The document discusses the process of creating digital work. It covers the key players involved, including agencies, clients, strategists, digital producers, production companies, coders, and UX/UI designers. It emphasizes collaboration between these groups. The document also outlines the project process, including phases like discovery, define, design, build, and testing. Key documents in the process are mentioned like functional requirements, technical requirements, site maps, wireframes, and design comps. Tips are provided for going live with the work and managing it after launch. Various online resources for inspiration and tools are also listed.
User Interface Prototyping - Low- and High-Fidelity Prototyping TodayThomas Memmel
Zühlke offers various usability engineering services – get in touch at www.zuehlke.com/usability
User Studies, User Profiling & User Modeling (e.g. Personas), User-Centered Requirements Engineering, Usability Concepts & Modeling (e.g. Scenarios, Storyboards), Agile Development & User Experience (e.g. User Stories combined with elements of Interaction Design), User Interface Prototyping (Low- & High-Fidelity), User Interface Engineering (Integration of Usability Methodology in the Software Development Process), Usability Testing (e.g. with Mobile Usability Lab), User Interface Specification.
This presentation is an exploration into why companies that invest in user experience (UX) design have better customer experience (CX) outcomes and how the resulting overall brand experience (BX) builds the value of the brand. Today, more than at any other time, it is becoming increasingly clear there a strong link between designing for experience and the resulting value to its respective brand.
Although design is often difficult to define and measure, the correlation between design investment and its resulting, extraordinary stock performance is undeniable. So, what is UX and how does it affect the CX, which in turn affects the brand BX? The difference between a customer and a user for a product is a subtle but important one, but one that business stakeholders need to keep in mind.
In this presentation, we will explore the differences between the user, customer and resulting brand experience and its correlation to one another. We will present tangible results from companies who invested in design, believed in its value and succeeded.
Learn more: http://www.ics.com/ux-video
Content Strategy and Product Management (in science education)Roger Hart
Presentation from Content Strategy Applied 2017
When your product is mostly content, product management looks a lot like content strategy. The Royal Society of Chemistry is an academic publisher, and a major provider of educational resources for schools and teachers. So that's certainly true here. Having worked in content strategy and product management, and now helping the RSC develop its product management function, I'll talk about how the disciplines interact.
We'll cover:
- What makes a good strategy, and what it means to be a product
- Innovation, roadmapping, and thinking about services
- Measurement and value when your goals are both charitable and commercial
Integrating User Experience Design into the Product LifecycleICS
There is overwhelming evidence that investing in the user experience (UX) produces a superior product. When the needs of the customer are met, it becomes much easier to meet business goals. Many companies still do not put their focus on UX, instead relying on what organically comes out of the software development process. Often, it is not a lack of interest in UX, but rather a gap in skills and knowledge that prevents good UX design practices from being applied to product development.
Learn how to put “UX First” in the product lifecycle, allowing developers to focus on engineering tasks and build the correct product to meet and exceed customer needs. We will explore the relationship of UX to Agile development methods, help explain some of the UX jargon and present strong business reasons to focus on UX no matter where you are currently in the product lifecycle.
Learn more: http://www.ics.com/ux-video
Que veut dire «faire du UX»? … Un buzzword anglo-saxon souvent utilisé sans connaissance du réel métier…. !
Toute une méthodologie centrée sur l'utilisateur est préalable à la création d'une expérience intuitive et parfois addictive.
Ce n’est ; ni le domaine réservé de Apple, de airbnb, de UBER, ou encore un luxe qui doit couter cher. Le UX est accessible à tous et représente un investissement avec un ROI prouvé – une réalité indispensable qui accompagne votre transformation digitale.
Nous vous invitons à un voyage dans les coulisses du UX pour démystifier quelques notions erronées et découvrir sa forte valeur ajoutée.
