Film sound is carefully designed and plays an important role similar to visual elements. Most film sound is added during post-production rather than being recorded on set. Sound is mixed to emphasize important sounds and create the right atmosphere for each scene. There are different types of sounds, including diegetic sounds that come from visible or implied sources within the story and non-diegetic sounds from outside the story. Film sounds can also be synchronous to match actions, asynchronous from outside the story world, or contrapuntal to create different meanings by clashing with the visuals. Sound designers use a variety of techniques to guide the audience and reinforce narrative elements and character personalities.