2014 ARTBA MEDIA KIT 1
MEDIA KIT2014“Transportation Builder”
Web & Digital Advertising
2 2014 ARTBA MEDIA KIT
Reach the Transportation Design &
Construction Center of Influence
The American Road & Transportation Builders Association (ARTBA) is where the top executives from
highway and bridge contractors, engineering firms, traffic safety companies, materials and services
firms, heavy equipment manufacturers, researchers, educators and public officials all come together
under one roof to move the industry forward. ARTBA focuses exclusively on building and protecting
the transportation infrastructure market.
ARTBA’s nearly 6,000 members are among the most influential people and companies in the
industry. And because ARTBA members are vested in the association’s cause, they are actively
involved and engaged. They rely on ARTBA for federal legislative, safety, environmental and
regulatory news impacting transportation development.
Size of the Market is Significant
• Transportation construction generates $354
billion in total annual economic activity for the
nation—the equivalent of 2.25 percent of Gross
• A total of $121.3 billion in highway, bridge, ports
and waterways, airport runways and terminals,
transit and rail construction work was completed
in the United States during 2013.
Reach Your Target Audience
• Three-quarters of the top 50 transportation
contractors on the ENR top 400 contractor list are
ARTBA members. All ARTBA contractor members
on the list account for over 58% of reported
• 80 percent of the world’s 20 largest equipment
manufacturers are ARTBA members.
• ARTBA members account for nearly 85 percent
of transportation related revenues, or $13.4
billion, for the top 150 transportation planning
and design firms on the ENR top 500 list.
Why Advertise with ARTBA?
• 19,862 federal, state, and local transportation
officials and safety professionals receive the
“Transportation Builder”Readers Make
• Transportation construction contractors spend
nearly $7 billion annually in equipment
purchases, leases and rentals, and other capital
• On average, transportation construction
contractors spend 10 times more on equipment
and capital investment annually than general
construction firms. The average ARTBA
contractor annually spends over $500,000 on
equipment and capital investments.
Growing Your Market
• Advertising in ARTBA publications is a unique
opportunity to support the mission of the only
national association that works exclusively to
grow and protect the U.S. transportation design
and construction market. Increased federal
investment in surface transportation provides
new market opportunities for industry firms.
There are a variety of reasons why industry firms make ARTBA’s publications a key part of their
On the cover: Top photo courtesy of Gresham, Smith and Partners.
Bottom photo courtesy of Vecellio Group, Inc.
2014 ARTBA MEDIA KIT 3
GET YOUR COMPANY IN FRONT OF NEARLY 6,000“MOVERS AND SHAKERS”IN
TRANSPORTATION DESIGN & CONSTRUCTION
The ARTBA Influence
5% MATERIALS & SERVICES
Elected & Public
“Transportation Builder”Print Circulation By Title:
10% FEDERAL OFFICIALS
50% COUNTY/LOCAL OFFICIALS
40% STATE OFFICIALS
12.5% PUBLIC OFFICIALS
Potential Equipment Purchasers:
Potential Engineering & Traffic Safety Services Purchasers at Public Agencies:
4 2014 ARTBA MEDIA KIT
ARTBA publications reach the decision makers from some of the nation’s leading firms, such as:
Planning & Design
• AMEC Environment & Infrastructure, Inc.
• CDM Smith
• CH2M HILL
• Dewberry & Davis LLC
• Gannett Fleming, Inc.
• Hatch Mott MacDonald, Inc.
• HDR Engineering, Inc.
• HNTB Corporation
• H.W. Lochner, Inc.
• Johnson, Mirmiran & Thompson (JMT)
• Kimley-Horn & Associates, Inc.
• Michael Baker Jr., Inc.
• Parsons Brinckerhoff, Inc.
• Reynolds, Smith & Hills, Inc. (RS&H)
• STV Incorporated
• T.Y. Lin International
• URS Corp.
• Volkert, Inc.
