More Related Content Similar to MLM Training Lounge - Part 6 - Driving Traffic - MLM Business Insanity (20) MLM Training Lounge - Part 6 - Driving Traffic - MLM Business Insanity3. PREPARE 4
YOUR VALUE
INVEST IN YOUR OWN VALUE
You
need
to
invest
some
.me
and
money
in
your
own
training
and
educa.on
so
your
ideal
customer
will
be
a/racted
to
you
and
the
solu.ons
you
have
to
offer
for
their
problems.
Take
notes
on
what
you
are
learning
daily
and
turn
those
into
social
media
posts,
blog
posts,
or
videos.
This
is
how
you
will
leverage
A/rac.on
Marke.ng.
© MLM Business Insanity
4. PRE-DRIVE 5
CHECKLIST
IDEAL CUSTOMER
• Who
-‐
Who
is
your
ideal
customer?
• What
-‐
What
is
your
ideal
customer's
pain
or
problem
they
are
looking
for
a
solu.on
to?
• Where
-‐
Where
is
your
ideal
customer
hanging
out?
© MLM Business Insanity
5. PRE-DRIVE 6
CHECKLIST
YOUR VALUABLE OFFER
• What
-‐
What
are
you
offering
of
value
to
get
your
ideal
customer
to
"opt-‐in"?
This
can
be
an
ebook,
report,
guide,
training
video,
Webinar.
• Why
-‐
Why
should
your
ideal
customer
be
interested
in
your
offer?
• How
-‐
How
will
they
get
your
offer?
Create
an
opt-‐in
capture
page.
AIer
entering
their
name
and
email,
you
can
provide
a
link
on
a
"Thank
You"
page
or
email
them
an
aJachment
with
your
auto-‐
responder.
© MLM Business Insanity
6. TYPES OF 7
TRAFFIC
3 TYPES OF TRAFFIC
• Traffic
You
Own
-‐
is
usually
your
email
list.
It
can
also
be
in
a
community
you
manage
like
your
Facebook
business
page.
You
can
send
this
traffic
anywhere
you
want,
whenever
you
want.
• Traffic
You
Control
-‐
comes
from
the
purchase
of
pay-‐per-‐click
or
banner
ads.
You
can
momentarily
control
(as
long
as
you
pay)
where
it
goes
and
send
it
wherever
you
want.
• Traffic
You
Don't
Control
-‐
comes
to
your
Website
based
on
ac.vi.es
you
do
online,
like
crea.ng
blog
posts,
social
media
posts,
videos,
and
press
releases.
© MLM Business Insanity
7. “FREE” TRAFFIC 8
TRAFFIC YOU DON’T CONTROL
“FREE” TRAFFIC OPTIONS
1. Social
media
2. Blogging
3. YouTube
videos
4. Google
hangouts
5. Valuable
comments/posts
to
relevant
online
groups/communi.es
6. Press
releases
7. Link
in
signature
of
your
emails
© MLM Business Insanity
8. PAID TRAFFIC 9
TRAFFIC YOU CONTROL
PAID TRAFFIC OPTIONS
• Facebook
• Google
Adwords
• Done-‐for-‐you
traffic
• Banner
ads
• Solo
ads
© MLM Business Insanity
9. DRIVING TRAFFIC 10
THROUGH YOUR SALES FUNNEL
Teaser
“Free”
Traffic
Op&ons
Paid
Traffic
Op&ons
Link
to
Squeeze
Page
© MLM Business Insanity
Squeeze
page
Visitor
enters
name
&
email
Give
prospect
what
you
promised
in
Teaser
Page
Email
Auto-‐Responder
Sales
Page
Sales
Offer
10. DRIVING TRAFFIC 11
THROUGH YOUR SALES FUNNEL
The
prospects
then
flow
into
your
email
auto-‐responder.
© MLM Business Insanity
11. GETTING PAID ADS RIGHT 12
ULTIMATE GUIDES
READ THESE BOOKS
Perry
Marshall
• The
Ul&mate
Guide
to
Google
Adwords
• The
Ul&mate
Guide
to
Facebook
Adver&sing
• www.perrymarshall.com
© MLM Business Insanity
12. THE 7-PART ONLINE MARKETING TRAINING SERIES PDFS 13
COMPLIMENTARY TRAINING
AVAILABLE AT:
MLMBUSINESSINSANITY.COM
© MLM Business Insanity