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Gains from Twitter in Business

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Runway Digital
Runway Digital

A presentation prepared for business people in Melbourne, Australia to provide insight to the gains from utilising twitter. It includes 6 business examples, simple tips and tools for you and your organisation. Enjoy! Leave feedback through comments here.

Business
1 of 23
Wine, Cheese & Twitter
Samantha Bell Deloitte + KPMG Finance, Utilities, Retail, Hospitality, Higher Education, Media, Telecommunications, Not for Profits Business + Internet Consultant Strategy & Planning Project Manager Change Management How to utilise internet and world trends to advance businesses and innovation
Structure ,[object Object],[object Object],[object Object]
Twitter’s potential role in your business PR, Brand, Product development Customer Service & Business Operation efficiency Recruitment Attracting Customers Learning & Development Culture Staff Retention & Engagement
Optus story
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Optus on Twitter: gains
MOMA story 261,724
[object Object],[object Object],[object Object],[object Object],[object Object],MOMA on Twitter: gains
Aquent story
Aquent on Twitter: gains ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Obama Story 4,980,714
Obama on Twitter: gains ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
St Ali Cafés Story
St Ali on Twitter: gains ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.samanthabell.com.au Story
www.samanthabell.com.au on Twitter: gains ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
"Twitter can contribute to a company’s success or it’s downfall" the very successful Tony Hsieh, CEO, Zappos , "Delivering Happiness", 2010
Back to you & your market ,[object Object],[object Object],With great thanks to @timbull and the Tribalytic Blog - where all great Australian Twitter statistics are found: http://blog.tribalytic.com/how-engaged-are-australian-twitter-users/ or http://twitter.com/tribalytic
Your audience may want to know more & engage ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tips for YOU ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tips for Your Organisation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Visit the Savage Truth at: http://gregsavage.com.au/
This presentation was b rought to you by Samantha Bell www.samanthabell.com.au @sambe11 on Twitter Public Speaking - internet + business - innovation - global trends - the future with data Strategy Training Implementation - set up of Twitter and Twitter tools - identification of content sources - project management + coaching - establishment of “listening channels” (ongoing content creation) Further references to add to what you’ve just read can be found here: http://www.delicious.com/samanthabell1/social%20media

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Gains from Twitter in Business

  • 1. Wine, Cheese & Twitter
  • 2. Samantha Bell Deloitte + KPMG Finance, Utilities, Retail, Hospitality, Higher Education, Media, Telecommunications, Not for Profits Business + Internet Consultant Strategy & Planning Project Manager Change Management How to utilise internet and world trends to advance businesses and innovation
  • 3.
  • 4. Twitter’s potential role in your business PR, Brand, Product development Customer Service & Business Operation efficiency Recruitment Attracting Customers Learning & Development Culture Staff Retention & Engagement
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  • 13. St Ali Cafés Story
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  • 17. "Twitter can contribute to a company’s success or it’s downfall" the very successful Tony Hsieh, CEO, Zappos , "Delivering Happiness", 2010
  • 18.
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  • 23. This presentation was b rought to you by Samantha Bell www.samanthabell.com.au @sambe11 on Twitter Public Speaking - internet + business - innovation - global trends - the future with data Strategy Training Implementation - set up of Twitter and Twitter tools - identification of content sources - project management + coaching - establishment of “listening channels” (ongoing content creation) Further references to add to what you’ve just read can be found here: http://www.delicious.com/samanthabell1/social%20media