How to ethically steal your competitor's biggest facebook fansBryan Fleming
This document provides instructions for using Facebook ads to target the fans of a competitor's Facebook page in order to promote your own business. It recommends creating an ad campaign targeting a competitor's page by entering the page name in the "Interests" section. It also suggests using conversion tracking and creating a lookalike audience of visitors to your site to improve targeting. The overall goal is to "ethically steal" a competitor's existing Facebook fans by advertising your business to them.
http://www.buildingsocialproof.com - How Does Facebook Retargeting work? In this presentation I show you exactly how Facebook Remarketing works. You will learn why you need and HOW to set it up correctly. Facebook Retargeting is actually the FIRST thing you should when setting up your Facebook Ads Campaign.
