ЛШ 2016 Crowdfunding - Стародубцев
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Презентация спикера с четвертого дня HSE{sun} 2016
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ЛШ 2016 Crowdfunding - Стародубцев
- 2. Indiegogo Impact Stats • Millions of dollars sent to campaign owners weekly • 300.000+ campaigns since 2008 • 15M UMV`s from over 224 countries + territories • 70+ countries each day • 1.000% growth in funds raised the past two years • Over 35 campaigns have raised over $1 million • $300M+ in venture capital to campaigns after being on Indiegogo
- 4. When is the right time you launch your campaign? • When you have a functional prototype or better • When you are <6 months from shipping your product • When you have time & resources to run a marketing campaign • When you an audience with whom you can share your campaign 1. Start a campaign 2. Activate your community 3. Find your dream
- 5. Gather emails • Emails is the #1 best to get people to fund your campaign • Email brings in 20% more funding than any other source, and is the most reliable way to have a strong launch • Gathering a big list of emails before your launch, means you can drive a lot of traffic when your campaign starts
- 6. TripSafe uses a landing page to test marketing and gather emails before launch
- 7. Consider Finding a Partner If you have budget, you may want to work with groups the help promote you campaign: • PR Firms • Marketing Agencies • Video Production Studios There are also people who can help promote your campaign without spending any money: • Investors • Industry influences • Friends & Family in the US
- 8. Наши проекты собрали более 1.3 млн.долл. на Indiegogo
- 9. CreopopCreopop - первая 3D ручка с технологией «холодной печати» и необычными чернилами Проект Creopop собрал $200,000и 2,000+ предзаказов на Indiegogo Раунд А закрыт по оценкев несколько миллионов долларов
- 10. TouchJet TouchJet - проектор, превращающий любую поверхность в тачскрин Проект Touchjet собрал $870,000 и 3000 предзаказов на Indiegogo 18 дистрибьюторов подписано
- 11. PowerDot PowerDot с помощью электромиостимуляции позволяет расслаблять и укреплять мышцы Проект PowerDot собрал $135,000 и 1200 предзаказов на Indiegogo Реализуются в retail-сетях в Азии
- 12. Are you ready?
- 13. Contact the HaxVentures Team The HaxVentures Team can share more information on how to make your campaign a success. Contact us at: dmitry@haxventures.ru