The document summarizes key concepts in viscoelasticity and rheology:
1) It describes the Maxwell and Voigt models which represent viscoelastic materials as combinations of springs and dashpots. The Maxwell model predicts exponential stress relaxation and creep behavior, while the Voigt model predicts a non-exponential approach to a limiting creep strain.
2) It introduces terminology used to describe complex fluid behavior including shear thinning, yield stress, thixotropy, and dilatancy. Yield stress fluids require an initial stress to begin flowing.
3) The Bingham plastic model is presented as a simple constitutive equation to describe the yield stress behavior of structured fluids like suspensions and liquid crystals.