120907
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This document provides guidance on building an effective 12-slide presentation for investors. It emphasizes focusing the presentation on the most important merits of the business through tools like a one-liner, elevator pitch, and personal story. Sample slides are outlined to convey the problem, solution, market opportunity, competitive advantages, go-to-market strategy, financial projections, team, and current status to get the investor's attention and set up the business for success.
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How to Present a Business concept as a 3-5 Minute PowerPoint.docx
How to Present a
Business concept as a
3-5 Minute PowerPoint
Published by the Entrepreneurship Foundation, a 501(c)3 non profit. Copyright © Academy Group
Page 2
Elevator Pitch (5 to 60 seconds).
3-5 Minute written or oral Executive Summary
To investors or business plan competition judges
Meeting with an investment committee in the
office of a VC or bank (15-30 minute pitch)
DETAIL DEPENDS ON LENGTH
Tailor level of detail to time available
CONTENT for 3-MINUTE PITCH
Problem and
Solution
Product development stage
Potential
Proof of demand
Process: Marketing and Distribution
Positioning
People
Barriers to Entry
Profit
The Ask
Page 4
Cover only the most important points.
Leave the details for the full Business Plan or
follow-up meeting.
CRITERIA
Investors need clear,
compelling,
credible information
Page 5
1. THE PROBLEM:
Customer Pain
Describe what creates the demand for your solution:
“Pain” and/or
High cost of alternatives
Explain the “value-proposition”
What you get
What customer gets in return
Your logo here
2. YOUR SOLUTION: Product or Service
Position the company to create a
framework for your presentation.
Your name
Company name
What you do:
“Carnage Company manufactures
non-flammable seats for automobiles
and aircraft”
Page 6
Page 7
3. PRODUCT DEVELOPMENT STAGE
What work remains before you can start mass producing and selling product?
Product development time-line
Identify major development risks or challenges
Provide estimated time and cost to bring product to market
Page 8
4. POTENTIAL
Size of Target Market
Market Niche: Define the characteristics of the companies or consumers that need your solution – your potential customers.
Document the number of prospects that have the need. (Not world census data.)
Growth: If the market is growing explain why
Page 9
5. PROOF OF DEMAND
Customer Validation
Market Research Interviews and Survey results
Page 10
5. PROCESS: Channels
Briefly explain the selling cycle: how you propose
to reach your target audience.
Marketing – To raise customer awareness of your product and stimulate interest
Sales – To give decision makers a convenient way to learn details and place order
Distribution – How will product get into hands of customer? Who will collect payment?
Support – To help customers understand product during installation and use.
Page 11
If you rely on indirect channels such as retailers or catalog companies, explain:
Your approach to reaching intermediaries
Whose responsibility it is to raise awareness and generate demand among end-customers?
Who provides pre- and post-sales support?
Page 12
6. POSITIONING
Versus Competition and Alternatives
Comparison to Important Competitors
Address Inertia: How will you get customers to change what they are using now?
Big Dogs – How will well-known companies with established relationships with your target customers react to your company?
Page 13
7. BARR ...
Sample PowerPoint Presentation New Business PowerPoint Presentation Slides
The new business PowerPoint slide is a simple yet professional presentation template. This new business development PowerPoint template is a brilliant way to introduce your new business, services, products or ideas. The new entrepreneurs can take maximum advantage of this startups strategy presentation slide. Additionally, this PPT template can be used to mitigate possible errors in your new business and also to make a contingency plan. Use this slide to represent the goals and objectives of your business. You can use this new business strategies PPT template to present yourself and your new business to the potential clients. To leave a good operation, this presentation slide helps you to keep the focus on the message instead of visual. You can give your thoughts a good life by downloading this slide by just a click of a button. Any event becomes a gala with our Sample PowerPoint Presentation New Business PowerPoint Presentation Slides. They convert it into a festival.
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120907
- 1. Building and Delivering the Presentation
- 11. April 2002 Seeking $5M
- 16. Corporate Data isn’t Safe * IDG Group Study Fake Vendor $3.7M “ Our margins depend on a secure platform.” - Sam Hein, VPO XYZ Airlines $100K Deleted Chart of Accounts *Up to 40% wasted it time $70K Fake Payables *Billions Lost Annually
- 22. ANALYZE EXECUTE OPTIMIZE PLAN Business Applications >>> Technology J2EE Application Server IT Infrastructure: Hosted or in-house Enterprise Portal Integration Platform Framework Relational Metadata Workflow Engine Analytics Engine Planning Engine Rules Engine Customer Mgmt XML EDI ODBC Web Store Call Center Email Direct Mail Point of Sale SFA Field Service Supply Chain XML EDI ODBC Inventory Fulfillment Warehousing Distribution Logistics Procurement Manufacturing Data Flow
- 28. Competitive Advantage Product GA Production Customers Highly Scalable Architecture >$10 per IP-DSO Acme Company A Company B Company C Company D Company E Company F
- 30. Go To Market Strategy 18% Today F1000 MID-MARKET $4B Market INDIRECT SALES DIRECT SALES 82% Distributors 6 US 10 European 2 Asian Strategic Partners IBM
- 31. Go To Market Strategy Tomorrow Distributors Sirrius AvNet Support Net F1000 MID-MARKET $4B Market INDIRECT SALES 50% Strategic Partners IBM ISS Symantec Tripwire Independent Software Vendors JD Edwards SAP Infinium DIRECT SALES 50%
- 34. Future Timeline Elevate marketing of DD to achieve sales goals Begin Marketing Efforts for AEDI March 2003 Complete identification of management team January 2003 Begin strategic product development December 2002 August 2002 Close A-round July 2002