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프로젝트 리스크 관리의 원칙과 개념
Project Risk Management Principle & Concept




                                      박 영 민



                     1                Project Risk Management_박영민_2010
프로젝트 리스크관리




     자신의 능력을 과대 평가하고 위험을 과소 평가
     “Even Murphy is optimist”


                       2         Project Risk Management_박영민_2010
원명수 메리츠화재해상보험 대표이사 부회장




 3            Project Risk Management_박영민_2010
김덕수 (전) 해군제독, (현)한남대학교 교수. Ph.D , PMP




       4                   Project Risk Management_박영민_2010
Managing Change is Managing Projects

 “Organizations are basically systems of people using
  resources to accomplish enterprise mission. Changing how
  an organization works is thus fundamentally about changing
  how people work and relate to each other.
 Organizational development projects are meant to be a
  planned process of change for the people in an organization
  culture, often using management principles and behavioral
  processes.
 A major reason why some of these changes fail is because
  the action that is planned and undertaken is not treated as a
  project and not managed as a project.”
                                        David I. Cleland


                               5                     Project Risk Management_박영민_2010
Managing Change is Managing Projects




                                    Projects
                                        신제품개발, 공장신축
                                        조직혁신, 6시그
                                        마, ERP, 신시장진출
                                        …

  Operations
생산, 판매, 마케팅,
영업, 인사, 회계


                         6                 Project Risk Management_박영민_2010
Enterprise Risk Management?

 Integrated Risk Management?
    Increased risk and reward due to new technologies & new
     business methods resulting in
        Uncertainty
        Complexity
        Rapid product obsolescence
        Increased outsourcing




                              7                    Project Risk Management_박영민_2010
Case Study: Ericsson vs. Nokia

In March of 2000, lightning struck a semiconductor
 manufacturing facility owned by Philips Electronics
 (see, e.g., Latour, 2001). It caused a fire that lasted about 10
 minute and shut down the plant for only a few weeks. But the
 plant was the sole source of critical semiconductor devices
 used by Nokia and Ericsson to produce mobile phone
 handsets. The resulting supply disruption threatened to halt
 cell phone production for both firms.

Latour, A.(2001). A fire in Albuquerque sparks crisis for European cell-phone giants – Nokia
 handles shock with aplomb as Ericsson of Sweden gets burned, The Wall Street
 Journal, January 29.




                                            8                                Project Risk Management_박영민_2010
Case Study: Ericsson vs. Nokia

At Nokia, the event received immediate executive-level attention.
  Nokia launched a textbook crisis management program. Within
  two weeks, Nokia officials were in Asia, Europe, and the United
  States securing alternative sources of supply. Despite the
  fire, Nokia experienced only minimal production disruptions.

Ericsson was far slower to react. It had no contingency plans in
  place to manage the disruption. Information about the event
  percolated slowly up to executive management. By the time the
  company began to mount a serious response, it was already
  too late. Nokia had locked in all alternative source of supply.




                               9                     Project Risk Management_박영민_2010
Case Study: Ericsson vs. Nokia

The business impact on Ericsson was devastating. The firm
  reported over $400 million in lost revenue as a result of the
  supply shortages, and its stock price declined by over 14%.
  Nokia gained three points of market share, largely at
  Ericsson’s expense. Some time later, Ericsson stopped
  manufacturing cell phone handsets and outsourced
  production to a contract manufacturer.




                                10                    Project Risk Management_박영민_2010
Business Risk Examples
The Ericsson case is not an isolated incident. Firm face a wide variety of
business risks, many related to their extended value chains. Poor demand
planning and risky purchasing contracts at Cisco System recently
precipitated $2.5 billion in inventory write-offs and led to massive layoffs
(Berinato, S. (2001). What went wrong at Cisco, CIO Magazine, August 1 2001)


Difficulties implementing supply chain management software at Nike led to
severe inventory shortages, impacting third-quarter revenue by $100
million and shaving almost 20% off the firm’s market capitalization. (Los
Angeles Times, April 2. 2001).

In a case subject to widespread public scrutiny, quality problems with Ford
Explorers using Firestone tires resulted in more than 100 highway fatalities
and forced massive tire recalls (Aeppel et al., 2001; Bradsher, 2001;
Kashiwagi, 2001). This not only created a potential multibillion-dollar legal
exposure for the two firms, but also led to significant loss of brand
valuation.


                                                11                             Project Risk Management_박영민_2010
Enterprise Risk Sources



            Market risk
            Credit risk
            Operational risk
            Business risk




                           12   Project Risk Management_박영민_2010
Market Risk

 is uncertainty caused by fluctuations in the market prices of
  financial or nonfinancial assets. For example, when a firm has
  operations in multiple countries, changes in foreign exchange
  rates can have a significant impact on both the income
  statement and the balance sheet. Changes in interest rates
  can affect a firm’s interest expense, the value of its loan
  portfolio, and the market value of its debt. Price changes for
  commodities such as heating oil and electricity can have an
  impact on the cost of keeping factories and office buildings
  running, and price changes for commodities like steel and
  copper can affect the cost of goods sold.




                               13                     Project Risk Management_박영민_2010
Credit Risk

 is the risk that parties to which an enterprise has extended
  credit will fail to fulfill their obligations. Customer defaults, or
  delays in making anticipated payments, can have varying
  impacts on an enterprise. These range from transient effects on
  liquidity to ratings downgrades or even bankruptcy. It might
  seem that credit risk should primarily be a concern for financial
  services firms, but this is not the case. As recent experience in
  the telecommunications and computer industries has shown, a
  heavy credit concentration in a risky customer segment can
  sometimes lead to severe financial repercussions even for
  industrial firms.




                                  14                     Project Risk Management_박영민_2010
Operational Risk

  refers to risks caused by the way a firm operates its business.
   It includes risks associated with technical failures, losses
   caused by processing errors, and quality and cost problems
   caused by production errors. It also includes losses due to
   human error, such as fraud, mismanagement, and failure to
   control and monitor operations effectively.




