The group sold 61 t-shirts total for $799.55 in sales and $102.38 in profit for Make-A-Wish. Their customers included friends, family, employees of Make-A-Wish, and student organizations. They promoted the shirts on social media, through a fundraising page, and emails to the Wisconsin Make-A-Wish chapter. Challenges included profits only going to one chapter and a lack of communication, but lessons included dividing roles, targeting markets, and continuous advertising.

1. Make-A-Wish T-Shirts
Paige Hopper, Ali Carr, Katie Troast, Alissa Rubinstein

2. ● # of T-shirts sold
o 12 tanks, 12 longsleeve, 37 t-shirts
o 61 total
● Sales
o $799.55 ($958.25 w/ shipping & tax)
● Profit
o $102.38
Overview

3. ● Friends and family
● Employees of Make-A-Wish
● Student organizations
o UW Wishmakers
o Love Your Melon
● People who support the cause
o Those impacted
Who are your customers?

4. What were your designs?
Front Back

6. ● We created a Fundraising Page through
Make-A-Wish
● Social Media posts on personal as well as
organizations pages
● Sent out emails to employees of the
Wisconsin Chapter
How did you sell?

7. ● Profits only went to Wisconsin chapter
o made it difficult to get other universities
involved
● Lack of communication with Make-A-
Wish and their customers
o relation to Chi Omega philanthropy
Challenges?

8. ● Divide roles and target market
● Helps to send personal messages to
potential customers (instead of social
media posts or mass e-mails)
● Continuous advertising
● Always follow up
Lessons Learned & Future Advice