User Interface Prototyping - Low- and High-Fidelity Prototyping TodayThomas Memmel
Zühlke offers various usability engineering services – get in touch at www.zuehlke.com/usability
User Studies, User Profiling & User Modeling (e.g. Personas), User-Centered Requirements Engineering, Usability Concepts & Modeling (e.g. Scenarios, Storyboards), Agile Development & User Experience (e.g. User Stories combined with elements of Interaction Design), User Interface Prototyping (Low- & High-Fidelity), User Interface Engineering (Integration of Usability Methodology in the Software Development Process), Usability Testing (e.g. with Mobile Usability Lab), User Interface Specification.
This presentation is an exploration into why companies that invest in user experience (UX) design have better customer experience (CX) outcomes and how the resulting overall brand experience (BX) builds the value of the brand. Today, more than at any other time, it is becoming increasingly clear there a strong link between designing for experience and the resulting value to its respective brand.
Although design is often difficult to define and measure, the correlation between design investment and its resulting, extraordinary stock performance is undeniable. So, what is UX and how does it affect the CX, which in turn affects the brand BX? The difference between a customer and a user for a product is a subtle but important one, but one that business stakeholders need to keep in mind.
In this presentation, we will explore the differences between the user, customer and resulting brand experience and its correlation to one another. We will present tangible results from companies who invested in design, believed in its value and succeeded.
Learn more: http://www.ics.com/ux-video
Content Strategy and Product Management (in science education)Roger Hart
Presentation from Content Strategy Applied 2017
When your product is mostly content, product management looks a lot like content strategy. The Royal Society of Chemistry is an academic publisher, and a major provider of educational resources for schools and teachers. So that's certainly true here. Having worked in content strategy and product management, and now helping the RSC develop its product management function, I'll talk about how the disciplines interact.
We'll cover:
- What makes a good strategy, and what it means to be a product
- Innovation, roadmapping, and thinking about services
- Measurement and value when your goals are both charitable and commercial
Integrating User Experience Design into the Product LifecycleICS
There is overwhelming evidence that investing in the user experience (UX) produces a superior product. When the needs of the customer are met, it becomes much easier to meet business goals. Many companies still do not put their focus on UX, instead relying on what organically comes out of the software development process. Often, it is not a lack of interest in UX, but rather a gap in skills and knowledge that prevents good UX design practices from being applied to product development.
Learn how to put “UX First” in the product lifecycle, allowing developers to focus on engineering tasks and build the correct product to meet and exceed customer needs. We will explore the relationship of UX to Agile development methods, help explain some of the UX jargon and present strong business reasons to focus on UX no matter where you are currently in the product lifecycle.
Learn more: http://www.ics.com/ux-video
Que veut dire «faire du UX»? … Un buzzword anglo-saxon souvent utilisé sans connaissance du réel métier…. !
Toute une méthodologie centrée sur l'utilisateur est préalable à la création d'une expérience intuitive et parfois addictive.
Ce n’est ; ni le domaine réservé de Apple, de airbnb, de UBER, ou encore un luxe qui doit couter cher. Le UX est accessible à tous et représente un investissement avec un ROI prouvé – une réalité indispensable qui accompagne votre transformation digitale.
Nous vous invitons à un voyage dans les coulisses du UX pour démystifier quelques notions erronées et découvrir sa forte valeur ajoutée.
UXPA2019 Optimal AR UX for Complex Purchases — How immersive technology boost...UXPA International
Augmented Reality for eCommerce is everywhere. Major retailers and Shopify have mainstreamed 3D. But so far, nearly all product shoppers do is simply “see this in their room.” For complex, configurable, personalized purchases, this isn’t enough.
This session focuses on effective AR uses that increase user success with planning and decision-making. Think of projects such as a kitchen redesign — design aesthetics, myriad features/options, physical characteristics, and lack of buyer knowledge all stand in the way.
I’ll discuss wide-ranging aspects of AR’s potential and provide a framework for planning product-focused applications. I’ll share lots of examples and insights from recent projects, plus others I’ve found along the way, including UX principles for image-based visualizers and configurators refined over 2 decades. This knowledge with help spur ideas for your own projects.
Going beyond, I’ll align user expectations with present and future capabilities of 3D platforms/engines/hardware, giving you a working knowledge for the next generation of 3D: Mixed- and eXtended-Reality.