                                15                    Project Risk Management_박영민_2010
Business Risk


 is caused by uncertainty associated with key business
  drivers. Business risk tend to be more strategic than other
  risks and can be the most difficult to manage. Business risk
  factors include the overall state of the economy, fluctuations
  in customer demand, supply disruptions, competitive actions
  by rivals, technological change, legal liabilities, and
  regulatory changes.




                               16                     Project Risk Management_박영민_2010
Risk Characterization


   Probability of
   Occurrence       Low Severity           High Severity
                    High Likelihood        High Likelihood
                    IV                     II




                    Low Severity           High Severity
                    Low Likelihood          Low Likelihood
                    III                    I




                                                             Severity of
                                                             Impact



                                      17                                   Project Risk Management_박영민_2010
A survey says . . .

 Executive interest in enterprise risk management programs is
  growing. In a survey of more than 200 CEOs and senior
  executives at firms from a diverse set of industries
  (E.I.U., 2001), more than 40% of the respondents reported that
  they were managing risk on a formal enterprise risk
  management basis. Almost 20% more planned to do so within
  a year, and more than 70% planned to do so within five years.
  At present, only 15% of the firms managed risk on a corporate-
  wide basis. However, more than 40% expected to do so within
  three years.

  E.I.U. (2001). Enterprise Risk Management : Implementing New Solutions, Technical
  Paper, The Economist Intelligence Unit Limited, London and MMC Enterprise Risk, New
  York.




                                           18                             Project Risk Management_박영민_2010
Enterprise Risk Management


Effective Risk Management
 Add value during times of crisis
 Improve financial performance
 Increase customer satisfaction
 Exploit new business opportunities




                            19         Project Risk Management_박영민_2010
Microsoft’s Risk Management



 “Risks differ from problems or issues because a risk refers to the
  future potential for adverse outcome or loss. Problems or
  issues, however, are conditions or states of affairs that exist in
  a project at the present time. Risk may, in turn, become
  problems or issues if they are not addressed effectively.”




                                20                     Project Risk Management_박영민_2010
Project Risk Management Definition

Project Risk is an uncertain event or condition that, if it
occurs, has a positive or negative effect on a project’s
objectives.        Project          objectives    include
scope, schedule, cost, and quality.


 프로젝트 리스크는 발생할 경우 긍정적 또는 부정적으로 프로
 젝트 목표에 영향을 미치는 불확실한 사건 또는 상황이다. 프
 로젝트 목표에는 범위, 일정, 원가 및 품질이 포함된다.




                            21                   Project Risk Management_박영민_2010
Project Risk Management Definition

 Project Risk Management includes the processes concerned
 with          conducting             risk        management
 planning, identification, analysis, responses, and monitoring
 and control on a project.


 프로젝트 리스크관리: 프로젝트에 대한 리스크관리 기획, 리
 스크식별, 분석, 대응 및 감시 통제의 수행과 관련된 프로세스
 가 포함된다.




                              22                   Project Risk Management_박영민_2010
Project Risk Management Definition

 The objectives of Project Risk Management are to increase
 the probability and impact of positive events, and decrease
 the probability and impact of negative events in the Project.

 프로젝트 리스크관리의 목표: 긍정적인 사건의 영향 및 가능
 성을 증가시키고, 프로젝트에 대한 부정적인 사건의 영향 및
 가능성을 감소시키는 것이다




                               23                    Project Risk Management_박영민_2010
Project Risk Management Definition

Project Risk Management aims to identify and prioritize risks in
advance of their occurrence, and provide action-oriented
information to project managers. This orientation requires
consideration of events that may or may not occur and are
therefore described in terms of likelihood or probability of
occurrence in addition to other dimensions such as their impact
on objectives.




                              24                    Project Risk Management_박영민_2010
리스크관리는?


프로젝트 리스크는 모든 프로젝트에 존재하는 불확실성에서 비
롯된다. 알려진 리스크는 식별되어 분석된 리스크이다. 이러한
리스크에 대해서는 대응책을 계획할 수 있다. 알려지지 않은 특
정 리스크는 사전 대응적 방식으로 관리할 수 없으므로 프로젝
트 팀에서 우발사태 계획(Contigency plan)을 세워야 한다.




                    25             Project Risk Management_박영민_2010
리스크관리는?


 리스크는 프로젝트를 구상하는 순간부터 존재한다. 사전 대
 응적인 방식의 리스크 관리 없이 프로젝트를 진행하면 발생
 한 리스크가 프로젝트에 미치는 충격이 증가하며 프로젝트
 를 실패로 이끌 가능성이 높아진다.




                26         Project Risk Management_박영민_2010
Role of Project Risk Management in PM

 There is a paradox about project risk that affects most projects.
 In the early stages of a project, the level of risk exposure is at
 its maximum but information on the project risks is at a
 minimum. This situation does not mean that a project should
 not go forward because little is known at that time.
 Rather, there may be different ways of approaching the project
 that have different risk implications. The more this situation is
 recognized, the more realistic the project plans and
 expectations of results will be.
 A risk management approach is applicable throughout a
 project’s life cycle.




