Odisha has been rightly regarded as a land of myriad marvels. The dynamic topographical and vegetational strength of Odisha have combined to extract some of the most stunning destinations which not only offers a visual feast for the inquisitive visitors but also highly educative and culturally pleasing insight into one of the oldest civilizations of the world. The presentation encircles the tourism potential, tourism model of Odisha and policy adopted by state tourism department.

1. A PRESENTATION ON TOURISM POLICY : ODISHA
CHANDRA PRABHA - 2016MCO015
SATYAM JYOTI - 2016MCO017
PLANNING FOR TOURISM ASSIGNMENT
MADHURI KALAH - 2016MURP005

2. PLANNING FOR TOURISM ASSIGNMENT
Source – surveyor General of India-2001
• Odisha, the soul of Incredible India has tremendous potential
in tourism sector, because of its golden history, strategic
geographical location, diverse demography and profound
bounties of nature.
• Puri, the shrine of Lord Jagannath, one of the oldest pilgrimage
centers, famous for the Car festival, attracts lakhs of pilgrims
round the year.
• The world famous Sun Temple, a UNESCO heritage sites at
Konark (12th century), the temple city of Bhubaneswar (9th
century) & Puri (11th century) are widely popular as the
golden triangle which draws tourists, both domestic &
international in hordes.
• Tourism in Odisha is one of the main contributors to the
economy of Odisha (13% of GDP of Odisha).
• The State of Odisha secured 3rd rank in terms of intensity of
overnight domestic tourism, with an average of 541 trips per
100 households, as compared to the all- India average 418 trips
per 100 households.
• Therefore, the tourism intensity in Odisha is 29 percent higher
than the national-level tourism intensity (National Council of
Applied Economic Research, 2015).
• The Government of Odisha has undertaken many historic
reforms in all sectors of its economy for Ease of Doing Business
in the State.
It has implemented the momentous Right to Act 2012, the
progressive Industrial Policy Resolution (IPR) 2015.
• These important steps have boosted the economy of the State
and placed tourism in the forefront as a major factor in
accelerating the progress of the State.
Source – Odisha Tourism Policy 2016
Buddhist circuit
Golden Triangle
INTRODUCTION

3. Tourism Unit means a legal entity under the relevant law, engaged or to be engaged in providing any service
related to travel and tourism. Following units will be considered as Tourism Units:
• Star Category Hotels
• Heritage Hotels
• Motels
• Convention Centers
PLANNING FOR TOURISM ASSIGNMENT
VISION: To develop Odisha as the supreme tourist destination and to place it prominently on the
domestic and global tourism map.
STRATEGY: • Inter-Departmental Support
• Statutory Regulatory Framework
• Development of Infrastructure
• Land
• Road Transport
• Air Connectivity
• Rail Connectivity
• Quality Power Supply
• Civic Amenities:
• Accommodation
• Eco-tourism
• Rural Tourism
• Ease of Doing Business
• Marketing & Promotion
• Public Awareness
• Wayside Amenities
• Right to Service
• Buddhist & Heritage Tourism
• Cruise Tourism
• Religious Tourism
• MICE Tourism
• Knowledge Tourism
• Barrier-free Tourism
• Utilization of inspection bungalows and
circuit houses & Government accommodations
• Home Stay Facilities
• Capacity Building
TOURISM UNIT:
• Resorts
• Tented Accommodation
• Tourism & Hospitality Training Institutes
• Amusement parks / Water Parks / Theme Parks
• Adventure Sports
• Wayside Amenities etc.