Are agile and user experience design compatible? Can they work together or is agile a square hole to the UX round peg? We contend that they are compatible. We help you recognize your company's UX appetite, regardless of software methodology. We then look at how agile changes things, discuss some of the UX practices developers need to understand (including CRAP), show how UX and developers can collaborate, and finally discuss agile and UX in the wild.
While you can design a good user experience by playing it safe, creating a great design often requires the courage to take intelligent risks. In this Keynote for Design Camp Boston 2010, Everett McKay explores courageous design and how courage affects making decisions through consensus and the use of data, asking questions in UI, simplicity, software personality, and, most importantly, team culture. As Everett says, “You can measure the greatness of a user experience by the courage required to design it.”
UXPA2019 How to (Build and) Test Conversational InterfacesUXPA International
Speaking from experience, I can tell you it’s virtually impossible to test intent. By this, I mean that when you are building a mostly spoken UI, such as for an Alexa skill, it is imperative to test your conversations early and often, but the kicker is that it can be really difficult to do with more traditional user testing techniques. Can you set up remote user testing sessions when there is no tangible thing or site to interact with? How do you perform in-person tests that mimic the “real experience” with lo-fi prototypes?
Having spent the better part of the last 2+ years researching, prototyping, testing, and building experiences for a multi-modal social robot and enterprise chatbots, I plan to share what worked well, including specific tools, techniques, and tips for success.
LET'S TALK FUTURE!
User Experience (UX) design is a dynamic and constantly evolving field that will continue to be shaped by future trends and technologies. In this interactive session, we explored how topics like artificial intelligence, virtual reality, micro-interactions, physical hardware, design sprints and innovation games are changing the landscape of UX.
WHAT YOU WILL LEARN
We shared of PALO IT’s experience in applying future UX methodologies to a variety of different projects. Participants were invited to share questions and topics to drive a dynamic conversation around their experiences and perspectives on the future of UX.
The Emperor's New Lean UX: Why I'm not using lean UX, and perhaps why you sho...Everett McKay
Lean UX is all the rage for 2015, as many teams are starting to adapt it. The goal is to make evidence-based design decisions to learn from our customers, and minimize waste in doing so. But one thing we need more evidence on: if using lean UX actually works! In practice, lean UX is often a rationalization for poorly designed MVPs that fail to deliver the promised benefits.
For the first half of this talk, Everett will present the fundamental concepts and techniques of lean UX, and make a case why they may not deliver their promised results. The second half will be a group discussion about your own experience with lean techniques, and whether or not you agree with Everett's concerns.
From Software Developer to Proud Product Owner (Agile Connect Aveiro Meetup #20)Sergio Freire
As you evolve in your career, at every single moment you will face challenges; nothing is linear. From software developer to team leader to product owner and product manager, every step represents a challenge. This challenge is also affected depending on whether you are working on Waterfall or Agile contexts. Let's make this road trip together and talk a bit about these roles, the challenges I had and still have and try to discuss some possible ways of overcoming them.
UXPA2019 Not Your Average Chatbot: Using Cognitive Intercept to Improve Infor...UXPA International
This presentation from UXPA 2019 will review cognitive intercept as pertains to search, and how it extends to an additional domain (live agent chat). Evidence that it helps users and lowers help desk volumes will be discussed.
UXPA2019 Optimal AR UX for Complex Purchases — How immersive technology boost...UXPA International
Augmented Reality for eCommerce is everywhere. Major retailers and Shopify have mainstreamed 3D. But so far, nearly all product shoppers do is simply “see this in their room.” For complex, configurable, personalized purchases, this isn’t enough.
This session focuses on effective AR uses that increase user success with planning and decision-making. Think of projects such as a kitchen redesign — design aesthetics, myriad features/options, physical characteristics, and lack of buyer knowledge all stand in the way.