                               27                     Project Risk Management_박영민_2010
Role of Project Risk Management in PM


 Project Risk Management is not an optional activity: it is
 essential to successful project management.
 It should be applied to all projects and hence be included in
 project plans and operational documents. In this way, it
 becomes an integral part of every aspect of managing the
 project, in every phase and in every process group.
 Project Risk Management is not a substitute for the other
 project management processes




                               28                     Project Risk Management_박영민_2010
Principles and Concepts

  Project risk is an uncertain event or condition that, if it
   occurs, has a positive or a negative effect on a project’s
   objectives.
  Overall project risk represents the effect of uncertainty on
   the project as a whole. Overall project risk is more than the
   sum of individual risks on a project, since it applies to the
   whole project rather than to individual elements or tasks.
  Project Risk Management processes should be repeated
   and the corresponding plans progressively elaborated
   throughout the lifetime of the project.
  Project Risk Management cannot take place in isolation.
   Success relies heavily on communication throughout the
   process

                               29                     Project Risk Management_박영민_2010
PMBOK Guide 4th Edition




                          30   Project Risk Management_박영민_2010
프로젝트관리 프로세스 그룹 연관관계
   기획 프로세스 그룹(20) (Planning Process group)
  프로젝트관리                        활동 순서
  계획서 개발(4.2)                   배열(6.2)
                  활동 정의                                    일정 개발
                   (6.1)                                    (6.5)
  요구사항 수집                       활동 기간
    (5.1)                       산정(6.4)
                  활동 자원
                  산정(6.3)
   범위 정의                        원가 산정         예산 결정
    (5.2)                        (7.1)         (7.2)


   WBS 작성                       품질 계획
    (5.3)                        (8.1)


                  인적자원        의사소통 계획         조달 계획
                계획서 개발(9.1)    수립(10.2)       수립(12.1)


   리스크 관리        리스크 식별       정성적 리스크       정량적 리스크        리스크 대응
  계획 수립(11.1)     (11.2)      분석 수행(11.3)   분석 수행(11.4)   계획 수립(11.5)


                               31                          Project Risk Management_박영민_2010
리스크관리 프로세스
리스크 관리 계획수립 프로젝트에 대한 리스크 관리 활동을 수행하는 방
법을 정의하는 프로세스
리스크 식별 - 프로젝트에 영향을 미칠 수 있는 리스크를 식별하고, 리스크
별 특성을 문서화하는 프로세스
정성적 리스크 분석 수행 - 리스크의 발생 확률과 영향을 평가하고 결합시
켜 추가적인 분석 또는 조치를 위하여 리스크의 우선순위를 지정하는 프로세
스
정량적 리스크 분석 수행 - 식별된 리스크가 전체 프로젝트 목표에 미치는
영향을 수치로 분석하는 프로세스
리스크 대응 계획수립 - 프로젝트 목표에 대한 기회는 증대시키고 위협은
줄일 수 있는 대안 및 조치를 개발하는 프로세스
리스크 감시 및 통제 - 프로젝트 전반에서 리스크 대응 계획을 구현하
고, 식별된 리스크를 추적하고, 잔존 리스크를 감시하고, 새로운 리스크를 식별
하고, 리스크 프로세스의 효과를 평가하는 프로세스

                    32             Project Risk Management_박영민_2010
리스크 관리 개념 - PMBOK 리스크관리 프로세스

                                리스크 식별 및 평가

                  1                 2
                                 정성적/정량적          3
              리스크 관리 기획
                                  리스크 분석        리스크 순위
               리스크 식별
                                  리스크 계량화
             새로운
             리스크


  7                 6                5             4
결과문서화             결과 측정           리스크 감시          리스크
                                   및 통제          대응 기획

        전략 재 개발           리스크 통제            리스크 완화




                           33                   Project Risk Management_박영민_2010
리스크 관리 개념
 Typical Life Cycle Profiles
    높은 리스크 발생확률                            높은 리스크 영향

                              프로젝트 생애주기

       착수 및 기획단계                                    실행 및 종료단계

    Concept             Development        Implementation          Termination


    Opportunity & Risk

        Period when
        Highest Risks
        are Incurred                                  Period of Highest
                                                      Risks Impact
     Amount at Stake


                                                                          Time
                                      34                            Project Risk Management_박영민_2010
리스크 관리 개념 - Risk & PM Knowledge Area

                     프로젝트관리통합

       범위              LIFE CYCLE과          의사소통
                         환경적 변수
          기대 사항
          및 타당성                      IDEA / 자료
                                        교환

            요구사항     프로젝트 리스크        가용성
     품질                                          인적자원
               표 준    (PRM, ERM)     생산성


            일정목표                     서비스,
            제약                       공장, 자재

                        원가 목표
          일정             제약                      조달

                         원가

                            35                        Project Risk Management_박영민_2010
리스크 관리 개념 - Risk Breakdown Structure




                     36                Project Risk Management_박영민_2010
리스크 관리 개념 - 계약 방식 및 리스크 관리

 CPPC (Cost Plus Percentage of Costs)
      Seller risk lowest   (1)
      Buyer (owner) risk highest (5)
 CPFF (Cost Plus Fixed Fee)
      Seller risk low      (2)
      Buyer risk high      (4)
 CPIF (Cost Plus Incentive Fee)
      Seller risk medium (3)
      Buyer risk medium (3)
 FPI (Fixed Price with Incentive)
      Seller risk high     (4)
      Buyer risk low       (2)
 FFP (Firm Fixed Price) (Turnkey, Lump sum)
      Seller (contractor) risk highest (5)
      Buyer risk lowest (1)


                                    37         Project Risk Management_박영민_2010
리스크관리 개념 - 계약의 리스크 관리
 계약 형태와 Risk Allocation 관계도

  Scope of work    Very little          Partial             Complete

  Uncertainty       High                Moderate             Low
  Degree of risk    High                Medium               Low
                    100%
  Suggested risk
  allocation       Owner(Buyer)



                                                    Seller(Contractor)
                                                                100%
  Contract types   CPPC          CPFF        CPIF     FPI            FFP



                                   38                        Project Risk Management_박영민_2010
리스크 관리 개념 - Risk Responsibilities

  프로젝트관리자
    리스크 평가 완수와 지속적인 갱신 보장
  프로젝트 팀
    리스크 평가 보고서 개발
    리스크 평가 보고를 기초로 한 리스크 관리 계획 개발
  리스크 관리의 궁극적 책임
    Project Sponsor
  책임의 위임 (Delegation)
    프로젝트 리스크  프로젝트관리자(PM)에게 위임
    부서 리스크  기능 관리자(FM)



                         39          Project Risk Management_박영민_2010
PM’s Role for Project Risk Management(1)

 • Encouraging senior management support for Project Risk
   Management activities.
 • Determining the acceptable levels of risk for the project in
   consultation with stakeholders.
 • Developing and approving the risk management plan.
 • Promoting the Project Risk Management process for the project.
 • Facilitating open and honest communication about risk within the
   project team and with management and other stakeholders.
 • Participating in all aspects of the Project Risk Management
    process.
 • Approving risk responses and associated actions prior to
   implementation.
 • Applying project contingency funds to deal with identified risks that
   occur during the project.