Materials & Services
• American Bridge
• Astec Industries
• Heritage Construction & Materials
• High Steel Structures
• Martin Marietta Materials
• NuStar Energy L.P.
• Oldcastle Materials
• Summit Materials
• Vulcan Materials
• Ames Construction
• Austin Bridge & Road
• Balfour Beatty Construction
• Clark Group
• Corman Construction
• C.W. Matthews Contracting Co., Inc.
• Dragados USA, Inc.
• G.A. & F.C. Wagman
• Granite Construction
• J.D. Abrams, Inc.
• Judlau Contracting
• Kiewit Corp.
• Kokosing Construction
• The Lane Construction Corporation
• New Enterprise Stone & Lime
• Perini Corp.
• Skanska USA, Inc.
• Teichert Materials Group
• The Walsh Group
• United Infrastructure Group
• Vecellio Group
• Williams Brothers
• Wright Brothers Construction
• Zachry Construction Corporation
The print and digital versions of“Transportation Builder”reach 19,862 officials at the federal, state, county
and municipal organizations responsible for our nation’s highways, bridges, transit, airports, and other
The ARTBA Influence (continued)
2014 ARTBA MEDIA KIT 5
Transportation Builder, the flagship publication,
has an editorial focus that reflects the mission of the
association. Published six times annually, it is the
most trusted and authoritative source of information
on federal transportation development issues. It is
different than any other industry magazine because
of its singular focus and in-depth coverage of
investment, policy, safety, economics, and
environmental and regulatory issues—all of which
impact the development of the transportation
construction market. It also spotlights the latest
design and construction techniques of key
transportation projects from around the U.S.
• Federal, state &
• Asphalt, concrete,
• Traffic safety
• Researchers and
• Elected officials
Readers of ARTBA publications are the decision makers at their firms or public agencies. Advertising
in ARTBA publications will help brand your products and services in front of these key audiences:
top executives with highway and bridge contracting companies, planning and design firms,
federal officials at the U.S. Department of Transportation and modal agencies, Federal Highway
Administration field offices, safety engineers and equipment procurement officers at state and
local transportation departments, and members of Congress and their staffs.
ARTBA Members Stay Connected
in Print, Online and in Person
Leadership Directory & Buyers’Guide
confirms that ARTBA members are the“who’s who”
of transportation design and construction. This is the
association’s largest publication and most frequently
utilized resource throughout the year. This
convenient directory helps members connect with
each other easily and often. The Buyers’Guide
section allows companies to provide more
information about their products and services
through expanded listings that appear in the printed
directory and online at www.artba.org. It is annually
published in December.
www.artba.org is the leading online resource for
transportation development professionals.
ARTBA’s website features the latest transportation
investment, policy, economic, environmental and
safety news from Washington, D.C.
For more information on advertising sales, please contact Peter Embrey at 202.289.4434 or firstname.lastname@example.org.
6 2014 ARTBA MEDIA KIT
In addition to featuring your company in print on the pages of“Transportation Builder,”your ad can
be digitally enhanced with these options:
Digital ARTBA Washington Newsline
Have your company logo and contact information
featured in the weekly“Washington Newsline,”which
informs ARTBA’s nearly 6,000 members of current
legislative and government activities. It is the
association’s most widely read communication.
All dimensions are in inches, width by height.
7 3/4”x .75”
An online hub for information about transportation design and
construction issues and linked to more than 200 external sites,
artba.org keeps members up to date on advocacy, economics
and research, safety, and news. The number of users and the
amount of time they spend have doubled since the redesign of
• All dimensions are in pixels, width by height.
200px x 200-250px
• Recommended File Size: 30KB
• Graphics: Ad resolution is 72 dpi. Still images only.
No flash, 3D animation or other rich media.
