Horror film titles commonly use black, white, or red colors which symbolize elements of the genre like mystery, suspense, purity, vulnerability, blood, death, and danger. Font styles are often similar between titles to connote horror, though some styles like the circular emphasis on "The Ring" title are more unique. Colors and fonts in horror film titles aim to associate the work with the horror genre through symbolic connotations linked to the genre's conventions.

1. By Sujata Gurung
WHAT DO HORROR FILM
TITLES LOOK LIKE?

3. What do horror film titles look like
The common colours used in horror film titles are black, white,
red or sometimes green.
In my view point I think black connotes mystery, suspense,
whilst white is a colour used to symbolise purity or innocence,
vulnerability, just like the victims in most horror films. Red is
connotes blood, death, danger etc. All these connotations are
linked to horror film, and because of these conventions of
colours we associate the title with horror genre.
Some font styles are similar for example the ‘Blair witch project’
and sinister however ‘The Ring’ font style is a bit peculiar and
also the circle around the title puts emphasis on the title ‘The
Ring’