                                   40                       Project Risk Management_박영민_2010
PM’s Role for Project Risk Management(2)

 • Overseeing risk management by subcontractors and suppliers.
 • Regularly reporting risk status to key stakeholders, with
   recommendations for appropriate strategic decisions and actions
   to maintain acceptable risk exposure.
 • Escalating identifi ed risks to senior management where
   appropriate: such risks include any which are outside the authority
   or control of the project manager, any which require input or action
   from outside the project, and any for which the release of
   management reserve funds might be appropriate.
 • Monitoring the effi ciency and effectiveness of the Project Risk
   Management process.
 • Auditing risk responses for their effectiveness and documenting
   lessons learned.



                                  41                       Project Risk Management_박영민_2010
Good Risk Management Practice

 Project Risk Management should recognize the business
 challenges as well as the multi-cultural environment associated
 with an increasingly global environment including many joint
 venture projects and customers, suppliers, and workforces
 spread around the globe.
 Project Risk Management should be conducted on all projects.




                              42                    Project Risk Management_박영민_2010
Critical Success Factor for Project Risk Management




                          43                Project Risk Management_박영민_2010
Critical Success Factor for Project Risk Management

  Recognize the Value of Risk Management — Project Risk
 Management should be recognized as a valuable discipline that provides
 a positive potential return on investment for organizational
 management, project stakeholders (both internal and external), project
 management, and team members.

  Individual Commitment/Responsibility — Project participants and
 stakeholders should all accept responsibility for undertaking risk-related
 activities as required. Risk management is everybody’s
 responsibility.

  Open and Honest Communication — Everyone should be involved in
 the Project Risk Management process. Any actions or attitudes that
 hinder communication about project risk reduce the effectiveness
 of Project Risk Management in terms of proactive approaches and
 effective decision-making.

                                     44                          Project Risk Management_박영민_2010
Critical Success Factor for Project Risk Management
  Organizational Commitment — Organizational commitment can only be
 established if risk management is aligned with the organization’s goals and
 values. Project Risk Management may require a higher level of managerial
 support than other project management disciplines because handling some
 of the risks will require approval of or responses from others at levels
 above the project manager.

  Risk Effort Scaled to Project — Project Risk Management activities
 should be consistent with the value of the project to the organization and
 with its level of project risk, its scale, and other organizational
 constraints. In particular, the cost of Project Risk Management should be
 appropriate to its potential value to the project and the organization.

  Integration with Project Management — Project Risk Management does
 not exist in a vacuum, isolated from other project management processes.
 Successful Project Risk Management requires the correct execution of the
 other project management processes.

                                      45                          Project Risk Management_박영민_2010
리스크 관리 개념 - 용어 (Terms)                   PMBOK Guide 4th 용어해설




 리스크 / Risk. 발생할 경우에 프로젝트 목표에 긍정적 또는 부정적인 영향
  을 미치는 불확실한 사건이나 조건.
 리스크 수용 / Risk Acceptance [기법]. 프로젝트 팀에서 리스크 대응책으
  로 프로젝트 관리 계획서를 변경하는 방법을 사용하지 않기로 결정한 상황
  또는 다른 적절한 대응 전략을 강구할 수 없는 상황을 의미하는 리스크대
  응기획 기법.
 리스크 회피 / Risk Avoidance [기법]. 리스크를 제거하거나 리스크로 인한
  영향에서 프로젝트 목표를 보호할 목적으로 프로젝트 관리 계획서를 변경
  해야 하는 상황을 감수하는 방식의 리스크 대응기획 기법.
 리스크분류체계 (RBS) / Risk Breakdown Structure [도구]. 잠재적 리스크
  의 다양한 영역과 원인을 규명하여 리스크 범주 및 하부 범주별로 정리한
  프로젝트 리스크 계통도. 리스크 분류체계는 대개 프로젝트 유형에 맞춰
  조정된다.




                          46                   Project Risk Management_박영민_2010
리스크 관리 개념 - 용어 (Terms)


 리스크 범주 / Risk Category. 리스크를 잠재적 원인 별로 분류한 그룹. 리
  스크의 원인은 기술적 원인, 외부 원인, 조직 특성상 원인, 환경적 원인, 프
  로젝트 관리상 원인 등의 범주로 분류할 수 있다. 한 범주 안에 기술력 수
  준, 기후, 공격적 산정 등의 여러 하위 범주가 포함되기도 한다.
 리스크 관리 계획서 / Risk Management Plan [산출물/투입물]. 프로젝트에
  서 프로젝트 리스크관리를 체계적으로 구성하고 수행하는 방법을 설명하
  는 문서. 프로젝트 관리 계획서에 포함되거나 별도의 보조 계획으로 존재
  한다. 리스크 관리 계획서의 정보는 응용 분야와 프로젝트의 규모에 따라
  달라진다. 프로젝트 리스크 목록, 리스크 분석 결과, 리스크 대응 자료가
  수록된 리스크 등록부(Risk Register)와 리스크 관리 계획서는 다르다.
 리스크 완화 / Risk Mitigation [기법]. 리스크 발생 확률과 리스크의 영향력
  을 허용 한계선 이하로 낮추는 방법을 찾아야 하는 상황을 감수하는 리스
  크대응기획 기법.




