juliano
Senior Vice President,
Strategic Initiatives
rjuliano@artba.org
Brad Sant
Senior Vice President,
Safety & Education
bsant@artba.org
Mark Holan
Editorial Director
mholan@artba.org
Matt Jeanneret
Deputy Publisher
mjeanneret@artba.org
Dave Bauer
Senior Vice President,
Government Affairs
dbauer@artba.org
Dr. Alison Premo
Black
Chief Economist
ablack@artba.org
Nick Goldstein
Vice President of
Environmental and
Regulatory Affairs
ngoldstein@artba.org
David Zachry
2017 ARTBA Chairman
About ARTBA
Since 1902, ARTBA has been aggressively and effectively advocating the need for increased surface transpor-
tation investment on behalf of the U.S. transportation design and construction industry before the Congress,
the White House, Executive Branch and federal agencies. ARTBA also defends the industry’s market interests
when threatened by dubious litigation or regulation.
ARTBA’s expert economics and research team provides analyses of proposed legislation, regulations and
budgets. Cutting-edge market intelligence reports include information on federal-aid highway obligations,
market surveys and the value of construction put in place.
ARTBA is committed to improving safety for workers, pedestrians and motorists. By meeting with national
leaders, ARTBA builds understanding of the complex and intricate interaction of safety with all aspects of
transportation planning, design, construction, maintenance and repair.
The Mission
ARTBA’s mission is simple: to grow and protect transportation infrastructure investment to meet the public
and business demand for safe and efficient travel. In support of this mission, ARTBA provides programs and
services designed to give its 7,700 public and private sector members a global competitive edge.
To learn more: www.artba.org.
Editorial for“Transportation Builder”is provided by key leading industry
professionals, seasoned freelance writers, and top ARTBA staff, including:
Cover: New NY Bridge, courtesy of New York State Thruway Authority.