I’ll discuss wide-ranging aspects of AR’s potential and provide a framework for planning product-focused applications. I’ll share lots of examples and insights from recent projects, plus others I’ve found along the way, including UX principles for image-based visualizers and configurators refined over 2 decades. This knowledge with help spur ideas for your own projects.
Going beyond, I’ll align user expectations with present and future capabilities of 3D platforms/engines/hardware, giving you a working knowledge for the next generation of 3D: Mixed- and eXtended-Reality.
Are agile and user experience design compatible? Can they work together or is agile a square hole to the UX round peg? We contend that they are compatible. We help you recognize your company's UX appetite, regardless of software methodology. We then look at how agile changes things, discuss some of the UX practices developers need to understand (including CRAP), show how UX and developers can collaborate, and finally discuss agile and UX in the wild.
While you can design a good user experience by playing it safe, creating a great design often requires the courage to take intelligent risks. In this Keynote for Design Camp Boston 2010, Everett McKay explores courageous design and how courage affects making decisions through consensus and the use of data, asking questions in UI, simplicity, software personality, and, most importantly, team culture. As Everett says, “You can measure the greatness of a user experience by the courage required to design it.”
UXPA2019 How to (Build and) Test Conversational InterfacesUXPA International
Speaking from experience, I can tell you it’s virtually impossible to test intent. By this, I mean that when you are building a mostly spoken UI, such as for an Alexa skill, it is imperative to test your conversations early and often, but the kicker is that it can be really difficult to do with more traditional user testing techniques. Can you set up remote user testing sessions when there is no tangible thing or site to interact with? How do you perform in-person tests that mimic the “real experience” with lo-fi prototypes?
Having spent the better part of the last 2+ years researching, prototyping, testing, and building experiences for a multi-modal social robot and enterprise chatbots, I plan to share what worked well, including specific tools, techniques, and tips for success.
LET'S TALK FUTURE!
User Experience (UX) design is a dynamic and constantly evolving field that will continue to be shaped by future trends and technologies. In this interactive session, we explored how topics like artificial intelligence, virtual reality, micro-interactions, physical hardware, design sprints and innovation games are changing the landscape of UX.
WHAT YOU WILL LEARN
We shared of PALO IT’s experience in applying future UX methodologies to a variety of different projects. Participants were invited to share questions and topics to drive a dynamic conversation around their experiences and perspectives on the future of UX.
The Emperor's New Lean UX: Why I'm not using lean UX, and perhaps why you sho...Everett McKay
Lean UX is all the rage for 2015, as many teams are starting to adapt it. The goal is to make evidence-based design decisions to learn from our customers, and minimize waste in doing so. But one thing we need more evidence on: if using lean UX actually works! In practice, lean UX is often a rationalization for poorly designed MVPs that fail to deliver the promised benefits.
For the first half of this talk, Everett will present the fundamental concepts and techniques of lean UX, and make a case why they may not deliver their promised results. The second half will be a group discussion about your own experience with lean techniques, and whether or not you agree with Everett's concerns.
From Software Developer to Proud Product Owner (Agile Connect Aveiro Meetup #20)Sergio Freire
As you evolve in your career, at every single moment you will face challenges; nothing is linear. From software developer to team leader to product owner and product manager, every step represents a challenge. This challenge is also affected depending on whether you are working on Waterfall or Agile contexts. Let's make this road trip together and talk a bit about these roles, the challenges I had and still have and try to discuss some possible ways of overcoming them.
UXPA2019 Not Your Average Chatbot: Using Cognitive Intercept to Improve Infor...UXPA International
This presentation from UXPA 2019 will review cognitive intercept as pertains to search, and how it extends to an additional domain (live agent chat). Evidence that it helps users and lowers help desk volumes will be discussed.
Much of the thought around Lean UX focuses on design groups within product organizations (startups and enterprises). What happens when you try to use Lean design methodologies inside of an agency.
This presentation was given at the Lean UX Meetup in San Francisco on May 30, 2012.