                        47                Project Risk Management_박영민_2010
리스크 관리 개념 - 용어 (Terms)


 리스크 등록부 / Risk Register [산출물/투입물]. 정성적 리스크 분석, 정량
  적 리스크 분석 및 리스크 대응기획의 결과 자료가 수록된 문서. 확인된 모
  든 리스크에 대한 설명, 범주, 원인, 발생 확률, 목표에 미치는 영향, 제안된
  대응 방법, 소유자, 현재 상태 등을 포함한 상세한 정보가 리스크 등록부에
  들어 있다.
 리스크 허용한도 / Risk Tolerance. 조직이나 개인이 감당할 수 있는 리스
  크의 크기, 양, 정도. 리스크 전가 / Risk Transference [기법]. 리스크로 인
  한 영향을 리스크대응 권한과 함께 제3자에게 이전하는 방식의 리스크대
  응기획 기법.




                          48                 Project Risk Management_박영민_2010

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1.프로젝트 리스크관리 원칙과 개념(51)

  • 1. 제1강 프로젝트 리스크 관리의 원칙과 개념 Project Risk Management Principle & Concept 박 영 민 1 Project Risk Management_박영민_2010
  • 2. 프로젝트 리스크관리 자신의 능력을 과대 평가하고 위험을 과소 평가 “Even Murphy is optimist” 2 Project Risk Management_박영민_2010
  • 3. 원명수 메리츠화재해상보험 대표이사 부회장 3 Project Risk Management_박영민_2010
  • 4. 김덕수 (전) 해군제독, (현)한남대학교 교수. Ph.D , PMP 4 Project Risk Management_박영민_2010
  • 5. Managing Change is Managing Projects “Organizations are basically systems of people using resources to accomplish enterprise mission. Changing how an organization works is thus fundamentally about changing how people work and relate to each other. Organizational development projects are meant to be a planned process of change for the people in an organization culture, often using management principles and behavioral processes. A major reason why some of these changes fail is because the action that is planned and undertaken is not treated as a project and not managed as a project.” David I. Cleland 5 Project Risk Management_박영민_2010
  • 6. Managing Change is Managing Projects Projects 신제품개발, 공장신축 조직혁신, 6시그 마, ERP, 신시장진출 … Operations 생산, 판매, 마케팅, 영업, 인사, 회계 6 Project Risk Management_박영민_2010
  • 7. Enterprise Risk Management?  Integrated Risk Management?  Increased risk and reward due to new technologies & new business methods resulting in  Uncertainty  Complexity  Rapid product obsolescence  Increased outsourcing 7 Project Risk Management_박영민_2010
  • 8. Case Study: Ericsson vs. Nokia In March of 2000, lightning struck a semiconductor manufacturing facility owned by Philips Electronics (see, e.g., Latour, 2001). It caused a fire that lasted about 10 minute and shut down the plant for only a few weeks. But the plant was the sole source of critical semiconductor devices used by Nokia and Ericsson to produce mobile phone handsets. The resulting supply disruption threatened to halt cell phone production for both firms. Latour, A.(2001). A fire in Albuquerque sparks crisis for European cell-phone giants – Nokia handles shock with aplomb as Ericsson of Sweden gets burned, The Wall Street Journal, January 29. 8 Project Risk Management_박영민_2010
  • 9. Case Study: Ericsson vs. Nokia At Nokia, the event received immediate executive-level attention. Nokia launched a textbook crisis management program. Within two weeks, Nokia officials were in Asia, Europe, and the United States securing alternative sources of supply. Despite the fire, Nokia experienced only minimal production disruptions. Ericsson was far slower to react. It had no contingency plans in place to manage the disruption. Information about the event percolated slowly up to executive management. By the time the company began to mount a serious response, it was already too late. Nokia had locked in all alternative source of supply. 9 Project Risk Management_박영민_2010
  • 10. Case Study: Ericsson vs. Nokia The business impact on Ericsson was devastating. The firm reported over $400 million in lost revenue as a result of the supply shortages, and its stock price declined by over 14%. Nokia gained three points of market share, largely at Ericsson’s expense. Some time later, Ericsson stopped manufacturing cell phone handsets and outsourced production to a contract manufacturer. 10 Project Risk Management_박영민_2010
  • 11. Business Risk Examples The Ericsson case is not an isolated incident. Firm face a wide variety of business risks, many related to their extended value chains. Poor demand planning and risky purchasing contracts at Cisco System recently precipitated $2.5 billion in inventory write-offs and led to massive layoffs (Berinato, S. (2001). What went wrong at Cisco, CIO Magazine, August 1 2001) Difficulties implementing supply chain management software at Nike led to severe inventory shortages, impacting third-quarter revenue by $100 million and shaving almost 20% off the firm’s market capitalization. (Los Angeles Times, April 2. 2001). In a case subject to widespread public scrutiny, quality problems with Ford Explorers using Firestone tires resulted in more than 100 highway fatalities and forced massive tire recalls (Aeppel et al., 2001; Bradsher, 2001; Kashiwagi, 2001). This not only created a potential multibillion-dollar legal exposure for the two firms, but also led to significant loss of brand valuation. 11 Project Risk Management_박영민_2010
  • 12. Enterprise Risk Sources  Market risk  Credit risk  Operational risk  Business risk 12 Project Risk Management_박영민_2010
