1. 1
Business and Mkt. Development
Sales levels increased from less than 5000/month (peak) in 2004 to 10000/month in 2008.
Successfully launched New introductions such as ACE & Magic
 Increased low market shares of HDT tipper & tractor trailers in Rajasthan.
Restored Bus market share in Punjab
 Futuristic Network size, structure & Model
 Significantly enhanced Dealer network. Dealerships for different
product combinations successfully introduced.
 Innovative Network Models introduced
• Bifurcated MHCV & Non-MHCV in Rajasthan
• Bifurcated SCV and rest in Punjab
 Customer engagement for immediate and long term benefits
 Key Acc. Management. Customer Engagement Index increased from 69 in 2004-05 to 97 in 2007-08
 Dealer Satisfaction Index --- 81 (first time measure introduced in 07-08)
Apr 04 Apr 08
Dealers 44 61
Branches 14 51
1S 0 198
Sales points 58 310
TASS 80 194
 Successfully managed mega events like Auto expo of 2004, 2006 & 2008.
Key Team-accomplishments
Time-Line : 2004 Jan to 2008 March
Key Responsibilities / Business Challenges