This document contains a collection of quotes related to public relations from various prominent figures. The quotes provide insights into key aspects of public relations such as the importance of communication and publicity, getting endorsements from others, creating compelling content, and understanding how PR helps shape perceptions of reality. Overall, the quotes illustrate the diverse facets of public relations and its role in marketing, media relations, and reputation management.

1. PublicRelations
Quotes
17

2. Eitherwritesomething
worthreadingordo
somethingworth
writingabout.
BenjaminFranklin
FoundingFatheroftheUSA
tweetquote

3. Publicrelationsarea
keycomponentofany
operationinthisday
ofinstant
communicationsand
rightlyinquisitive
citizens.
AlvinAdams
Diplomat— 1804-1877
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4. Someareborn
great,some
achievegreatness,
andsomehire
publicrelations
offi cers.
DanielJ.Boorstin
Historian,professor,attorney,andwriter
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5. Nexttodoingthe
rightthing,themost
importantthingisto
letpeopleknow you
aredoingtheright
thing.
JohnD.Rockefeller
Businessmagnate
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6. Journalism isprinting
whatsomeoneelse
doesnotwantprinted:
everythingelseis
publicrelations.
GeorgeOrwell
Author
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7. Advertisingis
sayingyou’regood.
PRisgetting
someoneelseto
sayyou’regood.
Jean-LouisGassée
FounderBeOS
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8. Itisalwaysarisk
tospeaktothe
press:theyare
likelytoreport
whatyousay.
HubertH.Humphrey
VicePresidentoftheUnitedStates
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9. IfIwasdownto
mylastdollar,
Iwouldspendit
onpublicrelations
BillGates
ChairmanGatesFoundation,Microsoft
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10. PRcompanieshave
intelligencein
spades,theyneed
moreartistry
JohnMescal
CreativeDirector
McCannMelbourne
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11. Weneedmore
dataanalystsand
plannersinPR
PaulHolmes
CEOatTheHolmesGroup
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12. PRisaboutcreating
contentandmanaging
communications—
inwhateverformatitis.
LordChadlington
CEOatHuntsworthPLC
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13. Thebestanswerto
thequestion‘How do
Icreateaviralvideo?’
is‘Shutup’.
RobFlaherty
Ketchum CEO
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14. Publicityis
absolutelycritical.
AgoodPRstoryis
infinitelymore
effectivethana
frontpagead.
RichardBranson
FounderatVirginGroup
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15. PRisamixof
journalism,psychology,
andlawyering
–it’sanever-changing
andalways
interesting
landscape.
RonnTorossian
Founder5W PublicRelations
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16. Ifwewantaseatat
the‘grownupstable’
wehavetoearnit
viametrics
DavidRockland
Partner&ManagingDirectoratKetchum
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17. ThehistoryofPR
is…ahistoryofa
battleforwhatis
realityandhow
peoplewillseeand
understandreality.
StuartEwen
Author,historianandlecturer
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18. Peopledonotbuy
goodsandservices.
Theybuyrelations,
storiesandmagic.
SethGodin
Author&entrepreneur
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19. Thankyoufor
theinspiration

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