  • 13. Market Risk  is uncertainty caused by fluctuations in the market prices of financial or nonfinancial assets. For example, when a firm has operations in multiple countries, changes in foreign exchange rates can have a significant impact on both the income statement and the balance sheet. Changes in interest rates can affect a firm’s interest expense, the value of its loan portfolio, and the market value of its debt. Price changes for commodities such as heating oil and electricity can have an impact on the cost of keeping factories and office buildings running, and price changes for commodities like steel and copper can affect the cost of goods sold. 13 Project Risk Management_박영민_2010
  • 14. Credit Risk  is the risk that parties to which an enterprise has extended credit will fail to fulfill their obligations. Customer defaults, or delays in making anticipated payments, can have varying impacts on an enterprise. These range from transient effects on liquidity to ratings downgrades or even bankruptcy. It might seem that credit risk should primarily be a concern for financial services firms, but this is not the case. As recent experience in the telecommunications and computer industries has shown, a heavy credit concentration in a risky customer segment can sometimes lead to severe financial repercussions even for industrial firms. 14 Project Risk Management_박영민_2010
  • 15. Operational Risk  refers to risks caused by the way a firm operates its business. It includes risks associated with technical failures, losses caused by processing errors, and quality and cost problems caused by production errors. It also includes losses due to human error, such as fraud, mismanagement, and failure to control and monitor operations effectively. 15 Project Risk Management_박영민_2010
  • 16. Business Risk  is caused by uncertainty associated with key business drivers. Business risk tend to be more strategic than other risks and can be the most difficult to manage. Business risk factors include the overall state of the economy, fluctuations in customer demand, supply disruptions, competitive actions by rivals, technological change, legal liabilities, and regulatory changes. 16 Project Risk Management_박영민_2010
  • 17. Risk Characterization Probability of Occurrence Low Severity High Severity High Likelihood High Likelihood IV II Low Severity High Severity Low Likelihood Low Likelihood III I Severity of Impact 17 Project Risk Management_박영민_2010
  • 18. A survey says . . .  Executive interest in enterprise risk management programs is growing. In a survey of more than 200 CEOs and senior executives at firms from a diverse set of industries (E.I.U., 2001), more than 40% of the respondents reported that they were managing risk on a formal enterprise risk management basis. Almost 20% more planned to do so within a year, and more than 70% planned to do so within five years. At present, only 15% of the firms managed risk on a corporate- wide basis. However, more than 40% expected to do so within three years. E.I.U. (2001). Enterprise Risk Management : Implementing New Solutions, Technical Paper, The Economist Intelligence Unit Limited, London and MMC Enterprise Risk, New York. 18 Project Risk Management_박영민_2010
  • 19. Enterprise Risk Management Effective Risk Management  Add value during times of crisis  Improve financial performance  Increase customer satisfaction  Exploit new business opportunities 19 Project Risk Management_박영민_2010
  • 20. Microsoft’s Risk Management “Risks differ from problems or issues because a risk refers to the future potential for adverse outcome or loss. Problems or issues, however, are conditions or states of affairs that exist in a project at the present time. Risk may, in turn, become problems or issues if they are not addressed effectively.” 20 Project Risk Management_박영민_2010
  • 21. Project Risk Management Definition Project Risk is an uncertain event or condition that, if it occurs, has a positive or negative effect on a project’s objectives. Project objectives include scope, schedule, cost, and quality. 프로젝트 리스크는 발생할 경우 긍정적 또는 부정적으로 프로 젝트 목표에 영향을 미치는 불확실한 사건 또는 상황이다. 프 로젝트 목표에는 범위, 일정, 원가 및 품질이 포함된다. 21 Project Risk Management_박영민_2010
  • 22. Project Risk Management Definition Project Risk Management includes the processes concerned with conducting risk management planning, identification, analysis, responses, and monitoring and control on a project. 프로젝트 리스크관리: 프로젝트에 대한 리스크관리 기획, 리 스크식별, 분석, 대응 및 감시 통제의 수행과 관련된 프로세스 가 포함된다. 22 Project Risk Management_박영민_2010
  • 23. Project Risk Management Definition The objectives of Project Risk Management are to increase the probability and impact of positive events, and decrease the probability and impact of negative events in the Project. 프로젝트 리스크관리의 목표: 긍정적인 사건의 영향 및 가능 성을 증가시키고, 프로젝트에 대한 부정적인 사건의 영향 및 가능성을 감소시키는 것이다 23 Project Risk Management_박영민_2010
  • 24. Project Risk Management Definition Project Risk Management aims to identify and prioritize risks in advance of their occurrence, and provide action-oriented information to project managers. This orientation requires consideration of events that may or may not occur and are therefore described in terms of likelihood or probability of occurrence in addition to other dimensions such as their impact on objectives. 24 Project Risk Management_박영민_2010