Rates (Page Cost Per Month)
ARTBA Store Home Economics & Research Main Page
Middle left-hand side $1200 Upper right-hand side $1000
Lower left-hand side $800
Advocacy Section Main Page Safety Section Main Page
Upper right-hand side $1000 Upper right-hand side $1000
Lower left-hand side $800 Lower left-hand side $800
2014 ARTBA MEDIA KIT 7
ARTBA events put you face-to-face with industry leadership. Contact ARTBA Vice President of Meetings
and Events Ed Tarrant at email@example.com to learn more about high-profile sponsorship
opportunities. Demonstrate your company’s commitment to ARTBA and market growth.
2014 Key Meetings & Events
Opportunities to position your company and its brand before thousands of leading industry executives are
abundant through sponsorships at ARTBA-hosted or -managed events throughout the year, including:
• CONEXPO-CON/AGG 2014
• ARTBA National Convention
• ARTBA Federal Issues Program
• Transportation Construction Coalition Fly-In
• Dr. J. Don Brock TransOvation™ Workshop
• Local Transportation Management Virtual Conference & Innovation Showcase Featuring
“Best Practices in Work Zone Safety”
• Public-Private Partnerships in Transportation Conference
• Four ARTBA Regional Meetings
For more information on advertising sales,
please contact Peter Embrey at 202.289.4434 or
Have your company ad in the digital magazine
reaching 19,862 officials at the federal, state, county
and municipal organizations.
See ad sizes and rates on pages 9-10.
8 2014 ARTBA MEDIA KIT
2014 Editorial Calendar*
January/February: CONEXPO-CON/AGG 2014 Preview
• The Road to MAP-21 Reauthorization: Part I
Special Section: Contractor survey results on 2014 equipment
BONUS Distribution in March at CONEXPO
March/April: Innovation Issue
• In Focus: transportation design, construction, safety, materials, equipment &
• The Road to MAP-21 Reauthorization: Part II
May/June: Annual Transportation Safety Source
• Roadway work zone safety training, products and programs.
• P3s in Transportation Project Profiles
Annual ARTBA P3 Conference Preview
• The Road to MAP-21 Reauthorization: Part III
July/August: Multi-modal Projects & ITS
• Bridges, ports, waterways, and intelligent transportation systems.
• 2014 ARTBA National Convention Overview
• Mid-Year Transportation Construction Market Conditions Report
• Dr. J. Don Brock TransOvation™ Workshop Program
• The Road to MAP-21 Reauthorization: Part IV
Annual“Through the Lens”
• Spotlighting the“best pictures”in transportation construction as submitted
by industry firms, organizations and public agencies.
• ARTBA planning & design (P&D) firm sourcebook and sneak peek at
2015 P&D market
• The Road to MAP-21 Reauthorization: Part V
November/December: 2015 Transportation Construction
• Profile of 2014-15 ARTBA chairman & new leadership team
• President’s desk
• Chairman’s column
• Economics reports
• Environmental & regulatory review
• Legal column
• Member news
• Q&A with Washington policy elites
PR opportunities are available to the readers of
“Transportation Builder”magazine. Feature your company in TB.
Send your press releases and photos to ARTBA’s Jenny Ragone:
*subject to change
Issue Date: Mid-late February
Ad Close: January 17
Materials Due: January 15
Issue Date: Mid-April
Ad Close: March 14
Materials Due: March 14
Issue Date: Mid-June
Ad Close: May 16
Materials Due: May 16
Issue Date: Mid-August
Ad Close: July 18
Materials Due: July 16
Issue Date: Mid-October
Ad Close: September 19
Materials Due: September 12
Issue Date: Mid-December
Ad Close: November 14
Materials Due: November 14
2014 ARTBA MEDIA KIT 9
TRIM 16 3/4” x 10 7/8”
BLEED 17” X 11 1/8”
HORIZONTAL: 8” x 3 3/8”
VERTICAL: 2 5/8” x 10”
TRIM: 8 3/8” x 10 7/8”
BLEED: 8 5/8” x 11 1/8”
4” x 5”
HORIZONTAL: 8” x 5”
VERTICAL: 4” x 10”
Applications & Graphics
Adobe PDF is the preferred format. EPS
and JPEG files are acceptable. All images
and PDFs must be high resolution (300
dpi) and should be provided at final size.
