1) Salesforce.com provides an enterprise platform in the cloud that allows companies to adapt their systems to different contexts and devices. 2) As technology becomes more integrated and accessible in the cloud, the role of CIO is evolving from managing traditional IT systems to becoming an advisor who helps business units choose cloud solutions rather than controlling technology adoption. 3) The consulting company uses Salesforce to help clients transition to more agile, iterative "Business Improvement Projects" hosted in the cloud, rather than traditional long-term on-premise IT projects, allowing clients to focus more on business goals.

1. Salesforce.com
&
The Social Enterprise
Somewhere beyond the clouds,
the social business rainbow !

4. Coming from «traditional» IT
Managed increasingly complex projects
from very small projects
to projects involving 20 consultants over many years
«There is something wrong...»
even using agile project management
Deliver and Satisfy users needs
salesforce.com and force.com since 2008

5. An IT consulting company in
Luxembourg
30 employees
created in 2008

6. Our Vision :
«We believe that in a fast moving world where IT will be a
shared commodity, companies need specialized talents and
solutions ready to add value to the business.»

8. DIGITAL DISRUPTION
«Platforms make this possible»
This fundamental issue is that the new platform
providers, such as Apple, Amazon EC2,
Salesforce.com, are making it way faster and
cheaper for new entrants to be disruptors and
for them to get new ideas to market.

9. Business is Social

11. Created 13 years ago :
• a CRM Software
• based on subscription
• multitenant architecture (scalability)
Now :
• an enterprise platform
• 1st cloud company to reach 3 B$ revenue
• 2 years in a row best innovators (Forbes)
• Fastest growing software company (in the 10 bigests)
• 110000 clients, 400mio transaction per day

13. Platform features

17. Just use it !

19. Adapt to a large palette of situation and contexts
Adapt to device,
Think Contextual features not Application
IT projects don’t exist,
only Business Improvement Projects exist
Create an Unified Version of the Enterprise
System integration, merge and acquisition,
heterogeneous systems,

20. From IT to Digital Experience
Chief Digital Officier or the «New CIO Officer»
Business experience is not an IT subject
IT World
Traditional Systems and
Legacy
ERP, Accounting, Legacy
software
Digital World
Social Networks, Mobile devices, Internet of things
Evolutive platform at the core
Cloud computing
Connectivity, Agility & Flexibility

21. Cloud trends
& IT world

22. THE EMERGENCE OF THE ‘ENGAGEMENT’ SYSTEMS

23. FROM SOFTWARE TO CONTEXTUAL FEATURES

24. THE CIO ROLE EVOLUTION
«Pourquoi les DSI peinent à favoriser l’adoption
du cloud ? Parce qu’ils n’acceptent pas que les
directions métiers l’aient déjà adopté.»
«Conseiller» constitue le maître mot.
Il ne s’agit plus d’interdire ou d'exiger. Cette époque
est révolue. Les DSI devraient intervenir de manière
intelligente dans le choix des métiers en termes de
fournisseurs de cloud, plutôt que d'essayer de valider
ou d’interdire son adoption.

25. THE DEATH OF THE IT MIDDLE-MAN

26. The SF project

27. Coordination with other enterprise evolutions
Customer experience design
Social enterprise adoption
Social network, Mobile, Web presence
Internet of Things COnnection
Agile and Iterative
approach
e.g. 6 weeks
‘Business
Improvement
Steps’
Bring Business Data in !
Integrate and/or Import
Let user play with their data :
Business users own the data, data is not an asset
of the IT teams
Design the vision

28. Traditional, on site
first users active
project team
project length (first part)
infrastructure set up

29. Traditional, On premise
custom implementation/development
change requests, evolutions
administration, monitoring
infrastructure cost (maintenance...)

30. project agility - budget flexibility
user satisfaction
Time and effort spent on business
targets, not on technology1
0
1
0
Traditional, on site

31. What will be
your business model in 5
years ?

33. What will be
your business model in 5
years ?