  • 25. 리스크관리는? 프로젝트 리스크는 모든 프로젝트에 존재하는 불확실성에서 비 롯된다. 알려진 리스크는 식별되어 분석된 리스크이다. 이러한 리스크에 대해서는 대응책을 계획할 수 있다. 알려지지 않은 특 정 리스크는 사전 대응적 방식으로 관리할 수 없으므로 프로젝 트 팀에서 우발사태 계획(Contigency plan)을 세워야 한다. 25 Project Risk Management_박영민_2010
  • 26. 리스크관리는? 리스크는 프로젝트를 구상하는 순간부터 존재한다. 사전 대 응적인 방식의 리스크 관리 없이 프로젝트를 진행하면 발생 한 리스크가 프로젝트에 미치는 충격이 증가하며 프로젝트 를 실패로 이끌 가능성이 높아진다. 26 Project Risk Management_박영민_2010
  • 27. Role of Project Risk Management in PM There is a paradox about project risk that affects most projects. In the early stages of a project, the level of risk exposure is at its maximum but information on the project risks is at a minimum. This situation does not mean that a project should not go forward because little is known at that time. Rather, there may be different ways of approaching the project that have different risk implications. The more this situation is recognized, the more realistic the project plans and expectations of results will be. A risk management approach is applicable throughout a project’s life cycle. 27 Project Risk Management_박영민_2010
  • 28. Role of Project Risk Management in PM Project Risk Management is not an optional activity: it is essential to successful project management. It should be applied to all projects and hence be included in project plans and operational documents. In this way, it becomes an integral part of every aspect of managing the project, in every phase and in every process group. Project Risk Management is not a substitute for the other project management processes 28 Project Risk Management_박영민_2010
  • 29. Principles and Concepts  Project risk is an uncertain event or condition that, if it occurs, has a positive or a negative effect on a project’s objectives.  Overall project risk represents the effect of uncertainty on the project as a whole. Overall project risk is more than the sum of individual risks on a project, since it applies to the whole project rather than to individual elements or tasks.  Project Risk Management processes should be repeated and the corresponding plans progressively elaborated throughout the lifetime of the project.  Project Risk Management cannot take place in isolation. Success relies heavily on communication throughout the process 29 Project Risk Management_박영민_2010
  • 30. PMBOK Guide 4th Edition 30 Project Risk Management_박영민_2010
  • 31. 프로젝트관리 프로세스 그룹 연관관계 기획 프로세스 그룹(20) (Planning Process group) 프로젝트관리 활동 순서 계획서 개발(4.2) 배열(6.2) 활동 정의 일정 개발 (6.1) (6.5) 요구사항 수집 활동 기간 (5.1) 산정(6.4) 활동 자원 산정(6.3) 범위 정의 원가 산정 예산 결정 (5.2) (7.1) (7.2) WBS 작성 품질 계획 (5.3) (8.1) 인적자원 의사소통 계획 조달 계획 계획서 개발(9.1) 수립(10.2) 수립(12.1) 리스크 관리 리스크 식별 정성적 리스크 정량적 리스크 리스크 대응 계획 수립(11.1) (11.2) 분석 수행(11.3) 분석 수행(11.4) 계획 수립(11.5) 31 Project Risk Management_박영민_2010
  • 32. 리스크관리 프로세스 리스크 관리 계획수립 프로젝트에 대한 리스크 관리 활동을 수행하는 방 법을 정의하는 프로세스 리스크 식별 - 프로젝트에 영향을 미칠 수 있는 리스크를 식별하고, 리스크 별 특성을 문서화하는 프로세스 정성적 리스크 분석 수행 - 리스크의 발생 확률과 영향을 평가하고 결합시 켜 추가적인 분석 또는 조치를 위하여 리스크의 우선순위를 지정하는 프로세 스 정량적 리스크 분석 수행 - 식별된 리스크가 전체 프로젝트 목표에 미치는 영향을 수치로 분석하는 프로세스 리스크 대응 계획수립 - 프로젝트 목표에 대한 기회는 증대시키고 위협은 줄일 수 있는 대안 및 조치를 개발하는 프로세스 리스크 감시 및 통제 - 프로젝트 전반에서 리스크 대응 계획을 구현하 고, 식별된 리스크를 추적하고, 잔존 리스크를 감시하고, 새로운 리스크를 식별 하고, 리스크 프로세스의 효과를 평가하는 프로세스 32 Project Risk Management_박영민_2010
  • 33. 리스크 관리 개념 - PMBOK 리스크관리 프로세스 리스크 식별 및 평가 1 2 정성적/정량적 3 리스크 관리 기획 리스크 분석 리스크 순위 리스크 식별 리스크 계량화 새로운 리스크 7 6 5 4 결과문서화 결과 측정 리스크 감시 리스크 및 통제 대응 기획 전략 재 개발 리스크 통제 리스크 완화 33 Project Risk Management_박영민_2010
  • 34. 리스크 관리 개념  Typical Life Cycle Profiles 높은 리스크 발생확률 높은 리스크 영향 프로젝트 생애주기 착수 및 기획단계 실행 및 종료단계 Concept Development Implementation Termination Opportunity & Risk Period when Highest Risks are Incurred Period of Highest Risks Impact Amount at Stake Time 34 Project Risk Management_박영민_2010
  • 35. 리스크 관리 개념 - Risk & PM Knowledge Area 프로젝트관리통합 범위 LIFE CYCLE과 의사소통 환경적 변수 기대 사항 및 타당성 IDEA / 자료 교환 요구사항 프로젝트 리스크 가용성 품질 인적자원 표 준 (PRM, ERM) 생산성 일정목표 서비스, 제약 공장, 자재 원가 목표 일정 제약 조달 원가 35 Project Risk Management_박영민_2010
  • 36. 리스크 관리 개념 - Risk Breakdown Structure 36 Project Risk Management_박영민_2010
  • 37. 리스크 관리 개념 - 계약 방식 및 리스크 관리  CPPC (Cost Plus Percentage of Costs)  Seller risk lowest (1)  Buyer (owner) risk highest (5)  CPFF (Cost Plus Fixed Fee)  Seller risk low (2)  Buyer risk high (4)  CPIF (Cost Plus Incentive Fee)  Seller risk medium (3)  Buyer risk medium (3)  FPI (Fixed Price with Incentive)  Seller risk high (4)  Buyer risk low (2)  FFP (Firm Fixed Price) (Turnkey, Lump sum)  Seller (contractor) risk highest (5)  Buyer risk lowest (1) 37 Project Risk Management_박영민_2010
  • 38. 리스크관리 개념 - 계약의 리스크 관리  계약 형태와 Risk Allocation 관계도 Scope of work Very little Partial Complete Uncertainty High Moderate Low Degree of risk High Medium Low 100% Suggested risk allocation Owner(Buyer) Seller(Contractor) 100% Contract types CPPC CPFF CPIF FPI FFP 38 Project Risk Management_박영민_2010
  • 39. 리스크 관리 개념 - Risk Responsibilities  프로젝트관리자  리스크 평가 완수와 지속적인 갱신 보장  프로젝트 팀  리스크 평가 보고서 개발  리스크 평가 보고를 기초로 한 리스크 관리 계획 개발  리스크 관리의 궁극적 책임  Project Sponsor  책임의 위임 (Delegation)  프로젝트 리스크  프로젝트관리자(PM)에게 위임  부서 리스크  기능 관리자(FM) 39 Project Risk Management_박영민_2010