Video: https://www.youtube.com/watch?v=Lka7nsDsZk8
There’s real evidence that Agile software engineering projects work better than waterfall. In Silicon Valley, Agile is the de-facto standard for innovating new products. But an Agile project needs good product management and good UX design to succeed. Fitting UX in with product management and Agile can be uncomfortable for UX designers. Once you get it, though, you’ll never want to work any other way. We’ll look at:
- Why Agile works well for innovation and for software delivery
- What product management is and why your software product can’t succeed without it
- The different product phases: Discover, expand and exploit
- The role of UX in each phase
- Setting up hypotheses and metrics to keep Agile teams on track
Lecture on Interaction Design Prototyping and Evaluation taught by Mark Billinghurst as part of the COMP 4026 Advanced HCI class at the University of South Australia. Taught on August 11th 2016.
User Experience Design + Agile: The Good, The Bad, and the UglyJoshua Randall
There's a rumor going around that user experience design (UXD) and Agile don't play well together. In this talk, I'll explain that they do -- most of the time! Learn about the historical reasons for why these two disciplines sometimes butt heads, as well as the good/bad/ugly of various approaches to integrating design and development.
In this three hour workshop I present an introduction to the UCD process, an overview of the basic technologies of the web and a survey of current Mobile Web Design trends.
Whether it's for your company or your own professional development (or ideally both), everyone should have a technology roadmap. Unfortunately there is no easy path to pre-made wisdom here, but this talk opines on some ideas and approaches to help formulate a roadmap that is relevant, pragmatic and importantly, able to be communicated to others.
Presented at Mastering SAP Technologies 2016
A brief introduction to Enterprise and Industrial UXLarry Burks
Presented for the Albany UX Meetup on Oct 4, 2016 at GE Global Research Center in Niskayuna, NY.
EUX is different from consumer focused UX. My observations on practicing EUX and hiring EUX professionals.
My Agile 2013 session 'Rapid Product Design in the Wild'. In August 2012 Red Gate attended Kscope, a conference for Oracle developers. Instead of doing the usual product demonstrations, we turned our stand into a live lab and took Agile development processes out of the office and in front of our customers. Our stand included an area for customer research, a Kanban board and information radiators in the form of a whiteboard, blank wall and a large digital screen. Over 3 days we ran 9 sprints and conducted 25 customer interviews, using a paper prototype to get feedback. We collected invaluable information about our customers' development environments, how they work with their teams, their processes, tasks and pain points. By the end of the conference my colleague had developed an interactive HTML/CSS prototype which potential customers could evaluate. The team went through several rapid build-measure-learn cycles to improve our product concept and validate the market need.
This presentation explains the process we used and introduces the Live Design Lab Planner, a tool which helps teams to plan this type of rapid product design activity.
A Proven Software Development Process for the Non Technical FounderFounders Workshop
Are you a non-technical founder with a great software idea? Ready to take the plunge but want the “secret” to successfully managing software development? Well, it's not a "secret" at all - it's a disciplined methodology we are going to share with you. This presentation is designed to provide entrepreneurs with a blueprint for successful software development and technology implementation.
The unfortunate reality is that quality software development and technology implementation is not readily available to most startups and small business entrepreneurs. Great entrepreneurs are met with small thinkers when searching for a development team via online freelancer sites, or the recommendation of a friend’s cousin who may code on weekends. Or they are faced with development companies that impose business models that do not align with the entrepreneurial spirit.
What makes websites a strong channel for the company? Is it the visuals or what it does for its customers? As success is increasingly fought at the experience level, can design help you build websites that people truly value? And if so, how?
This presentation is about good design discovery by way of effective User Experience research. It's a set of methods you can mix and match to truly understand who you're designing for, according to what the medium is and what your business needs.
If you've ever wondered how to conduct good UX research or what's going on in that designer's mind (again), look no further.
Presented at DrupalNorth Regional Summit (August 2018)
It's Better To Have a Permanent Income Than to Be Fascinating: Killer Feature...Ultan O'Broin
Presented at Product Camp Dublin 2018. Presentation on picking the right thing to design, right. The Jobs To Be Done framework trumps UX profiles and personas. Keeping it simple, wireframing best practices, and Lean Startup methodologies included!