All PDF files should be created with crop
and bleed marks. Convert all RGB graphics
to CMYK for printability and fonts must be
“ARTBA reserves the right, at its discretion and without
liability of any nature whatsoever, to reject, cancel or
suspend any advertising in whole or in part, in which
case any fees paid in advance shall be refunded to the
advertiser on a pro-rata basis.”
All dimensions are in inches, width by height.
Please send MAC or PC formatted electronic files less than 10MB
If you have any technical questions or need further assistance
regarding the specifications in this document, please contact
Jenny Ragone at 202.289.4434 or firstname.lastname@example.org.
For more information on advertising sales, please contact
Peter Embrey at 202.289.4434 or email@example.com.
Ad Sizes & Positions
10 2014 ARTBA MEDIA KIT
SIZE RATE (1x) RATE (3x) RATE (6x)
Black & White Member/Non* Member/Non* Member/Non*
Full Page $2,675/$3,200 $2,335/$2,860 $1,925/$2,470
Half Page (Horizontal or Vertical) $1,985/$2,225 $1,730/$2,230 $1,445/$1,970
Third Page (Horizontal or Vertical) $1,215/$1,705 $1,050/$1,600 $1,000/$1,400
Quarter Page $1,155/$1,650 $1,000/$1,525 $875/$1,375
*Non-ARTBA member rate
Back Cover (BC) +15% to Full Page
Inside Front Cover (IFC) +15% to Full Page
Inside Back Cover (IBC) +10% to Full Page
Spread +20% to Full Page
All other special positions +5%
Revisions & Proofs $50
2014 ARTBA MEDIA KIT 11
SIZE RATE (Black White)
Full Page $3,700
Half Page (Horizontal or Vertical) $2,900
Third Page (Horizontal or Vertical) $2,725
Quarter Page $1,825
PREMIUM POSITION RATE
Opposite IFC $6,725
Opposite Table of Contents $6,550
Opposite IBC $6,250
Opposite Buyers’Guide Cover $5,475
Opposite Chairman’s Message $5,850
Opposite ARTBA Staff Directory $5,650
All other special positions +15%
BUYERS’GUIDE RATE (Cost for one category)
50-word description listing $550
50-word description, listing b/w logo $800
50-word description, listing color logo $975
Additional categories $100/each
Leadership Directory Buyers’ Guide
12 2014 ARTBA MEDIA KIT
Editorial for“Transportation Builder”is provided by key leading industry professionals, seasoned
freelance writers, and top ARTBA staff, including:
Senior Vice President,
2014 ARTBA Chairman
Senior Vice President,
Senior Vice President,
Dr. Alison Premo
Vice President of
Since 1902, ARTBA has been aggressively and effectively advocating the need for increased surface
transportation investment on behalf of the U.S. transportation design and construction industry before the
Congress, White House, Executive Branch and federal agencies. ARTBA also defends the industry’s market
interests when threatened by dubious litigation or regulation.
ARTBA’s expert economics and research team provides analyses of proposed legislation, regulations and
budgets. Cutting-edge market intelligence reports include information on state federa-aid highway
obligations, market surveys and the value of construction put in place.
ARTBA is committed to improving safety for workers, pedestrians and motorists. By meeting with national
leaders, ARTBA builds understanding of the complex and intricate interaction of safety with all aspects of
transportation planning, design, construction, maintenance and repair.
ARTBA’s mission is simple: to grow and protect transportation infrastructure investment to meet the public
and business demand for safe and efficient travel. In support of this mission, ARTBA provides programs and
services designed to give its nearly 6,000 public and private sector members a global competitive edge.
To learn more about ARTBA, visit www.artba.org.