  • 40. PM’s Role for Project Risk Management(1) • Encouraging senior management support for Project Risk Management activities. • Determining the acceptable levels of risk for the project in consultation with stakeholders. • Developing and approving the risk management plan. • Promoting the Project Risk Management process for the project. • Facilitating open and honest communication about risk within the project team and with management and other stakeholders. • Participating in all aspects of the Project Risk Management process. • Approving risk responses and associated actions prior to implementation. • Applying project contingency funds to deal with identified risks that occur during the project. 40 Project Risk Management_박영민_2010
  • 41. PM’s Role for Project Risk Management(2) • Overseeing risk management by subcontractors and suppliers. • Regularly reporting risk status to key stakeholders, with recommendations for appropriate strategic decisions and actions to maintain acceptable risk exposure. • Escalating identifi ed risks to senior management where appropriate: such risks include any which are outside the authority or control of the project manager, any which require input or action from outside the project, and any for which the release of management reserve funds might be appropriate. • Monitoring the effi ciency and effectiveness of the Project Risk Management process. • Auditing risk responses for their effectiveness and documenting lessons learned. 41 Project Risk Management_박영민_2010
  • 42. Good Risk Management Practice Project Risk Management should recognize the business challenges as well as the multi-cultural environment associated with an increasingly global environment including many joint venture projects and customers, suppliers, and workforces spread around the globe. Project Risk Management should be conducted on all projects. 42 Project Risk Management_박영민_2010
  • 43. Critical Success Factor for Project Risk Management 43 Project Risk Management_박영민_2010
  • 44. Critical Success Factor for Project Risk Management  Recognize the Value of Risk Management — Project Risk Management should be recognized as a valuable discipline that provides a positive potential return on investment for organizational management, project stakeholders (both internal and external), project management, and team members.  Individual Commitment/Responsibility — Project participants and stakeholders should all accept responsibility for undertaking risk-related activities as required. Risk management is everybody’s responsibility.  Open and Honest Communication — Everyone should be involved in the Project Risk Management process. Any actions or attitudes that hinder communication about project risk reduce the effectiveness of Project Risk Management in terms of proactive approaches and effective decision-making. 44 Project Risk Management_박영민_2010
  • 45. Critical Success Factor for Project Risk Management  Organizational Commitment — Organizational commitment can only be established if risk management is aligned with the organization’s goals and values. Project Risk Management may require a higher level of managerial support than other project management disciplines because handling some of the risks will require approval of or responses from others at levels above the project manager.  Risk Effort Scaled to Project — Project Risk Management activities should be consistent with the value of the project to the organization and with its level of project risk, its scale, and other organizational constraints. In particular, the cost of Project Risk Management should be appropriate to its potential value to the project and the organization.  Integration with Project Management — Project Risk Management does not exist in a vacuum, isolated from other project management processes. Successful Project Risk Management requires the correct execution of the other project management processes. 45 Project Risk Management_박영민_2010
  • 46. 리스크 관리 개념 - 용어 (Terms) PMBOK Guide 4th 용어해설  리스크 / Risk. 발생할 경우에 프로젝트 목표에 긍정적 또는 부정적인 영향 을 미치는 불확실한 사건이나 조건.  리스크 수용 / Risk Acceptance [기법]. 프로젝트 팀에서 리스크 대응책으 로 프로젝트 관리 계획서를 변경하는 방법을 사용하지 않기로 결정한 상황 또는 다른 적절한 대응 전략을 강구할 수 없는 상황을 의미하는 리스크대 응기획 기법.  리스크 회피 / Risk Avoidance [기법]. 리스크를 제거하거나 리스크로 인한 영향에서 프로젝트 목표를 보호할 목적으로 프로젝트 관리 계획서를 변경 해야 하는 상황을 감수하는 방식의 리스크 대응기획 기법.  리스크분류체계 (RBS) / Risk Breakdown Structure [도구]. 잠재적 리스크 의 다양한 영역과 원인을 규명하여 리스크 범주 및 하부 범주별로 정리한 프로젝트 리스크 계통도. 리스크 분류체계는 대개 프로젝트 유형에 맞춰 조정된다. 46 Project Risk Management_박영민_2010
  • 47. 리스크 관리 개념 - 용어 (Terms)  리스크 범주 / Risk Category. 리스크를 잠재적 원인 별로 분류한 그룹. 리 스크의 원인은 기술적 원인, 외부 원인, 조직 특성상 원인, 환경적 원인, 프 로젝트 관리상 원인 등의 범주로 분류할 수 있다. 한 범주 안에 기술력 수 준, 기후, 공격적 산정 등의 여러 하위 범주가 포함되기도 한다.  리스크 관리 계획서 / Risk Management Plan [산출물/투입물]. 프로젝트에 서 프로젝트 리스크관리를 체계적으로 구성하고 수행하는 방법을 설명하 는 문서. 프로젝트 관리 계획서에 포함되거나 별도의 보조 계획으로 존재 한다. 리스크 관리 계획서의 정보는 응용 분야와 프로젝트의 규모에 따라 달라진다. 프로젝트 리스크 목록, 리스크 분석 결과, 리스크 대응 자료가 수록된 리스크 등록부(Risk Register)와 리스크 관리 계획서는 다르다.  리스크 완화 / Risk Mitigation [기법]. 리스크 발생 확률과 리스크의 영향력 을 허용 한계선 이하로 낮추는 방법을 찾아야 하는 상황을 감수하는 리스 크대응기획 기법. 47 Project Risk Management_박영민_2010
  • 48. 리스크 관리 개념 - 용어 (Terms)  리스크 등록부 / Risk Register [산출물/투입물]. 정성적 리스크 분석, 정량 적 리스크 분석 및 리스크 대응기획의 결과 자료가 수록된 문서. 확인된 모 든 리스크에 대한 설명, 범주, 원인, 발생 확률, 목표에 미치는 영향, 제안된 대응 방법, 소유자, 현재 상태 등을 포함한 상세한 정보가 리스크 등록부에 들어 있다.  리스크 허용한도 / Risk Tolerance. 조직이나 개인이 감당할 수 있는 리스 크의 크기, 양, 정도. 리스크 전가 / Risk Transference [기법]. 리스크로 인 한 영향을 리스크대응 권한과 함께 제3자에게 이전하는 방식의 리스크대 응기획 기법. 48 Project Risk Management_박영민_2010