4. PLANNING FOR TOURISM ASSIGNMENT
INTERVENTIONS
• New investment
• Land Bank
• Land Recommendation Committee
• Human Resource Development / Capacity
Building
• Safety & Security
• Clean Tourism Sites Campaign
• Odisha Tourism Development Corporation (OTDC)
• Tourism Units to avail incentives / subsidy
• Eligible Capital Investment for incentives
• Ineligible Capital Investment
• Eligible Units (Tourism Projects) for availing incentives
Department of Tourism Odisha
OTDC
State Tourism Promotion Council
Apex body to guide and monitor the development of
tourism in state
Tourism Advisory Committee
To facilitate development of Tourism in
state
District Tourism Promotion Council
Local Tourism Council
Land Recommendation Committee
IIDCO
For allotment of land parcels from the
Land Bank
General Administration
(G.A.), Revenue, Odisha

5. PLANNING FOR TOURISM ASSIGNMENT
OTDC :
FRAME WORK FOR INCENTIVES AND OTHER SUPPORT MEASURES
FOR TOURISM PROJECTS:
• To provide / operate quality tourism infrastructure on its own or through appropriate PPP structures.
• To act as facilitator for development of tourism in the State.
• Continue with the existing properties with improved facilities, services and value addition. Promoting
star category hotels and other facility as green field project through private participation.
• Marketing of lesser known tourist destination to bring it to the lime light through package tours and
providing basic amenities.
• Providing a total travel solution to the tourists visiting the State.
• Selective privatization of the existing Units for profit optimization.
• Promoting Odisha as a favoured destination in general and OTDC hotels as favoured host amongst the
tourist through extensive marketing, value addition, quality infrastructure and improved services.
Tourism Policy
Odisha
Guidelines for
regulation of the visit
of foreign
Tourists in Tribal
areas
Financial Incentives
Special Tourism Zone
Non Financial Incentives
• Allotment of land.
• Capital Investment Subsidy.
• Additional Subsidy of 5% will be provided Chilika lake,
• KBK, Kandhamala and Gajapati
District ; women entrepreneurs , categories and the
• differently-abled will be entitled to an additional 5% subsidy
• Stamp Duty exemption
• Reimbursement of land conversion charges
• Participation in overseas Tourism Events
• Employment cost subsidy
• Environmental protection
infrastructure subsidy
• Tourist Transport
• Energy
• Film shooting subsidy
• Kiosk in important tourist centers
• State tourism promotion council will identify
and notify such regions as Special Tourism
Zones. The state government shall develop
quality infrastructure like roads, sanitation,
power supply and water supply through
convergence of resources in the special
tourism zone.
• Municipal Corporation area of Bhubaneswar

6. PLANNING FOR TOURISM ASSIGNMENT
Tourism Products maintenance and Development :
Maintenance of Tourism-friendly Monuments
• Publicity campaigns and road shows at different places including
Hyderabad, Birmingham, Edenburg and London
• Tourism publications like brochures on Chandaka, Eco-tourism
guidelines, Chilika Boat race posters, Kalinga Mahotsav , raja mahotsav ,
Konark Festival posters
• Attractive and innovative advertisements have been released in around
68 periodicals and dailies for promoting
• State tourism promotion council will identify and notify such regions as
Special Tourism Zones.
• The state government shall develop quality infrastructure like roads,
sanitation, power supply and water supply through convergence of
resources in the special tourism zone.
Tourism Promotion, Literature and Publications
Institutional Development
Partnership between Government, Public and Private
Sector
Community involvement from planning to
Implementation
Coordination with other states
Raghurajpur, Puri has been choosen by Odisha tourism and Ministry
of Tourism, GOI for development of rural tourism
The major objectives achieved are
Promotion and sustenance of craft , wall paintings
Enhancement of gotipua dance tradition , to make village a prominent tourist
destination
Provision for visitors
Community partition participation at all levele; for the economic generation of
the village.
Tourism Marketing Developments
Marketing Strategies
• Promotion of Buddhist Pilgrimage sites – Buddhist tourism Circuits
• Golden triangle (Puri, Konark , Bhubaneswar) project
• Beach tourism – puri , Gopalpur , Chandipur
• an international tourism complex is being set up between Puri and
Chilika
• Sports and Adventure Tourism