In my presentation we will talk about what is User Experience (UX) and why it is important nowadays.
Also we will briefly talk about Usability of a product and how to contact some easy Usability tests.
Finally we will learn the 10 Heuristics of Nielsen and revers-engineer our way back to designing thoughtful User Interfaces (UI) based on those rules of thumb.
Disclaimer: I am not a UX researcher or expert! I am a UX enthusiast. I am trying to study and learn as much as I can about UX (workshop, seminars, uni classes, articles etc.) and all I am trying to de here is to make people understand the importance of it, through what I have learned so far.
It's Better To Have a Permanent Income Than to Be Fascinating: Killer Feature...Ultan O'Broin
Presented at Product Camp Dublin 2018. Presentation on picking the right thing to design, right. The Jobs To Be Done framework trumps UX profiles and personas. Keeping it simple, wire-framing best practices, and Lean Startup methodologies included!
New Explore Careers and College Majors 2024.pdfDr. Mary Askew
Explore Careers and College Majors is a new online, interactive, self-guided career, major and college planning system.
The career system works on all devices!
For more Information, go to https://bit.ly/3SW5w8W
This comprehensive program covers essential aspects of performance marketing, growth strategies, and tactics, such as search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, social media marketing, and more
The Impact of Artificial Intelligence on Modern Society.pdfssuser3e63fc
Just a game Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?
6. The Agency
Many agencies are still getting to be the digital powerhouse they want to be.
The report says that 68% of marketing execs say their companies are behind the curve in digital
media integration and 71% say they haven't caught up with social media integration. However,
55% of marketing execs attribute internal, not external, factors as a bigger roadblock to using an
integrated approach.
• Everyone is on the same team
• Education is key
• Be a teacher
• Fear
• There’s always more to learn
7. The Client
The good news is that many clients are still not totally comfortable in the digital space.
Accordingly, they often look to you to help them navigate the world towards a defined
goal.
• If you’re confident, they’ll be confident
• Avoid empty promises
• Don’t rely on free
• Be a partner
• Less is more
• Don’t let great be the enemy of good
8. Strategist
Strategists are there to lay the ground work for great work.
• Collaborate
• Trust
• Question
• Work from the brief
• Ask where the data comes from
9. Digital Producers
These people are your best friends.
• Many digital producers haven’t grown up in the traditional agencies
• Don’t make it all about the TV spot
• Be a student
• This can be new to them too
• You’re both on the same team
• There are no dumb questions
10. Production Companies
Production companies, like in the traditional models, will be the face of the project on a
day-to-day basis.
• Digital production companies are often used to a lot more flexibility
•They often put a number of people against one project, unlike traditional production
companies
• Learn to share
• Sometimes even they can’t guarantee success
• Push them
• One team, one dream
11. Coders/Backend
Coders are the people behind the scenes that make everything tick.
• No one expects you to know the languages
•Coders come in all shapes a sizes, and great ones mean the difference between
awesome work and so-so work
• Coding is not an exact science
• Coders often work on multiple projects at one time
• Most coders are proficient in one or two areas and will call in other coders to help
• Coders are your best friends
12. UX/UI/Designers
User experience and user interaction designers are crucial to success. User experience
is all about the ease of use of a site. User interaction designers concentrate on actually
making the UX come to life utilizing the same principles as a traditional designer.
• Put yourself in the shoes of the user
• Challenging
• Simple but complicated
• Fix problems early
• Less is more
15. Collaboration is key.
It’s a buzzword right now, but there’s never been a better time to truly embrace this
concept. This industry is more fractured than ever. This means, there will be people
who do things you didn’t even know existed.
• You will work with many more people than on traditional work
• Don’t be afraid to say “I don’t know.”
• Listen first
• Ask questions
• Pull your weight
• Do your own research
16. The old model, assembly line...brief, concept go in,
process happens, work comes out. Very linear.
Inputs Process Outputs
17. The new model, conversation and collaboration
happens continually throughout process. There is not a
linear path.
