2. Introduction
Q is a popular music magazine published monthly in the United
Kingdom.
Founders Mark Ellen and David Hepworth were dismayed by the
music press of the time, which they felt was ignoring a generation
of older music buyers who were buying CDs — then still a new
technology. Q was first published by the EMAP media group in
October 1986, setting itself apart from much of the other music
press with monthly production and higher standards
of photography and printing. The magazine has an
extensive review section, featuring: new
releases (music), reissues (music), music compilations, film and live
concert reviews, as well as radio and television reviews. It uses a
star-rating system from one to five stars; indeed, the rating
an album receives in Q is often added to print and television
advertising for the album in the UK and Ireland
3. Target Audience
The Majority target audience of Q magazine range between the age of 15-24 as you
can see in above chart.
