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This person fits the 
Martin Cordwell 
Age: 44 
Gender: Male 
Occupation: Mechanic 
demographic that our chosen genre in as he is a male 
over the age of 35. He spends many nights watching 
Netflix or sky movies. He enjoys watching action 
films. As with his job as a mechanic he listens to the 
radio while he works so we should use a lot of 
mainstream music which he listens to throughout the 
day because this would help appeal to the 35+ demographic but we shouldn’t 
use it to heavily as it may put others off. He likes to watch quite in depth action 
films and also films with a vigilante type character or group. Because he likes it 
when the main character or group prevail he is a key believer and likes the 
element of good beating evil. 
Martin: I enjoy to watch action films when I get home after dinner it’s good to 
relax with while my wife is out at work. I enjoy most action films as long as 
they follow the action structure and don’t become corny or cheesy halfway 
through as I feel that ruins the film. I don’t mind films that throw you into the 
action straight away however I prefer films that get more into the plot over 
time and you learn more about the character and begin to like them more. 
We Learnt from this that we should take on board what he has said in the fact 
that we shouldn’t make too much happen straight at the start and should 
maybe focus on character development at the start to make the audience like 
the group to counter what acts they have to commit.

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Mechanic Enjoys In-Depth Action Films with Vigilante Heroes

  • 1. This person fits the Martin Cordwell Age: 44 Gender: Male Occupation: Mechanic demographic that our chosen genre in as he is a male over the age of 35. He spends many nights watching Netflix or sky movies. He enjoys watching action films. As with his job as a mechanic he listens to the radio while he works so we should use a lot of mainstream music which he listens to throughout the day because this would help appeal to the 35+ demographic but we shouldn’t use it to heavily as it may put others off. He likes to watch quite in depth action films and also films with a vigilante type character or group. Because he likes it when the main character or group prevail he is a key believer and likes the element of good beating evil. Martin: I enjoy to watch action films when I get home after dinner it’s good to relax with while my wife is out at work. I enjoy most action films as long as they follow the action structure and don’t become corny or cheesy halfway through as I feel that ruins the film. I don’t mind films that throw you into the action straight away however I prefer films that get more into the plot over time and you learn more about the character and begin to like them more. We Learnt from this that we should take on board what he has said in the fact that we shouldn’t make too much happen straight at the start and should maybe focus on character development at the start to make the audience like the group to counter what acts they have to commit.