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mHealthed 2011 ConferenceJune 6th, Cape Town Who pays for Africa’s health education?
Good News: Health Spend is Growing Fast Development Assistance Health by Channel: 1990 - 2010 Government Health Spend by Region: 1995- 2006 ,[object Object],Sub-SaharanAfrica ,[object Object]
Global Fund
MultilateralsLatin America Carribean Bilaterals Asia $241 Bn in 20066% Annual Growth $27 Bn in 20108% Annual Growth Source: IHME – Financing Global Health 2010
Bad news: Low Levels, Big Differences and Low Willingness to Pay for Health Ed  6 x difference Don’t pay for health ed Source: WHO – World Health Statistics 2011; Kaiser Family Foundation Website; Living Goods research; Barr  Foundation analysis
Bad news (continued): Still Little Available for Health Ed Assume 5% available for health ed Available for health ed p.c. (my guess) $ 3.4   $ 34.5   $ 2.6
Implications: New Questions Given that there is still little available for health ed, two new questions appear: How can we grow the pie? How can you get some pie?
Implications: 3 Answers  Health Ed and technology are only tools Understand users/learners: create value for them Show multiple outcomes Reduce mortality/morbidity Save money and time Make life more convenient Self-funding after x years 1. Focus on outcomes, not technology ,[object Object]
Program geographies: SSA, South Asia, Global
Donor geographies: Presence in US, Western Europe2. Position yourself in high level/high growth areas  ,[object Object]
Put yourself in funder’s shoes
Build your brand: underpromise, overdeliver and never stop measuring and improving2. Smart ask
Example Living Goods
Example Living Goods
Example Living Goods
Example Living Goods
Example Living Goods

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