Feedback Feedback
Collaborate
18. The process in detail:
Guess what, social isn’t going away. And you shouldn’t want it to. In fact, having a
discussion with your consumers is the best way to assure success.
• Always be open to what consumers say
• Don’t be afraid of criticism
• Build systems that allow for it
• Refuse to build walled gardens
• Move from process to service
20. Phases - The people
Producer
Creative Technologist/Creatives/
Strategist
UX, CT,
Creatives
UX, ID, CT
FE Coders
BE Coders BE Coders
Testers Testers
21. Phases - The documents
Project Plan - Schedule
Functional & Technical
Requirements/
Site Map & Wire Frames
Design Comps, Copy Deck, Style
Guide
Code Development, API integration
QA Testing
24. Documents: Functional Requirements:
•How a particular experience functions, what a system is supposed to
accomplish
•A typical functional requirement will contain a unique name and number, a
brief summary, and a rationale. This information is used to help the reader
understand why the requirement is needed, and to track the requirement
through the development of the system.
•EG:Video Player: FF, RW, PAUSE, PLAY, REPLAY, SCRUB, FULL SCREEN,
FEATURE LINK
25. Documents: Technical Requirements
•How a system is supposed to accomplish the functional requirements
•Atypical Technical requirement will contain a unique name and number, and a
description of the technical criteria for a particular function
•EG: The dimensions of the site are a minimum of 1024x768, but should
elegantly accommodate for larger browser windows up to 1440x900
26. Document: Functional & Technical Specifications
•How a particular experience functions, what a system is supposed to
accomplish
•A specification document clearly and accurately describes the essential
technical requirements for items, materials, or services including the
procedures by which it can be determined that the requirements have been
met.
•Specifications help avoid duplication and inconsistencies, allow for accurate
estimates of necessary work and resources, act as a negotiation and reference
document for engineering changes, provide documentation of configuration,
and allow for consistent communication among those responsible for the eight
primary functions of Systems Engineering.
•They provide a precise idea of the problem to be solved so that they can
efficiently design the system and estimate the cost of design alternatives.
•They provide guidance to testers for verification (qualification) of each
technical requirement.
35. “It’s alive! It’s alive!”
There’s something special about seeing your work go live, but there’s a special feeling
one gets from being able to see people interact in real time.
• There is often a mad dash at the end to get sites/etc live
• Soft-launch
• Be open to change
• Celebrate success early
• The web is fickle
• Next
38. Cheats
Here are a few tools I keep around to help me as I begin any digital project
• thefwa,com
• dribble.com
• lynda.com
• 365psd.com
• trendwatching.com
• visualcomplexity.com
•designertoolbox,com
• psdtohtml.com
• konigi.com
• notcot.com
• designcharts.com
39. Mobile and tablet
Since mobile and tablet are so hot right now, here’s a list of great sites to see:
•The Mobile Design Process
http://mobile.tutsplus.com/tutorials/mobile-design-tutorials/the-mobile-design-process/
•The Dos and Don’ts of Mobile Applications
http://www.getelastic.com/mobile-app-dos-donts/
•iPad Apps Dos and Don'ts
http://www.uxbooth.com/blog/ipad-app-dos-and-donts/
•Considerationsfor Mobile Design
http://www.uxbooth.com/blog/considerations-for-mobile-design-part-1-speed/
•Best sites to get mobile resources
http://www.ekoob.com/best-sites-to-get-mobile-resources-4523/
•Smartphone Infographic
http://rww.readwriteweb.netdna-cdn.com/assets_c/2011/06/the-intellegent-shopper-30494.php
40. What we covered:
• Players
• Process
• Key documents
• Going live
• Cheats
42. The dinosaurs couldn’t help it.
Well, we have a choice. Especially as it relates to the process of creating (digital) work.
Since you are not a dinosaur, do not refuse to evolve the work.
• Digital work is much more fluid than traditional work
• Be open to changing on the fly
• Always be open to a better way
• Faster is always better than slower
• Small is usually better than big
• No one knows what the future holds
