Your company is listed with dozens of location-based services (LBS), whether you want it to be or not. It's time to embrace the power of LBS and use it your business' advantage. Learn about these location-based sites, how to claim your venue, and how to make sure the information about your brand is accurate.

1. eTip Webinar
Starmark
Branding
Advertising
Interactive
Public Relations
Direct Response
LBS

2. What is Location-Based Service (LBS)?
The ability to make use of the geographic location of the user.
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

3. Good News
• Hot and trending area
• Increasing usage of mobile web and smart phones
• Market to users when they are within proximity to take action
• Fully integrated with social networks
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

4. Bad News
• Your are typically listed without your knowledge
• No central database of locations among the services
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

5. Why do I care?
• Discussions about your brand
• Brand consistency
• SEO
• User Engagement
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

6. How do I get started?
• Identify and claim your venue
• Update on all networks for consistency
• Develop Engagement Strategy
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

7. Brightkite Google Page Rank: 7
Unique Monthly Visitors: 35k
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

8. CitySearch Google Page Rank: ?
Unique Monthly Visitors: 8M
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

9. Dopplr Google Page Rank: 6
Unique Monthly Visitors: 35K
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

10. Facebook Page Google Page Rank: 10
Unique Monthly Visitors: 135M
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

11. Facebook Places
Billed CVB-A-011
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

12. Facebook Merged Page
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

13. Facebook Community Page
Google Page Rank: 10
Unique Monthly Visitors: 142M
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

14. FoodSpotting Google Page Rank: 6
Unique Monthly Visitors: 50k
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

15. Foursquare Google Page Rank: 7
Unique Monthly Visitors: 1M
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

16. Google Maps (Google HotPot) Google Page Rank: 9
Unique Monthly Visitors: n/a
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

17. Gowalla Google Page Rank: 7
Unique Monthly Visitors: 250K
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

18. LinkedIn Google Page Rank: 9
Unique Monthly Visitors: 15M
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

19. Merchant Circle Google Page Rank: 8
Unique Monthly Visitors: 8.5M
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

20. Scvngr Google Page Rank: 6
Unique Monthly Visitors: 50K
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

21. Trip Advisor Google Page Rank: 8
Unique Monthly Visitors: 14M
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

22. WAYN Google Page Rank: 5
Unique Monthly Visitors: 250K
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

23. Whrrl Google Page Rank: 6
Unique Monthly Visitors: 75k
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

24. Where Google Page Rank: ?
Unique Monthly Visitors: 25k
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

25. Yellow Pages Google Page Rank: 8
Unique Monthly Visitors: 14M
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

26. TriOut Google Page Rank: 5
Unique Monthly Visitors: 50k
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

27. Wikipedia Google Page Rank: 9
Unique Monthly Visitors: 53M
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

28. Yelp Google Page Rank: 8
Unique Monthly Visitors: 50M
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK

29. Thank You!
For More See Us At: Starmark.com
Text “ETIP” to 24-7-365 to get our weekly eTip via SMS
Your Presenter:
Brett Circe - VP, Interactive Services - Partner
• Twitter: @bcirce
• LinkedIn.com/bcirce
• AIM: bcirce
STARMARK.COM
888-280-9630
TXT “ETIP” to 247365
@STARMARKINTL
/STARMARKINTL
/STARMARKINTL
© 2011 STARMARK